Abstract: In one aspect, a computing apparatus is configured to receive a request for a profile to customize information for presentation to a user identified in the request and, responsive to the request identifying the user, provide the profile that is generated based on transaction data of the user. The profile summarizes the transaction data of the user using a plurality of values representing aggregated spending in various areas. The information includes an advertisement selected, prioritized, adjusted, or generated based on the profile. The advertisement includes at least an offer, such as a discount, incentive, reward, coupon, gift, cash back, benefit, product, or service.

Abstract: In one aspect, a computing apparatus is configured to generate trigger records for a transaction handler to identify authorization requests that satisfy the conditions specified in the trigger records, identify communication preferences of the users associated with the identified authorization requests, and use the communication preferences to target real-time messages at the users in parallel with the transaction handler providing responses to the respective authorization requests.

Abstract: In one aspect, a computing apparatus is configured to facilitate the identification of a transaction resulting from an activity occurring in a substantially separate context or environment, such as an offline transaction in a “brick and mortar” retail store resulting from an online advertisement or an online search. The computing apparatus may match information about the activity and information about the transaction to correlate the online activity and the offline transaction. The matching process may involve the use of an offer for a discount, an incentive, a rebate, a reward, reward points, cash back, a gift, etc. The offer is to be provided in the advertisement associated with an online activity and redeemed in a payment transaction, processed via the transaction handler, to correlate the advertisement and the transaction.

Abstract: A given virtual good provided to users within a virtual environment may be expressed in a default state as a primary expression and, responsive to activation, the given virtual good may be expressed as a secondary expression. The primary expression and the secondary expressions may have some advantageous relationship. In some implementations, generic objects may be paired with branded objects such that a primary expression of a given virtual good represents a generic object and a secondary expression of the given virtual good represents a branded object.

Abstract: Methods and systems for encouraging and identifying new talent, as well as an incentive structure for financing creative/media projects, are described. A social network web site allows users to post their own content, and filters users to the top who have achieved a given level of popularity. Popular users can then post media proposals to a private section of the web site, through which established stars and talent review the proposals. Users, in exchange for access to the private section, grant to a proprietor of the web site an option to make one or more future productions with that user at a reduced rate should that user reach stardom. Established stars and talent, in exchange for participating in a media proposal at a reduced rate, receive an interest in one or more productions by the user if/when the proprietor of the web site exercises an option to make a future production with the user.

Abstract: A method for generating tailored content for a user based on analyzing images of a scene is provided. Images from a scene captured by a capture device of a target recognition and analysis system are received. The images are analyzed to detect one or more brand identifiers in the images. In an embodiment, the brand identifiers include symbols or words identifying a brand, product or service associated with the brand identifier. The detected brand identifiers are compared to one or more known brand identifiers and user preference information is assigned to the detected brand identifiers based on the comparison. Tailored content is generated for the user based on the user preference information. The tailored content is rendered on a display device to the user.

Abstract: A method for presenting tailored content to a user, comprising: presenting a central coordinating interface to a client; Generating a portion of client specific computer code, including a unique site identification token for a client site and at least one operating parameter; Integrating the client specific computer code into the client site, serving at least one user the client site having integrated client specific computer code therein and giving the option to download an end-user application; Sending a request with at least one request parameter when a user selects to download the end-user application; Processing the request parameters and the operating parameters to dynamically generate an end-user application; providing the end-user application to the user, which presents tailored content to the user according to at least one of detail, request parameter and operating parameter.

Abstract: Described is using per-user profile data (e.g., maintained in a browser cookie) as a factor in selecting advertisements to be presented to a user for a current context such as containing query keywords. For example, an advertiser may be willing to bid more if the current context's keywords match the user profile data that indicates a particular area of interest to the user and advertiser. Also described is updating the per-user profile data with the current context if doing so increases the expected utility of the per-user profile data, e.g., increases the predicted amount of revenue from advertisement clicking. Also described is other advertisement personalization based upon the per-user profile data, e.g., the ranking and/or appearance of the advertisements.

Abstract: A dynamically-assembled advertisement system and method dynamically generates advertisements from advertisement components based on inferences of preferences from usage behaviors. Personalization features of the dynamically assembled advertisements include applying people and locales that are familiar to advertisement recipients within the advertisements, as well as including the recommendation recipient within the context of a product promoted by the advertisement. Advertising fees may be processed based on personalization features and advertisement recipient responses to the advertisements.

Abstract: A subscription-based community advertising system and method delivers advertisements to system users that are members of computer-implemented communities in which the users subscribe to objects representing other users. The delivered advertisements may be generated in accordance with inferences of preferences from usage behaviors. The advertisements may be personalized, including making reference to other users, and explanations for why the advertisement was delivered may be provided. Advertising fees may be processed based advertisement recipient responses to the advertisements.

Abstract: A computer-implemented personalized advertising system and method delivers dynamically generated advertisements to users of gesture-monitoring systems. The personalized advertisements are based, at least in part, on monitored behaviors, and personalization features of the advertisements include depicting the user in the context of promoted products, as well as including people and/or locales familiar to the advertisement recipient in the advertisement. Fees may be processed in accordance with advertiser selection of personalization features.

Abstract: An information processing apparatus includes a receiving unit configured to receive a utilization request for one of plural services provided by a computer; a service attribute information storage unit configured to store service attribute information of each of the services, the service attribute information including information indicating a type of the service and information indicating an evaluation of a content of the service; and a service recommending unit configured to search the service attribute information storage unit for the service attribute information corresponding to the type of the requested service, and determine a utilization-recommended service based on the evaluation information in the service attribute information retrieved from the service attribute information storage unit.

Abstract: A platform or marketplace for individual users to store, control, maintain ownership over, and monetize data related to themselves and their activities. The platform or marketplace facilitates company offers, such as product offers from producers, to members on mutually agreeable contract terms, facilitating mass connection of individual users. The platform or marketplace facilitates protected communication, third part advertising, member payment, and various other functions related to user data ownership and individual monetization.

Abstract: One embodiment of the invention includes a method for allocating an advertisement to a plurality of users within a social network ecosystem, wherein each user is associated with a user summary comprising a keyword describing a user attribute extracted from the social network, the method including the steps of selecting a user audience for each of the plurality of advertisements from the plurality of users by altering the advertisement summary based on the target audience and an audience restriction, associating the advertisement with each user of the user audience, prioritizing each the advertisement list of each user, and serving an advertisement to the user in response to an advertisement request for the user.

Abstract: Techniques are described to mitigate ad stalking and other user concerns resulting from user-targeted advertising. A user may be informed of advertising information by a process in which an advertising server receives a request for an ad. The request may have been generated in response to a user request for a landing web page. An ad may be selected based on user information available to the advertising server, where the user information is associated with the user and describes behavior and/or attributes and/or preferences associated with the user. Text about how the ad was selected may be incorporated into the ad. Such text may describe the user information used to select the ad. The selection-disclosing text may be incorporated in the ad in a form that is displayable to the user by a browser. The ad may then be transmitted for display in the landing web page.

Abstract: The present disclosure is directed to a multiple security level display apparatus. The display apparatus may comprise a storage area; a display area adjoining the storage area; a product exhibit device for supporting at least one product, the product exhibit device being movable between a display position at least substantially within the display area, and a storage position within the storage area; a consumer-product interface for temporarily receiving at least one product removed from the product exhibit device; a movable storage area cover for separating the display area and the storage area; and a digital identification system configure for at least one of: controlling access to the display area; controlling a position of the product exhibit device; conducting an inventory including the at least one product; and monitoring a proximity of the at least one product.

Abstract: Entities seeking to promote goods, services, offers, candidates, etc., may elect to use advocates in a social networking environments instead of advertising. Social networking user profile characteristics are analyzed to identify advocates for subjects of advocacy such as brands, products, services, offers, political candidates, etc. Profile characteristics may include the advocate's own profile information as well as profile information of those in the advocate's social network. An advocate may select a subject of advocacy and generate advocacy materials or customized advocacy materials may be created and/or combined with user materials. The advocacy materials may be analyzed using neuro-response data to generate effective and targeted materials for distribution using social networking channels.

Abstract: Systems and methods for social networking. Location-related data and other behavioral and exogenously generated characteristics are used to replace or supplement self-generated profiles in order to enhance the quality and trustworthiness of the matches made using the system and facilitate the inputting of profile information.

Abstract: Systems and methods for distributing marketing materials to airline consumers are disclosed. A promotion management system receives information regarding an airline consumer's checked baggage. The promotion management system has a processor and databases holding such information as client profiles, destination information, and vendor promotions. The processor determines which vendor promotion is mostly likely to be of interest to the airline consumer, and then transmits the selected vendor promotion to a remote device that provides the marketing material. This marketing material, which may be a coupon or a promotional offer, is then attached to the baggage of the airline consumer. The baggage and the attached marketing material are processed and transported to the arrival baggage claim. The airline consumer retrieves the baggage, reviews the marketing material, and may then choose to respond to the marketing material.

Abstract: A method is provided of anonymising an interaction between a user entity and a service provider node wishing to provide a service to the user entity in dependence upon characteristics of the user entity determined or revealed as a result of the interaction, the method comprising: assigning the user entity to at least one set, each set comprising as members a plurality of user entities sharing a characteristic associated with that set; ensuring that the intersection of the at least one set comprises at least a predetermined minimum number of user entities; and providing to the service provider node information relating to the or each characteristic associated with the at least one set, the information being for use at the service provider node in providing a service to the user entity that is appropriate in view of the characteristics of the user entity but insufficient to identify the user entity.

Abstract: A communication system with client devices in communication with at least one communication network. User data stores are also in communication with the communications network and store user data of users using respective ones of the client devices. Offer data stores also in communication with the communications network store offers from merchants. A narrowcasting engine includes an active data gathering module to collect the user data, and an active learning module to generate a user profile based on the user data. The communication engine selects dynamically offers from the offer data store based on the profile, and communicates the selected offers in the offer data store to the users.

Abstract: Embodiments of the present invention include improved communication system and methods. In one embodiment, the present invention includes a wireless communication method comprising, on a first wireless device, receiving one or more wireless device identifications associated with one or more other wireless devices, and transmitting at least one of the one or more wireless device identifications from the first wireless device to a remote computer system, and on the remote computer system, receiving the at least one wireless device identification, and accessing information associated with the at least one wireless device identification. Embodiments of the present invention may be used for electronic dating, social networking and other communication applications.

Abstract: Combinatorial advertisements are provided based on textual advertisements and rich media advertisements. A textual advertisement and rich media advertisement are identified as matching. Based on identifying the textual advertisement and rich media advertisement as matching, a combinatorial advertisement is generated. The combinatorial advertisement includes a text portion derived from text from the textual advertisement. Additionally, the combinatorial advertisement includes a rich media portion derived from rich media from the rich media advertisement.

Abstract: An apparatus for presenting a personalized advertisement in a login process for logging into a certain service by a user of a user terminal is provided. The apparatus includes a recognition unit configured to recognize the user terminal under the login process, an obtaining unit configured to obtain a user identity of the user using the recognized user terminal and an advertising unit configured to present to the recognized user terminal a personalized advertisement associated with the obtained user identity when the user identity is obtained by the obtaining unit. The advertising unit presents the personalized advertisement to the recognized user terminal before the user is authenticated.

Abstract: An e-commerce system, comprising a portal server executing on a digital computer and coupled to a digital packet network and an analysis software executing on the server system or executing on another digital computer and adapted to communicate with the server across the digital packet network, wherein the portal server is adapted to receive information from a user via the digital packet network, said information including at least a plurality of data elements pertaining to products owned, used, or sought by the user, and wherein the received information is made available to the analysis software, and the analysis software computes a maturity score for the user based at least in part on the received information provided to the analysis software, said maturity score further being provided to the portal server, and wherein the portal server uses at least a maturity score to order a selection of information to be provided to the user, and wherein at least some of the received information is made available to a p

Abstract: A method and system for placement of graphical objects on a page to optimize the occurrence of an event associated with such objects. The graphical objects might include, for instance, advertisements on a webpage, and the event would include a user clicking on that ad. The page includes positions for receipt of the object material. Data regarding the past performance of the objects is stored and updated as new data is received. A user requests a page from a server associated with system. The server uses the performance data to derive a prioritized arrangement of the objects on the page. The server performs a calculation regarding the likelihood that an event will occur for a given object, as displayed to a particular user. The objects are arranged according to this calculation and returned to the user on the requested page. The likelihood can also be multiplied by a weighting factor and the objects arranged according to this product.

Abstract: Information is analyzed from a user's financial account in order to identify one or more payment transactions between the user and a corresponding one or more merchants. The user is enabled to provide feedback, over a computer interface, about individual merchants, as identified from the information. Information about the merchant is published that incorporates or otherwise uses the feedback provided from the user.

Abstract: One or more micro-impulse radars (MIRs) are configured to determine the movement of at least one person. Media can be output to the person responsive to the movement.

Abstract: The present disclosure described herein relates to a system and method for distributing messages to an electronic device. The method comprises: analyzing data relating to the device to determine a correlation of data relating to a user of the device; selecting an advertisement from a set of advertisements based on the correlation of data; and transmitting the advertisement to the device. The correlation of data may be determined from analyzing movement data and at least one status indicator relating to the device.

Abstract: The ad delivery system delivers personality profile typed ads to a user's Internet enabled devices (IED) when the device has a personality type marker-cookie (Ph-M data) thereon. Ad databases store ads designated by Ph-M type. The Ph-M data is loaded onto the IED when the user takes a test, the system classifies user's personality, and uploads Ph-M data onto the EID. Thereafter, when the user employs the IED, web servers recognize the associated Ph-M cookie-marker and the operative website server presents a personality typed ad to the user. The testing server may have an id in the Ph-M data. A centralized or distributed database system may be used. The ad system may be operable on a social network and ties to the user's social network profile. The system delivers effective and relevant ads based upon the user's personality type.

Abstract: Opportunity of enjoying video and music is enlarged. A content reproducing device is used in a contents exchange system including a plurality of contents reproducing devices. The content reproducing device includes a short range communication unit, a memory, a control unit, and a speaker. The short range communication unit communicates request information, response information, content data and flag information to/from content reproducing devices. The control unit controls the short range communication unit so that content data is transmitted. The control unit controls the memory such that the content data and the flag information received by the short range communication unit are stored.

Abstract: A system is provided for controlling delivery of direct marketing messages from marketers to subscribers. An aggregator (third-party intermediary) collects permissions from subscribers and acts as the enforcer of their preferences while allowing the marketers to connect with the subscribers on-demand. The benefits to the marketers include: on-demand access to consumers and corporate decision makers (subscribers); recipient (subscriber) defined preferences based upon delivery (e.g., time, frequency, channel) and profile (e.g., interests, hobbies, planned purchases); and automatic compliance with subscriber preferences.

Abstract: The present disclosure described herein relates to a system and method for distributing messages to electronic devices. The method comprises: identifying a first device that is in communication with a second device; identifying an advertisement that matches at least one attribute associated with at least one of the first and second devices; transmitting the advertisement to the first device; and upon receipt of a notification of approval of the advertisement, transmitting the advertisement to the second device.

Abstract: A method is disclosed for delivering content to an internet capable receiver. The receiver is adapted to receive the content via a medium supported by a medium provider. The method includes the steps of appointing at least one content provider for supplying the content to the receiver and appointing at least one advertiser for supplying advertisements to the receiver. The method includes the steps of securing payments from the at least one advertiser for the advertisements supplied to the receiver; and disbursing at least a portion of the secured payments to the at least one content provider and to the medium provider.

Abstract: A method and system for providing product recommendations to users. Attributes associated with one or more products for recommendation are displayed. Each attribute is selectable in a simple “drag-and-drop” manner. Along with the displayed attributes, user preference areas (e.g., preference drop zones) that allow users to indicate amounts of user inclination or disinclination for displayed attributes are displayed. Upon viewing the displayed attributes, users can then select at least one attribute for any user preference type. Thereupon, product recommendations are displayed on the basis of selected preferences over the selected product attributes. Potential product purchasers can express preferences in a simple manner from which specific product recommendations can be made.

Abstract: Embodiments of the present invention relate creating online advertising co-campaigns between multiple web advertisers. Users affiliated with different entities looking to advertise online can easily submit requests to form the co-campaigns. The partner advertisers the users request to form co-campaigns with can then be messaged and asked whether the partner advertisers will agree to the online advertising partnership. A co-campaign will be created and managed if the partner advertisers agree to take part in the co-campaign. Co-campaigns are possible for online one-to-one, many-to-one, and many-to-many advertising partnerships online.

Abstract: Methods and systems that allow an Internet distribution partner of an advertisement listings provider to receive filtered and masked listings for display on the website of the Internet distribution partner. The Internet distribution partner defines filters to be applied to ranked advertising listings provided by an advertising listing provider. The advertisement listings provider system applies the filter to the listings in its database and identify matches and/or excludes matches depending on the characteristic specified. The advertisement listings provider may then send the Internet distribution partner advertisement listings based on the application of one or more filter selected by the distribution partner.

Abstract: Knowledge of a user's profile (contextual and behavioral) can be used to predict the likely current real-time needs of the user. Confirmation of that need can be achieved by suggesting a number of personalized status updates (based on known profile information) in a form suitable for posting to micro-blogging sites. From this list, the user selects the most appropriate one to submit to a micro-blog. In doing so, valuable profile information is confirmed which allows real-time contextual recommendations to be generated to meet the recently identified need of the user. In one aspect, these recommendations comprise revenue generating opportunities.

Abstract: Methods and systems for identifying and presenting information are described. Search results are received from a search engine. An entity associated with a networked site is selected using a selection criterion. A determination is made as to whether the listing includes a link to the networked site or includes the link to the networked site at a list position that fails to satisfy a first criterion. After determining that the link to the site associated with the entity is not included in the search result listing, or that the link to the site associated with the entity is not at a position in the search result listing that satisfies the first criterion, the search listing is modified by causing the link to the site associated with the entity to appear in a first position in the search listing. The modified search listing is displayed on a user terminal.

Abstract: Methods and systems for facilitating a social advertising platform are provided. According to one embodiment, a method is provided for enabling sharing of content by members of a peer-to-peer social advertising service that also promotes companies, products, services, organizations, charities and/or causes which they endorse. Profile information is maintained for each member and includes a list of brands, products, services, companies, organizations, charities or causes recommended or endorsed by the member. A shared link is generated corresponding to a destination link through which a member can share content associated with the destination link with third parties via social media. Responsive to receiving a click-through event for the shared link, the requestor is redirected to a social advertisement containing advertising content selected based upon the list of things endorsed by the member. After temporarily displaying the advertising content, the requestor is then redirected to the destination link.

Abstract: Processes and systems for targeting advertisements to users within a social network are provided. In one example, a process includes receiving an advertisement request from a first user of a social networking system, the advertisement request including an advertisement and at least one social targeting criterion associated with the advertisement. The social targeting criterion may include an indication to target second users of the social networking system having a direct or first degree of connection to the first user. The process may further determine one or more attributes of the first users; for example, identifying one or more second users having a first degree of connection to the user. In other examples, the targeting criterion may include targeting second users having a second degree of connection relative to the first user, targeting second users of one or more social groups of the first user, or combinations thereof.

Abstract: The present disclosure related to a system, method and device for distributing messages to electronic devices is provided. The method comprises: identifying two devices that have been communicating with each other and that have at least one common attribute; identifying an advertisement campaign that matches the at least one common attribute; and transmitting a set of advertisements relating to the advertisement campaign to the two devices.

Abstract: The present invention is a system and method for implementing and using a delivery point identification number (ID) that provides a unique ID for each household in a region or country. The invention includes a process of loading a National Resident Database indexed with the unique delivery point ID that allows each household in a region or country to be quickly and accurately identified, and persons at the household can use the delivery point ID when accessing a website, webpage or other Internet access point to allow access webpages, direct promotional pop-up adds to the household, direct coupons or redeemable discount offers to the household, record purchase preferences in a household record, send traffic based on those preferences. This process is called Delivery Point Uniform Resource Locator, or DP-URL.

Abstract: The present invention provides methods and systems for use in assessing sentiment of users associated with one or more Web-based activities or communications of a user, which can include messaging associated with one or more social networking applications. Furthermore, information or services are provided to the user, or another user, in connection with the assessed sentiment. For example, a user may be alerted, or action may be taken, if unforeseen or negative sentiment reaches or exceeds a designated threshold.

Abstract: The method and system for TV user profile data prediction and modeling allows accurate and narrowly focused behavioral clustering. A client-side system classifies television consumers into representative user profiles. The profiles target individual user advertising and program preference category groups. A contextual behavioral profiling system determines the user's monitor behavior and content preferences, and the system may be continually updated with user information. A behavioral model database is queried by various system modules. The programming, including targeted advertising for television and interactive television is based on the profile data prediction, modeling and preference determination. The system is enabled to present a complete program sequence to the viewer based on the preference determination and stored programming.

Abstract: To improve monetization of electronic advertisement placement, a profile owner company operates an automatic system for identifying media properties that have interests in specific profiles or profiles of a specified category or kind. The profile owner recognizes a collected visitor profile as one that a media property has previously requested or one that is within a category that a media property has previously requested and arranges for the visitor to be tagged with a tag readable by the media property that requested such a profile. The media property can use the tag in displaying customized advertising to the visitor. Using information received from the media property, the profile owner company then records usage of the profile by the media property.

Abstract: Methods and systems for facilitating a social advertising platform are provided. According to one embodiment, a method is provided for enabling sharing of content by members of a peer-to-peer social advertising service that also promotes companies, products, services, organizations, charities and/or causes which they endorse. Profile information is maintained for each member and includes a list of brands, products, services, companies, organizations, charities or causes recommended or endorsed by the member. A shared link is generated corresponding to a destination link through which a member can share content associated with the destination link with third parties via social media. Responsive to receiving a click-through event for the shared link, the requestor is redirected to a social advertisement containing advertising content selected based upon the list of things endorsed by the member. After temporarily displaying the advertising content, the requestor is then redirected to the destination link.

Abstract: An advertising referral incentive system encourages users to interact with advertisements by providing payment to original users for interaction with advertisements and interaction by users referred by original users. The payment may be monetary and also entries into a jackpot. Advertisers may select users based on demographic information provided by users and pay for the users they reach.

Abstract: In embodiments of the present invention improved capabilities are described for selecting advertisements to be delivered to mobile communication facilities using a monetization platform that may act as an advertising hub. The monetization platform may interact with an ad exchange to collect relevant advertisements for delivery to the mobile communication facilities. The monetization platform may also facilitate the selection of advertisements through the ad exchange by associating advertisement requests with user, user profile or other mobile communication type information. Methods and systems of the present invention are described for aggregating mobile communication facility user profile data, including user profile data obtained from a mobile communication facility, the user's Internet usage, offline user data, and settop entertainment facility data relating to the user.

Abstract: A targeted marketing system and method are provided that provide a customer with customer questions, receive responses to the customer questions from the customer, and store data associated with the responses. The customer is provided with a feedback page that graphically illustrates data associated with the customer's standing in a selected peer group. The customer is provided with options operable to adjust the customer's actual demographic to a hypothetical demographic, and data associated with hypothetical demographic changes from the customer is received and processed. Hypothetical feedback information is then displayed that graphically illustrates the hypothetical standing of the customer within the selected peer group such that the customer can see the effect of the hypothetical demographic changes.