Patents by Inventor Yelena Nakhimovsky
Yelena Nakhimovsky has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).
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Patent number: 11575733Abstract: Determining interest in promotional content to be displayed at a mobile communication device is described. The promotional content, including a first portion that is visible and a second portion that is hidden in a first state, may be received. The first and second portions are each selectable only when visible. A promotional display that includes the promotional content in the first state is generated. Upon receipt of a first input from the user in relation to the first portion, the promotional content may be transitioned from the first state to a second state such the first portion becomes hidden and the second portion becomes visible. Upon failing to receive a second input from the user in relation to the second portion, the promotional content may be transitioned from the second state to the first state. Upon receipt of the second input, an interest in the promotional content may be indicated.Type: GrantFiled: January 13, 2021Date of Patent: February 7, 2023Assignee: GOOGLE LLCInventors: James S. Kelm, Thompson Alexander Ivor Gawley, Yelena Nakhimovsky, Jonathan Yu
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Publication number: 20220166826Abstract: Determining interest in promotional content to be displayed at a mobile communication device is described. The promotional content, including a first portion that is visible and a second portion that is hidden in a first state, may be received. The first and second portions are each selectable only when visible. A promotional display that includes the promotional content in the first state is generated. Upon receipt of a first input from the user in relation to the first portion, the promotional content may be transitioned from the first state to a second state such the first portion becomes hidden and the second portion becomes visible. Upon failing to receive a second input from the user in relation to the second portion, the promotional content may be transitioned from the second state to the first state. Upon receipt of the second input, an interest in the promotional content may be indicated.Type: ApplicationFiled: August 2, 2021Publication date: May 26, 2022Inventors: James S. Kelm, Thompson Alexander Ivor Gawley, Yelena Nakhimovsky, Jonathan Yu
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Patent number: 11102275Abstract: Determining interest in promotional content to be displayed at a mobile communication device is described. The promotional content, including a first portion that is visible and a second portion that is hidden in a first state, may be received. The first and second portions are each selectable only when visible. A promotional display that includes the promotional content in the first state is generated. Upon receipt of a first input from the user in relation to the first portion, the promotional content may be transitioned from the first state to a second state such the first portion becomes hidden and the second portion becomes visible. Upon failing to receive a second input from the user in relation to the second portion, the promotional content may be transitioned from the second state to the first state. Upon receipt of the second input, an interest in the promotional content may be indicated.Type: GrantFiled: March 5, 2019Date of Patent: August 24, 2021Assignee: Google LLCInventors: James S. Kelm, Thomas Alexander Ivor Gawley, Yelena Nakhimovsky, Jonathan Yu
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Publication number: 20210136139Abstract: Determining interest in promotional content to be displayed at a mobile communication device is described. The promotional content, including a first portion that is visible and a second portion that is hidden in a first state, may be received. The first and second portions are each selectable only when visible. A promotional display that includes the promotional content in the first state is generated. Upon receipt of a first input from the user in relation to the first portion, the promotional content may be transitioned from the first state to a second state such the first portion becomes hidden and the second portion becomes visible. Upon failing to receive a second input from the user in relation to the second portion, the promotional content may be transitioned from the second state to the first state. Upon receipt of the second input, an interest in the promotional content may be indicated.Type: ApplicationFiled: January 13, 2021Publication date: May 6, 2021Applicant: Google LLCInventors: James S. Kelm, Thompson Alexander Ivor Gawley, Yelena Nakhimovsky, Jonathan Yu
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Publication number: 20190199783Abstract: Determining interest in promotional content to be displayed at a mobile communication device is described. The promotional content, including a first portion that is visible and a second portion that is hidden in a first state, may be received. The first and second portions are each selectable only when visible. A promotional display that includes the promotional content in the first state is generated. Upon receipt of a first input from the user in relation to the first portion, the promotional content may be transitioned from the first state to a second state such the first portion becomes hidden and the second portion becomes visible. Upon failing to receive a second input from the user in relation to the second portion, the promotional content may be transitioned from the second state to the first state. Upon receipt of the second input, an interest in the promotional content may be indicated.Type: ApplicationFiled: March 5, 2019Publication date: June 27, 2019Applicant: Google LLCInventors: Jim Kelm, Alex Gawley, Yelena Nakhimovsky, Jonathan Yu
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Patent number: 10326827Abstract: Determining interest in promotional content to be displayed at a mobile communication device is described. The promotional content, including a first portion that is visible and a second portion that is hidden in a first state, may be received. The first and second portions are each selectable only when visible. A promotional display that includes the promotional content in the first state is generated. Upon receipt of a first input from the user in relation to the first portion, the promotional content may be transitioned from the first state to a second state such the first portion becomes hidden and the second portion becomes visible. Upon failing to receive a second input from the user in relation to the second portion, the promotional content may be transitioned from the second state to the first state. Upon receipt of the second input, an interest in the promotional content may be indicated.Type: GrantFiled: October 21, 2015Date of Patent: June 18, 2019Assignee: Google LLCInventors: James S. Kelm, Thompson Alexander Ivor Gawley, Yelena Nakhimovsky, Jonathan Yu
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Patent number: 9170705Abstract: Determining interest in promotional content to be displayed at a mobile communication device is described. The promotional content, including a first portion that is visible and a second portion that is hidden in a first state, may be received. The first and second portions are each selectable only when visible. A promotional display that includes the promotional content in the first state is generated. Upon receipt of a first input from the user in relation to the first portion, the promotional content may be transitioned from the first state to a second state such the first portion becomes hidden and the second portion becomes visible. Upon failing to receive a second input from the user in relation to the second portion, the promotional content may be transitioned from the second state to the first state. Upon receipt of the second input, an interest in the promotional content may be indicated.Type: GrantFiled: September 16, 2010Date of Patent: October 27, 2015Assignee: Google Inc.Inventors: Jim Kelm, Alex Gawley, Yelena Nakhimovsky, Jonathan Yu
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Patent number: 8682725Abstract: In general, one aspect of the subject matter described in this specification can be embodied in methods that include the actions of identifying a target region and an exclusion region of the target region, where the target region encompasses the exclusion region. A target user is identified within the target region and not within the exclusion region encompassed by the target region. A target advertisement is selected for the target user based on the target user being within the target region and not within the exclusion region encompassed by the target region. The target advertisement is sent to the target user. An exclusion user is identified within the exclusion region encompassed by the target region. An exclusion advertisement different from the target advertisement is selected for the exclusion user based on the exclusion user being with the exclusion region. The exclusion advertisement is sent to the exclusion user.Type: GrantFiled: September 14, 2010Date of Patent: March 25, 2014Assignee: Google Inc.Inventors: Ravi Jain, Yelena Nakhimovsky
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Publication number: 20120066066Abstract: In general, one aspect of the subject matter described in this specification can be embodied in methods that include the actions of identifying a target region and an exclusion region of the target region, where the target region encompasses the exclusion region. A target user is identified within the target region and not within the exclusion region encompassed by the target region. A target advertisement is selected for the target user based on the target user being within the target region and not within the exclusion region encompassed by the target region. The target advertisement is sent to the target user. An exclusion user is identified within the exclusion region encompassed by the target region. An exclusion advertisement different from the target advertisement is selected for the exclusion user based on the exclusion user being with the exclusion region. The exclusion advertisement is sent to the exclusion user.Type: ApplicationFiled: September 14, 2010Publication date: March 15, 2012Applicant: Google Inc.Inventors: Ravi Jain, Yelena Nakhimovsky