Abstract: The present invention relates to a roller structure, which includes a shaft and a roller. The roller is mounted outside an outer diameter of the shaft. The roller has an outside surface forming mutually-parallel, successively-arranged, circumferentially-extending concentric circular or helical contact sections to reduce the area that the circumferentially-extending contact sections occupies the outside surface of the roller. Each circumferentially-extending local contact section provides linear contact to drive a paper sheet having a single surface carrying an adhesive layer to allow a back surface of the paper to be subjected to printing or other processing. As such, the present invention realizes stable feeding of paper and easy operation, avoiding paper jam caused by sticking of paper and reduction of efficiency of printing operation that lead to damage of machine and increase of operation cost.