Merchandising Devices
Merchandising devices are described for holding, displaying, dispensing, and organizing different types of products typically found in the rough electrical aisle of a retail store.
This application claims the benefit of U.S. Provisional Patent Application No. 60/870,993 filed on Dec. 20, 2006.
STATEMENT CONCERNING FEDERALLY SPONSORED RESEARCH OR DEVELOPMENTNot applicable.
FIELD OF THE INVENTIONThis invention relates to merchandising devices for displaying and dispensing various types of products, especially products such as those typically found in the rough electrical aisle of a retail store.
BACKGROUND OF THE INVENTIONBig box retailers have proliferated. As is well known, these stores sell mainly based on price and must be operated efficiently to survive. It is normal that such stores stock many different items. Just keeping the shelves stocked and in reasonable order is a major task. In addition, each manufacturer whose products are sold in these stores has a natural concern that the big box retailer sees an advantage to doing business with that manufacturer and ultimately that the consumer will choose that manufacturer's products over a competitor's products.
Retailers and consumers are surrounded by competing brands. Consumers more often than not reach first for the best displayed products with the most clear, easy-to-understand specifications, features and applications. Signage, packaging and display play a large part in, purchasing decisions, as consumers' perception of the product is determined in many cases by the display and packaging.
Many different methods of merchandising have been tried. A common method is simply to place products in bins that are open at the top for the consumer to pick the products from the bins. There is usually some sort of sign or placard at the front of the bin or on the shelf adjacent to the front of the bin that gives some information about the products such as specifications and the price.
Another common method of merchandising is by packaging each product in bags, blister or clam shell packs and hanging the packs from a hook. These items can be relatively difficult to restock, and are thought to be relatively unnecessary for small items which can be more efficiently bagged and boxed or simply boxed. Also, when the density of these displays becomes great with many different small products in a small space, it can be confusing for the consumer. Further, as products are removed from a hook, the remaining products on the hook are further back and sometimes more difficult for a consumer to see or reach. Thus, many stores require store personnel to perform “fronting” of product, that is, moving the products remaining on the hook to the front of the hook to prove better visibility and accessibility for the consumer.
Thus, merchandisers have an interest in effective merchandising to the consumer. Manufacturers who have a number of different products within a product family face particular challenges since limited shelf space will be allotted by the retailer to the entire product family, and it is in both of their interests to display the products in an appealing manner, in a space saving manner, and to provide adequate product information to the customer. Where there are multiple small products, the challenges are amplified. The merchandising devices discussed herein address these issues.
SUMMARYThe present application relates to product display and merchandising devices or systems that hold various products in a uniform, organized, and preferably space-saving manner and such that product information is presented in a manner helpful to the consumer.
These and other advantages of the invention will appear in the detailed description which follows. In the description, reference is made to the accompanying drawings which illustrate a preferred embodiment of the invention.
The gravity feed arm 18 is attached to and extends generally outwardly from the mounting bracket 16. Arm 18 includes a first portion 24, a second portion 26, and a third portion 28. The first portion 24 extends outwardly and downwardly from the mounting bracket 16 such that products 14 on this portion travel outwardly and downwardly, assisted by gravity, whenever an outermost product 14A is removed from the outer end of the gravity feed arm 18. The second portion 26 extends at least outwardly and perhaps slightly upwardly from an end of the first portion 24. In this manner, a product 14A on this portion is oriented generally vertically or can be tilted slightly upwardly as shown in
The product information tag 22 includes information relevant to the supported products such as price, graphics, specifications, product selection assistance, or the like. Preferably the product information tag 22 is generally aligned with the outermost product 14A, and in this manner provides product information that is easy to find, easy to view, and allows for an effortless transition between viewing or reading information on the product information tag 22 and viewing or reading information on the product itself or any package for the product.
The gravity feed arm 18 is easily reloaded with additional products and its gravity assisted nature insures that products are automatically moved towards the outer end of the arm 18. This feature advantageously eliminates the need for store personnel to perform product fronting. Additionally, having several product display devices with gravity feed arms extending outwardly the same amount provides a product display for a variety of products which has a neat and uniform appearance because the end products on each device are automatically aligned with the others. Further, aligning the product information tags at a same distance from the panel board adds to the uniform and uncluttered effect of the product display.
Referring now to
In the illustrated embodiment, the tiers 44 are wire shelves and preferably include repositionable dividers 50 for dividing the tiers into the various compartments 48. As specifically illustrated in
A product information tag 56 including information such as price, graphics, specifications such as length, product selection assistance, or the like, is associated with each compartment 48 and is preferably mounted on the front barrier 54. In this manner, tags 56 on a specific tier are aligned with each other, creating a uniform and visually pleasing appearance.
Referring now to
As shown in
The product information tag 78, as shown in
The merchandising device 60 can be supported on a horizontal surface such as the floor or on a shelf, either with or without the elevating portion 70.
Referring now to
The multi-sided frame 102 supports the conduit benders such that the heads 96 are oriented above the handles 94. Frame 102 includes a front edge 106 extending generally parallel to the panel board 98. Orientation member 108 is attached to the frame 102 near the front edge 106 and aligns the handles such that they extend from the heads 96 downwardly and inwardly toward the panel board 98. This configuration allows more conduit benders 92 to be accommodated in a smaller vertical space than if the handles were completely vertical. The orientation member 108 can also include dividers 109 such as shown in
A product information tag 112 includes information relevant to the conduit benders such as price, graphics, specifications, product selection assistance, or the like. Preferably the product information tag 112 displays information beneath the front edge 106 of the frame.
As shown in
The elongated, rotatable display bar 122 preferably runs parallel to an aisle in which consumers can walk. The display bar 122 includes multiple sides or faces, each of which includes a set of products. Rotation of the display bar 122 changes the set of products which is displayed to a consumer. The display bar may include one or more tabs 127 having information such as “TURN” to indicate to the consumer that the display bar is rotatable.
For example, electrical instruments that are preferably unpackaged can be displayed on each face of the display bar and held there by wire ties or other fastening means. Unpackaged products allow a consumer to touch and perhaps operate the product.
Preferably each product of a displayed set includes an associated product holding device 124 that is located adjacent to the display bar 122. In this manner, consumers can use the display bar to compare and evaluate various products. Once the consumer has decided which product to buy, it is easy to find that product since the associated product holding device is adjacent the product on the display bar. For example, as shown in
Although not specifically illustrated, the packaged products corresponding to a displayed set of products on a single face of the display bar can be held on holding devices such as hooks arranged in a single row above the display bar. Thus, the set of products on face 130A of the display bar would be in row 1, the set of products on face 130B would be in row 2, and so on. This arrangement allows a consumer to easily find a desired packaged product.
As shown in
A product information tag 144, including product information such as price, graphics, specifications, product selection assistance, or the like, can be attached adjacent each displayed product on the display bar 122. In the illustrated embodiment, the product information tags 144 are insertable in defined slots in the same plane as that on which the products are displayed. The tags 144 are easily inserted and removed to update product information as necessary.
As shown in
As best illustrated in
The carton 154 is generally box-shaped including a bottom wall 162, a top wall 164, a front wall 166, a back wall 168, and two side walls 170. The carton 154 is divided into a plurality of compartments 172, each of which can be accessed through a product dispensing opening 174 in the front wall. Each compartment 172 is reloadable from a reloading opening 176 near the top of the carton, such as that formed when top wall 164 is allowed to fold back in the manner shown in
In the example shown, and as best seen in
Preferred embodiments of the invention have been described in detail. Many modifications and variations to the embodiments described will be apparent to a person of ordinary skill in the art. Therefore, the invention should not be limited to the embodiments described, but should be defined by the claims which follow.
Claims
1. A product display device mountable to an apertured panel board, comprising:
- a mounting bracket, and
- a gravity feed, continuous wire arm for supporting products, the gravity feed arm attached to and extending generally straight outwardly from the mounting bracket and including a first portion, a second portion, and a third portion, wherein the first portion extends outwardly and downwardly to feed products by gravity to the second portion, the second portion extends at least outwardly but not downwardly from the first portion for supporting at least one product, and the third portion extends at least upwardly with respect to the second portion to a free end at the third portion to prevent supported products on the gravity feed arm from falling off of the arm.
2. The product display device of claim 1 further including a second continuous wire arm above the gravity feed arm and extending generally outwardly for supporting a product information tag.
3. The product display device of claim 2 wherein the product information tag is placed generally above the free end of the gravity feed arm.
4. The product display device of claim 1 wherein the first portion supports products that slide toward the third portion when a product is removed from the second portion.
5. A merchandising device for displaying and dispensing packages of long slender items, the merchandising device comprising:
- a plurality of stacked tiers arranged in a stepwise manner, with at least one tier being divided into compartments to accommodate packages of various lengths, each tier having a sloped bottom surface such that packages slide to a front side of the device and are held within each tier by a front barrier.
6. The merchandising device of claim 5 wherein the compartments are sized to accommodate packages of cable ties, each compartment for accommodating packages of a specific length of cable tie.
7. The merchandising device of claim 5 further including a pair of supports for supporting the tiers.
8. The merchandising device of claim 5 wherein the tiers are wire shelves.
9. The merchandising device of claim 5 wherein the tiers are divided into compartments using repositionable dividers.
10. The merchandising device of claim 5 further including product information tags associated with each compartment.
11. The merchandising device of claim 10 wherein the product information tags are aligned on the front barrier of a respective tier.
12. A merchandising device for holding fish tapes each having a reel portion and a handle extending from the reel portion, the merchandising device comprising:
- a rack for supporting the fish tapes and having dividers defining vertical slots to align the reel portions side by side and having a handle aligning feature to align the handles side by side; and
- a product information tag supported by the rack.
13. The merchandising device of claim 12 wherein the rack includes an elevating portion.
14. The merchandising device of claim 12 wherein the rack is a wire rack.
15. The merchandising device of claim 12 wherein the product information tag forms an angle with a vertical plane so as to be viewed from above.
16. The merchandising device of claim 15 wherein the product information tag includes an attachment portion attachable to and detachable from the rack.
17. The merchandising device of claim 12 wherein the reel portions are generally disk shaped and are aligned coaxially.
18. A merchandising device attachable to a panel board for holding conduit benders, each conduit bender having a elongated handle and a head, the merchandising device comprising,
- a pair of brackets,
- a multi-sided frame connected to the brackets and extending outwardly therefrom for supporting the conduit benders such that the heads are above respective handles, the frame having a front edge generally parallel to the panel board,
- and an orientation member attached to the frame near the front edge for aligning the handles such that they extend from respective heads inwardly and downwardly and toward the panel board, and
- a bracing member extending between the panel board and the frame for supporting the frame.
19. The merchandising device of claim 18 further including a product information tag displaying information beneath the front edge.
20. The merchandising device of claim 18 wherein the orientation member defines slots for separating individual conduit benders.
21. The merchandising device of claim 18 wherein respective ends of the handles rest on a horizontal support surface.
22. The merchandising device of claim 18 wherein the heads are supported by the front edge.
23. A merchandising system comprising:
- an elongated, rotatable display bar running parallel to an aisle in which consumers can walk, the display bar having multiple sides each of which includes a set of products, wherein rotation of the display bar changes the set of products which is displayed to a consumer, and for each product on the display bar, a respective product holding device for holding multiples of that product is located adjacent the display bar.
24. The merchandising system of claim 23, wherein the product holding devices include hooks for supporting packaged products.
25. The merchandising system of claim 24, wherein the hooks extend from an apertured panel board behind the display bar.
26. The merchandising system of claim 23 wherein the display bar includes three sides.
27. The merchandising system of claim 23 wherein the display bar includes sets of electrical instruments.
28. The merchandising system of claim 23 wherein the display bar includes a weight for orienting the display bar in a default configuration.
29. The merchandising system of claim 23 wherein the display bar is attached to a vertical panel board.
30. The merchandising system of claim 20, wherein the display bar has support legs.
31. A merchandising device for displaying and dispensing a plurality of different types of products from a single product line, comprising:
- a support frame attachable to a panel board and including a front restraint and at least one side restraint, and
- a carton supported by the support frame and being restrained from depth-wise movement relative to the panel board by the front restraint and being restrained from side movement in at least one direction by the side restraint, the carton having a plurality of compartments, wherein each compartment is accessible from a front face of the carton.
32. The merchandising device of claim 31, wherein the carton is reloadable from a reloading opening near the top of the carton.
33. The merchandising device of claim 31 wherein the support frame is a wire shelf.
34. The merchandising device of claim 31 wherein the carton is made of corrugated paperboard.
Type: Application
Filed: Dec 20, 2007
Publication Date: Jun 26, 2008
Inventors: Michael D. Onachilla (Menomonee Falls, WI), Toben S. Parker (Kewaskum, WI), Jeffrey D. Heuer (De Forest, WI)
Application Number: 11/961,443
International Classification: A47F 5/08 (20060101); A47F 7/00 (20060101);