Abstract: An unbreakable basket detachably coupled to a nestable shopping cart, has vertical and horizontal plastic ribs, certain ones protecting a detachably mounted sign on the forward face. The open end of the basket has a continuous rolled rim which enhances structural ridigity of the basket and protects the shopping cart and the sign. The upper end of the basket is mounted to the shopping cart by S-hooks. Recesses in the basket prevent the S-hooks swinging and facilitate assembly and disassembly.Retainer receiving members arranged along the rearward end snap fittingly receive a plastic retainer securing the basket to the cart and preventing the basket from swinging. The vertical ribs and rolled bumper rim removably receive and support the sign. The basket is tapered to permit nesting during shipment or storage. Advertising material and/or messages are printed on both sides. An angle member along the bottom of the basket behind the sign urges goods away from the sign.

Abstract: An article carrier comprising a frame structure, a plurality of struts depending downwardly from the frame structure to form a plurality of article receiving cells, a bottom element secured to the lower portions of the struts forming each cell, a partition element disposed between and secured to two adjacent struts of at least some of said cells, the midportion of the partition element being yieldable, a plurality of outwardly projecting base straps interconnecting the lower portions of two adjacent struts on each side of the carrier, and a promotional insert panel disposed on each side of said carrier and secured in position by cooperation with the corresponding base straps and the frame structure.

Abstract: A rotatable note holder for use in conjunction with grocery carts. The rotatable note holder is rotatably attached to either the handle bar of the cart or one of the outer rods of a panel of the grocery cart. The rotatable note holder back panel can be rotated either to a holding position where the user can easily see and reach the clipped coupons or can be rotated parallel to one of the sides of the cart and thereby out of the way.

Abstract: A display device for a coupon clip is disclosed which is particularly suited for attachment to a grocery shopping cart.

Abstract: An advertising display unit for use with a shopping cart, said display unit having a flat base member mountable on the shopping cart, a cover member releasably securable to the base member, the base member and the cover member being configured to define a slot between them. The slot can be divided into a plurality of pockets to hold advertising material, each of the pockets having a window to display the advertising material.

Abstract: An attachment, providing a substantially flat and stable writing surface for the shopper, for use on a supermarket shopping cart of the type having a collapsible infant seat pivotally connected to its rear wall. The attachment is pivotally connected to the upper transverse bar of either the rear wall of the shopping cart or the upper transverse bar of the inner wall which forms a part of the infant seat. When in use, the attachment extends forwardly over the infant seat space and rests on the upper transverse bars of the inner wall of the infant seat and of the rear wall of the cart. When the attachment is not in use and the infant seat is closed, the attachment pivots about one of the upper transverse bars of the cart and hangs in a downward attitude. The attachment is constructed as an integral unit of synthetic material and has a flat upper surface which optionally includes advertizing material for products sold in the store and indications where products are located in the shopping area.

Abstract: An advertising display device for displaying a newspaper or an analogous article on a wire rack includes a folded transparent element which has a generally rectangular front panel and a rear panel juxtaposed therewith so as to bound an interior space in which an article to be displayed is received. A plurality of mounting holes is provided at different locations on the rear panel for adjustably mounting the folded element at any of a plurality of positions relative to the wire rack. The article contained intermediate the panels is thus visible to a viewer at any selected one of these positions.

Abstract: An attachment for use on a shopping cart having a pivotally suspending rear wall panel including a collapsible infant seat portion with the attachment including an elongated substantially flat member having means for pivotally connecting the attachment member to the collapsible infant seat whereby the member is in sliding contact with an upper edge of the rear wall panel, and wherein the attachment is movable from a vertically oriented non use position located against an outside of the rear wall to an adjusted operable position when the collapsible infant seat is adjusted for use. The attachment is constructed of an integral unit of synthetic material and includes a substantially flat upper surface which can be used as a shoppers desk, with the flat upper surface including a number of outlined areas, certain of the outlined areas including advertising media and certain of the outlined areas including an itemized location of goods located in the shopping area.

Abstract: A weather-proof and inexpensive advertising pocket for attachment to a shopping cart in a manner permitting direct viewing by a user of the cart of printed matter insertable into the pocket. A continuous back is of generally rectangular configuration. A transparent window of approximately the same horizontal width as the back, but of less vertical height, is aligned in parallel planar relationship with the back such that the window spans most of the area of the back except along one horizontal edge of the back. A lip is of approximately the same horizontal width as the back and is of sufficient vertical height to span the area of the back not spanned by the window and to overlap a small portion of the window in a manner preventing precipitation from entering the pocket. An internal pocket area is provided by sealing the back, window and lip about the edges of the back.

Abstract: This invention is a shopping cart display guide selector for attachment to the handle of a shopping cart. The display guide selector has an outer cylinder clamped to the handle of the shopping cart. An inner cylinder is rotatably carried therein. A knob allows a shopper to turn the inner cylinder to any given position. On the inner cylinder is attached a sheet of paper containing information such as the store specials. A magnifying viewing window is contained in the outer cylinder so that a shopper may easily read information contained on the paper. By removal of a pin, the inner cylinder may be removed and the paper replaced to give other information. Friction between the inner cylinder and outer cylinder maintains the inner cylinder in any position to which it may be rotated by the shopper.

Abstract: A guide device is provided along an edge of a plate-like member. A plurality of blocked spaces on the member extend alongside the guide device. A pointer is movably mounted in the guide means for manually selecting a desired one of the blocked spaces. A first knob is rotatably mounted on the member on one side of the blocked spaces in a plane perpendicular to the plane of the member. The knob has marks around its circumference indicating the hours and minutes of a day. A second knob is rotatably mounted on the member on the opposite side of the blocked spaces in a plane perpendicular to the plane of the member. The knob has marks around its circumference indicating the hours and minutes of a day.

Abstract: A shopping cart directory comprising a flat board upon which is positioned appropriate indicia to indicate the location of different purchaseable items within a store, the plate being mounted upon a shopping cart which is movable within the store, the plate having a pair of fixed brackets mounted on the back end thereof and a pair of movable brackets mounted on the back end thereof, each of the brackets to cooperate with the wire rods of the shopping cart, the movable brackets to be forced into tight engagement with one of the rods of the shopping cart with the movable bracket canting a slight amount and biting into the back end of the plate thereby maintaining a secured position upon the shopping cart.