Abstract: A system, method, and apparatus provide the ability to generate and deliver digital content in a headless content management system. A layout engine exposes a visual editing interface to a business user and accepts input to compose a layout consisting of components that define structural entities that control what to render. Marketing content is associated with the components. Each component is added, via the visual editing interface, to zones of the layout. Developer code may restrict a type of component that can be added to each zone. The layout and zones control a conceptual design for rendering the digital content. The layout engine receives a request for content from one of multiple different client applications that are executing in different hosting environments. The content is delivered, based on the layout, to the client application for rendering to a consumer.

Abstract: The disclosure is generally directed to in-vehicle advertisement systems and methods. An example method executed by processor of a vehicle may include determining an attention availability index of a driver of a vehicle and determining a first presentation duration of a first advertisement based on the attention availability index. In one scenario, the attention availability index of the driver may be determined by applying an inverse relationship to a concentration index associated with driving the vehicle. The first advertisement is presented over the first presentation duration, via an advertisement presentation device in the vehicle. In another scenario, the attention availability index of the driver may be compared to a threshold value. Based on the comparison, a second presentation duration for a second advertisement may be determined and the second advertisement presented via the advertisement presentation device in the vehicle.

Abstract: A client system presents, within an execution environment of an application, a third-party media stream distinct from the application, received from a remote host server via a network. The client system detects interaction events during presentation of the third-party media stream, and transmits descriptions of the detected interaction events to the remote host server. The client system updates a data set with data corresponding to detected interaction events and generates, by application of an interaction heuristic to the data set, an interaction score indicative of a likelihood of engagement with the third-party media stream. The interaction score is provided to the application, which may then provide a reward based on the likelihood of engagement. In some implementations, the interaction heuristic is based on a number or frequency of interaction events, e.g., button utilization, screen taps, device motion, or screen changes detected during presentation of the received third-party media stream.

Abstract: Various systems and methods that may relate to referral and/or delivery services are described. Some embodiments may include incentivizing groups to meet goals. Various other embodiments are described.

Abstract: A method, apparatus, and computer readable medium for facilitating communication between a merchant and a client are provided. An example method may include creating a beautician identification record for a beautician, receiving an information related to an interaction between the beautician and a client, determining at least one product or service for the client from the information, and creating, using a processor, a communication to the client. The communication may include an indication of the at least one product or service. The method may also include sending the prescription to the client. Example systems, apparatuses, and computer readable media are also provided.

Abstract: In one embodiment, a user of a client device may selectively share personal data with web companies. The personal data may be shared directly via transmission by the client device to the web companies. Alternatively, the personal data may be shared with the web companies via a personal data sharing system that collects and maintains personal data associated with users. The personal data sharing system may reward the user for sharing their personal data with the web companies.

Abstract: Systems and methods are disclosed for executing an online auction of diverse online advertisements. One method includes receiving inventory information for serving ads on a publisher web page, the inventory information including at least a first ad configuration different from a second ad configuration, each of the first and second ad configurations defining one or both of an ad size and an ad attribute; receiving or generating a plurality of ad bids to serve ads in the first ad configuration and to serve ads in the second ad configuration; and awarding impressions to one or both of the bids to serve ads in the first ad configuration and the second ad configuration, in a proportion based at least in part on a revenue amount associated with the bids to serve ads in the first ad configuration and bids to serve ads in the second ad configuration.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium to increase product usage. In some examples, a request to assign a task to a selected user is received. The selected user as a non-user of the task service. In response, task information and an identification of the task service is appended to an electronic document. Once the selected user has subscribed to the task service, the selected user is assigned to the task within the task service.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, and including a method for publishing content. The method comprises identifying a content item for publication. The method further comprises identifying one or more reviews associated with content included in the content item. The method further comprises evaluating a review including determining a rating for the content where determining the rating includes normalizing the rating to a first scale. The method further comprises extracting one or more relevant phrases from the review. The method further comprises publishing the content item along with a normalized rating and the one or more phrases.

Abstract: A system and method for generating loans is provided. The system and method of the present disclosure are generally designed to encourage previous and current customers of a financial institution to use the services provided by the financial institution as well as attract new customers to the financial institution. The system generally comprises a computing entity, a processor operably connected to said computing entity via a network, a server operably connected to the processor via the network, and a non-transitory computer-readable medium having instructions stored thereon, wherein said instructions include multiple user interfaces. The user interfaces allow customers to research vehicles in which they may buy. The system also provides users with information about vehicle financing as well as providing financial institutions with information they may use to promote their services.

Abstract: An information providing device acquires a keyword specified from a page on which an advertisement display area used for displaying an advertisement is arranged, selects advertisements corresponding to the keyword from a storing means storing information of each of a plurality of advertisements as display target candidates, and specifies a display target advertisement to be displayed in the advertisement display area of the page from among the display target candidates. Then, the information providing device, in a case where the display target candidate that is not specified among the display target candidates of a same advertiser as that of the specified display target advertisement satisfies a predetermined condition, determines the display target candidate and the display target advertisement as display target advertisements to be displayed in the advertisement display area.

Abstract: Described is a display system for a vehicle. The display system uses one or more active displays integrated into a new vehicle or coupled as an aftermarket product in an existing vehicle. The new vehicle with integrated displays of the system may be provided to a purchaser for a reduced cost for participation in the advertisement system. The system operates to provide nearby vehicle occupants, pedestrians, or others with advertisement and/or emergency messages using the displays. The display system can show advertising messages or emergency messages on the active displays that are relevant to the location of the vehicle. The system may operate to prioritize the advertisement messages or emergency messages that will be displayed based on determinations made by a server of the system.

Abstract: A method implemented on an electronic computing device includes identifying a user of an augmented reality (AR) device. Profile information is obtained for the user based on the identity of the user. An interactive game is activated on the AR device. The interactive game is tailored to the user based on the profile information. One or more rewards are provided to the user for implementing aspects of the interactive game.

Abstract: A management device includes: an application manager that manages a set of application-related information related to target applications subject to management. A first information acquisitor acquires a first information transmitted from a terminal in response to that any target application included in the target applications executed by the terminal. A first information notifier transmits, to the terminal, a second information upon receipt of a request based on a first target application executed by the terminal. A second information indicates at least one target application for which the first information has not been acquired from the terminal by the first information acquisitor. A reward processor performs a reward-granting process, based on that a second target application, included in the at least one target application which is indicated by the second information transmitted by the first information notifier, has been executed by the terminal or has become executable by the terminal.

Abstract: Aspects of the present disclosure generally relate to systems and methods for attributing online advertising campaigns to in-store purchases. In particular embodiments, the system is configured for: 1) receiving and optimizing advertising campaign information; 2) uploading the optimized advertising campaign information to an advertising platform; 3) capturing customer data based on pixel and cookie interaction, including data regarding the advertising campaign; 4) receiving customer identifying information; 5) matching the customer identifying information to the captured customer data; and 6) matching the customer identifying information to in-store purchases.

Abstract: Systems and methods are provided for notifying providers associated with virtual wallets that the virtual wallets are default virtual wallets for consumers and/or communication devices. One exemplary method includes receiving, at a wallet platform, a request, from a wallet provider associated with a virtual wallet, for confirmation that the virtual wallet is a default virtual wallet at a communication device, determining, by the wallet platform, whether the virtual wallet is the default virtual wallet at the communication device, and providing, by the wallet platform, a notification to the wallet provider. In connection therewith, the notification indicates whether or not the virtual wallet is the default virtual wallet at the communication device, thereby permitting the wallet provider to incentivize a consumer associated with the communication device to select the virtual wallet as the default virtual wallet when the virtual wallet is not the default virtual wallet.

Abstract: Efficient translation and load balancing of bid requests is disclosed. For example, a first network interface receives a notice from a publisher and triggering a first interrupt on a first processor. The first processor processes the first interrupt and provides the notice to a notice queue. A request translator executing on a distinct second processor translates the notice into a request. A request router sends the request to an advertiser through a selected network interface, which receives a first response triggering a second interrupt on a third processor. The second processor processes the second interrupt and provides the first response to a response queue. A response translator executing on the second processor translates the first response into an offer, which is sent to the publisher through the first network interface. Meanwhile, a second network interface triggers a third interrupt on a fourth processor after receiving a second response.

Abstract: A system and method for selecting advertisements is disclosed. In example embodiments, a method includes submitting an offer to display an advertisement at a remote device, receiving one or more advertising bids, each bid indicating an advertisement and comprising bid amount, selecting a bid from the one or more advertising bids that results in a highest product, the highest product calculated by multiplying an estimated conversion rate for the advertisement indicated by the bid with the bid amount of the bid, and transmitting the advertisement indicated by the bid to the remote device for display.

Abstract: Systems and methods are disclosed for associating a plurality of Internet-enabled devices with a common user profile for targeting Internet content or advertising. One method includes: receiving, from a plurality of Internet-enabled devices, a plurality of requests for electronic content or advertising; extracting, from each of the plurality of requests, a source IP address and a unique identifier associated with the respective Internet-enabled device; for each source IP address for which requests were received over a predetermined time period from a number of Internet-enabled devices below a threshold number of devices, identifying each possible pair of devices from which requests were received; and for each possible pair of devices, calculating a probability that the pair of devices are owned or operated by a common user.

Abstract: A housing provided with an advertisement display is mounted on a vehicle or a user's article or a user's body; a local communication unit or the like is provided in the housing; and the local communication unit, the mobile terminal are wirelessly connected to each other and the GPS is activated, and the mobile terminal transmits transmission and reception information and location and speed information to the server when the mobile terminal in possession of the user approaches the housing.