Abstract: The seasonal feature displayer of the present disclosure and related inventions is configured to highlight and provide semi-permanent placement for a small selection of seasonal or special collection greeting cards among various other greeting cards displayed on a standard tiered greeting card fixture. The displayer utilizes two pivoting attachment support arms for attachment of the displayer to a tiered greeting card fixture. Integrated channels on the inside edges of the display are capable of holding product signage or marketing messages.

Abstract: The seasonal feature displayer of the present disclosure and related inventions is configured to highlight and provide semi-permanent placement for a small selection of seasonal or special collection greeting cards among various other greeting cards displayed on a standard tiered greeting card fixture. The displayer utilizes two pivoting attachment support arms for attachment of the displayer to a tiered greeting card fixture. Integrated channels on the inside edges of the display are capable of holding product signage or marketing messages.

Abstract: The present disclosure relates to the sale of greeting cards and related merchandise. More specifically to a novel retail store concept designed to create a personal, experience-based shopping experience for consumers. This concept is effectuated by physical aspects such as a moveable wall system, unique storefront, and specially designed fixtures and furniture. The concept is also effectuated by having several themed zones and intermingling cards and gift merchandise throughout the store. Every aspect of the store, from the store layout and design to the merchandise assortment is carefully chosen to create an experience-based shopping environment.