Patents Issued in November 2, 2017
  • Publication number: 20170316431
    Abstract: A system for collecting and presenting information about advertising analytics comprises an ad preparation server, an ad server and an analytics server. The ad preparation server receives advertising assets (e.g., ads) and modifies them to include a data collection script. The preparation server then sends the modified ads to the ad server for delivery along with underlying content to users. The underlying content and modified ads are delivered to client devices that present the content and execute the data collection script. The data collection script collects and sends advertising analytic data back to the analytics server in a non-intrusive manner. The present invention also includes a method for preparing ads, a method for deriving a heat map, a method for generating and sending advertising data, and a method for generating a representation of a focus of attention for a user.
    Type: Application
    Filed: March 30, 2012
    Publication date: November 2, 2017
    Applicant: MOAT, INC.
    Inventors: Jonah Goodhart, Noah Goodhart, David J. Titus, Michael Garrett Seiler, Elliot Aaron Kulakow
  • Publication number: 20170316432
    Abstract: A machine may be configured to generate A/B test reports on demand. For example, the machine causes a display of a user interface for receiving a request of a customized report of result data of an A/B test. The machine receives, via the user interface, an identifier of the A/B test, a specification of a metric associated with the result data, a specification of a dimension of the metric, a specification of a location of the result data, and a request to generate the customized report. The machine generates the metric based on the identifier of the A/B test, the specification of the metric, and the result data. The machine generates the customized report pertaining to the dimension of the metric based on the generated metric and the specification of the dimension of the metric. The machine causes a display of the customized report in the user interface.
    Type: Application
    Filed: April 27, 2016
    Publication date: November 2, 2017
    Inventors: Ya Xu, Kylan Matthem Nieh, Jie Bing, Luisa Fernanda Hurtado Jaramillo, Bryan Tai An Chen, Christina Lynn Lopus, Adrian Axel Remigio Fernandez, Omar Sinno, Nanyu Chen
  • Publication number: 20170316433
    Abstract: A global identity for a user is established and aggregated or federated for various personas of the user across transaction data for multiple lines-of business (LOB). Integration services provide features for integrating cross-LOB transactions, reporting, transacting, and/or metrics generation based on the global identity.
    Type: Application
    Filed: April 29, 2016
    Publication date: November 2, 2017
    Inventors: Nagendra Kumar Revanur, Yehoshua Zvi Licht, David Todd Slaughter
  • Publication number: 20170316434
    Abstract: A global identity for a user is established and aggregated or federated for various personas of the user across transaction data for multiple lines-of business (LOB). Integration services provide features for integrating cross-LOB transactions, reporting, transacting, and/or metrics generation based on the global identity.
    Type: Application
    Filed: May 11, 2016
    Publication date: November 2, 2017
    Inventor: Nagendra Kumar Revanur
  • Publication number: 20170316435
    Abstract: Cross-channel and cross-source data are aggregated into an aggregated data store. Custom segmentation is generated from the aggregated data. A campaign is monitored for the custom segmentation with successes and failures provided as dynamic feedback to a machine learning process that dynamically adjusts the segmentation and the campaign for optimal performance. In an embodiment, a final recommendation is provided identifying a final optimal segmentation and campaign.
    Type: Application
    Filed: April 29, 2016
    Publication date: November 2, 2017
    Inventors: Ronald Chiwai Leung, Yehoshua Zvi Licht, Pragya Tripathi, David Allen Turner
  • Publication number: 20170316436
    Abstract: A computer-implemented method includes learning one or more historical curves based on historical data that describes two or more historical pipelines of sales contracts. Each of the one or more historical curves is based on a corresponding historical pipeline of the two or more historical pipelines. Two or more similarity indices are generated, where each similarity index corresponds to a historical pipeline of the two or more historical pipelines, and each similarity index is based on similarity between the corresponding historical pipeline and a target pipeline for which a prediction is sought. A first curve is fit, by a computer processor, to the target pipeline, where the target pipeline has unknown data, and the first curve is based on the two or more similarity indices. A pipeline value of the target pipeline is predicted based on the first curve.
    Type: Application
    Filed: April 29, 2016
    Publication date: November 2, 2017
    Inventors: Aly Megahed, Hamid R. Motahari Nezhad, Peifeng Yin
  • Publication number: 20170316437
    Abstract: Disclosed are various embodiments for predicting and classifying events that create a sudden or substantial increase in network traffic activity. To begin, an increase of network activity can be detected. Upon detecting the increase in network activity, it can be determined that the increase in network activity is unexpected in view of one or more predicted activity events. The system can be adjusted to reduce the network activity in response to determining that the increase in network activity is unexpected.
    Type: Application
    Filed: July 17, 2017
    Publication date: November 2, 2017
    Inventors: Andrew Stuart Huntwork, Melissa Elaine Davis, Gavin Richard Jewell
  • Publication number: 20170316438
    Abstract: A method for generating a predictor of customer behavior for a contact center includes: collecting, by a processor, data from a plurality of different applications of the contact center, the data being stored in a plurality of different formats, the data corresponding to a plurality of recorded interactions between a plurality of customers and the contact center; converting, by the processor, the data from the plurality of different formats into a common format; generating, by the processor, a plurality of customer models for the customers by, for each customer of the customers: identifying, from the data from the plurality of different applications, identified data associated with the customer; and aggregating the identified data in an individual customer model of the plurality of customer models, the individual customer model being associated with the customer; and generating, by the processor, a predictor in accordance with the customer models.
    Type: Application
    Filed: April 29, 2016
    Publication date: November 2, 2017
    Inventors: Yochai Konig, Ron Harlev
  • Publication number: 20170316439
    Abstract: The systems and methods of the present disclosure simulate the intuitive visualization of a host organization's experienced personnel by graphically portraying business relationships with external and internal business entities including clients, vendors, prospects, service resources, agents, and company personnel in universally recognizable caricatured scenes and images, including animations, based on transactional events that are passively accumulated from the accounting, phone, email, and management operations of a host system, delivering objectively-based graphical renditions of business relationships reflecting tenure, volume, frequency, demeanor, profitability, reliability, and many other relationship attributes thus enabling new, learning disabled, or unfamiliar personnel who possess varying degrees of first-person experience with the subject entities to respond instinctively and accurately to the current occurrence with the subject business entity while preserving invaluable relationship intuition tha
    Type: Application
    Filed: July 10, 2017
    Publication date: November 2, 2017
    Inventor: Brian J. Murray
  • Publication number: 20170316440
    Abstract: A method for rule-based gift giving method collects information about life events of one or more friends from one or more social network systems and/or from one or more online profiles. The gathered information may be organized in a news stream format or a calendar items format. The user creates rules including parameters such as monetary value of the gift, identity of the recipient and the life event on which to send the gift. The user may generate a default list of friends who will automatically receive user-selected gifts on user-selected life events. According to another embodiment, the user may generate an on-demand list of friends who will receive gifts on selected life events upon user's approval.
    Type: Application
    Filed: July 14, 2017
    Publication date: November 2, 2017
    Inventors: Thomas M. Isaacson, Ryan C. DURHAM, Adam LUDWIG, Patrick LEDBETTER
  • Publication number: 20170316441
    Abstract: The present invention provides a bonus accumulation system comprising: a payment terminal device which is installed in a business branch and transmits/receives, to/from a payment approval company, a commercial transaction approval request and commercial transaction approval confirmation; a near field communication (NFC) terminal device having an NFC function, which directly receives final payment approval data from the payment terminal device, using a serial communication module of the payment terminal device, and calculates bonus data; and a user terminal device for receiving the calculated bonus data from the NFC terminal device through NFC, and sending a request for an approval of the received bonus data to a bonus server and receiving the approval through a mobile communication network.
    Type: Application
    Filed: November 2, 2015
    Publication date: November 2, 2017
    Inventor: Seong-Kil KIM
  • Publication number: 20170316442
    Abstract: Described is a system for using social media data to supplement survey data for discrete choice analysis. Survey data from consumers is segmented into demographic groups. Individual demographic attributes and consumer product attribute preferences are extracted from a set of social media data. Consumer product attribute preferences are determined for each demographic group using the set of social media data. Consumers' preference coefficients are generated for each demographic group. Finally, individualized incentives for a target consumer product are determined using the consumers' preference coefficients.
    Type: Application
    Filed: February 9, 2017
    Publication date: November 2, 2017
    Inventors: Kang-Yu Ni, Tsai-Ching Lu, John Cafeo
  • Publication number: 20170316443
    Abstract: An ad search engine comprises a click tag parser, a rich media parser, an ad copy database, a request/query processing module, a user interface module and a content preservation module. The ad search engine advantageously receives and stores information about ad placement, context and advertising statistical and metadata in the ad copy database. In response to a query, the request/query processing module searches the ad copy database for advertisements matching the input query. The user interface module receives the results and presents them in a novel user interface composed of an array of tiles where each tiles represents a placement of the advertisement. The present invention also includes a several novel methods including a method for displaying ad search results, a method for generating an ad search result user interface, a method for populating an ad database, a method for ad preservation and a method for generating derived insights.
    Type: Application
    Filed: April 5, 2013
    Publication date: November 2, 2017
    Applicant: Oracle America, Inc.
    Inventors: Jonah Goodhart, Noah Goodhart, Robert Collier Crowell, Robert Ken Miller
  • Publication number: 20170316444
    Abstract: In some embodiments, the present invention provides a computer system that at least includes a self-adjusting database software platform that is configured to self-adjust, based on available data, by generating each group key of a plurality of group keys from a plurality of data elements of the available data; selecting a plurality of selected subindex factors from a plurality of subindex factors, where each selected subindex factor corresponds to the available data for a particular group key; and determining a plurality of assigned weights which are distributed among the plurality of selected subindex factors.
    Type: Application
    Filed: July 17, 2017
    Publication date: November 2, 2017
    Inventor: Monica C. Smith
  • Publication number: 20170316445
    Abstract: Embodiments of the present invention provide systems, methods, and computer storage media directed at controlling a campaign. In embodiments, a method includes receiving event values respectively associated with corresponding events. The method can then utilize these event values in calculating an estimated impression value for a present logical interval of the campaign. The method can further include generating a price control signal based on a desired return on investment (ROI) associated with the campaign and an observed ROI of a previous logical interval of the campaign. Based on the estimated impression value and the price control signal, a bid price can be computed for the current logical interval of the campaign. This bid price can then be transmitted to a market associated with the campaign. Other embodiments may be described and/or claimed herein.
    Type: Application
    Filed: May 2, 2016
    Publication date: November 2, 2017
    Inventor: Niklas Karlsson
  • Publication number: 20170316446
    Abstract: A system for collecting and presenting information about advertising analytics comprises an ad preparation server, an ad server and an analytics server. The ad preparation server receives advertising assets (e.g., ads) and modifies them to include a data collection script. The preparation server then sends the modified ads to the ad server for delivery along with underlying content to users. The underlying content and modified ads are delivered to client devices that present the content and execute the data collection script. The data collection script collects and sends advertising analytic data back to the analytics server in a non-intrusive manner. The present invention also includes a method for preparing ads, a method for deriving a heat map, a method for generating and sending advertising data, and a method for generating a representation of a focus of attention for a user.
    Type: Application
    Filed: March 13, 2013
    Publication date: November 2, 2017
    Applicant: Oracle America, Inc.
    Inventors: Jonah Goodhart, Noah Goodhart, David J. Titus, Michael Garrett Sailer, Elliot Aaron Kulakow
  • Publication number: 20170316447
    Abstract: A system and methods configured for intelligent export and integration of analytics system data, by which user input either drives or controls a control mechanism (e.g., instruction set or a programming language), which allows or executes export of data into downstream databases and programs in a way that allows direct use of the data by those systems without use of manual or a case-by-case reformatting or importation processes. The control mechanism serves as a powerful tool for users to use for exporting data directly from a database into templates or downstream data bases.
    Type: Application
    Filed: March 14, 2014
    Publication date: November 2, 2017
    Applicant: Oracle America, Inc.
    Inventors: Daniel E. Fichter, Christopher R. Tsoufakis, Nikki K. Gomez, Aniq Rahman, Jonah Goodhart, Michael Garrett Seiler, Suryansh Agarwal, Theodore V. McConnell
  • Publication number: 20170316448
    Abstract: Systems and methods for scoring promotions are provided. A set of training offers are received, which include combinations of variable values. These combinations of variable values are converted into a vector value. The offers are paired and the vectors subtracted from one another, resulting in a pair vector. Metrics for the success of offers is collected, and are subtracted from one another for the paired offers to generate a raw score. This raw score is then normalized using the pair vector. The normalized scores are utilized to generate a model for the impact any variable value has on offer success, which may then be applied, using linear regression, to new offers to generate an expected level of success. The new scored offers are ranked and the top-ranked offers are selected for inclusion in a promotional campaign.
    Type: Application
    Filed: May 16, 2017
    Publication date: November 2, 2017
    Inventor: Michael Montero
  • Publication number: 20170316449
    Abstract: Systems and methods for the selection of the promotions are provided. A set of possible offers are initially received, each including a set of variables, with each variable having a set of possible values. These form a combination of variable values for each offer. A heuristic is applied to all possible offers to reduce the number of offers being considered. The combination of variable values for these reduced number offers is converted into a vector value, which is then scored, ranked and the top ranked offers are selected for inclusion in a promotional campaign. The remaining offers are then analyzed to select additional offers to include into the promotional campaign which maximizing a determinant for the selected offers using their vectors. All selected offers are administer in a promotional test campaign across many consumer segments. Feedback from the campaign may be collected to generate a “general” offer.
    Type: Application
    Filed: May 16, 2017
    Publication date: November 2, 2017
    Inventor: Michael Montero
  • Publication number: 20170316450
    Abstract: There are provided systems and methods for iteratively improving an advertisement response model. A payment provider may perform operations that include training an advertisement response model using a training data set. The operations include determining that a first accuracy value corresponding to the advertisement response model is less than a accuracy value threshold. The operations further include identifying, based on executing the advertisement response model using a target data set that is different from the training data set, one or more units from the target data set for which to run the advertising campaign. The operations also include receiving one or more responses corresponding to a run of the advertising campaign with respect to the identified one or more units from the target data set and updating the training data set based on the one or more responses.
    Type: Application
    Filed: July 18, 2017
    Publication date: November 2, 2017
    Inventor: Egor Kobylkin
  • Publication number: 20170316451
    Abstract: An information processing apparatus includes a determination unit that determines the degree of familiarity between a user and an artifact that performs interactive interaction with the user, on the basis of at least one of the type and the amount of the user's action detected when the artifact is accompanied by the user, and a change unit that changes the content of the interaction in accordance with the degree of familiarity determined by the determination unit.
    Type: Application
    Filed: July 19, 2017
    Publication date: November 2, 2017
    Applicant: YAHOO JAPAN CORPORATION
    Inventor: Ikuo KITAGISHI
  • Publication number: 20170316452
    Abstract: An information processing apparatus includes a determination unit that determines the degree of familiarity between a user and an artifact that performs interactive interaction with the user, on the basis of at least one of the type and the amount of the user's action detected when the artifact is accompanied by the user, and a change unit that changes the content of the interaction in accordance with the degree of familiarity determined by the determination unit.
    Type: Application
    Filed: July 19, 2017
    Publication date: November 2, 2017
    Applicant: YAHOO JAPAN CORPORATION
    Inventor: Ikuo KITAGISHI
  • Publication number: 20170316453
    Abstract: An information processing apparatus includes a determination unit that determines the degree of familiarity between a user and an artifact that performs interactive interaction with the user, on the basis of at least one of the type and the amount of the user's action detected when the artifact is accompanied by the user, and a change unit that changes the content of the interaction in accordance with the degree of familiarity determined by the determination unit.
    Type: Application
    Filed: July 19, 2017
    Publication date: November 2, 2017
    Applicant: YAHOO JAPAN CORPORATION
    Inventor: Ikuo KITAGISHI
  • Publication number: 20170316454
    Abstract: The present invention is directed to system architecture of a measurement platform configured to determine advertisement awareness by consumers and methods for determining advertisement awareness by consumers at low cost. The system architecture is flexible and may be applied to any advertisement and is configured to operate without involvement or approval of the advertiser. The system uses user recognition rather than user recall as an indication of measuring awareness within a publisher's website, by tracking advertisement exposure to consumers and dynamically constructing sample interrogation sets to query consumers.
    Type: Application
    Filed: July 10, 2013
    Publication date: November 2, 2017
    Applicant: Oracle America, Inc.
    Inventors: Theodore McConnell, Jonah Goodhart
  • Publication number: 20170316455
    Abstract: A system and methods for providing accurate counting of advertisement impressions is described. The system and methods include bloom filter technology or other space-efficient probabilistic data structure algorithms to efficiently determine whether any particular advertisement impression across an enormous set of possibilities has been viewed previously or not, without having to search through every instance of rendering of any particular advertisement impression. The present system and methods include arrays of multiple bloom filters and manipulate them to correct for false positives when conditions create the risk of false positives that may have occurred during data capture on a browser. In addition, the system and methods generate unique qualification identifiers for advertising served, which is evaluated by the bloom filters before a count is incremented.
    Type: Application
    Filed: August 1, 2013
    Publication date: November 2, 2017
    Applicant: Oracle America, Inc.
    Inventors: Daniel Fichter, James Hartzell, Michael Garrett Seiler, Christopher Tsoufakis
  • Publication number: 20170316456
    Abstract: A shared service supports interfaces for interacting with at least two different business systems and providing customer-relationship management processing that is shared between the two different business systems. The shared service also provides interfaces for interacting with customer operated devices for delivering recommendations and promotions to specific customers based on anticipated patterns of the specific customers identified in a shared history between the two business systems.
    Type: Application
    Filed: April 29, 2016
    Publication date: November 2, 2017
    Inventors: Yehoshua Zvi Licht, Donald Davidson, Robert Andrew Kingslyn, Joseph Arnold White
  • Publication number: 20170316457
    Abstract: A system and methods for simulating human usage of mobile devices by simulating human behavior patterns operating mobile devices and using the simulation of human usage to obtain advertising or other online content specific to certain entities that is displayed on the mobile devices. The advertising or other online content specific to the certain entities is transmitted to an analytics server, where the advertising or other online content is interpreted and deciphered to obtain particular elements that relate to the advertising and online content including, but not limited to, an identification of the specific entity, the size of the advertising or other online content, the locations where the advertising or other online content appears, and the path by which the advertising or other online content travels to the mobile devices for display.
    Type: Application
    Filed: March 14, 2014
    Publication date: November 2, 2017
    Applicant: Oracle America, Inc.
    Inventors: Gabriel Gralla, Daniel Rassi, Robert Crowell, Noah Goodhart, Jonah Goodhart, Aniq Rahman, Robert Miller, Paul Kiernan
  • Publication number: 20170316458
    Abstract: A facility providing systems and methods for targeting advertisements based on a polling system is disclosed. The facility provides techniques for interleaving advertisements within a stream of “split queries.” The ads are themselves split queries and are inserted sparsely into the split stream. An ad campaign may include “branch” nodes, with decision logic over the targeting variables representative of a program, complete with dynamic variables and flow control (branching logic). Via this paradigm, the ad campaign can direct highly specific users toward specialized content and offers. In addition to their value as ad impressions, splits may have associated with them custom advertiser-defined targeting variables and actions for how user responses update those variables. These variables may then be used as targeting variables.
    Type: Application
    Filed: April 27, 2016
    Publication date: November 2, 2017
    Inventor: Ervin Peretz
  • Publication number: 20170316459
    Abstract: A data system can maintain a targeted incentive database mapping product categories to targeted incentive levels and mapping the targeted incentive levels to a plurality of user segments corresponding to observable features of users. The data system can receive a user query from a user computer device, the query comprising product configuration information, apply a set of segment matching rules to match the user to a user segment from the targeted incentive database based on a set of observable features associated with the user, identify a targeted incentive level for a product category from a plurality of targeted incentive levels for the product category according to a mapping between the determined user segment and the identified targeted incentive level in the targeted incentive database and generate a responsive web page to display the identified targeted incentive level at the user computing device.
    Type: Application
    Filed: April 28, 2017
    Publication date: November 2, 2017
    Inventors: Oliver Thomas Strauss, Daniel J. Malik, Deward Andrew Watts, Russell Alan Foltz-Smith
  • Publication number: 20170316460
    Abstract: The present invention relates to a method and device for providing an advertisement, in which a service device extracts a list of customers to be targeted based on authentication based information, and a user terminal device corresponding to the extracted list of customers collects non-authentication based information to provide an advertisement to an advertisement target application operated by a third party, and a recording medium in which a computer program for performing the method is recorded.
    Type: Application
    Filed: December 28, 2016
    Publication date: November 2, 2017
    Inventors: Jongsoo LEE, Hokeun JEON, Jungmin PARK
  • Publication number: 20170316461
    Abstract: In an approach to automated merchandising, one or more computer processors detect access to an electronic store by a user. The one or more computer processors determine a location of the user. The one or more computer processors retrieve a plurality of social media communications associated with the location of the user, where social media communications include one or more publically available entries made by one or more users of one or more social media applications. The one or more computer processors determine whether the retrieved social media communications are associated with one or more merchandise associated with the electronic store. In response to determining the retrieved social media communications are associated with the one or more merchandise associated with the electronic store, the one or more computer processors determine a position of the one or more merchandise in one or more communication channels.
    Type: Application
    Filed: July 26, 2017
    Publication date: November 2, 2017
    Inventors: Marco Deluca, Leho Nigul
  • Publication number: 20170316462
    Abstract: A system and methods for providing data to interested entities (e.g., publisher or advertiser) on consumer behavior when viewing advertising displayed on web pages is described. In some implementations, a JavaScript tag or other code is designated with the purpose of examining and communicating the consumer behaviors of web page consumers to an external server. The JavaScript tag is equipped with a customized pixel or similar signaling software, which is invoked under certain pre-defined conditions associated by any one of the interested entities with the JavaScript Tag and known to all users (e.g. publisher or advertiser) of the JavaScript Tag.
    Type: Application
    Filed: September 19, 2013
    Publication date: November 2, 2017
    Applicant: Oracle America, Inc.
    Inventors: Theodore V. McConnell, Christopher Tsoufakis, Michael Garrett Seiler, Nikki Kyle Gomez, Jonah Goodhart, Aniq Rahman
  • Publication number: 20170316463
    Abstract: A method, device and system for the determination of the attention level of an user of a communication device. The proposed invention detects situations when users are more likely to pay attention to content presented to it (e.g. when they combat boredom) or in other words, situations when users are more receptive to content, without requiring the user to perform certain specific activities or requiring any interventions or specific sensors. In order to do so, user data such as demographics, user context, and usage patterns of the user's communication device (e.g. a mobile phone) is collected.
    Type: Application
    Filed: April 29, 2016
    Publication date: November 2, 2017
    Inventors: Martin Pielot, Nuria Oliver Ramirez, Tilman Dingler
  • Publication number: 20170316464
    Abstract: A computer system dynamically generates data relating to advertisement placement opportunities based on attributes of an audience for those placement opportunities, such as television programs watched by the audience. The computer system enables such advertisement placement opportunity data to more accurately reflect the value of the environment for placing advertisements.
    Type: Application
    Filed: July 17, 2017
    Publication date: November 2, 2017
    Inventor: Jason Burke
  • Publication number: 20170316465
    Abstract: A system and methods for creating an instant interactive visualization and providing a display of what an advertisement may appear as on any published web page. In some implementations, the system and methods provide an ad-context visualization and mock-up tool that enables a user to view mock-up representations of one or more advertisements and show prospective or current advertising clients with ease what a particular advertisement will ultimately appear as in a context specified by a user.
    Type: Application
    Filed: June 28, 2013
    Publication date: November 2, 2017
    Applicant: Oracle America,Inc.
    Inventors: David Titus, Nicholas Perez, Robert Crowell, Robert Miller, Noah Goodhart, Aniq Rahman
  • Publication number: 20170316466
    Abstract: The present technology is directed to a system and methods for estimating the impinging elements and traffic paths by an advertisement as it is delivered from its originating ad server to the web server from which the webpage including the advertisement is delivered to an end viewer. The methods are server-based and provide output to a viewer's browser upon receiving a web page as input and yield data for a particular advertisement frame about the various intermediate processes used to deliver the advertisement, for example, frames, pixels, advertisement servers, advertisement networks, advertisement tags, advertisement exchanges, cookies, supply side distribution systems, demand side buying systems, etc.
    Type: Application
    Filed: June 28, 2013
    Publication date: November 2, 2017
    Applicant: Oracle America, Inc.
    Inventors: Jonah Goodhart, Noah Goodhart, Robert Crowell
  • Publication number: 20170316467
    Abstract: The system and methods of the present technology are configured to determine the in-view status of advertising from within an iframe configured to display the advertising, without relying on code operating the hosted web page bearing the advertising. The system and methods use a plug-in or applet resident in a client device and the application programming interface (API) of the client device, in combination, to determine if the advertising is in-view or not, by superimposing one or more invisible animation frames over a screen area occupied by the advertising. Each superimposed invisible animation frame has access to data on view-ability. The application programming interface (API) by examining the frame rate progression of the one or more invisible animation frames determines if the advertising on which the invisible animation frames are superimposed is in fact in-view and then reports this information to a server configured to collect this data.
    Type: Application
    Filed: July 18, 2013
    Publication date: November 2, 2017
    Applicant: Oracle America, Inc.
    Inventors: Michael Garrett Seiler, David Jon Titus, Christopher Ross Tsoufakis, Daniel Evan Fichter, Nikki Kyle Gomez, Jonah Goodhart, Aniq Rahman
  • Publication number: 20170316468
    Abstract: A system for incentivization of communications, comprising an incentivization engine and an auction service, and a method for using such a system for providing incentivization of user communications and user competition for incentives.
    Type: Application
    Filed: December 30, 2015
    Publication date: November 2, 2017
    Inventor: Michael Collins Byrne
  • Publication number: 20170316469
    Abstract: Techniques are provided that include generating a single script block for placement at a single location on an HTML document in response to a creation of one or more ad units for the HTML document, the single script block including one or more section codes that correspond to one or more content blocks of the HTML document. A syndication script for obtaining logic and metadata is generated for injecting native advertisements in the HTML document based on the one or more section codes. The syndication script is provided in response to a request generated by the single script block, and one or more native advertisements are provided in response to an ad call generated by the syndication script, the one or more native advertisements for injection in the one or more content blocks of the HTML document based on the logic and metadata.
    Type: Application
    Filed: July 18, 2017
    Publication date: November 2, 2017
    Applicant: Excalibur IP, LLC
    Inventor: Kieran Boyle
  • Publication number: 20170316470
    Abstract: Methods, systems, and apparatus, including computer programs encoded on computer storage media for a consultant booking and tracking system. One of the method includes providing a code insert configured to integrate with an application and connect to a remote service, separate from the application to enable remote service, separate from the application to enable the selling and delivering of professional services, consulting, training and technical support and enable a user to request a session with a consultant for the application from within the application. The code insert is configured to connect the user to the consultant. The code insert is configured to track the duration of the session. The method also includes charging the user for the session based on the duration.
    Type: Application
    Filed: April 26, 2017
    Publication date: November 2, 2017
    Inventors: Jamie Proctor, Jeffrey Leventhal
  • Publication number: 20170316471
    Abstract: Techniques are provided for executing, by one or more first processors, one or more software products associated with a measured usage pricing model. An indication is received, during the execution of the software products, to execute a set of diagnostic machine instructions related to the execution of the software products. Responsive to that received indication, the one or more first processors initiate execution, by one or more distinct second processors, of the set of diagnostic machine instructions. The initiating of the execution by the distinct second processors of that set of diagnostic machine instructions is based at least in part on such execution not being associated with the measured usage pricing model.
    Type: Application
    Filed: October 14, 2016
    Publication date: November 2, 2017
    Inventors: Edward A. Addison, William J. Bulfin, Andre C. Clark, Suzanne L. DeMarrais, Peggy A. DeVal, Scott W. McClure, Andrew Wright
  • Publication number: 20170316472
    Abstract: Business rules can govern a single price or they can define relationships between different products involving two or more decision prices. One problem that retailers can face is that business rules are generally not codified and are rarely followed consistently, and thus it can be difficult to articulate existing business rules or generate new business rules. However, existing price information inherently contains industry knowledge and experience, even if retailers find it difficult to express that knowledge. The disclosed technology generates business rules by reverse engineering rule bounds and coefficients from existing price information. The reverse engineered rule bounds and coefficients can be used in price optimization to generate recommended prices for retail products that optimize revenue and profit while complying with a set of business rules.
    Type: Application
    Filed: July 14, 2017
    Publication date: November 2, 2017
    Applicant: Clear Demand, Inc.
    Inventors: Adam N. ROSENBERG, James A. SILLS
  • Publication number: 20170316473
    Abstract: A method and system for dynamic pricing of web services utilization. According to one embodiment, a method may include dynamically predicting utilization of a web services computing resource that is expected to occur during a given interval of time, and dependent upon the dynamically predicted utilization, setting a price associated with utilization of the web services computing resource occurring during the given interval of time. The method may further include providing the price to a customer.
    Type: Application
    Filed: July 17, 2017
    Publication date: November 2, 2017
    Applicant: Amazon Technologies, Inc.
    Inventors: Allan Henry Vermeulen, Jeffrey P. Bezos
  • Publication number: 20170316474
    Abstract: When an invoice is generated by a business through a business invoicing system, the invoice data is obtained and analyzed to identify customer identification data associated with, and identifying, the customer of the business to whom the invoice is directed. The customer identification data is then used to search user identification data associated with users of a personal financial management and bill payment system to determine if the customer of the business is also a user of the personal financial management and bill payment system. If it is determined that the customer of the business is also a user of the personal financial management and bill payment system, the business is provided the capability and opportunity to provide invoicing data representing invoices generated by the business through the business invoicing system to the customer through the personal financial management and bill payment system used by the customer.
    Type: Application
    Filed: April 27, 2016
    Publication date: November 2, 2017
    Applicant: Intuit Inc.
    Inventors: Elangovan Shanmugam, Sean McCluskey, Jesse Aaron Axelowitz, Ashwin Singh Khurana, Michael J. Seilnacht
  • Publication number: 20170316475
    Abstract: Financial transaction data representing financial transactions associated with a user of a personal financial management and bill payment system is obtained from, or through, the personal financial management and bill payment system. The financial transaction data is then analyzed to identify payee data representing the payees of financial transactions. The payee data is then compared with business user identification data representing users of a business invoicing system. If a match is found between a payee represented in the payee data and a business user represented in the business invoicing system, the associated payment is identified and processed as an invoice payment and the business user of the business invoicing system is provided the capability to provide invoicing data representing invoices generated by the business user to the user of the personal financial management and bill payment system through the personal financial management and bill payment system.
    Type: Application
    Filed: April 27, 2016
    Publication date: November 2, 2017
    Applicant: Intuit Inc.
    Inventors: Elangovan Shanmugam, Sean McCluskey, Jesse Aaron Axelowitz, Ashwin Singh Khurana, Michael J. Seilnacht
  • Publication number: 20170316476
    Abstract: Apparatuses, systems, and methods are provided herein useful to determining cart movement in a shopping facility. In some embodiments, a system includes a collection device, wherein the collection device is configured to receive material from a cart that was collected throughout a shopping facility. The system can also include a measurement device, wherein the measurement device is configured to determine an amount of material that was received from the cart. The system can also include a control circuit communicatively coupled to the measurement device. The control circuit can be configured to receive, from the measurement device, an indication of the amount of material that was received from the cart.
    Type: Application
    Filed: April 26, 2017
    Publication date: November 2, 2017
    Inventors: Nicholaus A. Jones, Robert J. Taylor, Aaron J. Vasgaard, Matthew A. Jones
  • Publication number: 20170316477
    Abstract: The present invention is directed to a mobile software application developed for a smart phone or mobile device, such as an iPhone, iPad, Android, or Blackberry personal digital assistant, equipped with a camera, image sensor, RFID detector, or NFC sensor, that enables a user to identify, verify and synchronize information to verify information related to the brand and style of an OEM product and optionally the present status of whether an OEM product is genuine, subject to recall or stolen, and further allows the user to communicate and share information about the product using social media and networking sites on the Internet.
    Type: Application
    Filed: June 7, 2017
    Publication date: November 2, 2017
    Inventor: Chachi PRASAD
  • Publication number: 20170316478
    Abstract: A method that includes receiving a request to access an account by a first user, receiving a request to add an item to the first user account, and displaying at least one of a plurality of items in the first user account for a public offer, is provided. The method also includes receiving an offer for the at least one item from a second user, the offer including an exchange request for a second user item, notifying the first user of the offer received, receiving a rating assigned to the second user offer by the first user, and displaying the second user offer and the first user rating publicly. Further, the method includes receiving a response to the second user offer by the first user, and notifying other users that the at least one item is no longer available when the first user accepts the second user offer. A mobile computer device and a computer device configured to perform the above method are also provided.
    Type: Application
    Filed: September 12, 2015
    Publication date: November 2, 2017
    Inventor: Park Carroll Hammonf
  • Publication number: 20170316479
    Abstract: A system for authenticating recipients of a physical item based on generating a random number and linking the random number to the physical item and the intended recipient. Once the intended recipient is in possession of the physical item and the generated random number, the intended recipient is authorized for the purpose of using/processing the physical item by presenting the random number for recipient authentication. In other specific embodiments of the invention, the physical item is generated with the random number included in place of personal information associated with the provider.
    Type: Application
    Filed: April 29, 2016
    Publication date: November 2, 2017
    Inventor: Manu Jacob Kurian
  • Publication number: 20170316480
    Abstract: An on-line venue in which buyers can anonymously communicate precisely what product or service they want to purchase by posting an interactive request that a number of sellers/service providers can then directly respond to according to one embodiment of the invention. Such embodiments may promote the buyers interests in directly matching their needs with qualified vendors. In contrast to what others provide, where the buyer has to search within each seller/service providers and then send their request. Embodiments of the present invention broadcast a buyer's needs to relevant/selected sellers/service providers. Such embodiments may take the burden from a buyer in finding the right products and services by self-qualifying the lead to proactive prospective sellers/service providers.
    Type: Application
    Filed: March 1, 2017
    Publication date: November 2, 2017
    Inventor: Venkatakrishnan Ganesan