Abstract: A method and apparatus is disclosed that allows advertisers to define and distribute Short Messaging Service (SMS) and Multimedia Messaging Service (MMS) coupons to consumers, and for consumers to redeem the received coupons, where such SMS and MMS coupons are used by businesses to promote their products and services to consumers.

Abstract: Example systems and methods related to providing rewards for an online game in response to web-based purchases are presented. In an example, an online catalog webpage including information describing a product available for purchase is generated. The online catalog webpage includes code instructing a device receiving the online catalog webpage to issue a request to an online gaming system to determine an in-game reward for a user based on the product. The online catalog webpage is transmitted to a client device of the user. An order for the product is received from the client device. The order indicates the in-game reward determined in the online gaming system. An order confirmation webpage is transmitted to the client device in response to the order, and the order confirmation webpage indicates the in-game reward.

Abstract: Disclosed is a system and method for enhancing value for advertisers by helping them select and initiate the purchase of an advertisement associated with an advertising (ad) words or phrases that have strong semantic relationships to a given context, but which are not necessarily the most popular ad words or phrases with the highest costs. Advertisements associated with ad words or phrases that have strong semantic relationships to a given context, and yet are still cost effective in that their calculated value exceeds the costs of purchasing the ad keywords, are bid for and bought. In an embodiment, the system and method may be adapted to automatically purchase advertisements associated with ad words or phrases when the ad words or phrases fall within a desired price range based on their calculated value. By automatically purchasing such advertisements, the return on investment (ROI) for an advertiser may be improved.

Abstract: The presented invention is a method for an advertising sponsor user, using a client computer, or mobile device to be able to register, login and create zip code related local sponsor advertisements, with small advertisements for creating interest in the offers, that link to bigger advertisements with an embedded shopping cart. When a user creates the advertisements, they can upload their images, and create their type for the offers in the same interface form and the advertisements are instantly created and able to be published immediately throughout a network. Utilizing zip codes allows the system to use an intelligent smart decision engine, to make decisions of where advertisements and campaigns should be displayed as related to registered users locations. Also past performance and past advertisement information is utilized by the present invention to make appraisal value judgments as to the value of advertisements for sale, and campaign values for sale.

Abstract: A system and method for managing video sequences and the payment of content online, including an application programming interface (API). The API allows creators of advertisements, sponsors of advertisements, providers of content, and viewers of the advertisements and the content to interact. The system facilitates interaction of the parties to allow users to access content from a content provider in exchange for the user viewing an advertisement that is created by an ad-creator and sponsored by an ad-sponsor. The method receives a request for payment of content, transmits a list that includes a plurality of links to advertisements, transmits an advertisement of interest to the user, and then authorizes payment of the content to the content provider. The system also allows advertisers to reach an ideal audience as users select the advertisements having a particular product or service with which the user is interested.

Abstract: Disclosed herein is a method for performing an integrated payment using Near Field Communication (NFC). The method is performed using a mobile terminal. The mobile terminal receives Radio Frequency Identification (RFID) tag information from a payment system in an NFC scheme. The mobile terminal analyzes the received RFID tag information, and then extracts an integrated payment application which corresponds to the RFID tag information. The mobile terminal drives the integrated payment application and transmits discount benefit information to the payment system.

Abstract: A campaign offers and rewards system is provided. A receipt intelligence engine includes receipt processing that in operation extracts information about items purchased based on an image of a receipt from at least one of a shopping trip and an electronic receipt from an online or offline transaction. An analytics engine includes data intelligence coupled to the receipt processing and performs analysis of the receipt. In response to processing and analysis, an offer is then sold.

Abstract: According to one example, a method may comprise receiving, by an advertising mobile station in a wireless network, a master profile message from an access node, the master profile message comprising, for each of a plurality of mobile stations in the wireless network, a timing parameter and at least one profile element; selecting at least one receiving mobile station from the plurality of mobile stations based, at least in part, on comparing the timing parameter of the receiving mobile station to the timing parameter of the advertising mobile station and checking the at least one profile element of the receiving mobile station against a proposed advertisement; sending a location request message to the at least one receiving mobile station; receiving the location message from the at least one receiving mobile station, the location message indicating a location of the at least one receiving mobile station.

Abstract: An advertisement inserted in contents of, for example, a game does not serve its purpose after a while. An advertisement-information reception unit (112) receives an advertisement-space definition file (32). The advertisement-space definition file (32) is a file that defines an advertisement space for an advertisement to be inserted when contents are displayed and an advertising agency is assigned to the advertisement space. An assignment changing unit (116) cancels the assignment of an advertising agency, whose license has expired, to the advertisement space even when the advertising agency is assigned to the advertising space in the advertisement-space definition file (32). An advertisement downloading unit (118) downloads advertisement data to be inserted in the advertisement space from the server of the advertising agency validly assigned to the advertisement space.

Abstract: An advertisement server can provide sponsored listings for uniquely identifiable objects to remote search engines. The remote search engines display the listings locally as sponsored search results. The advertisement server can verify sponsored search results remain eligible for display, in real-time with a query received by the remote search engine. The verification can be based on budget values associated with an ad campaign.

Abstract: An integrated system, network, and method for providing audio/video broadcasting of programming and advertising content. The system provides sales, traffic, playback automation, and accounting services to a media outlet. The network links multiple integrated systems together between multiple media outlets and advertising clients. The network also provides distribution of programming and advertising content to multiple media outlets simultaneously.

Abstract: The present disclosure involves ensuring that items sold by a merchant appear in certain network pages. A network page is automatically accessed in a computing device. The network page is generated by a referral network site that displays at least one offering of an item by at least one competitor merchant. A unique identifier associated with the item is identified from the network page in the computing device. The unique identifier is stored in association with the item in a data store accessible to the computing device. The item and the unique identifier are included in a feed sent from the computing device of a merchant to the referral network site. The feed includes a listing of the item and a plurality of other items, wherein the item and the other items are offered for sale by the merchant.

Abstract: Within a computer networking environment, bid requests having data are received at a communication interface of a bid determination platform. Bids for a plurality of advertisements are determined via a computer processor of the bid determination platform based on the data associated with such bid request. Via the computer processor, at least a first portion of the bids that were determined for one or more of the bid requests are decreased based on one or more quantitative and qualitative factors, such as missing variable data, of the one or more bid request's associated data. For each bid request, an optimum set of one or more of the determined bids is selected and transmitted, along with a reference to the associated advertisement, via the communication interface to a sender of the bid request.

Abstract: A user creates an advertising campaign by selecting categories and building communications associated with the requisite categories selected. Each user places a bid amount on each category and when the requisite category is selected, the communications associated with the highest bid amounts are sent to recipients, typically over e-mail and/or web channels. The communications typically include text and a link, that includes the uniform resource locator (URL) of a targeted web sire associated with the user, such that when the recipient user activates the link, the browser of the recipient is directed to the targeted web site of the user.

Abstract: Methods and systems that allow an Internet distribution partner of an advertisement listings provider to receive filtered and masked listings for display on the website of the Internet distribution partner. The Internet distribution partner defines filters to be applied to ranked advertising listings provided by an advertising listing provider. The advertisement listings provider system applies the filter to the listings in its database and identify matches and/or excludes matches depending on the characteristic specified. The advertisement listings provider may then send the Internet distribution partner advertisement listings based on the application of one or more filter selected by the distribution partner.

Abstract: This invention relates generally to electronic commerce (e-commerce) methods for the use of systems and media platforms, for use with both mobile and non-mobile systems, to deploy virtual advertising and promotion via the use of electronic coupons, and more particularly a method and system for creating, deploying, transferring, clearing, managing, redeeming and reporting on the use of electronic coupons or virtual electronic rebates (VeeBates) and permitting individuals and groups within one or more social communications networks to participate in and transmit information to others about their activities related to the virtual advertising, incentives, redemption and promotion.

Abstract: Systems and methods for providing digital incentives or financial offsets including the steps of: providing a financial platform operable on a server computer and at least one database in electronic, digital communication over a network, the financial platform operable for financial services transactions; providing a database of profile data for the at least one user; developing a digital incentive program for stimulating financial transactions by at least one user, the digital incentive program including profile factors from the profile data of the at least one user; automatically providing at least one digital incentive to corresponding of the at least one user, the at least one digital incentive available for a redemption by each of the users, wherein the digital incentive has an electronic financial transaction value available for the redemption on any electronic financial transaction media, and wherein the redemption of the electronic financial transaction value of the digital incentive does not occur at

Abstract: A method and system for providing refined location relevant marketing devices whereby a marketing device management system obtains: data representing one or more marketing devices from one or more merchants; location refinement data associated with the merchants; location refinement data associated with the marketing devices; and location refinement data associated with a consumer. The marketing device management system includes a marketing device matching engine that includes a location refinement matching filter. The location refinement matching filter uses all, or part of: the location refinement data associated with the merchant; the location refinement data associated with the marketing devices; and the location refinement data associated with the consumer; to determine the marketing devices in the marketing device database most relevant to the consumer, and the consumer's current state. The most relevant marketing devices are then provided to the consumer.

Abstract: Methods, systems, and apparatus, including computer program products, that generate a display including one or more user-adjustable advertising mechanisms and receive a user selection of at least one of the one or more user-adjustable advertising mechanisms. Optionally, a user-adjustable tool can be displayed. The user-adjustable tool is configurable by the user to adjust the at least one user-adjustable advertising mechanism. A graphic is generated that represents at least one other user-adjustable advertising mechanism, where the graphic is generated based at least in part on the adjustment of the at least one user-adjustable advertising mechanism using the user-adjustable tool.

Abstract: A merchant debit card program is described that includes a plurality of authorized issuers for debit card accounts. The merchant debit card program includes a merchant loyalty program that provides rewards to enrolled debit card accounts. The authorized issuers provide management of the debit card accounts including customer statements, payment authorizations and customer service. Application data for a new debit card account is transmitted from the merchant to the selected issuer by a card processing system. Enrollment data to the merchant loyalty program may also be transmitted from the merchant to an authorized issuer by the card processing system.