Abstract: A method, apparatus, and computer program product are disclosed to improve the process of generating promotions. The method includes identifying a promotion structure for approval, the promotion structure defining a promotion to be displayed via a promotion and marketing service and determining whether the promotion structure satisfies automatic approval requirements, the automatic approval requirements including one or more parameters relating to the promotion structure. The method further includes in an instance in which the promotion structure satisfies the automatic approval requirements, automatically approving the promotion structure for display via the promotion and marketing service, and in an instance in which the promotion structure does not satisfy the automatic approval requirements, indicating that the promotion structure cannot be automatically approved. A corresponding apparatus and computer program product are also provided.

Abstract: A method comprising providing a graphic user interface allowing one or more users to input user attributes including one or more buyer profile attributes allowing selection of one or more types of merchant buyers prefers to interact and one or more merchant profile attributes allowing selection of one or more types of buyer the one or more merchants prefers to interact. Parameters may be input in a free-form manner to replicate meta-data. Multiple user profiles may be created through an interoperable on-line system from the user profile attributes. Such profile attributes may be transmitted the one or more buyer attributes and the one or more merchant attributes into one or more databases for storage and retrieval. Users may be notified from one or more merchants when request parameters of one or more buyers is satisfied by one or more merchants. Offers may be rejected or accepted.

Abstract: A car sharing management device includes a communication device and an information processing device. The communication device is configured to acquire, from an information terminal owned by a user of a car sharing service, commercial facility information acquired by the information terminal at a commercial facility. The information processing device is configured to determine, based on the commercial facility information, whether the user uses the commercial facility while using the car sharing service. The information processing device is configured to provide the user with a reward in a case where the user uses the commercial facility while using the car sharing service.

Abstract: Embodiments are described for a system and method for providing a list of current offers from retailers to a user operating a mobile client device. Aspects of the method comprise analyzing a transaction history of the user to identify a vendor who has transacted with the user; determining a present geographic location of the user based on a location of the mobile client device; determining a location of the vendor proximate the user based on the transaction history and the present geographic location of the user; searching for a current promotion offered by the vendor; and facilitating the serving of the current promotion to the user through the mobile client device.

Abstract: The present technology provides a purchasing interface within an application that allows users to purchase a product from another source without leaving the application. The application offers a product for purchase, and a user, desiring to purchase the product can provide an input effective to cause a purchasing interface to be displayed. While the purchasing interface, or information presented therein, comes from the product source, which is different than the application source, it is presented in such a fashion that gives the impression to the user that they are purchasing the product directly from the application.

Abstract: Various embodiments disclosed herein relate to the access, management, and targeted display of one or more asset display profiles to a person of interest (e.g., an associated asset creator, a customer, etc.). A method includes interpreting an asset display profile corresponding to a creative asset description and an associated asset creator; determining an asset display context; and in response to the asset display profile and the asset display context, providing an asset display description to an output device.

Abstract: Creating an association of a user identifier linked to a mobile device with the presentation of content. A computing device may create an association between the presentation of content on a presentation device and a user identifier linked to a mobile device in response to the presentation of content. The computing device may detect a presentation event which indicates a connection between a user identifier linked to the mobile device and the presentation of content. The computing device may then send a presentation event message to a network server. Subsequently, a predefined event may be detected via the mobile device, and in response, a predefined event message, including the user identifier linked to the mobile device and the predefined event, may be sent to the network server.

Abstract: Provided herein are systems, methods and computer readable media for programmatically generating and/or revising deal offers for a merchant based on one or more merchant self-service indicators. In providing such functionality, the system can be configured to, for example, facilitate registration and verification of merchant identities, monitor and analyze various deal offers for merchants with similar merchant self-service indicators, that enable the system to determine the relative successfulness of a deal offer for a merchant and/or category of merchant. In some embodiments, the system may be further configured to revise the deal offer programmatically and/or upon receiving the merchant's approval of the programmatically generated proposed edits to the deal offer.

Abstract: Some embodiments are directed to a computation system for learning a classifier from a data set and associated classification data. The system comprises multiple data devices and multiple computation devices. The data set and associated classification data is stored across the multiple data devices. Classifier parameters of the classifier are learned iteratively from the data set. The learning comprises computing local error terms for the classifier from the associated classification data and from classifier results obtained from applying the classifier with the current classifier parameters to the local part of the data set, and providing the local error term as a private input to the multiple computation devices for a multi-party computation among the multiple computation devices.

Abstract: In some embodiments, a client driven referral management method may include: receiving the credentials of a member through a user device and a remote member through a user device; recording the consent of the member and the remote member to a referral fee agreement; associating a client with the member on the server when the client provides registration data to the server using a user device; recording real estate information browsing data and location data of the client with the user device of the client; assigning the remote member to the client, in which the remote member may be assigned by the server using the real estate information browsing data and location of client with the user device of the client; and notifying the member through a user device of the member of a real estate transaction involving the remote member and the client.

Abstract: A method, apparatus, and computer program product are disclosed to improve generation of fine print for promotions. The method includes receiving identifying information that identifies one or more locations and either a product or service, transmitting the identifying information, and receiving, based on the identifying information, information including a set of relevant fine print clause data structures. The method further includes displaying, by a user interface, one or more fine print clauses from the relevant fine print clause data structures and generating, using a processor, a configured fine print data structure based on the displayed fine print clauses and input received via the user interface. Finally, the method includes transmitting the configured fine print data structure. A corresponding apparatus and computer program product are also provided.

Abstract: An online system provides content based on context of host content. The online system allows content providers to define specific context for providing their content for display to users, including specifying categories, format, popularity, and visual appearance of host content eligible for hosting their content. To determine which content a specific content item is eligible for hosting, the online system categories host content items according to specific criteria defined by different content providers for hosting various content. Each content is indexed by classification groups into which the host content items are classified. If a particular content item includes an opportunity for presenting content, the online system identifies content which the particular content item is eligible for hosting. The online system selects one or more identified content for presentation via the opportunity.

Abstract: The invention provides a system and method for generating affiliate links that may be shared between users of computing devices. A method of the invention may include the steps of receiving from a server system a user identifier of a client system (e.g. smartphone with client application) and persistently storing the client identifier at the client system. Information identifying an item such as a product or retailer may be displayed as well as an indication of a single action to be performed (e.g. “share” button) to generate an affiliate link from the product information. In response to the indicated single action being performed, the client system automatically sends relevant item information and user information to the server system which creates an affiliate link by referring to a database of affiliate information.

Abstract: The present disclosure is directed to systems and methods for programmatic digital advertisements that are personalized and uniquely targeted to individually-identified consumers via non-personal, but individually accessed devices. The consumer accessing a non-personal device is identified and data cookie pertaining to the user is created and sent to third-party programmatic advertising exchanges for the use in real time bidding, private marketplace deals, or programmatic guaranteed sales. This allows for personalized digital advertisements to be delivered to a specific user accessing a non-personal device.

Abstract: A deal allocation platform is disclosed. The deal allocation platform may be configured to be used in multiple contexts, such as, for example, a batch processing context and a real-time context. Further, the deal allocation platform may be configured to reallocate users assigned to deals based on an approximation of a global optimization problem. In addition, the deal allocation platform may enable configuration of one or multiple experiments.

Abstract: When detecting selection of a source application stored in a storage section in a user device, a controller outputs to the user device an advertisement link related to a destination application associated with the source. When the advertisement link is selected in the user device, the controller guides the user device to the destination application. The controller acquires completion state information on a mission in the destination application associated with the user ID of the user of the user device, and stores the completion state information in the storage section. When the completion state information meets a predetermined condition, the controller provides the completion state information to the source application in order to give an incentive to the user in the source application.

Abstract: A computer-implemented method can facilitate delivery of targeted content to user devices in situations in which historic tracking data (e.g., cookie data) is generally unavailable and/or unreliable. A p-dimensional embedding of websites can be generated based on a group of user devices for whom tracking data is available. Conversion event data that indicates indicating whether that audience member performed a conversion action can be received. A machine learning model can be trained using the conversion event data and the positions of websites appearing in the conversion event data within the p-dimensional embedding to predict a likelihood of conversion and/or a type of content to provide given a position in the p-dimensional embedding. When an indication that a user device is accessing a website is received, a position of that website in the p-dimensional embedding can be determined and targeted content can be delivered to the user device.

Abstract: The present invention provides a method for identifying trends and correlation of content items characteristics in relation to user emotional reaction. The method comprising the steps of: receiving plurality of rating/votes originated by different users relating one or more content item, wherein the user is required to selection emotion icon from multiple choice emotion icons, analyzing statistics of users selections by identifying characteristics of the news/article item, including at least one of; timing of news item publication, subject of content item, source/writer of the content, context of the content, style of content, key words/image appearing in the content and identifying correlations of content item characteristics in relation user emotion reaction according to the said analysis identifying trends.

Abstract: Tracking real-word and virtual actions taken by a user. A personalized set of actions are derived from the tracked actions (of the user or multiple other users similar to the user) for inducing the user to take loyalty program-based actions for a loyalty system within the personalized set of actions. An account associated with the user is credited with a reward based on the user performing one or a preconfigured number of the loyalty-based actions within the personalized set of actions.

Abstract: Various aspects of the subject technology relate to systems, methods, and machine-readable media for context-based selection of images for digital media. An image server storing many images provides, in real time as digital media are rendered, images for inclusion in that digital media that will drive client engagement goals for that media. The digital media may include a web page of a business and the engagement goal may be increasing time-on-site for a user of that web page. The digital media may include a customer email and the engagement goal may be a user opening the email or following a link in the email. The image server includes a machine-learning engine to identify recommended images for each instance of the web page, email, or other digital media for a particular user at a particular time.