Abstract: A social networking system associates one or more objects in the social networking system with a link to content external to the social networking system. This allows information about the object to be used as a proxy for information about the external content. An index associating objects in the social networking system with links to content external to the social networking system is maintained. A received link to external content are parsed into components, such as a domain name, a path, and a query string, and the components are compared to the index to identify an object associated with one or more of the comments of the received link. One or more rules may be applied to increase the likelihood of the identified object having similar subject matter as the external content.

Abstract: Born To Live is use for mitigating obstacles of exponential broadening base logic, inherent in multi-levels tree formation systems, to deriving Pareto efficient system solutions for scheduling fair leveraging treatment frequencies. The disclosed intellectual property know-how is use for working with pools of leveraging contributors, starting with the minimum age of eighteen (18) year old, to applying age ranges interval tabulations, whereby forming Born To Live relational multi-levels tree formation systems. It instructs pre-sorting of leveraging contributors' position assignments sequences base on age's priorities order. Guided by a levels strengths analysis chart constructed, it instructs the formation of adjacent optimal multi-levels trees, for managing obstacles of the next insurmountable incremental in multi-levels tree formation systems.

Abstract: An online system receives an advertisement (“ad”) request identifying an objective for presenting the ad request. The objective specifies a type of interaction with the presented ad request. A threshold battery level is associated with the type of interaction in the ad request that specifies a minimum battery level of a client device to complete the type of interaction. When selecting content for presentation to a user, the online system obtains a battery level of a client device associated with the user and compares the obtained battery level to the threshold battery level. Based on the comparison, the online system determines if to present the ad request to the user. For example, the comparison may prevent presentation of the ad request or penalize a value associated with the ad request if the obtained battery level does not satisfy the threshold battery level.

Abstract: According to various embodiments, techniques and mechanisms described herein facilitate the storage of an image of a rendered webpage on a storage medium. A first message including a request for a webpage may be transmitted to a web server via a communications interface. The webpage request may generate an advertising opportunity bid request for bids to place an advertisement on the requested webpage. A second message to place a bid on the generated advertising opportunity bid request may be transmitted. Information for rendering the webpage is received in response to the webpage request, and an image of the rendered webpage may be stored on a storage medium.

Abstract: A bid for a content slot from a content provider is received. The bid includes a revenue-sharing bid. It is determined that the bid is a winning bid and content is presented from the content provider in the content slot. Presentation details are logged that include a time when the content was presented. At a later time, an indication is received of an action, the indication including an indication that the action is responsive to the content having been presented previously. Based on the action, the content provider is charged an appropriate amount based on the revenue sharing bid.

Abstract: Query threshold values are determined to be used to select advertisements to be displayed in response to a search query. A query threshold value is determined for each query based on query attributes characterizing the query, such as a query frequency, query length, whether the query is a navigational query, etc. By generating a threshold value for each query, and using the query threshold value for selecting advertisements to be displayed for the query (e.g., selecting advertisements having quality scores greater than the query threshold value), the advertisements can better correspond to the query, and thus are more likely to be selected by the user. As a result, the user experience can be enhanced and the advertising revenue can be correspondingly increased.

Abstract: A automated transaction machine (3) is operative to conduct transactions in response to user interaction with a user interface. The transaction machine includes a computer (10) including at least one connected input device (21) for receiving inputs. The computer also includes at least one output device (23) for providing outputs on a screen or other output device responsive to a user interface output (15) from the computer. The computer further includes in software a transaction machine interface (TMI) (18) operative to control the user interface output. The computer further includes in software at least one event processor (16) which interfaces with the TMI. An instruction document (20) accessible by the computer includes command instructions (22). The TMI controls the user interface output responsive to the command instructions. The TMI is operative responsive to input signals and the current user interface output to selectively direct events (17) to an event processor (16) software component.

Abstract: A method for outputting information about a person includes identifying the person utilizing a wireless system upon entry into a physical location, and also includes locating the person within the physical structure. An engagement plan is retrieved based on the identification of the person and output. The engagement plan has information useful for interacting with the person. The engagement plan is created based at least in part on personal information of the person, the preferences of the person, and the past transactions of the person. A system for outputting information about a person, such as a customer, includes an object carried by the person, which is capable of being identified by a wireless system. A wireless interface communicates with the object. A computing device correlates the identification of the object with the person. An output device outputs information relating to the person.

Abstract: A client device or an online system determines a position in an interface presented by a client device for presenting content associated with an application installed on the client device based in part on a bid amount associated with the application. Scores are determined for the application and other applications installed on the client device based on an expected amount of user interaction with each application and bid amounts associated with one or more of the applications. Based on a score associated with an application, a position in the interface for presenting content associated with the application is determined. If the determined position satisfies a position specified by the bid amount and content associated with the application is presented in the determined position for at least a threshold amount of time, an online system charges a third party system associated with the application an amount.

Abstract: This disclosure generally relates to an apparel article, such as an article of clothing, that includes a pre-worn piece as a design element integral with the article of clothing. The pre-worn piece may be, for example, a cut-out of an athletic jersey, a uniform, a shirt or the like, formed in a particular design pattern, that was worn by a member of a sports team such as a professional sports team. In another aspect, the disclosure relates to a method for marketing an article or articles in a line of apparel, such as sporting goods apparel, with such pre-worn pieces affixed to the articles as integral design elements.

Abstract: Methods and systems of modifying content displayed by a mobile device are provided. A region of interest (ROI) of a user is recognized. The ROI may be associated with content being displayed on a display of the mobile device. A time duration of interest based on the ROI is determined. The displayed content is modified based on the ROI, the time duration of interest, and a content type of the displayed content.

Abstract: Disclosed are systems, media, and methods for providing pay-per-access micropayment-based web browsing and server applications. In one aspect, disclosed herein are computer-implemented systems comprising a digital processing device comprising at least one processor, an operating system configured to perform executable instructions, a memory, and a computer program including instructions executable by the digital processing device to create a pay-per-access micropayment-based server application.

Abstract: A mobile device transaction system provides a mechanism by which a user of a mobile device may complete a transaction (for goods or services) with a merchant, using an electronic gift card, or other payment type, generated by through the transaction system and chosen to bypass payment using an authorized credit card, where the user is incentivized to use the mobile device transaction system by the award of rewards points to a user account at the time of the transaction.

Abstract: There is provided an apparatus including: a preference information generation unit for generating preference information; a status determination unit for determining a status of an operation application based on a change in the status of the operation application having a first status for displaying a first operation screen on which registered applications can be selectively executed and a second status for displaying a second operation screen on which display information attracting a user is selectively displayed; a display control unit for selectively displaying the first operation screen and the second operation screen on a display screen based on a determination result; a display information displaying control unit for displaying the display information on the second operation screen based on a determination result; and a processing unit for performing a processing corresponding to an application selected on the first operation screen or display information selected on the second operation screen.

Abstract: The systems and methods described herein enable measurement of the exposure of a user to advertising campaigns across different channels (e.g., websites accessed by web browsers of laptops, desktops, or mobile computers, electronic readers or tablets, applications on mobile devices, and the like) and credit the exposure of the user to the advertisement to a specific advertisement in the campaign along with subsequent shopping events generated by the user, such as visiting product detail pages, visiting the read all reviews page for a product, adding a product to a wish list, adding a product to a shopping cart, subscribing to a product through an online subscription service, and/or purchasing a product.

Abstract: A system and method providing for communication and resolution of utility functions between participants, wherein the utility function is evaluated based on local information at the recipient to determine a cost value thereof. A user interface having express representation of both information elements, and associated reliability of the information. An automated system for optimally conveying information based on relevance and reliability.

Abstract: In one implementation, a computer-implemented method includes receiving, at a computer system, a request to solicit one or more users to generate media content for a campaign; identifying, by the computer system, a plurality of content creating users; obtaining demographic data for a plurality of content consuming users who have accessed the media content that was generated by the plurality of content creating users; determining distributions of the plurality of content consuming users across a plurality of demographic categories; selecting, by the computer system, a portion of the plurality of content creating users based on a comparison of i) the one or more parameters for the campaign and ii) the distributions of the plurality of content consuming users across the plurality of demographic categories; and providing information that identifies an opportunity to generate media content for the campaign.

Abstract: A group targeting system may include an Internet protocol (IP) extraction unit to extract a group IP using a number of accesses per unit time with respect to an IP, and a characteristic determination unit to determine characteristics of a group that uses the group IP through the group IP. The system includes also a targeting unit to provide a targeted service or a targeted advertisement to the group according to the characteristics of the group.

Abstract: A Voice over Internet Protocol (VoIP) targeted advertisement delivery method that is operable in a processor coupled to a memory. The method includes monitoring all outgoing communications on a server in order to identify a VoIP telephony signal. Upon detection of a VoIP telephony signal indicating that a VoIP call setup is in progress, the method determines whether a caller identifier associated with the VoIP telephony signal identifies an associated caller as a candidate for a targeted advertisement delivery. If the caller is a candidate for a targeted advertisement delivery, identifying and retrieving a targeted advertisement for presentation to the caller during the call setup.

Abstract: A super-saturation method for information-media relates to directing information to an electronic media consumer (reader, surfer, viewer, listener, etc.). Embodiments of the present invention facilitate a first media entity substantially offering out of context information placement using a second media entity. A facilitator entity guarantees that a consumer of the second media is a known consumer of the first media. Accordingly, the second media entity presents an out of context information placement. For example, an Internet site “AAA” is oversubscribed with potential paying advertising content at $100 CPM. This site offers advertisers an option to present their advertisements to certified “AAA” viewers, albeit on a non-AAA Internet site, for $50 CPM. The facilitator locates certified AAA viewers at Internet site “BBB” that normally charges $30 CPM. Contracts between AAA, BBB, and the facilitator divide a new revenue stream of $20 CPM among them.