Abstract: Beach towel stakes anchor a beach towel in sand or soft earth. The beach towel stakes have a shaft with a pointed end to facilitate their insertion into the ground. A cap and catch hook are attached to the shaft's opposing end. A lanyard is inserted through a lanyard hole in the shaft's opposing end. The cap has a viewing notch in its edge located above the catch hook. The catch hook is L-shaped and is adapted to receive a beach towel. The user can easily insert shaft 12 into sand by applying pressure to the top of the cap 14 and remove the shaft 12 by pulling on lanyard 24.