Abstract: Methods and systems to identify a user across multiple browsers and machines are described. In some embodiments, a web request is received at a retrieval service from a browser. The web request may include a request to access a retrieval service website of the retrieval service and may be initiated by a redirection of the browser from a requesting service to the retrieval service. A unique identifier associated with a user logged in to an account of the retrieval service may be determined. The user may be logged in to the account via the browser. A redirect request is sent from the retrieval service to the browser. The redirect may include the unique identifier and may redirect the browser from the retrieval service website to the requesting service. The unique identifier may be used by the requesting service to perform additional functionality specific to the user.

Abstract: A search technology generates recommendations with minimal user data and participation, and provides better interpretation of user data, such as popularity, thus obtaining breadth and quality in recommendations. It is sensitive to the semantic content of natural language terms taken from user profiles at social networking and online dating applications and blogs. The profiles and blogs can include interests, eccentricities, age, gender, and location information associated with the user. The interest information can include music, movies, sports and personality traits. Based on the user's profile information, the system determines which ad from a stock of ads is best suited to a given profile and delivers that ad. The system can enable advertisers to create and manage online advertising campaigns using a campaign manager in which they attach descriptions to ads in their inventory, thereby generating a profile for each ad which is then compared to the profiles in the target online environment.

Abstract: Systems and methods are disclosed for creating a digital consumer profile that may be dynamically and transiently generated, drawing upon attribute data that is available at time of the digital consumer profile creation. The digital consumer profile may further provide for dynamic and transient generations of a plurality of user profiles to fit definitions and use cases not anticipated at the outset of targeting or attribution efforts and attribute data collection. Regulatory conditions, privacy policies, enterprise rules and the like may determine, at least in part, the collection, analysis, and auditing of attribute data, and the merging of such data to form aliases that may be associated with consumers. The digital consumer service may comprise binding expression syntax to dynamically, and transiently, identify profiles to give flexibility and extensibility beyond having a flat match table.

Abstract: A server includes a communicating unit, a storage unit, and a control unit. The communicating unit communicates with a plurality of clients and a plurality of streetlights, receives advertisements from the plurality of clients, and information of a user's personal consumption preference sent by and from each of the streetlights. The storage unit stores the advertisements provided by the plurality of clients. The control unit obtains the advertisements from the storage unit according to the information of the user's personal consumption preference transmitted by and from a streetlight, and controls the communicating unit to transmit the obtained advertisements to the streetlight. A related system is also provided.

Abstract: A system for identifying a same user of multiple communication devices is configured to perform the steps of: (a) receiving first data relating to a first device operated by a user; (b) receiving second data relating to a second device operated by a user; (c) determining that the user of the first device is the user of the second device based on identifying that the first data is substantially the same as the second data; and (d) selecting and transmitting a sponsored content to the second device for display thereon, wherein the sponsored content has a relevance to the first and second data and/or a user characteristic datum associated with the user.

Abstract: Various embodiments in this disclosure describe a method and a system for including advertisements in streaming content. For example, a manifest file may be accessed by a client device from a server device via a network, the manifest file including one or more media segment URLs and one or more advertisement markers arranged in a predetermined sequence. The advertisement markers included in the manifest file may be replaced by the client device with advertisement URLs associated with user-customized advertisements. The media segment URLs and the advertisement URLs included in the manifest file may then be sequentially accessed in accordance with the predetermined sequence.

Abstract: A consumer oriented method and system for product preference management is disclosed where the consumer explicitly communicates product preferences and reasoning for such preferences allowing marketers, advertisers, distributors and manufacturers to directly understand said consumer desires. The data provided by such system being invaluable to marketers, advertisers, distributors and manufacturers allows them to modify their products to make them more attractive to the specific tastes of the consumer and to build consumer loyalty. The preference management system allows, if a consumer desires, to filter undesired advertising communication from the other parties.

Abstract: A computer-implemented method for populating a product recommendation list can include identifying a first set of products using customer data and a second set of products using social network data, identifying a third set of products, wherein the third set of products includes products in the second set of products and not in the first set of products, calculating a product score for each product in the second set of products, and populating the product recommendation list of the customer with a subset of the first set of products and a subset of the third set of products based on the calculated product scores.

Abstract: A method includes monitoring an activity stream to identify actions that match stored sponsored story specifications, for providing one or more sponsored stories to a viewing user. The sponsored story specifications include a visual specification for the sponsored story, and matched sponsored stories are ranked for a viewing user. Users can set privacy preferences related to sponsored stories. The ranking and privacy settings contribute to which sponsored stories are provided for display to the viewing user.

Abstract: Systems and methods personalize interaction between an intermediary system, a plurality of consumers, and a plurality of third party providers of products and services. For each consumer, a plurality of personalized value propositions may be generated for various products and/or services. The value propositions have personalized terms such that the same good or service offered to one consumer may be offered on different terms to another consumer. The system may generate a list of personalized value propositions for each consumer corresponding to various products and/or services to promote to that consumer. When a consumer interacts with the intermediary system, one value proposition from the list may be selected for presentation. In other embodiments, a plurality of value propositions from the list may be selected for presentation to a consumer as a package.

Abstract: A system and method are disclosed for representing fitting of clothing for a plurality of users. At least one database is accessed that includes at least personal size information representing measurements respectively associated with at least one person. Clothing information is received that represents at least one of the plurality of articles of clothing. The received clothing information is processed to associate the clothing information with at least some of the personal size information associated with one of the plurality of persons. Thereafter, a value is determined, as a function of the processed clothing information, that represents the fit of the one of the articles of clothing with at least one person. Information associated with the information is displayed.

Abstract: A system and method for remote acquisition and delivery of goods provides for potential customers, having computers in communication via the internet, to be able to contact an agent for the purchase and potential delivery of one or more goods for the customers. An agent is able to contact an original or secondary customers, which could be friends, family, co-workers or the like, through either a social or business network to inquire about obtaining goods on behalf of the customers. In any case, the agent provides the customer with at least real-time image data to assure the exact good desired by the customer is acquired.

Abstract: Systems and methods for dynamic customization of advertising content are described. In some implementations, a process may include providing at least one selection signal indicative of a viewer preference, receiving a dynamically customized audio-visual content including a dynamically customized advertising content portion having at least one revised content portion customized in accordance with the at least one selection signal, and displaying the dynamically-customized audio-visual content.

Abstract: A system for distributing messages to consumers. A consumer may opt-in to receive messages by sending a text message with a keyword to an aggregator. The aggregator is a message distributor and the opt-in message opts in for a particular advertiser and other advertisers. The advertiser may send messages to the consumer and other consumers who specifically opt in for the advertiser. Other advertisers may send messages to the consumer if sufficiently nearby or related to the advertiser, or if sharing a consumer cloud of the advertiser. The advertisers may manage all messages using a mobile or other interface. Messages are sent for a fee. A portion of the fee is remitted to charitable organizations identified for such purpose by recipient consumers receiving the messages. Messages sent by advertisers may include text messages, emails or instant messages.

Abstract: The method and system for dynamic font support on a mobile communication device is disclosed herein. The present invention determines if a mobile communication device such as a mobile phone can properly render a digital communication from an enterprise using the native language of the mobile communication device. If not, the invention will render the digital communication at a server and transmit a raster equivalent to the mobile communication device.

Abstract: In one aspect, a database in which target subscribers of different subscriber classes that can be reached via a communications system are allocated, and one respective marketer is assigned to each of the subscriber classes. When the communications system establishes a first communications relation between a first subscriber and a target subscriber while using a destination address given by the first subscriber, the subscriber class of the target subscriber is determined based on the destination address. The determination of the subscriber class results in the establishment of a second communications relation between the first subscriber and a marketer assigned to the determined subscriber class.

Abstract: A system may include a signage controller configured to control digital signage (e.g., at least one digital display). In one embodiment, the signage controller may collect and compile demographic information and feedback from mobile devices via close-proximity or short-range communication prior to providing it to cloud resources. The cloud resources may then determine content and mobile content based on the demographic information and feedback. At least the content may be provided to the signage controller, which may cause the digital signage to display some of the content (e.g., at least one advertisement). The mobile content may be pushed to the mobile devices, and may cause the mobile devices to display information and/or provide functionality related to the displayed content. In one embodiment, statistics (e.g., at least one of offer availability or offer acceptance statistics corresponding to the at least one advertisement) may also be displayed on the digital signage.

Abstract: A system for product promotion made up of an administrator subsystem that provides input by way of various modules, an agent subsystem that provides input by way of various modules, and a customer subsystem that provides input by way of various modules where the product promotion output is determined by the modules of the three subsystems and data provided to or generated from the system is stored on a non-transitory computer readable medium.

Abstract: Systems, apparatus, and methods allow for revenue sharing between data providers and web page publishers. In one aspect, a computer-implemented method includes: receiving a request for alternative content based on a request for content; receiving user identifier data from at least one data provider; selecting at least one first alternative content from a first pool of alternative content that is contextually related to the requested content; determining a first cost of the at least one first alternative content; selecting, by at least one processing circuit, at least one second alternative content from the first pool, and from the second pool of alternative content that is related to the user identifier data; determining a second cost of the at least one second alternative content; and determining a pricing value of the user identifier data based on a difference between the second and the first costs.

Abstract: To promote a merchant's products on a social networking system, a promotion engine receives data from a merchant site regarding the merchant site's users' activities. The users' purchases of a promoted product are correlated with the user's activities performed in connection with a related product. An automated process running on a computer system then determines promotion criteria for the promoted product, based at least in part on the activities performed in connection with the related product. A promotion for the promoted product is generated and communicated to a social networking system, which displays the promotion to one or more users of the social networking system based on the determined promotion criteria.

Abstract: Computer implemented methods and systems are provided for intelligent advertisement selection from multiple sources. A request for a content page is received from a device. An advertisement source is selected from a plurality of advertisement sources based on an advertisement source request from a content provider. The content page is generated based on the selection of the advertisement source. An advertisement is selected from a plurality of advertisements based on an advertisement from the content page. The content page is provided to the device. The advertisement is provided to the device.

Abstract: The determination of similarities between users in an online entertainment environment is disclosed. For example, one disclosed embodiment comprises a method of operating an entertainment server, wherein the method includes receiving user information that comprises user demographic information and user media selection information from each user of a plurality of users. For a current user, a plurality of similarity values are determined that each quantifies a similarity of the current user to another user based upon similarities between the user information of the current user and the user information of the other user. Then, the method comprises determining a list of other users to present to the current user based upon the similarity values determined, and sending the list of other users to the current user.

Abstract: A system and method is provided for adding an advertisement to a digital message. An advertisement generator residing on a network host accepts digital messages from contributors and allows the contributors to select an advertisement to be displayed with their contributed messages. These digital messages may be sent to specified recipients or published on a Web site. Using stored personal data associated with the contributor and with the recipient of a digital message, in addition to the content of the message itself, the advertisement generator suggests advertisements to be included with the digital messages based on their contextual relevance. If the contributor-selected advertisement is provided by a third party advertiser, the message, contributor, and advertisement data may be utilized to compensate the contributor of that message for sending it to at least one recipient or posting it on a Web site.

Abstract: A real-time electronic, public display system, offered by a company, that is portable and mountable on a stanchion that can provide immediate and dynamic, 2-way communication that is useful to customers as well as the company. The system comprises a terminal, a housing, a processor located inside the housing, a solar power panel, a digital screen for displaying information, one or more external speakers, a power line harness conduit and a stanchion insert connector connected to the power line harness conduit. The invention describes how any paired technology, including any combination of NFC, WiFi, or Bluetooth NFC can facilitate wireless, targeted, and customized interaction for customers waiting in queues, while providing the company with a dashboard that controls offerings and communications.

Abstract: Techniques are provided which allow users to receive additional information relating to advertisements. Login information is received from a user. An advertisement is displayed in a browser application. A user interface action indicating interaction with the user interface element may be received. The user's contact information may be retrieved based on the login information. In response to the user interface action, additional information relating to the advertisement may be transmitted to the user in accordance with the contact information.

Abstract: Embodiments of the invention are directed to systems, methods and computer program products for micro-targeting users at household level. An exemplary apparatus is configured to: determine a first user is accessing an account, wherein the account is associated with a first user and a second user, wherein the account is presented on a user interface; and in response to determining the first user is accessing the account, transmit a first offer to the first user, wherein the first offer is based on user information and account information associated with the first user, wherein the first offer is presented on the user interface, and wherein the first offer enables the first user to receive a discount or a rebate on a transaction associated with the first offer.

Abstract: Embodiments of the invention are directed to systems, methods and computer program products for reverse couponing. An exemplary apparatus is configured to determine user information and account information associated with a user; adjust offer information associated with an offer based on the user information and the account information, wherein the offer enables the user to receive at least one of a discount or a rebate on a purchase from a merchant; and transmit the adjusted offer to the user.

Abstract: Profile information associated with a mobile communications device belonging to a user is stored at a server system. Upon the server system receiving an indication that the mobile communications device needs to be replaced, the profile information is reviewed. Based on the review of the profile, an offer is generated to replace the mobile communications device.

Abstract: An extensible offer inventory database of offers in a domain is established. Further, an offer ontology is generated based on the extensible offer inventory database. The offer ontology provides an extensible vocabulary that correlates to categories in the offer inventory database. In addition, offers are automatically located. The offers are also semantically analyzed to generate semantic analysis data. Further, user data is obtained. In addition, an optimal offer match is automatically determined based upon the semantic analysis data and the user data.

Abstract: A system and method facilitating the management of current and prospective customers and customer information is provided. The invention includes an aggregation system adapted to provide management and generation of current and prospective customers. The invention further provides management of current and prospective customer information. Additionally, the aggregation system provides for generating advertisements based at least in part upon market information. Finally, the present invention also includes a printstream aggregation method facilitating the printing of print orders.

Abstract: A system and method for providing the dynamic display of content is provided. A network resource, such as Web page, can include a plurality of dynamic content modules. Depending on the available display area and additional display criteria, each dynamic content module displays a subset content. Each dynamic content module corresponds to an integration of multiple layers of content, such as text, graphics and image rendering information.

Abstract: A system is described for targeting data to users on mobile devices. The system may include a processor, a memory and an interface. The memory may be operatively connected to the processor and the interface and may store a request, a mobile identifier, a session identifier, a user behavior dataset and a data. The interface may be operatively connected to the memory and the processor and may communicate with the mobile device. The processor may be operatively connected to the interface and the memory and may receive a request from a user on a mobile device via the interface. The processor may extract a mobile identifier from the request and map the mobile identifier to a session identifier. The processor may use the session identifier to collect a user behavior dataset and may communicate data to the user based on the user behavior dataset via the interface.

Abstract: Advertisement delivery capable of providing data to satisfy advertising requests for displaying information to a user accessing an online computer system, generally includes using a first server that is structured and arranged to deliver advertisements to a first region of a display, and a second server that is structured and arranged to deliver advertisements to a second region of a display that is different from the first region.

Abstract: An electronic card device includes a Radio Frequency (RF) circuit configured to receive information from a remote broadcast transmitter, a memory associated with the RF circuit to store a unique identifier of the electronic card device, and a processor communicatively coupled to the memory. The processor is configured to enable reception of the information from the remote broadcast transmitter based on the unique identifier of the electronic card device in the memory to generate data configured to facilitate consumer activity on part of a user of the electronic card device through the electronic card device. Also, the electronic card device includes a display unit integrated therewith configured to display output data related to the data generated through the processor.

Abstract: A telecommunication system implements a method for providing a targeted on-line advertisement to a user accessing a content provider node of the system. An ad is requested from a user node. A content provider is identified at a right of first refusal ad service based on the ad request. At least one demographic corresponding to the user node is determined. Whether an ad corresponds to the determined demographic is determined. A default ad service is determined based on the content provider. The ad request is passed to a default ad service. Retrieved content is processed.

Abstract: A method of communications network shopping by buyers of products and services for purchasing such from sellers in which buyers request an automatic reverse auctioneer or auction controller to initiate a reverse auction in real time amongst willing sellers and to it their automatic real-time iterative bidding price quotations for such products and services to be returned automatically over the network back to the controller under the iterative processing guidance of the controller to assure a best bid price quotation for the buyer; and automatically effecting buyer notification or purchase at such best price, all while the buyer may remain online, and without any manual intervention.

Abstract: Systems and methods are provided for selecting and displaying interactive advertising content on a lock screen or splash screen of a touch-sensitive portable electronic device. A lock screen is provided with at least one interactive advertisement where a user can select one or more options relating to the advertisement, scroll through numerous different advertisements, or unlock the portable electronic device. The splash screen is provided with at least one interactive advertisement for display when the portable electronic device is loading an application or transitioning from one device setting to another. The interactive advertising content may be selected by a remote advertisement selection server based on user data collected from the portable electronic device, such as the location of the user, content from social media applications, search queries and other information about the user that is available on the portable electronic device.

Abstract: A social networking system extends the reach of an ad by allowing an advertiser to seed a search for suggesting targeting criteria for an ad. Using the seeds, the social networking system identifies a set of seed objects from a social graph. The social networking system traverses the social graph to compute the similarity between the seed objects and candidate objects related to the seed objects. Based on the computed similarity, the social networking system suggests a set of target objects to the advertiser. The social networking system receives a selection of one or more target objects from the advertiser. From the selected target objects the social networking system determines one or more targeting criteria for the ad, so users with an edge in the social graph to any of the selected target objects are eligible to receive the ad.

Abstract: A campaign is received, at a micro-segmentation system, from an offer provider. The micro-segmentation system is a third-party system. The campaign indicates a set of target attributes and one or more offers corresponding to the set of target attributes. A set of user attributes pertaining to each of the plurality of users is received at the micro-segmentation system. The set of attributes is defined by an attribute knowledge structure. Permission is received at the micro-segmentation system from each of the plurality of users to receive an offer from the micro-segmentation system. Data associated with the micro-segment classification is provided from the micro-segmentation system without user information to the offer provider.

Abstract: Systems and methods are disclosed for personalizing interaction between an information/service/product provider using a debt management system that tracks data exchanged between users and the provider over multiple communication channels. User requests to an information/service/product provider can made via multiple different channels, such as by using ATMs, PDAs, cell phones, computers accessing web sites or other Web Devices, Voice Response Units (VRUs), and others. User requests submitted over these multiple channels are routed into an integrated debt management system that services these requests and selects personalized offers and/or personalized content and/or personalized format presentation to be provided to the users.

Abstract: A method for direct marketing comprising establishing a first communications link between a prospective customer using a device having a unique identification number and a communications device, automatically transmitting the unique identification number associated with the prospective customer's device to a service provider's communications device, establishing a second communications link between the service provider's communications device and a computer operably connected to a database comprising prospective customer information associated with the unique identification number of the prospective customer's device, in which the information in the database determines prospective customer value and risk which can be used to determine subsequent marketing actions with the prospective customer.

Abstract: Directed advertising and educational information systems according to particular embodiments include an academic portion and a token portion. In various embodiments, the academic portion is configured to display educational information to a user. The educational information may include grade information, information about homework assignments, school news, and other educational information. In particular embodiments, the token portion is configured to display offers to the user based at least in part on the educational information. In various embodiments, the offers may include a donation to a particular organization such as an educational institution. In particular embodiments, the system is configured to receive an indication of products be purchased by a user from a particular business and automatically adjust the price of those products to reflect a discount to which the user is entitled based on the user's association with an organization or based on offers available from the system's token portion.

Abstract: A method for caching targeted webpage content is disclosed. In one embodiment, such a method includes dividing a cacheable content pertaining to a website into a static portion and a dynamic frame for displaying visitor targeted content. The method determines a result for one or more targeting rules applied to a visitor's activity on a portion of the website and provides the result to the visitor's browser. The method further includes loading the dynamic frame of the cacheable content with visitor targeted content based on the provided result. A corresponding apparatus and computer program product are also disclosed.

Abstract: A system and methods for delivering targeted marketing offers to consumers during a session with an online (web-based) Internet portal, particularly suitable for online banking portals of financial institutions. An offer management system receives information corresponding to an advertising campaign of an advertiser corresponding to terms of a targeted marketing offer to be provided to a consumer accessing the online portal, and provides advertising campaign data corresponding to the targeted marketing offer and to an offer-triggering event to an offer placement system. An offer placement system receives the advertising campaign data, determines the occurrence of the offer-triggering event by a consumer during an online session with the online portal, and delivers information corresponding to the targeted marketing offer to the consumer.

Abstract: A method including providing at least one of a phone service, an Internet access service, or a television service to customers; identifying a customer when the customer uses the at least one of the phone service, the Internet access service, or the television service; selecting products or services for which the customer qualifies based on the identifying; gathering customer-specific data for the customer; generating recommendations that pertain to the at least one of the phone service, the Internet access service, or the television service for the customer based on the products or the services for which the customer qualifies, the customer-specific data, and other factors, wherein the other factors include at least one of a location of the customer or a time in which the recommendations is to be provided to the customer; and providing the recommendations to the customer via the at least service.

Abstract: A system in which a user controls the log-in, transaction, and log-out process with respect to a merchant. The user's presence at the merchant's facility triggers the log-in process, such that the merchant's systems become aware of the user's presence. Once the user is registered with the merchant, information and services become available to the user without further action required by the user. Transactions are facilitated, specials are brought to the user's attention, personal shopping becomes available while the user remains in the facility. Upon leaving the facility, or after a certain elapsed time with a transaction being consummated, the user is logged-out of the system.

Abstract: Offers are targeted to consumers by comparing offer profiles and consumer profiles. Offer profiles are created by analyzing the cumulative content of communications associated with consumers who respond to the offers. Consumer profiles are created by analyzing the cumulative content of communications associated with a user of an electronic communications system. An offer may be selected to be sent to a user based on the relative similarity between the user's consumer profile and the offer profile.

Abstract: Systems and methods for leveraging social data by entities to acquire new customers through social channels are disclosed. Offers are personalized as these are transmitted based on the desire of the prospect, which may be expressed through network activities. The interest profile of members of social network communities is determined and offers are propagated through conduits having a high influence score. Implementation of these engines is disclosed. If there are multiple people connected to a conduit, the prospect whose degree of social interaction is high may be considered for making the offer available to the prospect.

Abstract: Systems and methods for recommending offers to a user are implemented via one or more processors operating on one or more server systems. The systems and methods include receiving attribute data associated with one or more target users. An offer is determined for transmittal to the one or more target users. The offer is based at least on at least a portion of the attribute data analyzed by a predictive process including a decision tree combined with a clustering process. An offer is output that is configured to be received by the one or more targeted users.

Abstract: Technologies are provided for building a profile for a person based on an asserted interest and actual participation of the person in activities associated with the asserted interest. An online event such as a social networking event involving the person online may be a reflection of either their aspirational self or their real self. In some examples, a hypothesis may be generated as to whether it is likely to be aspirational or real. The hypothesis may be proven or disproven by identifying activities actually participated in by the person, in other words, comparing their actions and/or behavior in the physical and/or virtual world with what they assert about themselves in the virtual world. The profiles for the aspirational and real personas may be accurately constructed based on the hypothesis and used, for example, in targeted marketing.