Abstract: A disposable diaper includes: a top sheet constituting a use-side surface; a liquid impervious sheet disposed on a back surface side; and an absorbent element interposed therebetween. A moisturizing agent mainly containing glycerin is applied to the top sheet, an application region of the moisturizing agent is an exposed region that can be at least visually recognized directly from a use surface side in an unfolded state of the product, and the exposed region has high concentration application regions Q of the moisturizing agent in at least one of peripheral portions in a front-back direction and peripheral portions in a width direction, and a low concentration application region MZ of the moisturizing agent in an intermediate region between the high concentration application regions.