Abstract: Systems, devices, media, and methods are presented for assigning configuration parameters to unknown devices by comparing characteristics of unknown devices to characteristics of known devices. Characteristics of an unknown device are compared to characteristics of known devices to identify a similar device having known configuration parameters. The unknown devise is then assigned the configuration parameters of the identified similar device.

Abstract: Systems, devices, media, and methods are presented for testing the capability of a mobile device to run a particular feature of an application. Each feature may include a package of code, a call, a state, and a condition; each condition correlated with a specific state. The call is a query that includes instructions to evaluate whether the application will run successfully if a particular feature is running. If the call fails, the feature condition remains Off, resulting in a rollback of the feature. If the call succeeds, the feature condition is changed to On. The system may include an experimentation framework on each mobile device for registering features, executing calls, logging results, and maintaining states and conditions.

Abstract: Systems, devices, media, and methods are presented for assigning configuration parameters to unknown devices by comparing characteristics of unknown devices to characteristics of known devices. Characteristics of an unknown device are compared to characteristics of known devices to identify a similar device having known configuration parameters. The unknown devise is then assigned the configuration parameters of the identified similar device.

Abstract: Techniques for providing webpages based on tracking consumer device interactions are discussed herein. Some embodiments may include one or more servers configured to: receive a request for access to a promotion webpage from a consumer device, wherein the request includes a consumer device cookie and the promotion webpage includes an indication of a promotion; in response to receiving the request for access to the promotion webpage, generate the promotion webpage including widgets; generate clickstream data based on tracking widget views of the widgets within the promotion webpage; associate the clickstream data with the consumer device cookie; and generate widget analytic data based on the clickstream data. The widget analytic data may then be used to populate webpages with widgets to optimize various criteria, such as widget views or promotion purchases.

Abstract: The subject technology determines, by at least one processor, that a value of a capability parameter is not available for a first recipient device, the first recipient device being one of a plurality of recipient devices. The subject technology receives, from the first recipient device, a value of the capability parameter. The subject technology clusters, by at least one processor, the plurality of recipient devices into a plurality of groups of recipient devices based on device capabilities including an available storage space. The subject technology determines, for each group of recipient devices, a set of content parameters compatible with device capabilities of the plurality of recipient devices of a group of client devices.

Abstract: Embodiments of the present invention provide methods, systems, apparatuses, and computer program products for classifying merchants. In one embodiment a method is provided comprising determining, based on a first value, a first prediction value that indicates a programmatically expected number of consumers that will request termination of an accepted first promotion; and determining, based on the first prediction value, a classification for the first entity, the classification specifying a likelihood that the transmittal of the first promotion to consumers will result in a number of terminations less than a pre-specified threshold.

Abstract: A method, apparatus and computer program product are provided for calculating closing metrics regarding a contract between a promotion service and provider. A promotional system may calculate a probability of closing, and an estimated time to close. The promotion service may offer a promotion to consumers for a discounted product or service, to be honored by the provider. A category, lead source, historical data, stage in sales, and/or size of the provider may be used in calculating a probability of close and/or time to close. An example method may comprise supplying a classifying model with a dataset, wherein the dataset comprises an identification of a provider and attributes corresponding to the provider and identifying a class of the provider in accordance with the plurality of corresponding attributes, wherein the identification is determined based on one or more patterns determinative of a return rate by the classifying model.

Abstract: A method, apparatus and computer program product are provided for calculating closing metrics regarding a contract between a promotion service and provider. A promotional system may calculate a probability of closing, and an estimated time to close. The promotion service may offer a promotion to consumers for a discounted product or service, to be honored by the provider. A category, lead source, historical data, stage in sales, and/or size of the provider may be used in calculating a probability of close and/or time to close. An example method may comprise supplying a classifying model with a dataset, wherein the dataset comprises an identification of a provider and attributes corresponding to the provider and identifying a class of the provider in accordance with the plurality of corresponding attributes, wherein the identification is determined based on one or more patterns determinative of a return rate by the classifying model.

Abstract: The subject technology accesses, by at least one processor, device capabilities for each of a plurality of recipient devices. The subject technology clusters, by the at least one processor, the plurality of recipient devices into a plurality of groups of recipient devices based on device capabilities. The subject technology determines, for each group of recipient devices, a set of content parameters compatible with the device capabilities of the plurality of recipient devices of a group of client devices. Further, the subject technology generates, for each group of recipient devices, a version of the content according to an associated set of content parameters.

Abstract: Techniques for providing webpages based on tracking consumer device interactions are discussed herein. Some embodiments may include one or more servers configured to: receive a request for access to a promotion webpage from a consumer device, wherein the request includes a consumer device cookie and the promotion webpage includes an indication of a promotion; in response to receiving the request for access to the promotion webpage, generate the promotion webpage including widgets; generate clickstream data based on tracking widget views of the widgets within the promotion webpage; associate the clickstream data with the consumer device cookie; and generate widget analytic data based on the clickstream data. The widget analytic data may then be used to populate webpages with widgets to optimize various criteria, such as widget views or promotion purchases.

Abstract: Aspects of the present disclosure involve systems and methods for performing operations comprising receiving, with a messaging application, user input to access a graphical image modification feature of the messaging application; in response to receiving, causing display of a video; accessing a first configuration rule of a plurality of configuration rules that associates a first device property rule with the graphical image modification feature of the messaging application; determining that the first configuration rule is satisfied by a first property of the client device; and in response to determining that the first configuration rule is satisfied by the first property of the client device, causing display of a first plurality of graphical image modification options each associated with performing a different modification to the video.

Abstract: Aspects of the present disclosure involve a system and method for performing operations comprising providing to a client device, a messaging application comprising multiple features; accessing a configuration rule that associates a device property rule with a feature; determining at a first point in time, that a property of the client device matches the device property rule associated with the configuration rule; in response to determining that the property of the client device matches the device property rule associated with the configuration rule, enabling the feature on the client device at the first point in time; receiving an updated property of the client device at a second point in time; and in response to determining that the updated property of the client device fails to match the device property rule associated with the configuration rule at the second point in time, disabling the feature on the client device.

Abstract: Aspects of the present disclosure involve systems and methods for performing operations comprising receiving, with a messaging application, user input to access a graphical image modification feature of the messaging application; in response to receiving, causing display of a video; accessing a first configuration rule of a plurality of configuration rules that associates a first device property rule with the graphical image modification feature of the messaging application; determining that the first configuration rule is satisfied by a first property of the client device; and in response to determining that the first configuration rule is satisfied by the first property of the client device, causing display of a first plurality of graphical image modification options each associated with performing a different modification to the video.

Abstract: Certain embodiments provide a computer-executed method for generating a future sales estimate for an item. The method includes programmatically accessing, from a dataset via a network device, an inventory residence time period of an item. The method also includes programmatically accessing, from the dataset via the network device, prior performance data associated with the item. The method also includes programmatically executing an inventory valuation engine to generate a future sales estimate for the item based on the inventory residence time period and the prior performance data. The method further includes executing a notification generation engine to adjust a notification policy defining a frequency or other characteristic of electronic marketing communications indicating the item transmitted to consumer devices based on the future sales estimate.

Abstract: Aspects of the present disclosure involve a system and method for performing operations comprising providing to a client device, a messaging application comprising multiple features; accessing a configuration rule that associates a device property rule with a feature; determining at a first point in time, that a property of the client device matches the device property rule associated with the configuration rule; in response to determining that the property of the client device matches the device property rule associated with the configuration rule, enabling the feature on the client device at the first point in time; receiving an updated property of the client device at a second point in time; and in response to determining that the updated property of the client device fails to match the device property rule associated with the configuration rule at the second point in time, disabling the feature on the client device.

Abstract: An example method comprises: receiving, at a server from a first client device, a request for access to a client feature on the first client device; determining, by the server, an applicable rule for the access request, the applicable rule having a plurality of nodes; determining, by the server, device capabilities needed for the determined rule; determining, by the server, nodes that can be executed and nodes that cannot be executed, based on the device capabilities, the nodes that can be executed including device hardware capabilities and the nodes that cannot be executed including real-time device capabilities; executing, by the server nodes that can be executed to reach a partial decision for the applicable rule; pruning the applicable rule to remove executed nodes and generate a pruned rule that includes nodes that cannot be executed; transmitting the pruned rule and partial decision to the first client device.

Abstract: Certain embodiments provide a computer-executed method for generating a future sales estimate for an item. The method includes programmatically accessing, from a dataset via a network device, an inventory residence time period of an item. The method also includes programmatically accessing, from the dataset via the network device, prior performance data associated with the item. The method also includes programmatically executing an inventory valuation engine to generate a future sales estimate for the item based on the inventory residence time period and the prior performance data. The method further includes executing a notification generation engine to adjust a notification policy defining a frequency or other characteristic of electronic marketing communications indicating the item transmitted to consumer devices based on the future sales estimate.

Abstract: The subject technology accesses, by at least one processor, device capabilities for each of a plurality of recipient devices. The subject technology clusters, by the at least one processor, the plurality of recipient devices into a plurality of groups of recipient devices based on device capabilities. The subject technology determines, for each group of recipient devices, a set of content parameters compatible with the device capabilities of the plurality of recipient devices of a group of client devices. Further, the subject technology generates, for each group of recipient devices, a version of the content according to an associated set of content parameters.

Abstract: Provided herein are systems, methods and computer readable media for classifying a provider of products, services or experiences as a provider that should be engaged based on a predicted return rate for any products, services or experiences that may be offered and purchased by a consumer. An example method may comprise supplying a classifying model with a dataset, wherein the dataset comprises an identification of a provider and a plurality of attributes corresponding to the provider and identifying a class of the provider in accordance with the plurality of corresponding attributes, wherein the identification is determined based on one or more patterns determinative of a return rate by the classifying model.

Abstract: Aspects of the present disclosure involve a system and method for performing operations comprising receiving, by one or more processors, from a sender device, a content to be shared with one or more recipients via a messaging application; identifying, by the one or more processors, at least one recipient device for each recipient; accessing, by the one or more processors, device capabilities for each of the one or more recipient devices; determining, by the one or more processors, a set of content parameters compatible with the device capabilities of the recipient devices; and generating, by the one or more processors, a version of the content according to the set of content parameters.