Fee For Advertisement Patents (Class 705/14.69)
  • Patent number: 11645379
    Abstract: The present disclosure provides a security verification method and a relevant device, to increase the difficulty of cracking. The method includes: receiving, from a verification requester, a request for pulling a sliding verification code; acquiring the sliding verification code which includes a slider and a second endpoint image obtained by performing filter processing on a first endpoint image; and returning the sliding verification code to the verification requester. The first endpoint image and the slider are generated from the same original image, and the slider and the second endpoint image are returned to the verification requester finally. The second endpoint image is obtained by performing image processing on the first endpoint image, and after the image processing, in an area outside the slider placement area, pixel values of pixels in the second endpoint image are different from pixel values of corresponding pixels in the original image.
    Type: Grant
    Filed: November 4, 2019
    Date of Patent: May 9, 2023
    Assignee: TENCENT TECHNOLOGY (SHENZHEN) COMPANY LIMITED
    Inventor: Dandan Peng
  • Patent number: 11645678
    Abstract: One variation of a method for quantifying user engagement includes: serving a digital advertisement to a mobile device; recording a first proportion of pixels of the digital advertisement rendered on a display of the mobile device during a first sampling period; recording a second proportion of pixels of the digital advertisement rendered on the display of the mobile device during a second sampling period offset in time from the first sampling period; calculating a cumulative pixel exposure of the digital advertisement at the mobile device based on a combination of a first product of the first proportion of pixels and a duration of the first sampling period and a second product of the second proportion of pixels and a duration of the second sampling period; and storing the cumulative pixel exposure as an engagement metric for a user consuming the digital advertisement at the mobile device.
    Type: Grant
    Filed: June 29, 2022
    Date of Patent: May 9, 2023
    Assignee: Yieldmo, Inc.
    Inventors: Michael Yavonditte, David Sebag, Indu Narayan, Rahul Rao, Elber Carneiro, Nook Harquail, David Cohen
  • Patent number: 11636521
    Abstract: One or more computing devices, systems, and/or methods are provided. A machine learning model may be trained using a plurality of sets of information. One or more pruning operations may be performed in association with the training to generate a machine learning model with sparse vector representations associated with features of the plurality of sets of information. A request for content associated with a client device may be received. A set of features associated with the request for content may be determined. A plurality of positive signal probabilities associated with a plurality of content items may be determined using the machine learning model based upon one or more sparse vector representations, of the machine learning model, associated with the set of features. A content item may be selected from the plurality of content items for presentation via the client device based upon the plurality of positive signal probabilities.
    Type: Grant
    Filed: March 9, 2022
    Date of Patent: April 25, 2023
    Assignee: YAHOO AD TECH LLC
    Inventors: Junwei Pan, Tian Zhou, Aaron Eliasib Flores
  • Patent number: 11625445
    Abstract: A data processing system is configured to augment a request for data. The data processing system includes a recommendation engine configured to receive, from a client device over a network, interaction data related to a user interaction with one or more data sources, generate extracted data that includes one or more portions of at least one resource of the one or more data sources. The extracted data is generated based on the interaction data. The data processing system parses the extracted data to identify one or more metrics of the extracted data, and retrieves, from the one or more data sources, the additional data based on the metric. A results compiler is configured to receive a request for data from the client device, and responsive to the request, send the additional data to the client device for presentation.
    Type: Grant
    Filed: January 23, 2020
    Date of Patent: April 11, 2023
    Assignee: MEDULLAR SOLUTIONS INC..
    Inventors: Zijad Kurtanovic, Konrad Gulla
  • Patent number: 11625754
    Abstract: A user terminal according to an embodiment of the present invention includes a content providing unit for displaying a text-type advertisement content on a lock screen according to an input of a user, a gaze tracking unit for acquiring, through a photographing device, a face image of the user and a vector indicating a direction in which a face of the user faces, and tracking a gaze of the user from the face image and the vector, so as to determine whether the user has read the text-type advertisement content, and a reward providing unit for providing a set reward when it is determined that the user has read the text-type advertisement content. A text-reading based reward-type advertisement service may be provided with the user terminal.
    Type: Grant
    Filed: September 19, 2018
    Date of Patent: April 11, 2023
    Assignee: VisualCamp Co., Ltd.
    Inventors: Yun Chan Suk, Tae Hee Lee, Seung Woo Lee
  • Patent number: 11609954
    Abstract: Described herein are systems, apparatus, methods and computer program products configured for actions to be performed on segments within a pipeline. The disclosed systems and techniques allow a user to select a data segment on a graphical user interface. The user may then utilize the data of the segment to perform one or more actions. Thus the data of the segment may be used to provide communications to parties contained within the data, manipulate the data segment based on the parties contained within the data, and change the data displayed based on attributes selected.
    Type: Grant
    Filed: June 15, 2020
    Date of Patent: March 21, 2023
    Assignee: salesforce.com, inc.
    Inventors: Eric Paul Wittke, Narinder Pal Singh, Laurel Knell, Jonathan Belkowitz, Bradly Zavakos, Laurel Tripp, Abigail Kutruff, Michael Aurelio
  • Patent number: 11600064
    Abstract: Systems and methods of augmenting objects associated with personal data. A system includes a communication module, a processor, and a memory. The memory stores instructions that, when executed, configure the processor to authenticate a client device based on a credential associated with an account record. The processor receives, from the client device, an indication of a document marker and obtains, from the account record, personal data associated with the document marker. The processor transmits, to the client device, display data based on the personal data. The display data configures the client device to display an augmented reality output based on the personal data and at least one further image of the document. The personal data may include dynamic data varying over time. The display data configuring the client device to display the augmented output may be based on current personal data obtained from the account record.
    Type: Grant
    Filed: December 9, 2021
    Date of Patent: March 7, 2023
    Assignee: The Toronto-Dominion Bank
    Inventors: Miguel Navarro, Levi Sutter, Sadia Zaidi, Mohamed Abbas
  • Patent number: 11574338
    Abstract: Adaptive control of exposure. A proportional exposure cap is a maximum fraction applicable to a recipient's total viewable attention in a time window. The total viewable attention represents all viewable advertising content which will be provided to the recipient. A notification of availability of an opportunity to expose a specified recipient to advertising content is received during the time window. The specified recipient's consumed viewable attention is detected. The specified recipient's total viewable attention for the time window is predicted. Responsive to the maximum fraction of the specified recipient's predicted total viewable attention for the time window being greater than the consumed viewable attention of the specified recipient, content is sent to the specified recipient and the consumed viewable attention is updated.
    Type: Grant
    Filed: March 7, 2022
    Date of Patent: February 7, 2023
    Assignee: Quantcast Corporation
    Inventors: Seph Zdarko, Ryan Lei Hin Chan, David Alexander Grant
  • Patent number: 11562407
    Abstract: A system and method for allowing seamless integration of an omni-channel communication platform into third-party ad campaigns. An omni-channel communication platform comprises an interaction control system, an interaction routing system, and a media translation system. Users perform function calls via an application programming interface (API) to a URL generator in order to receive a custom redirect URL that may be hosted on a user's advertisement. The redirect URL intercepts customer interactions with that advertisement and allows the customer and user to communication over the customer's and user's preferred method, converting the user's communication technology to the customer's communication technology and vice-versa. Furthermore, the user may request a generated user-interface graphic that is associated with the redirect URL via the same or a different function call.
    Type: Grant
    Filed: March 22, 2021
    Date of Patent: January 24, 2023
    Assignee: TAPTEXT LLC
    Inventor: Steve Doumar
  • Patent number: 11556619
    Abstract: An information processing system includes: a first receiving unit that receives, from a first user, an instruction to distribute content that the first user owns to a second user; a distribution unit that distributes the content to the second user based on the instruction; a storage unit that stores information that the content is distributed by the distribution unit; a second receiving unit that receives, from a third user, a request to use content that the third user owns; and an execution unit that executes processing in accordance with the request in a case where the content identified by the request is determined as content that has been distributed by the distribution unit, based on the information stored in the storage unit.
    Type: Grant
    Filed: August 14, 2019
    Date of Patent: January 17, 2023
    Assignee: FUJIFILM Business Innovation Corp.
    Inventor: Kentaro Takano
  • Patent number: 11551150
    Abstract: Implementations relate to training a model that can be used to process values for defined features, where the values are specific to a user account, to generate a predicted user measure that reflects both popularity and quality of the user account. The model is trained based on losses that are each generated as a function of both a corresponding generated popularity measure and a corresponding generated quality measure of a corresponding training instance. Accordingly, the model can be trained to generate, based on values for a given user account, a single measure that reflects both quality and popularity of the given user account. Implementations are additionally or alternatively directed to utilizing such predicted user measures to restrict provisioning of content items that are from user accounts having respective predicted user measures that fail to satisfy a threshold.
    Type: Grant
    Filed: July 6, 2020
    Date of Patent: January 10, 2023
    Assignee: GOOGLE LLC
    Inventors: Spurthi Amba Hombaiah, Vladimir Ofitserov, Mike Bendersky, Marc Alexander Najork
  • Patent number: 11551246
    Abstract: An example includes generating panelist-user data based on reference demographic information and self-reported demographic information, the reference demographic information and the self-reported demographic information corresponding to audience members of an audience member entity panel that are also registered users of a database proprietor, the reference demographic information from a panelist database of an audience measurement entity, and the self-reported demographic information from a user database of the database proprietor; generating a first training model and a second training model, the first training model based on a first portion of the panelist-user data, the second training model based on a second portion of the panelist-user data; selecting the first training model based on outputs of the first and second training models; and generating a third model by making an adjustment to a demographic category of the first training model, the third model to adjust third demographic information.
    Type: Grant
    Filed: January 31, 2021
    Date of Patent: January 10, 2023
    Assignee: The Nielsen Company (US), LLC
    Inventors: Albert R. Perez, Josh Gaunt
  • Patent number: 11544584
    Abstract: A method, system and apparatus for accessing an internal database that includes at least one payroll database, identifying an individual, a first location, a second location, a future date, and a time of day. Responsive to identifying the individual, the first location, the second location, the date, and the time of day, determining a predicted travel time for the individual between the first location and the second location at the time of day on the future date.
    Type: Grant
    Filed: March 26, 2018
    Date of Patent: January 3, 2023
    Assignee: ADP, Inc.
    Inventors: Kurt Newman, Debashis Ghosh, Robert Wohlers
  • Patent number: 11544741
    Abstract: An engagement time computer system for serving online content based on user engagement duration includes an output device, at least one memory, and one or more processors. The processors are configured to determine a historical engagement time of an online user and to identify a plurality of online content items. Each online content item of the plurality of online content items has a target engagement time. The processors are further configured to receive a request for a content item. The request is associated with the online user. The processors are also configured to select a first online content item from the plurality of online content items based at least in part on the historical engagement time of the online user and the target engagement time of the first online content item and to transmit the first online content item for display to the online user.
    Type: Grant
    Filed: November 22, 2019
    Date of Patent: January 3, 2023
    Assignee: GOOGLE LLC
    Inventors: Justin Lewis, Ruxandra Georgiana Davies
  • Patent number: 11543946
    Abstract: Methods, systems, and media for specifying different content management techniques across various publishing platforms are provided. In some embodiments, the method comprises: receiving information about content placements; generating a user interface that includes the information and selectable content management options; receiving a selection of a first content management option for a first content placement; configuring a tag for the first content placement, wherein the tag is associated with instructions for executing the first content management option; receiving, from a web browser that loaded a web page including the first content placement, a request for the instructions for executing the first content management option; and sending the instructions to the web browser to execute the instructions and send information about the web page to a location indicated by the instructions.
    Type: Grant
    Filed: February 5, 2021
    Date of Patent: January 3, 2023
    Assignee: Integral Ad Science, Inc.
    Inventors: Aubrey Bowser, Gustavo Magalhaes, Dhanush Kumar Soundarapandyan, Micah Freedman
  • Patent number: 11538072
    Abstract: Dynamic and Customized web pages provided by a search engine to link to a retailer's online site are redirected to an integration platform when activated within a browser from search results of a user search. The integration platform segments the web pages into a plurality of sub links that when detected from the activation, which resulted in the browser redirection to the integration platform, cause specific retailer services to be accessed by the integration platform and customized information and services provided to the user within the browser.
    Type: Grant
    Filed: October 29, 2020
    Date of Patent: December 27, 2022
    Assignee: NCR Corporation
    Inventors: Om Prakash Sharma, Sandeep Reddy Chennu, Rajesh Goud Marka, Praveena Kollipara, Joanna Ruth Nelapudi, Soumya Satt, Aditya Sharma
  • Patent number: 11527216
    Abstract: A system for rendering color images on an electro-optic display when the electro-optic display has a color gamut with a limited palette of primary colors, and/or the gamut is poorly structured (i.e., not a spheroid or obloid). The system uses an iterative process to identify the best color for a given pixel from a palette that is modified to diffuse the color error over the entire electro-optic display. The system additionally accounts for variations in color that are caused by cross-talk between nearby pixels.
    Type: Grant
    Filed: July 29, 2021
    Date of Patent: December 13, 2022
    Assignee: E Ink Corporation
    Inventor: Kenneth R. Crounse
  • Patent number: 11514479
    Abstract: An adaptive bidding system for networked advertising. A bid request is received from an exchange over a network. Each bid request represents the opportunity to bid on an advertising opportunity. A processing time limit is determined based at least in part on a network latency measurement and an exchange reported timeout. The execution of one or more tasks is initiated by the adaptive bidding system. A response is determined from one or more results which are available before the processing time limit expires. The execution of any tasks that have not completed execution before the processing time limit expires are terminated. The response is provided to the exchange.
    Type: Grant
    Filed: October 19, 2020
    Date of Patent: November 29, 2022
    Assignee: Quantcast Corporation
    Inventors: Crispin Edward Harold Flowerday, Faraaz Aejaz Sareshwala, Damian John Reeves
  • Patent number: 11493224
    Abstract: A wireless thermostat may be associated with a user account of an external web service that may facilitate remote access and/or control of the wireless thermostat. A remote device may be used to access a user's account hosted by the external web service. The wireless thermostat may be identified to the external web service and associated with the user's account by one or more unique identifiers previously delivered to the remote device from the wireless thermostat.
    Type: Grant
    Filed: February 1, 2021
    Date of Patent: November 8, 2022
    Assignee: Ademco Inc.
    Inventors: Gabriel A. Bergman, Adam Nemcek
  • Patent number: 11445257
    Abstract: A media content storage and delivery system, and related operating methods are presented here. A disclosed method of delivering user-provided content that is linked to on-demand media content involves: causing playback of on-demand media content at a first presentation device; receiving uploaded media content, wherein uploading of the uploaded media content is initiated during playback of the on-demand media content at the first presentation device; and linking the uploaded media content with the on-demand media content. After performing the linking, the method causes playback of the on-demand media content at a second presentation device, and causes playback of the uploaded media content after playback of the on-demand media content at the second presentation device, or after pausing playback of the on-demand media content at the second presentation device.
    Type: Grant
    Filed: October 20, 2021
    Date of Patent: September 13, 2022
    Assignee: DISH Network Technologies India Private Limited
    Inventor: Rashmi Ranjan
  • Patent number: 11436643
    Abstract: Methods for generating one or more advertisement creatives for multiple advertisement types. In one aspect, a method includes receiving a selection and data entered in an electronic form, the selection being for two or more different advertisement types, the entered data being of one or more data types, the data types including text, image, audio, or video, generating two or more advertisement creatives using the entered data, the two or more advertisement creatives being for the selected two or more different advertisement types, and presenting the two or more advertisement creatives.
    Type: Grant
    Filed: June 28, 2018
    Date of Patent: September 6, 2022
    Assignee: Google LLC
    Inventors: Ariel H. Bardin, Rachel Garb, Mohammed Abdoolcarim, Si Shen
  • Patent number: 11438338
    Abstract: A computer-implemented method of providing nodes, such as data structures and devices, with access to a network is disclosed, and a corresponding network architecture. At least one core network access provider controls real time access to the network across the layers of a protocol stack for the network, and sequentially assigns a network communication address to the or each access-requesting node. The assigned network address is encoded with a unique parameter of the node and a unique parameter of the node user, in a sequential identifier ledger which is distributed in real time to all of the network-connected nodes. Each node processes the ledger to verify its sequential integrity and, upon determining a sequential integrity loss, the ledger record causing the loss is identified and an alert comprising the identified record is broadcast to the nodes across the network.
    Type: Grant
    Filed: March 8, 2018
    Date of Patent: September 6, 2022
    Inventor: Magnus Skraastad Gulbrandsen
  • Patent number: 11436347
    Abstract: A method of dynamically sampling application events includes receiving usage data for a plurality of applications on client devices. The usage data includes data for instances of events that occur in the plurality of applications in response to users interacting with the plurality of applications on the client devices. The method further includes storing the usage data in a first data store, determining, for respective applications of the plurality of applications, sampling rates for respective application events of the plurality of application events based at least in part on respective quantities of instances of the respective application events during a period of time, sampling from the first data store the data for the instances of the respective application events at the sampling rates to form respective sets of usage data, and providing a report using one or more sets of the sets of usage data.
    Type: Grant
    Filed: February 14, 2017
    Date of Patent: September 6, 2022
    Assignee: META PLATFORMS, INC.
    Inventors: Ramkumar Natarajan, Yibo Cai, Lisa Jones
  • Patent number: 11416875
    Abstract: Techniques for integrating advertising content into client applications are presented. Events occurring within client applications are monitored and when a predefined event is encountered and external advertising service is consulted for acquiring external content. The external content is then integrated into one or more portions of presentations associated with the client applications.
    Type: Grant
    Filed: February 7, 2019
    Date of Patent: August 16, 2022
    Assignee: Iconix, Inc.
    Inventors: Eric Robert Lindblom, Scott A. Sachtjen
  • Patent number: 11373261
    Abstract: Systems and methods are described for identifying a subset of interest from a general population and for monitoring a database of daily activity logs associated with the general population in order to identify database entries indicative of an occurrence of a pre-defined trigger event that is associated with a member of the subset of interest. In particular, systems and methods are described that allow a massive database of daily activity logs to be monitored to identify trigger events that have occurred within the past twenty-four hours or other very recent time period. Embodiments are described that may be advantageously used by a provider of credit-related products and/or services who wishes to accurately target prospective customers, identified by the system, based on occurrence of a trigger event, as being in a decision-making phase of credit shopping, for purposes of making a timely and targeted offering relevant to the customers' current activities.
    Type: Grant
    Filed: January 30, 2020
    Date of Patent: June 28, 2022
    Assignee: EXPERIAN INFORMATION SOLUTIONS, INC.
    Inventors: Armando Ramos, Stephen R. Meeks, Michele M. Pearson, Pamela Fielding
  • Patent number: 11367125
    Abstract: Disclosed herein are embodiments of systems, methods, and products comprises an analytic server for aggregating and displaying all the electronic requests on one merchant device. The analytic server receives a plurality of electronic messages corresponding to a plurality of electronic requests from a plurality of service provider computers. The analytic server executes an extraction protocol to extract the order data within each electronic messages and stores the extracted data into a database. The analytic server generates a machine-readable file for each merchant comprising all the order records for the same merchant received from different third-party service provider computers. The analytic server transmits the machine-readable file to the merchant computing device, which populates a GUI according to the machine-readable file. Because all the orders are in one spot, the merchant may manage the orders, perform statistical calculations, and generate sales reports more efficiently.
    Type: Grant
    Filed: April 8, 2020
    Date of Patent: June 21, 2022
    Assignee: WAITBUSTERS LLC
    Inventors: Shane Gau, James Moody
  • Patent number: 11350141
    Abstract: System for present content. The system includes means for receiving a set of timepoints relating to a content data and means for generating display signals based on the content data. The system also includes means for sending display signals to a display device that represent the content data and means for notifying a server over the Internet, that a timepoint among the set of timepoints has been reached in the content data. The system also includes means for receiving, from the server, via the Internet, an identification of one or more particular additional content and in response to receiving the identification of the one or more particular additional content from the server, means for interrupting presentation of the content data; and presenting the one or more particular additional content. The system further includes means for resuming, presentation of the content data after presenting the one or more particular additional content.
    Type: Grant
    Filed: December 30, 2021
    Date of Patent: May 31, 2022
    Assignee: TIVO SOLUTIONS INC.
    Inventor: James M. Barton
  • Patent number: 11350280
    Abstract: A method for controlling access to a user's personal information includes obtaining, from an application executing on a device of a user of the application, personal information about the user of an application; determining a required permission from the user for at least one proposed use of the personal information; presenting, to the user, a first offer to provide access to at least one enhanced function of the application in exchange for the required permission; and responsive to the user providing the required permission, providing the user with access to the at least one enhanced function of the application.
    Type: Grant
    Filed: November 11, 2019
    Date of Patent: May 31, 2022
    Assignee: VERIPATH, INC.
    Inventors: Nicholas Hall, Steve Eakin
  • Patent number: 11297396
    Abstract: The invention relates to systems and methods for manipulating non-linearly connected transmedia content, in particular for creating, processing and/or managing non-linearly connected transmedia content and for tracking content creation and attributing transmedia content to one or more creators. Specifically, the invention involves creating a transmedia content data item by a first user and storing the transmedia content data item in a data store, along with a record indicating an association between the first user and the transmedia content data item; creating an ordered group of transmedia content data items by a second user, the ordered group comprising a pointer to the transmedia content data item of the first user; and storing the ordered group and a record associating both the first user and the second user with the ordered group in the data store.
    Type: Grant
    Filed: September 26, 2017
    Date of Patent: April 5, 2022
    Assignee: Disney Enterprises, Inc.
    Inventors: Rebekkah Laeuchli, Sasha Schriber, Stephan Veen, Markus Gross, Isabel Simo, Max Grosse
  • Patent number: 11295348
    Abstract: Disclosed is an on-line advertisement method using an advertisement website. An on-line advertisement method according to an embodiment of the present invention provides an advertisement available to a user terminal at a current position of a user terminal which accesses an advertisement website.
    Type: Grant
    Filed: January 18, 2018
    Date of Patent: April 5, 2022
    Inventor: Sung Wan Kim
  • Patent number: 11295340
    Abstract: A system and method for advertising cannibalization management are provided. In example embodiments, historical data comprising advertisement revenue, advertisement parameters, and a cannibalization metric are accessed. The cannibalization metric is indicative of sales loss associated with an advertisement presentation. A value for at least one of the advertisement parameters that, when used, causes a desired advertisement revenue with respect to a bounded cannibalization metric is determined by analyzing the historical data. An advertisement is presented, in real time, on a user interface of a client device using the determined value.
    Type: Grant
    Filed: January 6, 2020
    Date of Patent: April 5, 2022
    Assignee: PayPal, Inc.
    Inventors: Chitta Ranjan, Huma Zaidi, Neha Singh
  • Patent number: 11288680
    Abstract: Embodiments for presenting real-time contact options are described herein. In example embodiments, as system identifies a number of user devices actively viewing a web page that includes a real-time contact option. The system then determines whether the number of user devices actively viewing the web page that includes the real-time contact option exceeds a predetermined limit. If the number of user devices actively viewing the web page that includes the real-time contact option exceeds the predetermined limit, the system prevents presentation, to a further user device, of the real-time contact option on the web page. Conversely, if the number of user devices actively viewing the web page that includes the real-time contact option does not exceed the predetermined limit, the system causes presentation of the web page with the real-time contact option to the further user device.
    Type: Grant
    Filed: October 8, 2020
    Date of Patent: March 29, 2022
    Assignee: eBay Inc.
    Inventors: Erik Anderson Stuart, Brian Alan Grove
  • Patent number: 11270336
    Abstract: Adaptive control of exposure. A proportional exposure cap is a maximum fraction applicable to a recipient's total viewable attention in a time window. The total viewable attention represents all viewable advertising content which will be provided to the recipient. A notification of availability of an opportunity to expose a specified recipient to advertising content is received during the time window. The specified recipient's consumed viewable attention is detected. The specified recipient's total viewable attention for the time window is predicted. Responsive to the maximum fraction of the specified recipient's predicted total viewable attention for the time window being greater than the consumed viewable attention of the specified recipient, the advertising campaign's advertising content is sent to the specified recipient and the consumed viewable attention is updated.
    Type: Grant
    Filed: August 17, 2020
    Date of Patent: March 8, 2022
    Assignee: Quantcast Corporation
    Inventors: Seph Zdarko, Ryan Lei Hin Chan, David Alexander Grant
  • Patent number: 11270354
    Abstract: A system and method for advertisement campaign tracking and management using a multi-platform adaptive ad campaign manager, a plurality of network connections including a PSTN, the Internet, and a TV network, a cellphone, and dynamic advertisements which a user may tap on, scan, or call with their cellular phone in order to receive an automated SMS response which may contain a link or button to click which may take them to a webpage to complete a transaction in accordance with the advertisement, shortening and automating the conduit from advertisement to user signup or purchase, especially in the case of TV advertisements.
    Type: Grant
    Filed: November 23, 2019
    Date of Patent: March 8, 2022
    Assignee: TAPTEXT LLC
    Inventor: Steve Doumar
  • Patent number: 11270333
    Abstract: In some examples, a computing device includes at least one processor and at least one module, operable by the at least one processor to receive, from a client device of a user, a request for one or more advertisements to display at the client device with a set of messages. The set of messages is associated with the user in a social network messaging service. The at least one module may be further operable to determine a probability that the user will select a candidate advertisement using a machine learning model based on point-wise learning and pair-wise learning. The at least one module may be further operable to determine, based on the probability that the user will select the candidate advertisement, a candidate score for the candidate advertisement, determine that the candidate score satisfies a threshold, and send, for display at the client device, the candidate advertisement.
    Type: Grant
    Filed: May 18, 2020
    Date of Patent: March 8, 2022
    Assignee: Twitter, Inc.
    Inventors: Yue Lu, Parag Agrawal, Cheng Li, Sandeep Pandey, Michael Jahr, Jeremy Ginsberg
  • Patent number: 11249741
    Abstract: Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium, including a method for providing content. Data specifying a post-install activity is received from a provider of an application. An opportunity is identified to provide third-party content to a user. A likelihood is determined that the user will perform the specified post-install activity based on one or more attributes of the user and attributes of users that have previously performed the specified post-install activity in the application. A selection value is adjusted for third-party content that identifies the application based on the determined likelihood, wherein the selection value increases as the likelihood increases. The third-party content identifying the application is selected based on the adjusted selection value. The third-party content identifying the application is distributed to a client device of the user.
    Type: Grant
    Filed: December 8, 2020
    Date of Patent: February 15, 2022
    Assignee: Google LLC
    Inventors: Shibani Sanan, Christopher K. Harris, Nicola Rettke, Sissie Ling-Ie Hsiao, Samuel Sze Ming Ieong, Vinod Kumar Ramachandran, Anthony Chavez
  • Patent number: 11244324
    Abstract: A method and system to facilitate an online promotion in a network-based marketplace. A user-provided election to participate in the online promotion is recorded on a client machine associated with a user. Responsive to a trigger event, a determination of the user-provided election as recorded on the client machine associated with the user is made. The determination causes a presentation of the online promotion if so elected.
    Type: Grant
    Filed: December 20, 2017
    Date of Patent: February 8, 2022
    Assignee: eBay Inc.
    Inventors: Stacy A. Lee, Justin Christopher Early, Kevin McSpadden, Greg Pedone
  • Patent number: 11205197
    Abstract: A system and method for diminishing latency in processing reward payments to users using automated clearing house transactions linked to user accounts to direct and adjust user compensation, thereby removing dependency on advertiser refund period expiration and resultant sale value and commission locking for purchases made by users. The system and method enable truncated payment cycles without increasing publisher liability associated with advertiser commission modification.
    Type: Grant
    Filed: October 17, 2019
    Date of Patent: December 21, 2021
    Assignee: Capital Intellect, Inc.
    Inventors: Ranjan Lal, Brian D. Boodman, Eric Patacchiola
  • Patent number: 11182819
    Abstract: Systems and methods for digital coin exchange. A digital coin platform receives a distribution request from an entity server comprising digital multimedia content associated with an entity. Digital coins are created responsive to the request. Each digital coin comprises a first coin associated with the entity and a second coin associated with consumers. The first and second coins are linked via linking information. The first coins are transferred to the entity server. A consumption request including the digital multimedia content is transmitted to a consumer device. Responsive to an indication that the content is at least partially consumed via the consumer device, one or more second coins are transferred to the consumer device. The digital coins and the transferred first and second coins are recorded. The transferred second coins permit the consumer device to perform transactions associated with the entity.
    Type: Grant
    Filed: June 25, 2019
    Date of Patent: November 23, 2021
    Assignee: ALEF Edge, Inc.
    Inventors: Ganapathy Subramanian Sundaram, Ian Patrick Bennett
  • Patent number: 11182390
    Abstract: One or more computing devices, systems, and/or methods for selecting content items for presentation via client devices are provided. A content event associated with a content item performed by a client device may be detected. The content item may be associated with an entity. A conversion event, associated with the entity, performed by the client device may be detected. A duration of time between the content event and the conversion event may be determined. An attribution score may be determined based upon the duration of time. A plurality of attribution scores, comprising the attribution score, may be stored in an attribution data structure associated with the content item. Responsive to receiving a request for content associated with a second client device, the content item may be selected from a plurality of content items for presentation via the second client device based upon the attribution data structure.
    Type: Grant
    Filed: December 31, 2019
    Date of Patent: November 23, 2021
    Assignee: VERIZON MEDIA INC.
    Inventors: Lakshmi Narayan Bhamidipati, Ravi Kant, Yohay Kaplan, Alexander Shtof
  • Patent number: 11178239
    Abstract: Systems and methods of the present invention provide for one or more server computers communicatively coupled to a network and configured to: receive, from an app running on a mobile device determined to be operating in a business mode, an incoming data; display, on the mobile device, a request for, and a confirmation that the incoming data comprises a website content and its description; generate a metadata from the description defining at least one detail of the website content; define, within a data record storing the incoming data, the website content and the metadata defining one or more details of the website content; determine that a quantity of the website content is above a required threshold to generate the website; and generate the website comprising the website content.
    Type: Grant
    Filed: July 16, 2019
    Date of Patent: November 16, 2021
    Assignee: Go Daddy Operating Company, LLC
    Inventors: Josh Berk, Justin Tsai
  • Patent number: 11170054
    Abstract: Techniques for generating a list of selective contacts are described. An address book of the user may be stored on a relational database to free up the memory space occupied by the address book. Further, selection parameters for evaluation of the plurality of contacts are determined. A plurality of contacts is filtered, based on the determined selection parameters, to generate a first set of selective contacts. Thereafter, dynamic filtering parameters are identified and based on the dynamic filtering parameters, the first set of selective contacts are filtered to generate a second set of selective contacts, wherein the second set of selective contacts are stored in the memory space of the device, and wherein the second set of selective contacts are available to the user for utilization for a predetermined time period.
    Type: Grant
    Filed: September 14, 2018
    Date of Patent: November 9, 2021
    Inventor: Philippe Charles Laik
  • Patent number: 11172262
    Abstract: The disclosure provides a method for interactive control of live television broadcast streams. The method includes receiving a streaming live media feed (103) from a television broadcaster (102) and displaying an overlay (212) on media content (M) of the streaming live media feed (103). The overlay (212) includes a play control option unassociated with an intermediary feed source of the live media feed between the television broadcaster and the media device (115). The method further includes receiving a first selection input of the play control option and determining that the selection input corresponds to a play mode at a first location within the media content (M) of the streaming live media feed by determining that a first fingerprint (128, 208, 306) fails to match a second fingerprint (128, 208, 306). Furthermore, the method includes overlaying targeted overlay content on the streaming live media feed.
    Type: Grant
    Filed: March 23, 2018
    Date of Patent: November 9, 2021
    Assignee: Roku, Inc.
    Inventor: Matthew Grover
  • Patent number: 11151616
    Abstract: Context associated with content may be received. An additional content may be generated for insertion into the content. The additional content can be created to be within the context associated with the content and based on a likely responsiveness of the user to the additional content, the additional content referring to an item. The additional content preserves continuity and/or semantics in the context of the content.
    Type: Grant
    Filed: July 12, 2019
    Date of Patent: October 19, 2021
    Assignee: International Business Machines Corporation
    Inventors: Komminist Weldemariam, James R. Kozloski, Michael S. Gordon, Sarbajit K. Rakshit
  • Patent number: 11132747
    Abstract: Contextual searches may be performed to identify subsets of search results from an organized dataset. Contextual searching may return search results based on a relevance of the results to a query or search terms. Characters may be input by users at a search field that may be used to define context filters for limiting the search results of the organized dataset. Triggering events may be received that may trigger the definition of context filters that may be used to obtain the subsets of search results from the organized dataset. The triggering event may be a delimiter in the character string, for example. The subset of search results may include a subset of tradeable objects that may be traded at an electronic exchange. The subset of search results may continue to be limited based on additional context filters defined from the search input at the search field.
    Type: Grant
    Filed: June 4, 2020
    Date of Patent: September 28, 2021
    Assignee: Trading Technologies International, Inc.
    Inventor: Richard Lane
  • Patent number: 11127035
    Abstract: One or more computing devices, systems, and/or methods for aggregated cost per action prediction are provided. Cost and conversion count data, comprising costs for a set of content items to be displayed to users and a count of conversions corresponding to actions performed by users in response to being provided with the set of content items, is tracked. The cost and conversion count data is inputted into a set of decay calculators that utilize different decay strategies. Cost per action predictions by the set of decay calculators for a content item are weighted to create an aggregated cost per action prediction, wherein the weights are based upon whether decay calculators correctly or incorrectly predicted cost per actions for the set of content items.
    Type: Grant
    Filed: July 30, 2019
    Date of Patent: September 21, 2021
    Assignee: Verizon Media Inc.
    Inventors: Rotem Stram, Yohay Kaplan, Michal Aharon
  • Patent number: 11128547
    Abstract: Systems, methods, and techniques to efficiently optimize values associated with subscription services. The method includes retrieving usage information relating to one or more cloud services subscribed to by a user and provided by a plurality of cloud service providers. The method further includes determining, by the at least one processor and in response to the retrieving, authorization information and value information associated with the user and the one or more cloud services. The method further includes optimizing, by the at least one processor and in response to the determining, a number of cloud services and/or a value associated with the number of cloud services based on the usage information, authorization information, and value information.
    Type: Grant
    Filed: November 29, 2018
    Date of Patent: September 21, 2021
    Assignee: SAP SE
    Inventor: Prabal Mahanta
  • Patent number: 11120467
    Abstract: Systems and methods are disclosed for characterizing websites and viewers, for predicting GRPs (Gross Rating Points) for online advertising media campaigns, and for pricing media campaigns according to GRPs delivered as opposed to impressions delivered. To predict GRPs for a campaign, systems and methods are disclosed for first characterizing polarized websites and then characterizing polarized viewers. To accomplish this, a truth set of viewers with known characteristics is first established and then compared with historic and current media viewing activity to determine a degree of polarity for different Media Properties (MPs)—typically websites offering ads—with respect to gender and age bias. A broader base of polarized viewers is then characterized for age and gender bias, and their propensity to visit a polarized MP is rated. Based on observed and calculated parameters, a GRP total is then predicted and priced to a client/advertiser for an online ad campaign.
    Type: Grant
    Filed: January 29, 2014
    Date of Patent: September 14, 2021
    Assignee: Adobe Inc.
    Inventors: John Hughes, Adam Rose, John M. Trenkle, Kevin Thakkar, Jason Lopatecki
  • Patent number: 11109097
    Abstract: This document describes, among other things, systems, methods, devices, and other techniques for using information about how long various videos were presented at client devices to determine subsequent video recommendations and search results. In some implementations, a computing can include a modeling apparatus, a front-end server, a request manager, one or more video file storage devices, a video selector, or a combination of some or all of these. The video selector can select video content for a particular digitized video among a plurality of digitized videos to serve to a computing device responsive to a request. The selection can be based at least in part on how long the particular digitized video has been presented at client devices associated with users having characteristics that match one or more characteristics of the user that submitted the request for video content, as indicated by the modeling apparatus.
    Type: Grant
    Filed: June 15, 2018
    Date of Patent: August 31, 2021
    Assignee: Google LLC
    Inventors: Justin Lewis, Robert Alexander Durbin
  • Patent number: 11087335
    Abstract: A method for web browser-based distribution of targeted advertising messages is provided. An advertising party registers with a distributor of targeted advertising messages. An advertising campaign for goods targeting user demographic categories chosen by the advertising party is created, with advertising messages being customized for each category and the advertising messages being stored on a web server of the distributor. The advertising party pays the distributor for the advertising campaign. A user registers with the distributor for receiving advertising messages through a web browser and the user providing user demographic data and value account information at registration. The web browser home page of the user is configured with a user-specific URL corresponding to a set of targeted advertising messages according to the user demographic data.
    Type: Grant
    Filed: September 23, 2019
    Date of Patent: August 10, 2021
    Inventor: Hugues Courchesne