DOUBLE MAILER INTERMEDIATE
A mailer intermediate, foldable into postcard size, includes a generally rectangular sheet of card stock having first and second side edges, first and second end edges, and first and second faces. A fold line extends substantially transverse to the side edges and substantially bisecting them, and dividing the sheet into first and second portions. An adhesive pattern on the first face of the sheet, adjacent at least one of the first and second end edges, secures the first and second portions together adjacent the first and second end edges. An obscuring coating and a camouflage image are provided on the first face of the sheet. Variable indicia are printed on the obscuring coating, and are not legible when viewed by an observer who separates the first and second portions while the first and second portions remain secured together adjacent the first and second end edges. The obscuring coating may comprise a multi-layer, thermochromic coating. Alternatively, the obscuring coating may comprise a reflective coating.
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This application is a continuation of U.S. patent application Ser. No. 12/360,317 filed Jan. 27, 2009.
STATEMENT REGARDING FEDERALLY SPONSORED RESEARCH OR DEVELOPMENTNot Applicable.
BACKGROUND OF THE INVENTIONThis relates to a V-fold double mailer intermediate, such as a double postcard, that contains variable information printed inside, and provides a measure of privacy for the printed variable information. Double postcards have been in use for a number of years. Such a double postcard is shown in U.S. Pat. No. 5,667,134, issued Sep. 16, 1997 to Olsen et al. The '134 patent teaches a V-fold double postcard that includes a negotiable check on one of the two postcard panels. The two postcard panels are held together at the end edges by adhesive. While providing confidentiality for information printed on the inside surfaces of the postcard, the construction of the '134 patent cannot be mailed at the postcard rate.
Effective Feb. 5, 2004, the U.S. Postal Service revised its Domestic Mail Manual (DMM) C100.2.9 to clarify standards governing the content and sealing of double postcards. According to these standards, only the top or bottom of a double postcard, once folded, may be sealed. Double postcards may not be sealed against inspection and are to be configured so that they can be examined to ensure that the reply half does not include an additional message. Therefore, sealing of the sides of double postcards, regardless of method, is not permitted.
The text of DDM C100.2.9, entitled “Double Cards,” is as follows:
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- A double card (i.e., a double stamped card or double postcard) consists of two attached cards, one of which is designed to be detached by the recipient and returned by mail as a single card. Double cards are subject to these standards:
- a. The reply half of a double card must be used for reply only and may not be used to convey a message to the original addressee or to send statements of account. The reply half may be formatted for response purposes (e.g., contain blocks for completion by the addressee).
- b. A double card must be folded before mailing and prepared so that the address on the reply half is on the inside when the double card is originally mailed. The address side of the reply half may be prepared as business reply mail, courtesy reply mail, meter reply mail, or as a merchandise return service label.
- c. Plain stickers, seals, or a single wire stitch (staple) may be used to fasten the open edge at the top or bottom once the card is folded if affixed so that the inner surfaces of the cards can be readily examined. Fasteners must be affixed according to the applicable preparation requirements for the rate claimed. Any sealing on the left and right sides of the cards, no matter the sealing process used, is not permitted.
- d. The first half of a double card must be detached when the reply half is mailed for return. (Emphasis added).
One difficulty caused by compliance with the DDM is that the double postcard is not as secure as may be desired for some applications. In order to obtain the postcard postage rate, the sides of the cards must be left unsealed. This permits the interior of the double postcard to be inspected by a prying individual who separates the two panels of the double postcard along the side edges, and views the information printed on interior surfaces. It is highly desirable to keep information that is printed on those interior surfaces confidential, even if the postcard interior is subject to inspection.
SUMMARY OF THE INVENTIONA foldable mailer intermediate includes a generally rectangular sheet of card stock having first and second side edges, first and second end edges, and first and second faces. A fold line extends substantially transverse to the side edges and substantially bisects them, dividing the sheet into first and second portions. An adhesive pattern on the first face of the sheet, adjacent at least one of the first and second end edges, secures the first and second postcard portions together adjacent the first and second end edges. An obscuring coating and a camouflage image on the first face of the sheet prevent variable indicia, printed on the obscuring coating, from being legible when viewed by an observer who separates the first and second portions adjacent one of the first and second side edges and observes the variable printed indicia while the first and second portions remain secured together adjacent the first and second end edges.
The obscuring coating may comprise a multi-layer, thermochromic coating. The camouflage image may comprise a layer of thermochromic ink in the thermochromic coating to obscure the variable indicia. The thermochromic coating may comprise a full tint layer of thermochromic ink, a pattern print of conventional press ink, and a pattern print of thermochromic ink. The variable indicia are printed on top of the thermochromic coating.
The obscuring coating may comprise a reflective coating. The camouflage image may comprise an image printed on the first face of the sheet such that it is reflected from the reflected coating to an observer who separates the first and second portions adjacent one of the first and second side edges and observes the variable printed indicia while the first and second portions remain secured together adjacent the first and second end edges. The obscuring, reflective coating on the first face of the sheet may be positioned on one of the first and second portions, with the camouflage pattern being printed on the first face of the sheet on the other of the first and second portions. The camouflage pattern may be return address information, and the obscuring, reflective coating may comprise a piece of reflective tape applied to the first surface.
Reference is made to
The foldable mailer intermediate shown in
The sheet 11 of card stock may be dimensioned so that when it is folded about the fold line 26, as illustrated in
It is preferable that the thermochromic coating be a multi-layer thermochromic coating. One embodiment of the layers for such a coating is illustrated in
Additional spots of adhesive 82 may be provided in the margin 60 to minimize the creation of a gap 52 when the panels 28 and 30 are flexed. The face 22 of panel 30 includes a return address 90 which is preprinted so that the portion 30 can be returned to the sender after it is detached from portion 28.
While certain representative embodiments and details have been shown for purposes of illustrating the invention, it will be apparent to those skilled in the art that various changes in the apparatus disclosed herein may be made without departing from the scope of the invention, which is defined in the appended claims.
Claims
1. A foldable mailer intermediate, comprising: a generally rectangular sheet of card stock having first and second side edges, first and second end edges, and first and second faces; a fold line extending substantially transverse to said side edges and substantially bisecting them, whereby said sheet is divided by said fold line into first and second portions; an adhesive pattern on said first face of said sheet, adjacent at least one of said first and second end edges, for securing said first and second portions together adjacent said first and second end edges, an obscuring, multi-layer, thermochromic coating on said first face of said sheet, and variable indicia printed in non-thermochromic ink on said obscuring, multi-layer, thermochromic coating, whereby said variable indicia printed on said obscuring coating are not legible when viewed by an observer who separates said first and second portions adjacent one of said first and second side edges and observes said variable printed indicia while said first and second portions remain secured together adjacent said first and second end edges.
2. The foldable mailer intermediate of claim 1, in which said thermochromic coating comprises a full tint layer of thermochromic ink, a pattern print of conventional press ink, and a pattern print of thermochromic ink.
3. The foldable mailer intermediate of claim 2, in which said thermochromic coating comprises a full tint layer of thermochromic ink, a pattern print of conventional press ink, and a pattern print of thermochromic ink printed in any order, and in which said variable indicia are printed on top of said thermochromic coating.
4. The foldable mailer intermediate of claim 1 in which said sheet of card stock is dimensioned so that when folded about said fold line, the resulting mailer has postcard size dimensions.
5. The foldable mailer intermediate of claim 1 in which outgoing addressee indicia are imaged on said second face of said first portion of said sheet, and in which return addressee indicia are imaged on said first face of said second portion of said sheet.
6. A foldable mailer intermediate, comprising: a generally rectangular sheet of printable stock having first and second side edges, first and second end edges, and first and second faces; a fold line extending substantially transverse to said side edges, dividing said sheet into first and second portions; an adhesive pattern on said first face of said sheet, adjacent at least one of said first and second end edges, for securing said first and second portions together adjacent said first and second end edges; a thermochromic coating on said first face of said sheet, said thermochromic coating having a plurality of layers of thermochromic ink, and variable indicia printed in non-thermochromic ink on said obscuring, multi-layer, thermochromic coating, whereby said variable indicia printed over said thermochromic coating are not readily legible when viewed by separation of said side edges.
7. The foldable mailer intermediate of claim 6, in which said thermochromic coating comprises a layer of thermochromic ink printed as a full tint.
8. The foldable mailer intermediate of claim 6, in which said thermochromic coating comprises a layer of thermochromic ink printed as a camouflage pattern.
9. The foldable mailer intermediate of claim 6, in which said thermochromic coating comprise a layer of non-thermochromic ink, printed as a camouflage pattern.
10. The foldable mailer intermediate of claim 6 in which said sheet of printable stock is dimensioned so that when folded about said fold line, the resulting mailer has postcard size dimensions.
11. The foldable mailer intermediate of claim 6 in which said first and second portions are of substantially the same dimensions.
Type: Application
Filed: Feb 5, 2013
Publication Date: Feb 13, 2014
Applicant: THE STANDARD REGISTER COMPANY (Dayton, OH)
Inventor: THE STANDARD REGISTER COMPANY
Application Number: 13/759,299
International Classification: B42D 15/04 (20060101);