Abstract: The present disclosure provides a retrieval and push method based on a fine art image tag, including the following steps: establishing a tag model database: training different tag contents with training samples of different subjects and different categories, and categorizing the training samples in the database according to knowledge point tags to obtain the tag model database; retrieval and push: uploading fine art work image samples to the trained tag model database, then extracting knowledge point tags of the fine art work image samples, retrieving associated fine art works, and then pushing the associated fine art works; real-time updating: recording knowledge point tags of input fine art work image samples by the tag model database in real time, and establishing a common tag and a model, and subsequently increasingly pushing contents relevant to the common tag; and generating a user portrait.