Abstract: Online advertisers may demand compliance with certain standards for the content of emails and other digital content with which its advertisements may be associated. Emails may contain control objects directing users to a web page showing content related to oil change coupons. However, in some systems, methods, and processes, a small variable proportion of users may instead be directed to a different sequence of pages to conduct a compliance check on the contents of the email received by the user. The compliance check sequence of pages may offer the user an incentive to forward the email to a specified email address for subsequent compliance review. Delivery of an incentive may be conditioned on successful receipt of the forwarded email.

Abstract: A method of enabling an employee to utilize earned and unpaid earnings includes receiving, with a with a central office processor, a record of an employee's accrued and unpaid earnings for a predetermined time period and storing the record in a database. The method further includes receiving, with the central office processor, an electronic request from an employee to access the employee's record of accrued and unpaid earnings for the predetermined time period. Upon receipt of the request, the central office processor accesses the database including the record of the employee's accrued and unpaid earnings for the predetermined time period and determines an amount of the employee's accrued and unpaid earnings for the predetermined time period available to the employee and transmits the amount for display to the employee.

Abstract: A media recommendation for a target item is provided while media information is displayed through an information display interface that includes detailed information of the target item when a display position of the media information meets a preset condition. A dynamic effect is displayed that the target item moves from the media information to a preset position in the detailed information while displaying the detailed information. The dynamic display of the target item enriches display of the target item to attract users' attention and focus, thereby improving the recommendation effect of the target item.

Abstract: A blockchain-enhanced open Internet of Things (IoT) access architecture includes an access point, a number of IoT devices, a hash access mechanism, a blockchain mining network, and a blockchain enabling mechanism that manages network access of the IoT device. The blockchain-enhanced open IoT access architecture provided in the present invention provides a secure, reliable, fair, and short-packet access service for a plurality of devices in an IoT network by using features of a blockchain such as distributed storage, tamper-proofing, and traceability, thereby promoting the trust and cooperation between the devices and ensuring the security and efficiency of the network in the large-scale untrustworthy IoT network. The blockchain-enhanced open IoT access architecture in the present invention can provide secure and reliable IoT access with low latency and a high value in practice.

Abstract: This application relates to systems and methods for automatically generating fraud strategies. A system may comprise customer computing devices, a database, and retailer computing device(s). The retailer computing device(s) are configured to receive data related to customer transactions, calculate a negative reaction score, negative resolution score, anomaly score, and impact score for at least one value of the received data, determine whether the calculated scores are greater than or equal to respective thresholds, identify a value of the received data as a potentially fraudulent data value when one or more of the calculated scores is greater than or equal to its respective threshold, generate an output comprising a list of potentially fraudulent data value(s) and impact scores, identify area(s) of high impact leaks based on the output, and determine which customer computing devices are executing fraudulent transactions based on the identification of areas of high impact leaks.

Abstract: A framework associated with an online store is configured to enable privacy preserving data sharing for invitational campaigns by limiting the amount of data that is shared to a content delivery network for the campaign until a sufficient number of interactions have occurred to provide crowd anonymity to participants in the campaign.

Abstract: Dynamic campaign optimization systems and methods may be used to continuously test many alternative campaign configurations while allowing all configurations, including configurations formerly identified as successful and unsuccessful, to be re-tested in order to identify successful configurations that may previously have been identified as unsuccessful.

Abstract: Item codes are mapped to multidimensional space as item vectors based on each item codes context relevant to other item codes in a product catalogue. A transaction history for a given customer is obtained and each item vector associated with a corresponding item purchase made by that customer is obtained. All item vectors per customer are summed to create an aggregated and single vector representing the purchase history of each customer. The aggregated customer-item vectors for the customers are plotted in the multidimensional space. The plotted customer-item vectors are then clustered into groupings based on their distances from one another in the multidimensional space; the groupings representing data-driven customer segments. The data-driven customer segments along with customer identifiers for the customers comprising each segment are provided as input to promotional engines and/or loyalty systems.

Abstract: An example operation may include one or more of detecting, by a promotion processor node, a delivery of a trade promotion token by a retailer node on a blockchain, and executing, by the promotion processor node, a smart contract to: apply the trade promotion token to a purchase item and transfer incentive assets based on the trade promotion token to the retailer node and to a corresponding manufacturer node.

Abstract: A system and method for dynamically optimizing online privacy recommendations for entity users. Certain aspects of the present disclosure provide for methods and systems for optimizing an entity privacy rights recommendation in online transactions. In certain embodiments, an entity user creates an account within an end user application comprising a graphical user interface configured to display one or more privacy rights education prompt and an entity user privacy score. The entity user is assigned a unique alpha-numeric identifier for the entity user within the entity user account. The end user application is configured to match the entity user to one or more online category good or service vendor according to the unique alpha-numeric identifier and provide an entity privacy rights recommendation comprising the one or more online category good or service vendor matched to the entity user.

Abstract: An advertisement attribution method and a device are provided, and relate to the field of electronic devices. When playing a first advertisement, an advertising device broadcasts a wireless signal including an identifier of the advertising device and orientation information that is used to indicate a position and an orientation of the advertising device. A terminal receives the wireless signal, and sends a first advertisement event to a server when determining that the first advertisement played by the advertising device is effectively exposed to a user of the terminal.

Abstract: A method and apparatus for tracking a conversion of an advertisement provided through an application are disclosed. The method includes generating, in response to selection of an advertisement through a first application installed on a first user terminal, a click log including a first advertiser identifier corresponding to an advertiser of the advertisement and a first user identifier corresponding to the first user terminal, generating, in response to reading of an informational message through a second application installed on a second user terminal, a conversion log including a second advertiser identifier corresponding to a sender of the informational message and a second user identifier corresponding to the second user terminal, and tracking whether a conversion event occurs due to the advertisement by mapping the click log and the conversion log.

Abstract: A method, an apparatus, an electronic device and a storage medium for training a user click model, which relate to the artificial intelligence field, are disclosed. is the method may include: collecting a plurality of pieces of behavior data from a log database of users on a network, each piece of behavior data including a user's feedback information regarding resources in the network within a preset time period; generating a plurality of resource access features respectively corresponding to the plurality of pieces of behavior data, based on a pre-created header resource library and the plurality of pieces of behavior data; and training the user click model with the plurality of resource access features. The technical solution provides a lossless modeling manner which, compared to the existing modeling manners, may effectively optimize the precision and improve the accuracy of the user click model.

Abstract: Embodiments for communicating and displaying collections of image and video clip content with an opt-out interstitial are described. In one example embodiment, a device receives interface information about a group of content collections from a server computer system. When a user inputs a selection of a first content collection, the device displays images and video clips in a sequence defined by the content collection. Each piece of content is displayed for less than a threshold display time. When the device finishes playing the first content collection, the device presents an opt-out interstitial. Additional content collections generated from content submitted by other client devices can be received from the server computer system, and are presented based on a response input, or a lack of response input, to the opt-out interstitial. Some embodiments include content collections generated by the server computer system, as well as advertising elements presented between content collections.

Abstract: In some aspects, a system for enhancing performance of directed information delivery is provided. In one example, an advertising recommendation server receives an advertisement request including an advertisement for display on at least one of a plurality of webpages and a requested performance of the advertisement. The server extracts context data from the advertisement, and provides the extracted context data to a data model useable to generate predictions of performance of the advertisement when displayed on each of a plurality of webpages, trained based on performance data associated with previous displays of one or more previous advertisements on one or more of the plurality of webpages and context data from the one or more previous advertisements. A webpage is identified that meets expected performance, and a recommendation is provided to a decision platform.

Abstract: A song may be matched with information in a song categorization database so that one or more categories associated with the song are identified. Specifically, a method and system for associating one or more advertising categories with a song includes receiving a set of child categories and receiving a wordnet graph. Synsets from the wordnet graph are assigned to function as activators for one or more categories. Next, a set of parent categories relative to the child categories are received. One or more scores are assigned to the parent categories based on their relationships to the child categories. Synsets from a work, such as a song lyric, are compared to the wordnet graph. Relevant child categories are identified based on synsets which match one or more activators. Matching activators are found by using only hypernym relationships between a synset from a work and an activator.

Abstract: The referral system described herein can give users the ability to recommend a vendor (such as, e.g., a company or a service provider) to another user via electronic sharing of a dynamically generated code when one or more pre-established conditions have been met, such as when the vendor has submitted a qualifying offer to the referral system and the user is verified to have previously utilized the referral system to redeem a prior offer of the given vendor.

Abstract: Methods and systems are provided for blockchain-based social media commerce referral tracking system (BRTS). In one novel aspect, the blockchain is used to support traceability and transparency for the referral tracking system that monitors transactions of one or more user generated contents (UGCs) with one or more actionable items. Traceability and transparency foster trust among participants. In one embodiment, the BRTS tracks transactions of a UGC, updates a UGC record upon detecting one or more predefined transactions at a receiving node, detects one or more exit transactions at an ending node, and adds a UGC tuple of transactions from the originator node to the ending node based on the UGC record to a blockchain database upon detecting the one or more exit conditions. In another embodiment, the UGC record is updated using a recursive push procedure. In one embodiment, the BRTS generates one or more referral rewards for each UGC tuple record based on a configured rewarding scheme.

Abstract: Provided is a computer-implemented method, system, and product for providing real-time offers based on geolocation and merchant category. The method includes receiving data associated with a plurality of transactions conducted by a plurality of merchants, the plurality of merchants including a first merchant associated with at least one first merchant category, determining an area of interest based on an estimated travel time to the first merchant from the plurality of merchants, determining a subset of merchants of the plurality of merchants within the area of interest associated with the at least one first merchant category, determining real-time market activity data associated with the first merchant and each merchant of the subset of merchants, and identifying a trend of increasing and/or decreasing transactions for the first merchant and each merchant of the subset of merchants.

Abstract: Systems, methods, and computer-readable media are disclosed for attributing conversion events to viewable content impressions using multiple efficacy attributes.