Abstract: A tag management system can implement a combined synchronous and asynchronous tag-loading scheme. In an embodiment of this scheme, a synchronous tag may be included at the top of or near the top of a content page. This synchronous tag can hide one or more page elements that are to be modified by a subsequent asynchronous personalization tag. Subsequently, the asynchronous personalization tag can update the page element and then cause the page element to be displayed. As a result, flicker between the old and new page elements can be reduced or avoided.
Type:
Grant
Filed:
January 9, 2014
Date of Patent:
December 2, 2014
Assignee:
Tealium Inc.
Inventors:
Michael Anderson, Tyron Gavin, Colin Douglas Sulin, Fiann James Curry-Towneley-O'Hagan, Kevin Thomas Faurholt
Abstract: A native application can be deployed that obtains configuration information for the native application at run-time. Digital marketing users or other marketing users can view or control the behavior of the native application by displaying or setting the configuration information of the native application. The native application can report tracked end user interactions and events with the native application according to the configuration information to tag management systems for data compilation by the tag management systems. In addition, the native application can enable digital marketing users or other marketing users to view or control the behavior of the native application from within the native application using an integrated configuration utility. The configuration utility can be activated using a two-stage activation process or an activation and authorization process to prevent an end user from accidentally encountering the configuration utility during routine use of the native application.
Type:
Grant
Filed:
January 20, 2014
Date of Patent:
September 23, 2014
Assignee:
Tealium Inc.
Inventors:
Jason Lap-Wing Koo, Charles Scott Glommen
Abstract: Embodiments of the systems described herein can implement one or more visitor stitching processes. Visitor stitching can include, among other things, one or more processes by which multiple visitors that may appear distinctly independent may be merged into a new single united visitor profile due to the leveraging of one or more unique persistent identifiers.
Abstract: A native application can be deployed that obtains configuration information for the native application at run-time. Digital marketing users or other marketing users can view or control the behavior of the native application by displaying or setting the configuration information of the native application. The native application can report tracked end user interactions and events with the native application according to the configuration information to tag management systems for data compilation by the tag management systems. In addition, the native application can enable digital marketing users or other marketing users to view or control the behavior of the native application from within the native application using an integrated configuration utility. The configuration utility can be activated using a two-stage activation process or an activation and authorization process to prevent an end user from accidentally encountering the configuration utility during routine use of the native application.
Type:
Application
Filed:
January 20, 2014
Publication date:
July 24, 2014
Applicant:
Tealium Inc.
Inventors:
Jason Lap-Wing KOO, Charles Scott GLOMMEN
Abstract: A method for measuring Public Relations (PR) outputs and social media efforts on a webpage is described. The method can comprise generating a list of website addresses, deploying link scanning on the web page, the link scanning configured to include the list of website addresses, and reporting the results of the link scanning to a reporting server.
Type:
Application
Filed:
May 16, 2008
Publication date:
November 19, 2009
Applicant:
Tealium, Inc.
Inventors:
Michael Anderson, Ali Behnam, Olivier Silvestre