Abstract: A method and an apparatus for processing multimedia data, and a device therefor are provided. The method includes: acquiring, by a first user terminal, multimedia content shared by a second user terminal; performing a target detection for the multimedia content to acquire a target detection result, wherein the target detection comprises a profile information detection for the multimedia content; and generating an augmented reality object according to the target detection result and an image acquired by the first user terminal, and exhibiting the augmented reality object. According to the embodiments of the present application, interactions between users may be effectively implemented, and interaction effects are improved.

Abstract: A method and apparatus for generating multimedia content, and a device therefor are provided. The method includes: acquiring reading object data of multimedia content to be generated; parsing the reading object data to acquire feature information of the reading object data; determining multimedia content profile information matching the feature information; and generating multimedia content corresponding to the reading object data according to the multimedia content profile information and the reading object data. According to the embodiments of the present application, content exhibition forms in the electronic reading manner are greatly enriched, user's reading experience is improved, and customized requirements of the user are effectively satisfied.

Abstract: A display processing method and apparatus and an electronic terminal therefor are provided. The display processing method includes: determining a display region of data to be loaded according to an anchor position on a display interface; and loading pre-acquired display data to the display region of the data to be loaded for display. In this way, the problem that some pre-view content fails to be loaded to the display interface in real time for display due to impacts by the network speed, for example, the phenomenon of blank backgrounds is addressed, such that user experience is improved.