Patents by Inventor Sridhar Ramaswamy

Sridhar Ramaswamy has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 8384456
    Abstract: A phase delay element coupled to an output of A multiplexor and a first input of the multiplexor. A reference clock line is coupled to a second input of the multiplexor. A selector that is coupled to a selector input of the multiplexor. A signal divider element coupled to an output of the phase delay element. A variable delay controller is coupled to a) the output of the variable delay controller; b) at least one output of the variable delay controller. An integrated phase detector and charge pump element (PDCHP) is coupled to at least: a) an output of the variable delay controller; and b) the selector; c) and a first and second output of the divider element. A capacitor is coupled to an output of the PDCHP, wherein the capacitor is also coupled to a controller input of the phase delay element.
    Type: Grant
    Filed: November 18, 2011
    Date of Patent: February 26, 2013
    Assignee: Texas Instruments Incorporated
    Inventor: Sridhar Ramaswamy
  • Publication number: 20120259695
    Abstract: In response to a query for information in a geographic region or at a location, ranked ads may be plotted on, or in association with, a map (e.g., as a list beside the map), satellite photo, or any other form of visual representation of geographic information (referred to generally as “maps”). Sponsored ads might be shown in a dedicated place and/or might be elevated above other non-sponsored search results (e.g., Yellow Page listings). The number of ads shown in the list and/or plotted on the map could vary as a function of the resolution of the map or geographic image. The ads could be ranked or scored, and attributes or features of various ads may be a function of such a score or ranking. The plots on the map might be selectable to provide a pop-up with further information and possibly sponsored information (such as images, further ads, etc).
    Type: Application
    Filed: June 20, 2012
    Publication date: October 11, 2012
    Applicant: GOOGLE INC.
    Inventors: Steve Glassman, Joshy Joseph, Bill Kilday, Giao Nguyen, Dominic Preuss, Sridhar Ramaswamy
  • Publication number: 20120116884
    Abstract: The usefulness, and consequently the performance, of advertisements are improved by allowing businesses to better target their ads to a responsive audience. For example, location information may be used in ad relevancy determination, and in attribute (e.g., position) arbitration. Such location information may be associated with price information, such as a maximum price bid, and/or with ad performance information. Ad performance information may be tracked on the basis of location information. The content of an ad creative, and/or of a landing page may be selected and/or modified using location information. Tools may be provided to enter and/or modify location information, such as location-dependent targeting information and price information. The location information used to target and/or score ads may be, include, or define an area. The area may be defined by at least one geographic reference point (e.g., defined by latitude and longitude coordinates) and perhaps additional information.
    Type: Application
    Filed: October 31, 2011
    Publication date: May 10, 2012
    Inventors: Leslie Yeh, Sridhar Ramaswamy, Zhe Qian, Mark Rose
  • Publication number: 20120109744
    Abstract: The usefulness, and consequently the performance, of advertisements are improved by allowing businesses to better target their ads to a responsive audience. Location information is determined (or simply accepted) and used. For example, location information may be used in a relevancy determination of an ad. As another example, location information may be used in an attribute (e.g., position) arbitration. Such location information may be associated with price information, such as a maximum price bid. Such location information may be associated with ad performance information. Ad performance information may be tracked on the basis of location information. The content of an ad creative, and/or of a landing page may be selected and/or modified using location information. Finally, tools, such as user interfaces, may be provided to allow a business to enter and/or modify location information, such as location information used for targeting and location-dependent price information.
    Type: Application
    Filed: October 31, 2011
    Publication date: May 3, 2012
    Inventors: Leslie YEH, Sridhar RAMASWAMY, Zhe QIAN, Mark ROSE
  • Publication number: 20120109742
    Abstract: The usefulness, and consequently the performance, of advertisements are improved by allowing businesses to better target their ads to a responsive audience. Location information is determined (or simply accepted) and used. For example, location information may be used in a relevancy determination of an ad. As another example, location information may be used in an attribute (e.g., position) arbitration. Such location information may be associated with price information, such as a maximum price bid. Such location information may be associated with ad performance information. Ad performance information may be tracked on the basis of location information. The content of an ad creative, and/or of a landing page may be selected and/or modified using location information. Finally, tools, such as user interfaces, may be provided to allow a business to enter and/or modify location information, such as location information used for targeting and location-dependent price information.
    Type: Application
    Filed: October 31, 2011
    Publication date: May 3, 2012
    Inventors: Leslie YEH, Sridhar RAMASWAMY, Zhe QIAN, Mark ROSE
  • Publication number: 20120089459
    Abstract: Keywords and placement criteria related to a campaign are received. An advertisement request that specifies a web property, e.g., a web page, is received, and keywords and placement criteria that are satisfied by the web property are identified. Based on the identified keywords and placement criteria, an advertisement to be provided with the web property is selected.
    Type: Application
    Filed: October 7, 2011
    Publication date: April 12, 2012
    Applicant: GOOGLE INC.
    Inventors: Sridhar Ramaswamy, Angela Chunwah Lai, Mark A. Foltz, Ariel H. Bardin, Julie Black, Joerg Heilig, Thomas R. Stanis
  • Patent number: 8086630
    Abstract: The usefulness, and consequently the performance, of advertisements are improved by allowing businesses to better target their ads to a responsive audience. Location information is determined (or simply accepted) and used. For example, location information may be used in a relevancy determination of an ad. As another example, location information may be used in an attribute (e.g., position) arbitration. Such location information may be associated with price information, such as a maximum price bid. Such location information may be associated with ad performance information. Ad performance information may be tracked on the basis of location information. The content of an ad creative, and/or of a landing page may be selected and/or modified using location information. Finally, tools, such as user interfaces, may be provided to allow a business to enter and/or modify location information, such as location information used for targeting and location-dependent price information.
    Type: Grant
    Filed: January 25, 2010
    Date of Patent: December 27, 2011
    Assignee: Google, Inc.
    Inventors: Leslie Yeh, Sridhar Ramaswamy, Zhe Oian, Mark Rose
  • Patent number: 8036936
    Abstract: Keywords and placement criteria related to a campaign are received. An advertisement request that specifies a web property, e.g., a web page, is received, and keywords and placement criteria that are satisfied by the web property are identified. Based on the identified keywords and placement criteria, an advertisement to be provided with the web property is selected.
    Type: Grant
    Filed: February 19, 2008
    Date of Patent: October 11, 2011
    Assignee: Google Inc.
    Inventors: Sridhar Ramaswamy, Angela Chunwah Lai, Mark A. Foltz, Ariel H. Bardin, Julie Black, Joerg Heilig, Thomas R. Stanis
  • Patent number: 7983949
    Abstract: A system and method for selecting targeted information (e.g., advertisements) for serving with map views. The information is associated with target geographical areas (e.g., cities, metropolises, regions, countries) identified by the information providers. A given message or other set of information may be served with map views that significantly intersect the message's target area. A target area significantly intersects a map view if it overlaps the map view by at least a threshold percentage of the map view (e.g., 25%). Messages' target areas may first be compared with a map view to identify those that significantly intersect. Then, the messages whose target areas significantly intersect the map view may be filtered or screened based on any search terms or key words received with a request for the map view.
    Type: Grant
    Filed: April 7, 2006
    Date of Patent: July 19, 2011
    Assignee: Google Inc.
    Inventors: Joshy Joseph, Sridhar Ramaswamy, Mark Rose
  • Patent number: 7746182
    Abstract: Various systems, methods and apparatus for calibrating a clock generating circuit are discussed herein. As one example, a method for calibrating a voltage controlled oscillator is disclosed. The method includes fixing the control voltage of a fine tune capacitor in the voltage controlled oscillator at a predetermined level. A binary search is performed in a digital circuit for a value of a calibration word that is used to enable switched capacitors in a coarse tune capacitor bank in the voltage controlled oscillator. The calibration word is fixed at the value determined by the binary search, and the control voltage of the fine tune capacitor is released to enable adjustment of the control voltage by a feedback signal to the voltage controlled oscillator.
    Type: Grant
    Filed: May 9, 2008
    Date of Patent: June 29, 2010
    Assignee: Texas Instruments Incorporated
    Inventors: Sridhar Ramaswamy, Mustafa Ulvi Erdogan
  • Publication number: 20100131350
    Abstract: The usefulness, and consequently the performance, of advertisements are improved by allowing businesses to better target their ads to a responsive audience. Location information is determined (or simply accepted) and used. For example, location information may be used in a relevancy determination of an ad. As another example, location information may be used in an attribute (e.g., position) arbitration. Such location information may be associated with price information, such as a maximum price bid. Such location information may be associated with ad performance information. Ad performance information may be tracked on the basis of location information. The content of an ad creative, and/or of a landing page may be selected and/or modified using location information. Finally, tools, such as user interfaces, may be provided to allow a business to enter and/or modify location information, such as location information used for targeting and location-dependent price information.
    Type: Application
    Filed: January 25, 2010
    Publication date: May 27, 2010
    Inventors: Leslie YEH, Sridhar Ramaswamy, Zhe Oian, Mark Rose
  • Patent number: 7680796
    Abstract: The usefulness, and consequently the performance, of advertisements are improved by allowing businesses to better target their ads to a responsive audience. Location information, such as country, region, metro area, city or town, postal zip code, telephone area code, etc. is determined (or simply accepted) and used. For example, location information may be used in a relevancy determination of an ad. As another example, location information may be used in an attribute (e.g., position) arbitration. Such location information may be associated with price information, such as a maximum price bid. Such location information may be associated with ad performance information. Ad performance information may be tracked on the basis of location information. The content of an ad creative, and/or of a landing page may be selected and/or modified using location information.
    Type: Grant
    Filed: September 3, 2003
    Date of Patent: March 16, 2010
    Assignee: Google, Inc.
    Inventors: Leslie Yeh, Sridhar Ramaswamy, Zhe Qian
  • Patent number: 7668832
    Abstract: The usefulness, and consequently the performance, of advertisements are improved by allowing businesses to better target their ads to a responsive audience. Location information is determined (or simply accepted) and used. For example, location information may be used in a relevancy determination of an ad. As another example, location information may be used in an attribute (e.g., position) arbitration. Such location information may be associated with price information, such as a maximum price bid. Such location information may be associated with ad performance information. Ad performance information may be tracked on the basis of location information. The content of an ad creative, and/or of a landing page may be selected and/or modified using location information. Finally, tools, such as user interfaces, may be provided to allow a business to enter and/or modify location information, such as location information used for targeting and location-dependent price information.
    Type: Grant
    Filed: April 12, 2004
    Date of Patent: February 23, 2010
    Assignee: Google, Inc.
    Inventors: Leslie Yeh, Sridhar Ramaswamy, Zhe Qian, Mark Rose
  • Patent number: 7595725
    Abstract: A system and method for identifying, from a set of geographical areas, a set of target areas that overlap a map view or view port of a map. Target areas are defined as circles having centers and radii, as sets of geographic cells overlaying the areas, or as other polygons of geographic data. Within a view port served or to be served to a user, multiple points are defined and substantially equally spaced within the view port, such that any target area that may significantly overlap the view port (e.g., at least a threshold percentage of the view port) is likely to overlap a minimum number of the points (e.g., one). Some or all target areas are then tested for intersection with some or all of the points, and calculations may be made to determine how much the intersecting areas actually overlap the view port.
    Type: Grant
    Filed: April 7, 2006
    Date of Patent: September 29, 2009
    Assignee: Google Inc.
    Inventors: Joshy Joseph, Sridhar Ramaswamy, Mark Rose
  • Publication number: 20090210385
    Abstract: Keywords and placement criteria related to a campaign are received. An advertisement request that specifies a web property, e.g., a web page, is received, and keywords and placement criteria that are satisfied by the web property are identified. Based on the identified keywords and placement criteria, an advertisement to be provided with the web property is selected.
    Type: Application
    Filed: February 19, 2008
    Publication date: August 20, 2009
    Applicant: GOOGLE INC.
    Inventors: Sridhar Ramaswamy, Angela Chunwah Lai, Mark A. Foltz, Ariel H. Bardin, Julie Black, Joerg Heilig, Thomas R. Stanis
  • Patent number: 7576754
    Abstract: A system and method for determining bounds of a geographical area, such as a city, metropolis, region (e.g., state) or country. From a set of coordinates within the area (e.g., latitude/longitude coordinates), a grid of relatively small cells of geographic data is overlaid upon those coordinates and associated with the area. Each initial cell is iteratively replaced with a larger cell that encompasses the initial cell until the replacement cell intersects a cell associated with some other geographical area or some other boundary condition is met (e.g., a threshold number of replacements).
    Type: Grant
    Filed: April 7, 2006
    Date of Patent: August 18, 2009
    Assignee: Google Inc.
    Inventors: Joshy Joseph, Sridhar Ramaswamy, Mark Rose
  • Publication number: 20090115537
    Abstract: Various systems, methods and apparatus for calibrating a clock generating circuit are discussed herein. As one example, a method for calibrating a voltage controlled oscillator is disclosed. The method includes fixing the control voltage of a fine tune capacitor in the voltage controlled oscillator at a predetermined level. A binary search is performed in a digital circuit for a value of a calibration word that is used to enable switched capacitors in a coarse tune capacitor bank in the voltage controlled oscillator. The calibration word is fixed at the value determined by the binary search, and the control voltage of the fine tune capacitor is released to enable adjustment of the control voltage by a feedback signal to the voltage controlled oscillator.
    Type: Application
    Filed: May 9, 2008
    Publication date: May 7, 2009
    Applicant: Texas Instruments Incorporated
    Inventors: Sridhar Ramaswamy, Mustafa Ulvi Erdogan
  • Patent number: 7443913
    Abstract: An equalizer comprises a sampler, a filter, and a summer. The sampler samples a signal indicative of an input communication signal to determine digital decision output signals having a communication device data rate. The filter receives digital decision output signals from the sampler and generates equalization signals therefrom. The summer couples to the sampler and the filter and combines together the input communication signal with the equalization signals. Further, a plurality of clocks control timing associated with the sampler. These clocks have frequencies that are less than the predetermined data rate of the digital decision output signals.
    Type: Grant
    Filed: February 12, 2004
    Date of Patent: October 28, 2008
    Assignee: Texas Instruments Incorporated
    Inventors: Bhavesh G. Bhakta, Sridhar Ramaswamy, Robert F. Payne, Song Wu
  • Publication number: 20080086356
    Abstract: In response to a query for information in a geographic region or at a location, ranked ads may be plotted on, or in association with, a map (e.g., as a list beside the map), satellite photo, or any other form of visual representation of geographic information (referred to generally as “maps”). Sponsored ads might be shown in a dedicated place and/or might be elevated above other non-sponsored search results (e.g., Yellow Page listings). The number of ads shown in the list and/or plotted on the map could vary as a function of the resolution of the map or geographic image. The ads could be ranked or scored, and attributes or features of various ads may be a function of such a score or ranking. The plots on the map might be selectable to provide a pop-up with further information and possibly sponsored information (such as images, further ads, etc).
    Type: Application
    Filed: December 9, 2005
    Publication date: April 10, 2008
    Inventors: Steve Glassman, Joshy Joseph, Bill Kilday, Sridhar Ramaswamy, Giao Nguyen, Dominic Preuss
  • Patent number: 7349932
    Abstract: A filter includes a tap multiplication circuit and a tap digital-to-analog (“DAC”) unit coupled to the tap multiplication circuit. Further, a plurality of clocks are provided that control timing associated with the tap multiplication circuit and that permit one tap multiplication to be output while another tap multiplication is being computed for a 1/N rate implementation.
    Type: Grant
    Filed: February 12, 2004
    Date of Patent: March 25, 2008
    Assignee: Texas Instruments Incorporated
    Inventors: Bhavesh G. Bhakta, Sridhar Ramaswamy, Robert F. Payne, Song Wu