Abstract: Apparatus, systems, and methods for online content delivery are disclosed that operate to present an advertisement to a plurality of users, the advertisement associated with an advertiser and comprising a plurality of software components where at least one software component of the plurality of software components is an interactive software component; track use of the interactive software component by the plurality of users; calculate an aggregate value based on a value associated with each use of the interactive software component; and charge the advertiser an advertising fee corresponding to the aggregate value. Additional apparatus, systems, and methods are disclosed.

Abstract: There is presented a method and system for using a product redemption data associated with an identity of a consumer in a memory of a computer having a processor. The method comprises receiving the product redemption data, searching the memory using the processor to find the product redemption data, and identifying the consumer in response to finding the product redemption data associated with the identity of the consumer in the memory.

Abstract: A method includes presenting a list of one or more videos via a user interface, receiving a selection of a target video to watch from the list, playing the target video in the user interface, and updating the user interface to present one or more suggested videos concurrently with playback of the target video. The one or more suggested videos are predicted to be watched by a user for at least a threshold duration.

Abstract: Online browsing behavior is used to predict the intent of online users dynamically. The category of online user is predicted and the prediction can be used to provide assistance to the user, if required. Such prediction is based on a combination of a Naïve's Bayes classifier and a Markov model.

Abstract: A display monitoring system exchanges information with display sensors and responds to multiple display stakeholders based on conclusions drawn from the information.

Abstract: Confidence of attentiveness of a consumer of a media object on a media playback device is estimated by monitoring for a user action performed on a mobile computing device while the media objects are being played back; responsive to a user action, retrieving descriptors for the media object; computing a relevance of the detected user action and the descriptors using correlation; if sufficiently correlated, determining a degree of confidence that the user is attentive to the media object; and recording the one user action, the media object descriptors, and the degree of confidence into digital results for reporting and usage by other devices and processes to improve viewership, readership, and listenership measurements.

Abstract: A balanced survey is automatically created in real time, that is, while potential survey participants are evaluated. A survey histogram is automatically re-balanced with each new entry accepted as a respondent. An individual fills out a questionnaire providing demographic and socio-economic data. A vector representation of that person, referred to as an entry, is created. A similarity value is calculated indicating the similarity between the vector representation and a histogram vector representing the make-up of the survey. The similarity value is calculated by taking a dot product of the entry vector representation and the histogram vector. The system then determines whether the similarity value is greater than a similarity threshold value. If the similarity value exceeds the threshold value, the entry vector is integrated into the histogram vector, that is, the individual becomes part of the survey group.

Abstract: Approaches presented herein enable evaluating and displaying feedback for an item distributed to a group of users, e.g., at a collaborative event. Specifically, at least one approach includes receiving the item (e.g., a topic, idea, product) from a first user, and distributing the item to the group of users, wherein the group of users is located within an identified geographic proximity to the first user. An assigned value (e.g., demand quantified though buy/sell data) is then received for the item from one or more users of the group of users, and displayed to the first user via a mobile device, along with a real-time location of each user of the group of users. In one approach, each user's mobile device displays a geographic distance from other users at the collaborative event.

Abstract: Systems and method of the present disclosure are directed to providing a geographical ticker of financial transactions. A mapping engine on a server receives a first set of transaction data within a first predetermined time window from a database that includes a monetary amount of a transaction and an entity at which each transaction. The mapping engine obtains a location of the entity for each transaction and displays, on a digital map and in a first time sequence corresponding to the first predetermined time window, an icon at each location for each transaction. The mapping engine displays, on the digital map and in one or more time sequences corresponding to one or more predetermined time windows subsequent to the first predetermined time window, an icon at each location for each transaction within one or more sets of transaction data corresponding to the one or more predetermined time windows.

Abstract: A system that provides automatic/semi-automatic price quotations for joining one or more instantiations of a structure that is modeled in a computer model. The system automatically extracts joining price-influencing data from the computer model. The system uses the joining price-influencing data and joining pricing parameters to automatically determine a joining price quotation which can be provided as a standalone or be utilized to calculate firm fabrication-price quote(s) for the structure. In some embodiments, the system further includes fabrication ordering functionality that allows a user place a fabrication order with a fabricator based on the price quotation. Such systems can be implemented in any of a wide variety of manners, such as within a single computing device or across a communications network, among others. In some embodiments, functionalities of the system are integrated into computer-modeling software directly of via add-on software.

Abstract: Provided herein are systems, methods and computer readable storage media for facilitating payments for consumer transactions and redemption of deal offerings. In providing such functionality, the system can be configured to, for example, receive payment for one or more products, determine a deal voucher's current value and cause the redemption of the deal voucher.

Abstract: A system and method for implementing a financed customer engagement campaign on a payment processing system, wherein the payment processing system may receive a request from a merchant to initiate a financed customer engagement campaign, costs of the financed customer engagement campaign being based on customer participation. The payment processing system may calculate participation terms and financing terms, the financing terms including repayment terms, the participation terms including a transaction redemption amount, the transaction redemption amount offsetting a discount given by the merchant for a transaction during the financed customer engagement campaign such that the actual costs of the financed customer engagement campaign are delayed for the merchant.

Abstract: Provided herein are systems, methods and computer readable storage media for facilitating payments for consumer transactions and redemption of deal offerings. In providing such functionality, the system can be configured to, for example, receive payment for one or more products, determine a deal voucher's current value and cause the redemption of the deal voucher.

Abstract: A rewards management system is configured to facilitate the redemption of loyalty benefits at a financial institution and apply credits, payments, debits, and/or the like associated with the loyalty benefit to transactions that are characterized by a set of predetermined rules (e.g. an item purchased during a particular transaction, the merchant from whom the transaction originated, the vendor who manufactured the item). The system provides real-time management of the loyalty account so that the loyalty benefit can be used to offset the liability associated with a particular eligible transaction. The system may also be configured to allow a user to satisfy various obligations to the financial institution (e.g. a minimum payment associated with a statement from a transactions account). As such, the system allows the loyalty account provider or the financial institution to provide a customizable rewards program that allows loyalty benefits to be used for any type of transaction.

Abstract: Systems and methods for using wireless beacons in point of purchase (“POP”) displays to facilitate the delivery of consumer oriented content to mobile devices is disclosed herein. A processor coupled to a wireless beacon may record information obtained from sensors coupled to a POP display. The sensors may assess environmental activity and/or user activity around the POP display. A mobile device may record information about interactions between the mobile device and the wireless beacon and store the information in a memory cache on the mobile device. The information from the processor and the mobile device may be transmitted to a remote server via wireless communication from both the processor and the mobile device at selected times.

Abstract: Systems and methods for using wireless beacons in point of purchase (“POP”) displays to facilitate the delivery of consumer oriented content to mobile devices is disclosed herein. Wireless beacons may be used to broadcast wireless signals from POP displays, where the wireless signals include data packets with unique identifiers for the wireless beacons. A wireless signal from a POP display may be received by a mobile device. The mobile device may provide the unique identifier in the wireless signal and a geographic location of the mobile device to a remote server. The remote server may assess the location of the POP display based on the unique identifier for the wireless beacon and the provided geographic location of the mobile device.

Abstract: An advertisement translation device is a device for translating an advertisement text displayed in a display area of a predetermined size in advertisement content, and displaying the translated advertisement text in the display area. The advertisement translation device includes: an advertisement text obtainment unit which obtains the advertisement text; a linguistic information obtainment unit which obtains linguistic information indicating a target language into which the advertisement text is to be translated; a translation unit which create translated text candidates by translating the advertisement text into the target language indicated by the linguistic information; and a selection unit which selects and outputs as a translated text, at least one of the translated text candidates a full text of which is displayable in a predetermined character size in the display area.

Abstract: Matching conversions from within applications on a client device to interactions with content items presented with resources may include receiving first data associated with an interaction with a content item displayed with a resource. The first data includes an application identifier for an application associated with the content item and an account identifier. The matching may also include receiving second data from the client device associated with a conversion using the application. The second data includes the application identifier and a device identifier for the client device. The matching may further include receiving third data from the client device that includes the account identifier and the device identifier. The conversion can be determined as associated with the interaction with the content item displayed with the resource based on matching the second data with the first data based on the third data.

Abstract: In one embodiment, an evolving advertising system automatically optimizes internet advertising. A data storage unit 250 may store an evolving advertisement unit 320 with an advertisement characteristic according to an initial configuration parameter. A communication interface 280 may transmit the evolving advertisement unit 320 as part of a primary website 310. A processor 220 may alter the evolving advertisement unit 320 automatically upon a trigger event by changing the advertisement characteristic to follow an automatically generated configuration parameter to optimize an advertisement performance metric.

Abstract: In some embodiments, a method defines a test group from a population of consumers that have been exposed to a communication associated with a promoted entity. The test group includes a (1) retailer profile, and (2) a first purchase amount associated with the promoted entity. The method also includes receiving purchase information associated with a third party. The purchase information includes (1) a second purchase amount associated with the promoted entity, and (2) a third purchase amount associated with the promoted entity. The method further includes defining a first multiplier based on a relationship between the first purchase amount and the second purchase amount, and defining a second multiplier based on a relationship between the first purchase amount and the third purchase amount. The method additionally includes sending a signal indicative of a combined multiplier based on (1) the first multiplier, and (2) the second multiplier.

Abstract: Systems and methods are provided in the field of online advertising and malicious software. In some embodiments, a method for determining a degree of deceptiveness for a session is provided, the session having one or more relationships between one or more properties of interactions with an online advertisement, the method comprising: extracting one or more characteristics associated with each of the one or more relationships; applying one or more models to each of the one or more relationships to determine a degree of deceptiveness for each of the one or more relationships; aggregating the degree of deceptiveness for each of the one or more relationships to generate the degree of deceptiveness for the session.

Abstract: A method is provided for performing targeted ad insertion in over-the-top delivery of content by detecting ad replacement opportunities in a live content stream and preparing the content for seamless replacement with segmented HTTP adaptive streaming delivery. The method includes provisions for multi-stage proxy-based segment replacement for targeted ad delivery. The method provided works transparently with standard HTTP adaptive streaming clients. A system is also specified for implementing a client and server content delivery infrastructure in accordance with the provisions of the method.

Abstract: Tunable algorithmic segment techniques are described. In one or more implementations, a target audience definition is obtained that is input to initiate creation of a look-alike model. The target audience definition indicates traits associated with a baseline group of consumers who have interacted with online resources in a designated manner, such as by buying a product, visiting a website, using a service, and so forth. Tuning parameters designated for the look-alike model are ascertained and the look-alike model is built based on the target audience definition and the tuning parameters. The tuning parameters may include at least a setting selectable to control reach versus accuracy for the look-alike model. Segment data indicative of market segments generated according to the look-alike model may then be exposed for manipulation by a client. The manipulation may include selectable control over the tuning parameters to generate different look-alike groups from the segment data.

Abstract: One embodiment of an existing customer lead generation system comprises a vendor customer information database, a vendor criteria database, a web server, a matching engine, and a transmission component. The vendor customer information database identifies vendor's existing customers. The vendor criteria database determines which leads each vendor wants to receive. Separate criteria may be specified for consumers that are existing customers and consumers that are not existing customers. The web server receives characteristics of a consumer and a product or service. The matching engine compares the consumer characteristics with the vendor customer information database to identify vendors for which the consumer is an existing customer. The matching engine applies existing customer criteria to match the consumer with existing vendors. The matching engine applies non-existing customer criteria to match the consumer with other vendors.

Abstract: A dynamic graphic object managed by a financial institution that issues a payment device prevents third-party access to sensitive account data when linking the payment device to marketing documents provided by the third party. A payment processing server uses an alias for the sensitive data and configures a dynamic graphic object with the alias. The object may also include instructions to link the sensitive data to the alias and allow the payment processing server to monitor transactions with the third party. The payment processing server may then mediate communication between the consumer and the third party without exposing sensitive data.

Abstract: A social networking system provides a user with a feed of content items associated with other users connected to the user via the social networking system. Additionally, the social networking system identifies additional content items having various characteristics to the user. If the user selects an additional content item, further content items having one or more characteristics matching the selected additional content item are identified and presented to the user along with the additional content item. For example, a size of the selected additional content item is increased and the further content items are presented in a smaller size proximate to the selected additional content item.

Abstract: A system for providing mobile advertisement actions may include a memory to store a request, mobile carrier data, mobile advertisement data, and mobile advertisement action data. The system may include an interface operatively connected to the memory to communicate with a mobile device. The system may include a processor operatively connected to the memory and the interface. The processor may receive information and a request from the mobile device via the interface and may determine the mobile carrier data relating to a mobile carrier associated with the mobile device. The processor may identify the mobile advertisement data and the mobile advertisement action targeted to the request and the mobile carrier data. The processor may append the mobile advertisement action data to the mobile advertisement data. The processor may provide the mobile advertisement data with the appended mobile advertisement action data to the mobile device via the interface.

Abstract: A social networking system generates a region-specific brand page for presentation to a requesting a brand paged based on location information associated with the user. The region-specific brand page includes data about the brand and aggregated data about users' actions associated with the brand in the social networking system and is presented in a format determined in part by the location information associated with the user. Additionally, the region-specific brand page may include data describing interactions with the brand by users connected to the user viewing the brand page, even if the connected users are associated with location information associated with a different geographic region than the user.

Abstract: Techniques described herein may allow for the registration of demo devices (e.g., for-sale wireless telephones, tablet computers, etc.), and the presentation of content, such as promotional content, for the demo devices. The demo devices may output a beacon via a short-range protocol, which may include unique identifiers of the demo devices. When a customer device approaches a demo device, the customer device may automatically detect the beacon and obtain promotional content regarding the demo device, and present the promotional content to a customer.

Abstract: Techniques for providing remote messages to mobile devices based on image data and other sensor data are discussed herein. Some embodiments may include one or more servers configured to: receive, from a consumer device via a network, location data indicating a consumer device location of a consumer device; receive, from the consumer device via the network, image data captured by a camera of the consumer device; receive, from the consumer device via the network, orientation data defining an orientation of the camera when the image data was captured, wherein the orientation data is captured by an accelerometer of the consumer device; attempt to extract a merchant identifier from the image based on programmatically processing the image data; determine one or more merchants based on a fuzzy search of available ones of the location data, the merchant identifier, and the orientation data.

Abstract: An impression estimation system for estimating visual impressions of a plurality of vehicles configured with exterior graphic messaging. A mobile device application of each of a plurality of mobile devices associated with the plurality of vehicles generates vehicle mobility data. A computational platform includes a processor and program code which, when executed by the processor, causes the processor to, with respect to each vehicle of the plurality of vehicles: (i) identify, using the vehicle mobility data, one or more of the road segments in which the vehicle was present; (ii) estimate, using the traffic volume data, a number of potential visual impressions of the vehicle within the road segments; (iii) determine an estimated number of visual impressions; (iv) generate visual impression information based at least in part upon the estimated number of visual impressions; and (v) cause display of the visual impression information.

Abstract: A system comprising a computer-readable storage medium storing at least one program, and a computer-implemented method for providing text message alerts. A telephony interface module receives an alert enrollment request from a client device. The alert enrollment request is received through a first type of communication channel. The alert enrollment request includes a protocol specific portion that includes a communication endpoint identifier assigned to the client device. A data database management module links the communication endpoint identifier to an opt-in record. A text message interface module communicates, based on the client device identifier being linked to the opt-in record, an alert to the client device through a second type of communication channel. The alert is addressed to the client device based on the communication endpoint identifier linked to the opt-in record.

Abstract: A method of managing advertising associated with dynamically expanding content is disclosed. A request for a dynamic expansion of content is detected. The dynamic expansion includes adding additional content to content presented in a user interface. It is determined that a set of advertisements associated with the user interface is to be updated based on an updating criterion. The updating includes replacing an advertisement of the set of advertisements with an additional advertisement. The updating of the set of advertisements is performed.

Abstract: An information providing method for providing a user who uses a device with information via a mobile owned by the user, the method generating the information to be provided to the user, in accordance with: lifestyle information obtained by a lifestyle information obtaining unit receiving the lifestyle information from the device used by the user, the lifestyle information being information on a state of operation of the device; and location information obtained by a location information obtaining unit receiving the location information indicating a location to which the user traveled.

Abstract: A method includes receiving an input identifying a target audience segment (e.g., reflecting a behavior, perspective, or opinion an advertiser would like to influence/increase). The method further includes identifying a first attribute measured by a measurement system, where the first attribute is determined to correlate to users tracked by the measurement system and that belong to the target audience segment, which reflects the behavior that the advertiser wants to influence/increase. The method further includes identifying a second attribute that corresponds to the first attribute, where a messaging action directed to the first attribute, the second attribute, or a combination thereof is available at one or more digital networks. The digital networks may require payment for message delivery or may allow such messaging for free. The method further includes initiating the messaging action aimed at driving behavior directed to the first attribute, the second attribute, or a combination thereof.

Abstract: A method, apparatus, and computer program product are disclosed to improve generation of electronic communications. The method may provide a plurality of content slots each configured to receive content, the content comprising at least one of promotion content or non-promotion content. The method may also include maintaining a database comprising a plurality of promotion content generators and non-promotion content generators, and determining, using a processor, one of the plurality of promotion content generators or non-promotion content generators for respectively supplying corresponding promotion content or non-promotion content to each of the plurality of content slots. The determining the one of the plurality of promotion content generators or non-promotion content generators may include determining selection parameters, and scoring the plurality of promotion content generators and non-promotion content generators based at least in part on the selection parameters.

Abstract: Embodiments of the disclosure are directed to methods and systems for providing brand specific content and advertising content for use on a mobile device. A mobile device may comprise an operating system component operable to regulate the presentation of advertisement content on a mobile device. The operating system component may receive a template for the advertisement spaces on a device from a branding component. Then, the operating system component may request and receive advertisement content from an outside source. The mobile device may be compatible with multiple brands, and if the brand association is changed, the branding component may build a new template that reflects the updates.

Abstract: One variation of a method for linking images in social feeds to branded content includes: loading an image to a social networking system; receiving, from a first user, a tag including identification of an item visible in a particular region of the image; associating the tag with the particular region of the image; based on the tag, correlating the item with a particular brand; posting the image to a social feed of the particular brand within the social networking system; and in response to interaction with the image, in the social feed, by a second user, directing the second user to brand content specified by the particular brand.

Abstract: Mobile application reviewing is provided. An interaction, made by a user of a wearable device is identified. One or more facial expression data is received. A screenshot of a mobile application on a mobile device is captured. A user sentiment, corresponding to the screenshot, is determined, wherein the sentiment is based on the facial expression data. A mobile application rating corresponding to the user is determined wherein the mobile application rating is based on one or more screenshot ratings corresponding to the user.

Abstract: A method includes generating a delta price and generating a final price using the delta price. A process and system provide an ability to determine a product's final price with a selected set of features in which multiple configurations are to be generated. The ability to determine such final prices can be based on the ability to determine the change in price between one configuration of a product and that of another product configuration (e.g. the product configured with the desired feature(s)). A customer is able to select one or more features, and so view the effect on the product's final price, as well as compare the prices (and incremental price differences) between various configurations of a given product. This increases the likelihood of the purchase being made, because it provides the potential purchaser with the final price earlier in the sales cycle.

Abstract: A method and apparatus for determining a distance traveled by a vehicle for the purpose of assessing and settling a road usage charge allows a mobile device to determine distance traveled with a vehicle while paired with a PAN transceiver of the vehicle by using GPS location information. The mobile device can also capture odometer images that are reported to a system that processes the images to obtain the odometer values and find the difference between the odometer values. Once the actual distance traveled by the vehicle is determined by the system, a road usage charge can be determined. Fuel excise taxes paid by the vehicle operator for fuel used by the vehicle can be subtracted from the road usage charge to determine a road usage settlement amount that can be paid from, or refunded to a financial account associated with the vehicle.

Abstract: Systems and methods which provide parasitic postage indicia comprising thin indicium information and corresponding postage indicium data are shown. The thin indicium information may be disposed in a mail scan block in parasitism for use in identifying the corresponding postage indicium data. This thin indicium information may comprise one or more pieces of information configured to be carried within a structure of a mail scan block present on a mail item and which uniquely or substantially uniquely identifies a postage indicium data packet comprised of postage indicium data. The postage indicium data may be generated as proof of payment for postal services and stored for access using the thin indicium information. As a mail item is processed a mail scan block thereon may be scanned and the thin indicium information extracted for identifying a corresponding postage indicium data packet for proof of payment for postal services.

Abstract: An order management system is provided. The order management system creates the fulfillment flow, where the fulfillment flow does not include any fulfillment topology information. The order management system partitions an order into one or more order components using a decomposition sequence, where the decomposition sequence include one or more routing rules, where each routing rule includes fulfillment topology information, and wherein each routing rule determines a target fulfillment provider. The order management system generates an orchestration plan for the order by applying one or more dependencies of the fulfillment flow and the one or more routing rules to the one or more order components, wherein the orchestration plan includes the fulfillment topology information.

Abstract: Techniques are described for facilitating use of software components by software applications in a configurable manner. In some situations, the software components are fee-based components that are made available by providers of the components for use by others in exchange for fees defined by the components providers, and in at least some situations, the software components may have various associated restrictions or other non-price conditions related to their use. The described techniques facilitate use of such software components by software applications in a configured manner. Furthermore, in at least some situation, the execution of such software applications is managed by an application deployment system that controls and tracks the execution of the software application on one or more computing nodes, including to manage the execution of any software components that are part of the software application.

Abstract: Some embodiments provide a capacity exchange whereby capacity from different content delivery networks (CDNs) can be bought, sold, and traded. The capacity exchange is part of an “Open CDN” platform. The Open CDN platform federates the independent operation of CDNs and other operators of and service providers to distributed platforms participating in the Open CDN platform so that each participant can (1) dynamically scale its capacity without incurring additional infrastructure costs, (2) expand its service into previously untapped geographic regions without physically establishing points of presence (POPs) at those geographic regions, and (3) reduce sunk costs associated with unused capacity of already deployed infrastructure by selling that unused capacity to other participants that are in need of additional capacity.

Abstract: A horizontal structure of components (or disparate business provider entities) for retail sales of merchandise is integrated by a server computer. The plurality of components are capable of collectively performing and completing the sale. Each component can be performed by a plurality of independent businesses, which are integrated or dis-integrated automatically and electronically by an integration engine within the structure on demand by the customer.

Abstract: Methods, systems, and apparatus, including computer programs encoded on computer storage media, for performing searches using an on-device directory. One of the methods includes providing, by a user device, a location of the user device to a server. Delta information is received that identifies merchants to be added to an on-device directory of the user device, wherein the merchants to be added are located in a geographic region that includes the location of the user device. An on-device directory on the user device is updated using the received information identifying merchants. A search query for merchants located in the geographic region is received. Information is obtained from the on device directory identifying one or more merchants that satisfy the query, and the information identifying the one or more merchants is provided in response to the query.

Abstract: Systems and methods for processing customer requests to access purchasable items using financial assessments are described. A customer using a mobile device can identify a good of interest and transmit a request to access and test it. A financial institution computing system with a database of customer financial information can generate a financial assessment of the customer and the customer's identified good, which can then be used to determine whether the customer's request should be granted.

Abstract: A system for enabling the remote ordering of products, primarily for use in a multi-vendor system, is disclosed. Orders are placed remotely, such as through wireless devices connected to a central server. The central server, in turn, is in communication (wireless or otherwise) with a server located at one or more venues within the organization operating the system. The one or more venues provide products or services available for ordering through the system. Where multiple venues are involved, the system is designed to handle differences in the product or service availability at those different venues, and provides for an ability to make corrections to orders that may be or may become necessary on account of those differences. The system provides for multiple options through which users can pay for and receive orders, and also provides methods for synchronizing the remote ordering system with pre-existing, conventional methods of ordering and product/service order fulfillment.

Abstract: A platform through which companies that offer products bid to obtain an opportunity to provide a product to an end user expressing an intent in purchasing it. The user specifies a first data set defining a product he or she desires to buy, a designated time at or by which it is to be provided, and a value that the user is willing to pay. The platform receives a second data set from each of one or more vendors. Each such data set includes a range of prices that the respective vendor is willing to accept for its sale of the product, and a bid strategy. A bid process is then executed to generate a result that identifies at least one vendor, and a price within the range of prices originally offered by that vendor. The result is provided to the user, and a transaction may then be consummated.