Patents by Inventor Yishan Wong
Yishan Wong has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).
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Patent number: 10068258Abstract: A social networking system generates socially-relevant stories for a user based on actions taken by other users to whom the user is connected. The social networking system may receive a request for a sponsored story for a viewing user and may select information about one or more actions performed by one or more users to whom the viewing user is connected to identify one of a plurality of candidate information for a sponsored story based on one or more criteria (e.g., affinity of the viewing user for the candidates, expected value for the candidates, etc.). The social networking system may also generate the sponsored story and generate a feed comprising the sponsored story and news stories (e.g., non-sponsored stories) about one or more users of the social networking system with whom the viewing user is connected. This feed may be provided for display to the viewing user.Type: GrantFiled: April 13, 2012Date of Patent: September 4, 2018Assignee: Facebook, Inc.Inventors: Timothy Kendall, Matthew R. Cohler, Mark E. Zuckerberg, Yun-Fang Juan, Robert Kang-Xing Jin, Justin M. Rosenstein, Andrew G. Bosworth, Yishan Wong, Adam D'Angelo, Chamath M. Palihapitiya
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Patent number: 10032189Abstract: A social networking system generates socially-relevant stories for a user based on actions taken by other users to whom the user is connected. The social networking system may receive a request for a sponsored story for a viewing user and may select information about one or more actions performed by one or more users to whom the viewing user is connected to identify one of a plurality of candidate information for a sponsored story based on one or more criteria (e.g., affinity of the viewing user for the candidates, expected value for the candidates, etc.). The social networking system may also generate the sponsored story and generate a feed comprising the sponsored story and news stories (e.g., non-sponsored stories) about one or more users of the social networking system with whom the viewing user is connected. This feed may be provided for display to the viewing user.Type: GrantFiled: April 13, 2012Date of Patent: July 24, 2018Assignee: Facebook, Inc.Inventors: Timothy Kendall, Matthew R. Cohler, Mark E. Zuckerberg, Yun-Fang Juan, Robert Kang-Xing Jin, Justin M. Rosenstein, Andrew G. Bosworth, Yishan Wong, Adam D'Angelo, Chamath M. Palihapitiya
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Patent number: 9984392Abstract: A social networking website logs information about actions taken by members of the website. For a particular member of the website, the website generates socially relevant ads for the member based on the actions logged for other members on the website to whom the member is connected (i.e., the member's online friends). The advertiser associated with the social ad may compensate the social networking website for publishing the ad on the website. When presenting a member with a social ad, the website may optimize advertising revenue by selecting an ad from the received ads that will maximize the expected value of the social ad. The expected value may be computed according to a function that includes the member's affinity for the ad content and the bid amount. The technique is also applied for providing socially relevant information off the social networking website.Type: GrantFiled: March 14, 2013Date of Patent: May 29, 2018Assignee: Facebook, Inc.Inventors: Timothy A. Kendall, Matthew R. Cohler, Mark E. Zuckerberg, Yun-Fang Juan, Robert Kang-Xing Jin, Justin M. Rosenstein, Andrew G. Bosworth, Yishan Wong, Adam D'Angelo, Chamath M. Palihapitiya
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Patent number: 9984391Abstract: A social networking website logs information about actions taken by members of the website. For a particular member of the website, the website generates socially relevant ads for the member based on the actions logged for other members on the website to whom the member is connected (i.e., the member's online friends). The advertiser associated with the social ad may compensate the social networking website for publishing the ad on the website. When presenting a member with a social ad, the website may optimize advertising revenue by selecting an ad from the received ads that will maximize the expected value of the social ad. The expected value may be computed according to a function that includes the member's affinity for the ad content and the bid amount. The technique is also applied for providing socially relevant information off the social networking website.Type: GrantFiled: August 9, 2010Date of Patent: May 29, 2018Assignee: Facebook, Inc.Inventors: Timothy A. Kendall, Matthew R. Cohler, Mark E. Zuckerberg, Yun-Fang Juan, Robert Kang-Xing Jin, Justin M. Rosenstein, Andrew G. Bosworth, Yishan Wong, Adam D'Angelo, Chamath M. Palihapitiya
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Patent number: 8812360Abstract: A social networking system generates socially-relevant ads for a user based on actions taken by other users to whom the user is connected. These may be actions taken on, and determined by, an external system, information about which actions can be received by the social networking system and used for matching to an advertisement request. The social networking system may determine a social context for advertising to a user based on the action and may generate an advertisement for the matched ad request that includes an informational message communicating the social context (i.e., an ad with the information message appended to it, a news story for the informational message, etc.). The ad may be targeted to the user based on user affinity for the ad, based on an object interacted with or an action taken by the user's connections on or external to the social networking system, among other criteria.Type: GrantFiled: December 27, 2011Date of Patent: August 19, 2014Assignee: Facebook, Inc.Inventors: Timothy A. Kendall, Matthew R. Cohler, Mark E. Zuckerberg, Yun-Fang Juan, Robert Kang-Xing Jin, Justin M. Rosenstein, Andrew G. Bosworth, Yishan Wong, Adam D'Angelo, Chamath M. Palihapitiya
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Patent number: 8799068Abstract: A social networking website logs information about actions taken by members of the website. For a particular member of the website, the website generates socially relevant ads for the member based on the actions logged for other members on the website to whom the member is connected (i.e., the member's online friends). The advertiser associated with the social ad may compensate the social networking website for publishing the ad on the website. When presenting a member with a social ad, the website may optimize advertising revenue by selecting an ad from the received ads that will maximize the expected value of the social ad. The expected value may be computed according to a function that includes the member's affinity for the ad content and the bid amount. The technique is also applied for providing socially relevant information off the social networking website.Type: GrantFiled: August 18, 2008Date of Patent: August 5, 2014Assignee: Facebook, Inc.Inventors: Timothy A. Kendall, Matthew R. Cohler, Mark E. Zuckerberg, Yun-Fang Juan, Robert Kang Xing Jin, Justin M. Rosenstein, Andrew G. Bosworth, Yishan Wong, Adam D'Angelo, Chamath M. Palihapitiya
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Patent number: 8775325Abstract: A social networking system generates socially-relevant stories for a user based on other users (e.g., based on actions taken by other users) to whom the user is connected. These socially-relevant stories, including news stories, social advertisements, etc., may be presented on a web page within a domain of an external system that is different from the domain of the social networking system. When a web page from an external system is requested for a viewing user, the social content about other users who are connected to the viewing user may be provided by the social networking system for that viewing user. This personalized social content may be presented in a frame (e.g., an iframe) of the external web page rendered and provided for display to the viewing user.Type: GrantFiled: April 13, 2012Date of Patent: July 8, 2014Assignee: Facebook, Inc.Inventors: Timothy Kendall, Matthew R. Cohler, Mark E. Zuckerberg, Yun-Fang Juan, Robert Kang-Xing Jin, Justin M. Rosenstein, Andrew G. Bosworth, Yishan Wong, Adam D'Angelo, Chamath M. Palihapitiya
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Patent number: 8775247Abstract: A social networking system generates socially-relevant stories for a user based on other users (e.g., based on actions taken by other users) to whom the user is connected. These socially-relevant stories, including news stories, social advertisements, etc., may be presented on a web page within a domain of an external system that is different from the domain of the social networking system. When a web page from an external system is requested for a viewing user, the social content about other users who are connected to the viewing user may be provided by the social networking system for that viewing user. This personalized social content may be presented in a frame (e.g., an iframe) of the external web page rendered and provided for display to the viewing user.Type: GrantFiled: December 31, 2011Date of Patent: July 8, 2014Assignee: Facebook, Inc.Inventors: Timothy A. Kendall, Matthew R. Cohler, Mark E. Zuckerberg, Yun-Fang Juan, Robert Kang-Xing Jin, Justin M. Rosenstein, Andrew G. Bosworth, Yishan Wong, Adam D'Angelo, Chamath M. Palihapitiya
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Patent number: 8751213Abstract: Embodiments of the invention provide techniques for translating text in a social network. In one embodiment translations of text phrases are received from members of the social network. These text phrases include content displayed in a social networking system, such as content from social networking objects. A particular member is provided with content including a text phrase in a first language, and the member requests translation into another language. Responsive to this request, a translation of the text phrase is selected from a set of available translations. The selection is based on actions by friends of the member in the social network, the actions being associated with the set of available translations. These actions can the viewing of or approval of translations by the friends, for example. The selected translation is then presented to the member requesting the translation.Type: GrantFiled: June 27, 2013Date of Patent: June 10, 2014Assignee: Facebook, Inc.Inventors: Yishan Wong, Stephen M. Grimm, Nicolas Vera, Marcel Laverdet, Ting Yin Kwan, Christopher W. Putnam, Javier Olivan Lopez, Katherine P. Losse, Rebekah Cox, Chad Little
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Publication number: 20130289972Abstract: Embodiments of the invention provide techniques for translating text in a social network. In one embodiment translations of text phrases are received from members of the social network. These text phrases include content displayed in a social networking system, such as content from social networking objects. A particular member is provided with content including a text phrase in a first language, and the member requests translation into another language. Responsive to this request, a translation of the text phrase is selected from a set of available translations. The selection is based on actions by friends of the member in the social network, the actions being associated with the set of available translations. These actions can the viewing of or approval of translations by the friends, for example. The selected translation is then presented to the member requesting the translation.Type: ApplicationFiled: June 27, 2013Publication date: October 31, 2013Inventors: Yishan Wong, Stephen M. Grimm, Nicolas Vera, Marcel Laverdet, Ting Yin Kwan, Christopher W. Putnam, Javier Olivan Lopez, Katherine P. Losse, Rebekah Cox, Chad Little
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Publication number: 20130204954Abstract: A social networking website logs information about actions taken by members of the website. For a particular member of the website, the website generates socially relevant ads for the member based on the actions logged for other members on the website to whom the member is connected (i.e., the member's online friends). The advertiser associated with the social ad may compensate the social networking website for publishing the ad on the website. When presenting a member with a social ad, the website may optimize advertising revenue by selecting an ad from the received ads that will maximize the expected value of the social ad. The expected value may be computed according to a function that includes the member's affinity for the ad content and the bid amount. The technique is also applied for providing socially relevant information off the social networking website.Type: ApplicationFiled: March 14, 2013Publication date: August 8, 2013Inventors: Timothy A. Kendall, Matthew R. Cohler, Mark E. Zuckerberg, Yun-Fang Juan, Robert Kang-Xing Jin, Justin M. Rosenstein, Andrew G. Bosworth, Yishan Wong, Adam D'Angelo, Chamath M. Palihapitiya
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Patent number: 8504352Abstract: Embodiments of the invention provide techniques for translating text in a social network. In one embodiment translations of text phrases are received from members of the social network. These text phrases include content displayed in a social networking system, such as content from social networking objects. A particular member is provided with content including a text phrase in a first language, and the member requests translation into another language. Responsive to this request, a translation of the text phrase is selected from a set of available translations. The selection is based on actions by friends of the member in the social network, the actions being associated with the set of available translations. These actions can the viewing of or approval of translations by the friends, for example. The selected translation is then presented to the member requesting the translation.Type: GrantFiled: August 16, 2012Date of Patent: August 6, 2013Assignee: Facebook, Inc.Inventors: Yishan Wong, Stephen M. Grimm, Nicolas Vera, Marcel Laverdet, Ting Yin Kwan, Christopher W. Putnam, Javier Olivan Lopez, Katherine P. Losse, Rebekah Cox, Chad Little
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Publication number: 20130198008Abstract: A social networking website logs information about actions taken by members of the website. For a particular member of the website, the website generates socially relevant ads for the member based on the actions logged for other members on the website to whom the member is connected (i.e., the member's online friends). The advertiser associated with the social ad may compensate the social networking website for publishing the ad on the website. When presenting a member with a social ad, the website may optimize advertising revenue by selecting an ad from the received ads that will maximize the expected value of the social ad. The expected value may be computed according to a function that includes the member's affinity for the ad content and the bid amount. The technique is also applied for providing socially relevant information off the social networking website.Type: ApplicationFiled: March 14, 2013Publication date: August 1, 2013Inventors: Timothy A. Kendall, Matthew R. Cohler, Mark E. Zuckerberg, Yun-Fang Juan, Robert Kang-Xing Jin, Justin M. Rosenstein, Andrew G. Bosworth, Yishan Wong, Adam D'Angelo, Chamath M. Palihapitiya
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Publication number: 20120310624Abstract: Embodiments of the invention provide techniques for translating text in a social network. In one embodiment translations of text phrases are received from members of the social network. These text phrases include content displayed in a social networking system, such as content from social networking objects. A particular member is provided with content including a text phrase in a first language, and the member requests translation into another language. Responsive to this request, a translation of the text phrase is selected from a set of available translations. The selection is based on actions by friends of the member in the social network, the actions being associated with the set of available translations. These actions can the viewing of or approval of translations by the friends, for example. The selected translation is then presented to the member requesting the translation.Type: ApplicationFiled: August 16, 2012Publication date: December 6, 2012Inventors: Yishan Wong, Stephen M. Grimm, Nicolas Vera, Marcel Laverdet, Ting Yin Kwan, Christopher W. Putnam, Javier Olivan-Lopez, Katherine P. Losse, Rebekah Cox, Chad Little
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Patent number: 8271260Abstract: Embodiments of the invention provide techniques for translating text in a social network. In one embodiment translations of text phrases are received from members of the social network. These text phrases include content displayed in a social networking system, such as content from social networking objects. A particular member is provided with content including a text phrase in a first language, and the member requests translation into another language. Responsive to this request, a translation of the text phrase is selected from a set of available translations. The selection is based on actions by friends of the member in the social network, the actions being associated with the set of available translations. These actions can the viewing of or approval of translations by the friends, for example. The selected translation is then presented to the member requesting the translation.Type: GrantFiled: December 5, 2008Date of Patent: September 18, 2012Assignee: Facebook, Inc.Inventors: Yishan Wong, Stephen M. Grimm, Nicolas Vera, Marcel Laverdet, Ting Yin Kwan, Christopher W. Putnam, Javier Olivan-Lopez, Katherine P. Losse, Rebekah Cox, Chad Little
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Publication number: 20120203847Abstract: A social networking system generates socially-relevant stories for a user based on actions taken by other users to whom the user is connected. The social networking system may receive a request for a sponsored story for a viewing user and may select information about one or more actions performed by one or more users to whom the viewing user is connected to identify one of a plurality of candidate information for a sponsored story based on one or more criteria (e.g., affinity of the viewing user for the candidates, expected value for the candidates, etc.). The social networking system may also generate the sponsored story and generate a feed comprising the sponsored story and news stories (e.g., non-sponsored stories) about one or more users of the social networking system with whom the viewing user is connected. This feed may be provided for display to the viewing user.Type: ApplicationFiled: April 13, 2012Publication date: August 9, 2012Inventors: Timothy A. Kendall, Matthew R. Cohler, Mark E. Zuckerberg, Yun-Fang Juan, Robert Kang-Xing Jin, Justin M. Rosenstein, Andrew G. Bosworth, Yishan Wong, Adam D'Angelo, Chamath M. Palihapitiya
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Publication number: 20120204096Abstract: A social networking system generates socially-relevant stories for a user based on other users (e.g., based on actions taken by other users) to whom the user is connected. These socially-relevant stories, including news stories, social advertisements, etc., may be presented on a web page within a domain of an external system that is different from the domain of the social networking system. When a web page from an external system is requested for a viewing user, the social content about other users who are connected to the viewing user may be provided by the social networking system for that viewing user. This personalized social content may be presented in a frame (e.g., an iframe) of the external web page rendered and provided for display to the viewing user.Type: ApplicationFiled: April 13, 2012Publication date: August 9, 2012Inventors: Timothy A. Kendall, Matthew R. Cohler, Mark E. Zuckerberg, Yun-Fang Juan, Robert Kang-Xing Jin, Justin M. Rosenstein, Andrew G. Bosworth, Yishan Wong, Adam D'Angelo, Chamath M. Palihapitiya
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Publication number: 20120109757Abstract: A social networking system generates socially-relevant stories for a user based on actions taken by other users to whom the user is connected. The social networking system may receive a request for a sponsored story for a viewing user and may select information about one or more actions performed by one or more users to whom the viewing user is connected to identify one of a plurality of candidate information for a sponsored story based on one or more criteria (e.g., affinity of the viewing user for the candidates, expected value for the candidates, etc.). The social networking system may also generate the sponsored story and generate a feed comprising the sponsored story and news stories (e.g., non-sponsored stories) about one or more users of the social networking system with whom the viewing user is connected. This feed may be provided for display to the viewing user.Type: ApplicationFiled: December 31, 2011Publication date: May 3, 2012Inventors: Timothy A. Kendall, Matthew R. Cohler, Mark E. Zuckerberg, Yun-Fang Juan, Robert Kang-Xing Jin, Justin M. Rosenstein, Andrew G. Bosworth, Yishan Wong, Adam D'Angelo, Chamath M. Palihapitiya
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Publication number: 20120101898Abstract: A social networking system generates socially-relevant stories for a user based on other users (e.g., based on actions taken by other users) to whom the user is connected. These socially-relevant stories, including news stories, social advertisements, etc., may be presented on a web page within a domain of an external system that is different from the domain of the social networking system. When a web page from an external system is requested for a viewing user, the social content about other users who are connected to the viewing user may be provided by the social networking system for that viewing user. This personalized social content may be presented in a frame (e.g., an iframe) of the external web page rendered and provided for display to the viewing user.Type: ApplicationFiled: December 31, 2011Publication date: April 26, 2012Inventors: Timothy A. Kendall, Matthew R. Cohler, Mark E. Zuckerberg, Yun-Fang Juan, Robert Kang-Xing Jin, Justin M. Rosenstein, Andrew G. Bosworth, Yishan Wong, Adam D'Angelo, Chamath M. Palihapitiya
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Publication number: 20120095836Abstract: A social networking system generates socially-relevant ads for a user based on actions taken by other users to whom the user is connected. These may be actions taken on, and determined by, an external system, information about which actions can be received by the social networking system and used for matching to an advertisement request. The social networking system may determine a social context for advertising to a user based on the action and may generate an advertisement for the matched ad request that includes an informational message communicating the social context (i.e., an ad with the information message appended to it, a news story for the informational message, etc.). The ad may be targeted to the user based on user affinity for the ad, based on an object interacted with or an action taken by the user's connections on or external to the social networking system, among other criteria.Type: ApplicationFiled: December 27, 2011Publication date: April 19, 2012Inventors: Timothy A. Kendall, Matthew R. Cohler, Mark E. Zuckerberg, Yun-Fang Juan, Robert Kang-Xing Jin, Justin M. Rosenstein, Andrew G. Bosworth, Yishan Wong, Adam D'Angelo, Chamath M. Palihapitiya