Abstract: Hot melt adhesives comprising ethylene/vinyl acetate copolymer, wax, and a resin containing 5 to 80 wt. % of units derived from olefinically unsaturated aromatic compounds, 5 to 80 wt. % of units derived from C.sub.5 or C.sub.6 olefines or diolefines or a mixture thereof, and from 7 to 45% of units derived from a terpene. The hot melt adhesive composition has improved color and compatibility over ethylene/vinyl acetate copolymer and wax blends containing resins of significant portions of cyclopentadiene or dicyclopentadiene. The hot melt adhesive of the invention also show improved adhesive properties on substrate such as glass and aluminum.

Abstract: A coated substrate such as an adhesive tape is produced by applying to a substrate a solution of a mixture of a rubber (eg. natural rubber) and a tackifier (eg. a petroleum resin) dissolved in a solvent (eg heptane) wherein the solution, prior to its application to the substrate, has been subjected to evaporation in a thin film evaporator so that the concentration of rubber and tackifier in the solvent is at least 35, usually at least 45 weight percent so enabling faster coating speeds.