Abstract: A system for providing advertisements with search results in response to a search query comprises a front end and an advertisement server. The front end is configured: to receive a search query; to send a first search request to a search server and sending a first advertisement request to an advertisement server, wherein the first search request includes the search query or information based on the search query, and wherein the first advertisement request includes the search query or information based on the search query and an indication that an advertisement response is not to be provided; to receive search results from the search server; and to send at least some of the search results to the advertisement server in a second advertisement request, wherein the second advertisement request includes an indication that an advertisement response is to be provided.

Abstract: An electronic payment card processing system and method includes a host computing device having at least one processor in communication with a memory device and a multi-party payment processing network for processing payment-by-card transactions. The host computing device is configured to identify a first payment-by-card transaction between an enrolled cardholder and a first enrolled merchant that is processed over the multi-party payment processing network, identify at least one affiliated merchant of the first enrolled merchant; and send an affiliate incentive offer for the at least one affiliated merchant to the enrolled cardholder.

Abstract: The media preview system receives media content from one or more client devices, generates a preview of the media content, associates a coded image with the preview within a database associated with the media preview system, detects scans of the coded image from client devices, and causes display of the preview at the client devices in response to detecting the scan.

Abstract: An adaptive bidding system for networked advertising. A bid request is received from an exchange over a network. Each bid request represents the opportunity to bid on an advertising opportunity. A processing time limit is determined based at least in part on a network latency measurement and an exchange reported timeout. The execution of one or more tasks is initiated by the adaptive bidding system. A response is determined from one or more results which are available before the processing time limit expires. The execution of any tasks that have not completed execution before the processing time limit expires are terminated. The response is provided to the exchange.

Abstract: Some embodiments may include interaction among sports books. Various other systems and methods are described.

Abstract: Described is a display system for a vehicle. The display system uses one or more active displays integrated into a new vehicle or coupled as an aftermarket product in an existing vehicle. The new vehicle with integrated displays of the system may be provided to a purchaser for a reduced cost for participation in the advertisement system. The system operates to provide nearby vehicle occupants, pedestrians, or others with advertisement and/or emergency messages using the displays. The display system can show advertising messages or emergency messages on the active displays that are relevant to the location of the vehicle. The system may operate to prioritize the advertisement messages or emergency messages that will be displayed based on determinations made by a server of the system.

Abstract: The present disclosure discloses a method for delivering promotion information. A delivery server obtains a set of promotion-information-items-to-be-delivered for a user, obtains a delivery-recommendation-degree corresponding to the user according to each of promotion-information-items-to-be-delivered in the set of promotion-information-items-to-be-delivered, determines, according to the delivery-recommendation-degree, one or more target promotion-information-items from the set of promotion-information-items-to-be-delivered; and delivers the target promotion-information-items to a user equipment corresponding to the user.

Abstract: A system for a website building system server, the server having at least one processor and a memory, the system includes: an analyzer and updater to construct a promotional package for a user of the website building system according to at least editing history and/or business intelligence of a website belonging to the user, a channel determiner to determine the best mode of interface to present the promotional package to the user and a marketer to modify the website building system interface for the user according to the best mode of interface.

Abstract: A transaction for a customer is detected and transaction details are evaluated to obtain a federated customer profile that may span multiple channel communications. Policy conditions are evaluated to track and interact with the customer in a vendor-defined manner during the transaction. According to an embodiment, the transaction details, the customer profile, the tracked information, and other recorded interactions with the customer are accessible to the vendor for analysis, via a vendor interface.

Abstract: Aspects of the present disclosure generally relate to systems and methods for attributing online advertising campaigns to in-store purchases. In particular embodiments, the system is configured for: 1) receiving and optimizing advertising campaign information; 2) uploading the optimized advertising campaign information to an advertising platform; 3) capturing customer data based on pixel and cookie interaction, including data regarding the advertising campaign; 4) receiving customer identifying information; 5) matching the customer identifying information to the captured customer data; and 6) matching the customer identifying information to in-store purchases.

Abstract: A system and method for scalable, adaptive, real-time generation of personalized offers is disclosed. A profile of a user is generated, the profile being a summarized representation of historical behavior of the user, the profile containing recursively updated variables. The profile is updated for each new transaction and/or a time dependent event, the new transaction and/or time dependent event including purchase transaction data, user, item hierarchy, and offer data. A affinity scores is generated for the user based on the updated profile, and for each new transaction, one or more offers are generated for the user based on the updated user profile and the affinity scores.

Abstract: A method implemented in a computer infrastructure having computer executable code, including generating one or more ad-avatars in a virtual universe (VU) and monitoring information from the VU. Additionally, the method includes directing the one or more ad-avatars to perform one or more viral advertisements in the VU based on the information.

Abstract: Systems, methods, and apparatuses for aggregating merchant offers include a network interface structured to facilitate data communication via a network, an accounts database structured to store account information associated with accounts held by the provider, including a payment account associated with a customer, and a processing circuit comprising a processor and memory. The processing circuit is structured to receive a pre-filtered offer from an offer vendor, aggregate the pre-filtered offer with other received pre-filtered offers from multiple offer vendors to create an aggregated offer list, filter the aggregated offer list based on the account information for the customer to create a filtered offer list, generate a prioritized offer list based on the account information for the customer, and transmit the prioritized offer list to a customer device of the customer.

Abstract: Protected audience selection system. Media consumption histories of browsers which have converted are received at a modeling system where targeting of browsers is prohibity. A model is built by determining a frequency of each respective media consumption event among the histories and comparing each determined frequency of a respective media consumption event to a frequency of the respective media consumption event among a population of browsers without the conversion event. The model is sent to a targeting system which excludes conversion events. A description of the conversion event is received at the targeting system. A history of a targetable browser is received at the targeting system. The model is applied to the history of the targetable browser at the targeting system, where conversion events have been excluded from the history. Advertising content is sent to the targetable browser according to a result of applying the model.

Abstract: The present disclosure provides an information processing method, a server, a terminal, and a computer storage medium. The method includes: obtaining first information from a terminal, the first information comprising at least a media object on which an operation is performed and a user identifier; obtaining second information associated with the media object on which the operation is performed, the second information comprising more than one piece of media information; obtaining third information according to the user identifier, the third information comprising at least basic user information, user behavior information, and user relationship chain information; obtaining fourth information associated with the third information, the fourth information comprising more than one piece of media information; and sending the second information and the fourth information to the terminal, so that the terminal aggregates and displays the media information in the second information and the fourth information.

Abstract: Systems, methods, and non-transitory computer readable media configured to receive an initial targeting for an advertisement. The advertisement can promote a group of a social networking system. A refined targeting for the advertisement can be generated. The advertisement based on the refined targeting can be delivered.

Abstract: Efficient translation and load balancing of bid requests is disclosed. For example, a first network interface receives a notice from a publisher and triggering a first interrupt on a first processor. The first processor processes the first interrupt and provides the notice to a notice queue. A request translator executing on a distinct second processor translates the notice into a request. A request router sends the request to an advertiser through a selected network interface, which receives a first response triggering a second interrupt on a third processor. The second processor processes the second interrupt and provides the first response to a response queue. A response translator executing on the second processor translates the first response into an offer, which is sent to the publisher through the first network interface. Meanwhile, a second network interface triggers a third interrupt on a fourth processor after receiving a second response.

Abstract: The described implementations facilitate the discovery and presentation of video advertisements in a non-intrusive manner by users of client devices. In one implementation, an informed opt-in preview representative of a video advertisement is generated. The informed opt-in preview is a short video presentation that is formed from frames extracted from the video advertisement that can be presented on a client device to provide a user with an overview of the video advertisement corresponding to that informed opt-in preview. For example, the video advertisement may be a two-minute video advertisement. In comparison, the informed opt-in preview may be as little as three—five seconds in length and simply provide an overview of the video advertisement.

Abstract: A method implemented in a computer infrastructure having computer executable code, including generating one or more ad-avatars in a virtual universe (VU) and monitoring information from the VU. Additionally, the method includes directing the one or more ad-avatars to perform one or more viral advertisements in the VU based on the information.

Abstract: Techniques and system are described for a real time bid platform to control output of digital marketing content to a potential consumer. In an example, impression data is generated by a physical retail environment or mobile device of the potential consumer based on a determined location of a user within a physical retail environment. The impression data is used by a digital marketing system to expose bid opportunities to a plurality of advertiser systems via the real time bid platform. The advertiser systems then generate bids based on impression data described as part of the bid opportunity, and may also be based on additional information the advertiser systems have about the potential consumer obtained from third-party systems. The bids are then used as a basis to control output of digital marketing content to the potential consumer.