Abstract: A styling mousse generator adapted to foam a liquid and deliver foamed styling mousse for use in hair treatment and the like having a liquid reservoir in its lower portion, means for filling the reservoir, a fan and motor above the reservoir, a fan inlet and a fan outlet, a foam delivery tube leading from the reservoir to the fan inlet, a liquid inlet duct (coming from the reservoir) and an air inlet duct (coming from a location higher than the reservoir liquid level) at an acute angle to each other (to create a Bernoulli type effect) and leading to the foam delivery tube, and a passageway leading from the fan outlet to a foam outlet. The passageway may be serpentine or include frictional, agitating means to warm the foam.