Patents by Inventor Zuo Yan
Zuo Yan has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).
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Publication number: 20230281383Abstract: A system for automatically generating a content item may include receiving a content item template having a set of elements for creating a content item and content item data for the set of elements. A placeholder for each element of the set of elements may be generated and a space allocation for each element may be selected based on the generated placeholders for each element. A determination if a conflict exists based on the determined space allocations for each element may be made and, when a conflict exists, an element from the set of elements may be eliminated and a new reduced set of elements may be returned. Responsive to determining no conflict exists, a content item may be generated using the content item data for the reduced set of elements and the determined space allocations.Type: ApplicationFiled: May 12, 2023Publication date: September 7, 2023Inventors: Guannan Zhang, Zuo Yan
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Patent number: 11687707Abstract: A system for automatically generating a content item may include receiving a content item template having a set of elements for creating a content item and content item data for the set of elements. A placeholder for each element of the set of elements may be generated and a space allocation for each element may be determined based on the generated placeholders for each element. A determination if a conflict exists based on the determined space allocations for each element may be made and, responsive to determining no conflict exists, a content item may be generated using the content item data and the determined space allocations.Type: GrantFiled: December 30, 2014Date of Patent: June 27, 2023Assignee: GOOGLE LLCInventors: Guannan Zhang, Zuo Yan
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Patent number: 11461803Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for distributing content items. In one aspect, a method includes receiving user interaction data specifying user interactions with a publisher resource. A heat map specifying levels of user interaction with various portions of the publisher resource is created. Content item slot performance information specifying one or more performance measures for content items presented in various candidate content item slot locations are identified. One of the candidate content item slot locations is selected based on the heat map and the one or more performance measures. Data that cause presentation of suggestion information that identify the one candidate content item slot location as a suggested content item slot location are generated and output.Type: GrantFiled: August 27, 2019Date of Patent: October 4, 2022Assignee: GOOGLE LLCInventors: Guannan Zhang, Zuo Yan
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Publication number: 20200126113Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for distributing content items. In one aspect, a method includes receiving user interaction data specifying user interactions with a publisher resource. A heat map specifying levels of user interaction with various portions of the publisher resource is created. Content item slot performance information specifying one or more performance measures for content items presented in various candidate content item slot locations are identified. One of the candidate content item slot locations is selected based on the heat map and the one or more performance measures. Data that cause presentation of suggestion information that identify the one candidate content item slot location as a suggested content item slot location are generated and output.Type: ApplicationFiled: August 27, 2019Publication date: April 23, 2020Applicant: Google LLCInventors: Guannan Zhang, Zuo Yan
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Patent number: 10402852Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for distributing content items. In one aspect, a method includes receiving user interaction data specifying user interactions with a publisher resource. A heat map specifying levels of user interaction with various portions of the publisher resource is created. Content item slot performance information specifying one or more performance measures for content items presented in various candidate content item slot locations are identified. One of the candidate content item slot locations is selected based on the heat map and the one or more performance measures. Data that cause presentation of suggestion information that identify the one candidate content item slot location as a suggested content item slot location are generated and output.Type: GrantFiled: July 24, 2014Date of Patent: September 3, 2019Assignee: Google LLCInventors: Guannan Zhang, Zuo Yan
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Patent number: 10235349Abstract: A computerized method for automatically generating display content includes receiving a uniform resource locator, wherein the uniform resource locator specifies a landing resource and extracting visual information from the landing resource, wherein the visual information defines one or more images, texts, and colors displayed on the landing resource. The method further includes selecting one or more images, one or more text snippets, and one or more colors based on the visual information extracted from the landing resource, generating a layout for a content item based on one or more of the selected images or selected text snippets, and assembling the content item by applying the selected images, the selected text snippets, and the selected colors to the generated layout.Type: GrantFiled: March 15, 2018Date of Patent: March 19, 2019Assignee: Google LLCInventors: Guannan Zhang, Kai Ye, Yongtai Zhu, Zuo Yan, Andrew Foster, Jordan Bayliss-McCulloch, Daly Chang, Ayaka Nonaka
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Patent number: 10204162Abstract: A method includes receiving landing page information from a content provider, the landing page information being representative of one or more graphical aspects of a landing page associated with the content provider, generating a landing page image representative of the landing page based at least in part on the landing page information, the landing page image being different from the landing page, specifying an association between the landing page image and a content item associated with the content provider, generating a control for presentation along with the content item that, when activated, causes the display of the landing page image providing, in association with a resource, the content item in combination with the control.Type: GrantFiled: July 28, 2017Date of Patent: February 12, 2019Assignee: Google LLCInventors: Zuo Yan, Zhen Shen
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Publication number: 20180203832Abstract: A computerized method for automatically generating display content includes receiving a uniform resource locator, wherein the uniform resource locator specifies a landing resource and extracting visual information from the landing resource, wherein the visual information defines one or more images, texts, and colors displayed on the landing resource. The method further includes selecting one or more images, one or more text snippets, and one or more colors based on the visual information extracted from the landing resource, generating a layout for a content item based on one or more of the selected images or selected text snippets, and assembling the content item by applying the selected images, the selected text snippets, and the selected colors to the generated layout.Type: ApplicationFiled: March 15, 2018Publication date: July 19, 2018Applicant: Google LLCInventors: Guannan Zhang, Kai Ye, Yongtai Zhu, Zuo Yan, Andrew Foster, Jordan Bayliss-McCulloch, Daly Chang, Ayaka Nonaka
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Patent number: 9946695Abstract: A computerized method for automatically generating display content includes receiving a uniform resource locator, wherein the uniform resource locator specifies a landing resource and extracting visual information from the landing resource, wherein the visual information defines one or more images, texts, and colors displayed on the landing resource. The method further includes selecting one or more images, one or more text snippets, and one or more colors based on the visual information extracted from the landing resource, generating a layout for a content item based on one or more of the selected images or selected text snippets, and assembling the content item by applying the selected images, the selected text snippets, and the selected colors to the generated layout.Type: GrantFiled: May 9, 2013Date of Patent: April 17, 2018Assignee: Google LLCInventors: Guannan Zhang, Kai Ye, Yongtai Zhu, Zuo Yan, Andrew Foster, Jordan Bayliss-McCulloch, Daly Chang, Ayaka Nonaka
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Publication number: 20170329851Abstract: A method includes receiving landing page information from a content provider, the landing page information being representative of one or more graphical aspects of a landing page associated with the content provider, generating a landing page image representative of the landing page based at least in part on the landing page information, the landing page image being different from the landing page, specifying an association between the landing page image and a content item associated with the content provider, generating a control for presentation along with the content item that, when activated, causes the display of the landing page image providing, in association with a resource, the content item in combination with the control.Type: ApplicationFiled: July 28, 2017Publication date: November 16, 2017Inventors: Zuo Yan, Zhen Shen
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Patent number: 9754031Abstract: A method includes receiving landing page information from a content provider, the landing page information being representative of one or more graphical aspects of a landing page associated with the content provider, generating a landing page image representative of the landing page based at least in part on the landing page information, the landing page image being different from the landing page, specifying an association between the landing page image and a content item associated with the content provider, generating a control for presentation along with the content item that, when activated, causes the display of the landing page image providing, in association with a resource, the content item in combination with the control.Type: GrantFiled: March 22, 2012Date of Patent: September 5, 2017Assignee: Google Inc.Inventors: Zuo Yan, Zhen Shen
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Publication number: 20170178178Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for distributing content items. In one aspect, a method includes receiving user interaction data specifying user interactions with a publisher resource. A heat map specifying levels of user interaction with various portions of the publisher resource is created. Content item slot performance information specifying one or more performance measures for content items presented in various candidate content item slot locations are identified. One of the candidate content item slot locations is selected based on the heat map and the one or more performance measures. Data that cause presentation of suggestion information that identify the one candidate content item slot location as a suggested content item slot location are generated and output.Type: ApplicationFiled: July 24, 2014Publication date: June 22, 2017Inventors: Guannan Zhang, Zuo Yan
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Publication number: 20150227504Abstract: A system for automatically generating a content item may include receiving a content item template having a set of elements for creating a content item and content item data for the set of elements. A placeholder for each element of the set of elements may be generated and a space allocation for each element may be determined based on the generated placeholders for each element. A determination if a conflict exists based on the determined space allocations for each element may be made and, responsive to determining no conflict exists, a content item may be generated using the content item data and the determined space allocations.Type: ApplicationFiled: December 30, 2014Publication date: August 13, 2015Inventors: Guannan Zhang, Zuo Yan
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Publication number: 20150012514Abstract: A method includes receiving landing page information from a content provider, the landing page information being representative of one or more graphical aspects of a landing page associated with the content provider, generating a landing page image representative of the landing page based at least in part on the landing page information, the landing page image being different from the landing page, specifying an association between the landing page image and a content item associated with the content provider, generating a control for presentation along with the content item that, when activated, causes the display of the landing page image providing, in association with a resource, the content item in combination with the control.Type: ApplicationFiled: March 22, 2012Publication date: January 8, 2015Applicant: GOOGLE INC.Inventors: Zuo Yan, Tim Green
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Publication number: 20140245115Abstract: A computerized method for automatically generating display content includes receiving a uniform resource locator, wherein the uniform resource locator specifies a landing resource and extracting visual information from the landing resource, wherein the visual information defines one or more images, texts, and colors displayed on the landing resource. The method further includes selecting one or more images, one or more text snippets, and one or more colors based on the visual information extracted from the landing resource, generating a layout for a content item based on one or more of the selected images or selected text snippets, and assembling the content item by applying the selected images, the selected text snippets, and the selected colors to the generated layout.Type: ApplicationFiled: May 9, 2013Publication date: August 28, 2014Inventors: Guannan Zhang, Kai Ye, Yongtai Zhu, Zuo Yan, Andrew Foster, Jordan Bayliss-McCulloch, Daly Chang, Ayaka Nonaka