Abstract: An apparatus includes an enclosure defining an interior space and includes a server-rack port configured to engage one or more of racks such that one or more servers installed in each rack are contiguous to the interior space. The enclosure is inside of a room and each server includes a fan that draws air from the interior space into the server and expels the air outside of the enclosure into the room. The apparatus also includes a mixing chamber that is contiguous to the enclosure. The mixing chamber includes a set of one or more dampers that are contiguous to natural air outside of the room and that are opened up when a temperature outside reaches a threshold value.
Type:
Grant
Filed:
May 27, 2016
Date of Patent:
March 27, 2018
Assignee:
Excalibur IP, LLC
Inventors:
Scott Noteboom, Albert Dell Robison, Jesus Suarez, Norman Holt
Abstract: Users may create and/or interact with content that may reference various businesses. For example, a user may submit a search query “Akron Hardware Store” to a search interface that may provide relevant search results for the search query. As provided herein, content suggestions may be provided to the user based upon an occurrence of a business reference of a business. For example, search keywords that resulted in user engagement with the business may be evaluated to identify a set of search keywords (e.g., search queries that led users to an Akron Hardware Store website). A set of content suggestions (e.g., coupons, maps, search queries, website links, images, descriptions, etc.) may be generated based upon the set of search keywords, and may be provided to the user.
Type:
Grant
Filed:
August 18, 2014
Date of Patent:
March 20, 2018
Assignee:
EXCALIBUR IP, LLC
Inventors:
Eric Bax, Arun Autuchirayll, John Peng, Roxana Iuliana Marcu Forbes
Abstract: Systems and methods are disclosed for automatically adding advertisements into a ticker. The disclosure includes receiving a request for a ticker data feed and generating a modified ticker data feed from the original data feed. One or more advertisements are selected and inserted as data items into the modified ticker data feed. The modified ticker data feed is then transmitted to the requester. When rendered on the requestor's device, the modified ticker data feed displays the data items of the originally requested data feed along with the advertisements in a scrolling ticker.
Abstract: A structured file includes information to bind a web data source to a web data query system. Code is embedded within the structured file and is in a code language understood by the web data query system. The code is unrestricted in function. Code language objects are exposed within the web data query system for use by the code to interface with the web data query system and the web data source. A URL is associated with the structured file to enable access of the structured file through the Internet. A unit-based quota method is implemented to manage execution of code in the structured file. The unit-based quota method collapses multiple dimensions of computing resource control into a single unit value, tracks a number of units expended by the code, and stops execution of the code when the number of units expended by the code reaches a set limit.
Type:
Grant
Filed:
August 10, 2016
Date of Patent:
March 13, 2018
Assignee:
Excalibur IP, LLC
Inventors:
Jonathan Trevor, Sam Pullara, Josh Gordineer, Nagesh Susarla
Abstract: An system can include a server that includes or is associated with a keyword price recommendation module. The module can be configured to recommend an optimal price for a keyword, per referral event, in a search engine marketing campaign. For making such a recommendation, the module can be configured to determine revenue generated per referral event for the keyword according to a number of referral events for the keyword for a plurality of users and revenue generated for the keyword by the plurality of users. It can also be configured to select a return on investment percentage for the keyword, and determine the optimal price for the keyword according to the revenue generated per referral event and the return on investment percentage. Additionally or alternatively, the keyword price recommendation module can be configured to calculate the return on investment percentage for the keyword according to at least one market condition.
Abstract: Techniques are provided for use in connection with online advertising exchanges. Methods are provided in which information is obtained, including, for each of multiple publisher sites, a set of publisher site tags, and for each of multiple advertisements, a set of advertisement tags. Methods are provided that include, in selection of an advertisement to be served in connection with a serving opportunity, utilizing, as a factor in the selection, matching of publisher site tags, associated with a publisher site associated with the serving opportunity, with advertisement tags of the advertisement.
Abstract: Techniques are provided for integrated and comprehensive advertising campaign management and optimization. Techniques are provided in which advertisers, including large-budget advertisers such as Chief Marketing Officers, can easily, efficiently and optimally define, manage and implement advertising budgets and campaigns, from high to granular levels, across a variety of online and offline channels. Such channels can include Web, mobile, social networking, etc., as well as traditional advertising channels such as TV, radio, etc. Techniques are provided, for example, in which advertisers, with a single click or selection, can cause implementation of a customized, optimized and comprehensive online and offline advertising campaign.
Abstract: A computer-implemented method monitors a video-based graphic. The method includes displaying a video-based graphic. A position of a pointer interaction is monitored. The method includes determining a designation of a pixel of the video-based graphic at a location of the pointer interaction. An action is performed based on the designation of the pixel of the video-based graphic at a location of the pointer interaction.
Abstract: In another embodiment, a computer-implemented method for processing and optimizing selection of placement, of advertising content related to a brand, in websites of a network is provided. The computer-implemented method is processed by a server in response to communication from a user that is connected to the server over the Internet. The method includes receiving from the user, attributes of an advertisement to be placed on a brand-centric website that relates to the brand, and also receiving selections for types of websites to place the advertisement. The types of websites do not have to be brand-centric websites, but should include content related to the brand. Then, the method includes obtaining metrics from selected websites and historical performance for similar advertisements when placed on the selected websites. The method includes processing the obtained metrics and historical performance to preliminarily define an advertising model.
Type:
Grant
Filed:
September 27, 2007
Date of Patent:
February 20, 2018
Assignee:
Excalibur IP, LLC
Inventors:
Ankarino Lara, Scott Bedard, Anthony D. Chen, Shravan K. Goli, Alexei Stoliartchouk
Abstract: A system and method for resolving topically relevant contacts for a user is provided. One example embodiment provides for a method including acts of presenting, within a web page, a communication list with content that is presented to various user based at least in part on the users being associated with another user and the topical content of the web page. Another example embodiment provides or a system that serves web pages including a communication list with content that is presented to various users based at least in part on the user to user and user to topic associations.
Type:
Grant
Filed:
December 2, 2013
Date of Patent:
February 20, 2018
Assignee:
Excalibur IP, LLC
Inventors:
Vishweshwar Rao Dumpeti, Christopher Patrick Moeller, Sean Lyden, Maria Isabel Figueroa, Enrique R. Domenech, Santiago Gamboa
Abstract: Method and apparatus for entering search queries are disclosed. The method includes presenting a web page, wherein the web page includes at least a story and a thumbnail image associated with the story, dragging the thumbnail image to a search box on the web page, releasing the thumbnail image to the search box, and populating the search box with keywords associated with the thumbnail image.
Type:
Grant
Filed:
April 21, 2006
Date of Patent:
February 13, 2018
Assignee:
EXCALIBUR IP, LLC
Inventors:
Sean C. Endler, Lowell W. Goss, Joseph S. Herres
Abstract: Disclosed is a system and method for presenting content in response to receiving a portion of a search query. A computing device receives, over a network from a user computer, a portion of a search query submitted by a user in a search query entry area. The computing device receives, from a search suggestion module, one or more search suggestions related to the portion of the query. The computing device transmits, to the user computer, the one or more search suggestions for display in a search suggestion region, the search suggestion region displayed differently than a search results area. The computing device transmits a search suggestion of the one or more search suggestions to a rich content module. The rich content module generates rich content related to the transmitted search suggestion. The computing device transmits, to the user computer, the rich content for display in the search suggestion region.
Type:
Grant
Filed:
November 14, 2016
Date of Patent:
February 13, 2018
Assignee:
EXCALIBUR IP, LLC
Inventors:
Ethan Batraski, Vivian Lin Dufour, Aarti Parmar, Shenhong Zhu, Olivia Franklin
Abstract: A device, system and method for aggregating resources, services or data across a network in which data and services from various source networks can be converted into an internal, aggregatable form (or vice versa) that can be sent to relevant properties or systems on request or through scheduling. The framework of the device, system and method permits scalability and potentially support any number of users, applications and services.
Abstract: A computer implemented method determines validity of web-based interactions. Web-based interaction data relating to a web-based interaction may be accessed. The web-based interaction data may include aggregate measure data that may include a number of unique queries per web-based session. The validity of the web-based interaction may be determined based on the aggregate measure data.
Abstract: A computer-implemented method of providing contextual information during video buffering includes playing a video in response to a user input. The video includes metadata and tags. The computer-implemented method also includes extracting contextual information based on the metadata and the tags. Further, the computer-implemented method includes pausing the video for video buffering. Furthermore, the computer-implemented method includes displaying the contextual information during the video buffering. The computer-implemented method includes resuming the playing of the video subsequent to the video buffering.
Abstract: Geo-referenced and oriented media items may be used to determine a location of one or more points of interest depicted by the media items. A difference between an actual capture location and orientation and a reported location and orientation may be modeled according to one or more distributions, which distribution(s) may be used to assign one or more weights to each location in the world where such weight(s) may be considered to be a likelihood that a point of interest might have been seen by a capturing device. A density map may be acquired by superimposing the derived likelihoods, and a maximum, e.g., local maximum, may be determined to represent a location of a point of interest.
Abstract: Briefly, embodiments of methods or systems providing a mobile device user with localized and/or time-selectable search query terms and/or search results are provided.
Type:
Grant
Filed:
February 27, 2014
Date of Patent:
January 16, 2018
Assignee:
Excalibur IP, LLC
Inventors:
Lars Erik Holmquist, Guilherme Chapiewski
Abstract: A method to provide additional media objects for data objects containing one or more existing media objects is described. The existing media object is analyzed to determine additional related media available on the network and the data object description is augmented with metadata to identify the additional media in an enhanced data object description. When the enhanced data object is rendered, the metadata facilitates incorporation of additional media objects in the displayed page.
Type:
Grant
Filed:
October 15, 2012
Date of Patent:
January 16, 2018
Assignee:
EXCALIBUR IP, LLC
Inventors:
Roberto Warren Fisher, Chris Kalaboukis, Ronald Martinez, Ian C. Rogers
Abstract: A method and a system for summarizing a concept are provided. A query corresponding to a concept is received from a user. A plurality of images and corresponding descriptive information may be collected based on the query. The plurality of images and the descriptive information may be processed to form feature vectors and processed descriptive information respectively. Further, one or more topics may be identified for the plurality of images. Each of the plurality of images may be assigned with one or more topic distribution values corresponding to the one or more topics. The one or more topics correspond to the processed descriptive information. A sparse set of images may be determined based on the feature vectors and the assigned topic distribution values, to summarize the concept. Also, a target summary may be built from the summarized concept, by regularizing one or more distribution constraints.