Abstract: Described in detail herein are systems and methods for a distributed adjustment system. The system can include a first and second computing system. The second computing system can scan and decode an identifier encoded in a machine-readable element using a scanner. The identifier can be associated with an account tied to the first computing system. The second computing system can transmit the identifier to a broker system. The account information can include information associated with various physical objects. The second computing system can scan a machine-readable representation encoded with an identifier associated with a physical object. The broker system can determine the account holder information includes information associated with the physical object. The broker system can dynamically adjust the physical object information displayed on the display of the second computing system based on the information retrieved from the account holder information.

Abstract: Systems and methods herein are related to augmented reality (AR) experiences in connection with items offered by entities. One exemplary method includes receiving, at a computing device, an AR search request from a user where the AR search request includes a search criteria and a location. The computing device then searches in a memory for at least one entity consistent with the search criteria and the location. In turn, the computing device returns an AR search response to the user, at an application of a communication device associated with the user. The AR search response includes an AR quotient indicative of a level of an AR experience at the at least one entity, thereby permitting the user to identify the level of the AR experience at the at least one entity prior to deciding to visit the at least one entity.

Abstract: Provided is a process, including: obtaining a coupon issued by a merchant, the coupon being redeemable both on-line, at the merchant's website, and in-store, at a physical location of the merchant; sending the coupon to publishers for presentation to consumers by the publishers on user devices of the consumers; and receiving indications from the user devices of the consumers that the consumers interacted with the coupon, the indications indicating a consumer selection of an in-store redemption option or an on-line redemption option.

Abstract: Improved checkout systems and methods for maintaining, managing and implementing promotion reimbursements are shown and described. Retailers may select promotion programs from a market place. Selected promotions are associated with the retailer's point-of-sale system. When an item within a promotion is detected, a promotion record may be formed. The promotion record may be automatically sent to a promotion originator based upon preset parameters for reimbursement.

Abstract: An apparatus and a method by which a content such as an advertisement corresponding to a user at the reception apparatus side can be selectively outputted to the reception apparatus are provided. A transmission apparatus transmits signaling data (MPD) having a user information setting region, a control information file capable of being accessed or generated applying user information-set data generated by a process for the MPD, and a user information-corresponding advertisement capable of being acquired and reproduced on the basis of description data of the control information file. The reception apparatus sets user information to the user information setting region of the MPD, applies the generated user information-set data to acquire a control information file of a user information-corresponding advertisement, applies the description data of the acquired control information file to acquire the user information-corresponding advertisement, and outputs the user information-corresponding advertisement.

Abstract: Method and system for dynamically adjusting content on at least one electronic display of a plurality N of displays, each display having associated therewith a respective beacon, at least one of the displays viewed by a plurality P of unique viewers during a sampling period Ts, comprising using each respective beacon to determine an average position, dwell time and gaze time of each unique viewer viewing the associated display during the sampling period, calculating an interest factor related to each display based on the average position, dwell time and gaze time, identifying a display and content having a maximal interest factor, and adjusting content on at least one other display of the plurality of displays based on an input related to the display having a maximal interest factor.

Abstract: An online system predicts a performance of a content item campaign based on a set of received target parameters from a content item publisher and compares the predicted performance of the content item campaign to predicted performances of comparison campaigns. The comparison campaigns are selected by performing a plurality of simulations on prior content item campaigns to estimate campaign presentation results for each prior content item campaign if presented to users with the sets of test campaign parameters. After generating histograms based on the estimated results, the online system selects prior content item campaigns for the set of comparison campaigns based on changes in histogram positions of the prior content item campaigns. The online system generates a set of estimated campaign presentation results for the content item campaign and the set of comparison campaigns for comparison.

Abstract: Commerce is suggested based on sensory outputs associated with a mobile device. The sensory outputs may represent any parameter, such as physical location or visual gaze. A product in a merchant's inventor may then be recommended, based on the sensory outputs.

Abstract: There is provided a scheme of communicating reward data from a first application running on a data processing device (100) to a second application on the data processing device (100) for use by the second application. The method comprises the first application obtaining a reward value in response to a user of the first application completing a predetermined task in the first application. In response to a request from the user to claim a reward, the first application generates and transmits: an instruction to place the second application into an interactive state; and reward data, which is generated on the basis of the reward value, for use by the second application in the interactive state. The passing of the reward value from the first application to the second application occurs within the data processing device (100), with no communication between the data processing device (100) and the backend server (200) via the Internet (400) taking place.

Abstract: Systems and methods are described herein for determining user exposures to content, such as content presented by physical objects (e.g., advertisements on billboards). The systems and methods may determine a probability (an “exposure probability”) that a user has viewed or consumed content, information, or other visual media presented by a physical object, such as a billboard, vehicle, sign, or other structure, and provide the determined probability to various attribution systems, such as systems that attribute user engagements (e.g., store visits, app downloads, website visits, product purchases, and so on) to earlier content exposures.

Abstract: An online system receives an advertisement request (“ad request”) including an advertisement from a user and allows the user to create an alternative advertisement for the ad request comprising images presented in an order specified by the user. The online system may identify images from video data included in the ad request or from additional content associated with an object associated with the ad request. Based on selections of identified images by the user and an order in which to present the selected images from the user, the online system generates the alternative advertisement and associates the alternative advertisement with the ad request. One or more criteria are associated with the alternative advertisement, and the online system communicates the alternative advertisement to client devices having characteristics satisfying the criteria rather than video data in the advertisement.

Abstract: A system for use with computing devices each associated with one of a plurality of customers. The system includes a customer application executing on each of the computing devices and a computing system that receives requests, from a requesting portion of the computing devices, to purchase a product not yet available for purchase. The computing system assigns potential reservations to selected winning ones of the customers associated with the requesting portion, receives confirmations from a confirmed portion of the selected winning customers, converts the potential reservations to actual reservations for the confirmed portion, and transmits a code to each of the confirmed portion of the selected winning customers only after the selected winning customer submits validation information that the computing system determines satisfies validation criteria. A merchant transfers the product to one of the customers at a physical store location only if the customer provides the code to the merchant.

Abstract: Systems, methods, and apparatus are disclosed for managing a loyalty program. In some embodiments, a system includes a loyalty program management (LPM) system and a point-of-sale (POS) terminal. The POS terminal is configured to read a membership identifier, identify a plurality of goods, complete a sale of the identified plurality of goods to the member, and transmit, to the loyalty program management system, the read membership identifier and information about the identified plurality of goods. Based on the received information, the LPM system is configured to identify one or more point categories, and update earned loyalty points of the member in each of the identified one or more point categories. The LPM system is further configured to provide the POS terminal with a redemption value to be applied to the sale.

Abstract: The present disclosure is directed toward systems, methods, and non-transitory computer readable media that dynamically modify content distribution campaigns based on triggering conditions and actions. In particular, systems described herein can provide a user interface for display to a publisher device that includes a plurality of selectable options for setting triggering conditions and/or actions. For example, the disclosed systems can utilize a machine learning model to generate suggested triggering conditions and/or actions for one or more content distribution campaigns of a provider. Moreover, the disclosed systems can generate custom rules based on selected triggering conditions and actions and apply the custom rules during execution of digital content campaigns. For instance, the disclosed systems can monitor performance of content campaigns, detect triggering conditions, and dynamically modify digital content campaigns based on actions corresponding to the triggering conditions.

Abstract: A computing system for encouraging the performance of a task comprises association data, a proxy module, a display module, and a reward module. The association data associates tags with stimuli related to performing tasks. The proxy module is configured to receive encoded data, to identify tags in the encoded data that have associated stimuli in the association data, and to generate modified encoded data that includes data representative of at least one of the stimuli. The display module is configured to receive the modified encoded data, to display information based at least in part on the modified encoded data, and to provide at least one mechanism for a user to perform a task related to at least one of the stimuli. The reward module is configured to reward a user for performing tasks related to the stimuli.

Abstract: A system is described for generating one or more rewards for use in a first application on a user processing device in response to user engagement of a second application on the user processing device. The system comprises a user processing device and a reward server arrangement. The user processing device stores instructions defining a first application and a second application. The user processing device further stores instructions defining a content delivery and reward implementation module. The content delivery and reward implementation module is operable to display on a user processing device content obtained from a content and reward delivery server arrangement comprising at least one server, to obtain one or more content viewing rewards from the content and reward delivery server arrangement, and to make the one or more content viewing rewards available for use in the first application. The user processing device further stores instructions defining a monitoring module and a reward module.

Abstract: In accordance with some of the gift messaging based customer acquisition methods, apparatus, and computer-readable media that are described herein, a message for a gift recipient is determined in connection with a gift based on input from a first network node associated with a gift giver. A message notification that includes access information for accessing the gift message is generated. The access information is associated with the message. A request that includes the access information is received from a second network node associated with the gift recipient. Responsive to the request, the message is transmitted to the second network node based on the association between the access information and the message, and auxiliary customer acquisition information is transmitted to the second network node.

Abstract: Information related to a privilege is caused to be presented so as to increase the probability that a user purchases a transaction target. An information processing apparatus detects a predetermined operation of a user which is defined as an operation where purchase motivation for a transaction target is higher than that of an operation to display transaction target information related to the transaction target and which is other than an operation of a user which is necessary to purchase in a transaction site where the transaction target can be purchased. When the predetermined operation is detected, the information processing apparatus causes privilege information related to a privilege which is given to the user to be presented on condition that the user purchases the transaction target targeted by the detected operation.

Abstract: Supplemental content can be determined through a server-side process, wherein a primary content provider can obtain the supplemental content from a supplemental content provider before any of the content is sent to the client device initially requesting the primary content. A primary content provider submits a request that can include an authorization token for the primary content provider, a publisher token including a proxy identifier for the user, application, or client device, and other relevant information. The supplemental content provider can verify the information and select targeted content based on the information. The supplemental content can then be provided to the primary content provider for incorporation with the primary content. The primary content provider can adjust the layout or selection before sending to the client device for display.

Abstract: The disclosure includes technology for providing custom content for display. In an example embodiment, a computer-implemented method includes storing unique customer types in a non-transitory computer storage device; storing in the computer storage device custom contents in association with one or more of the different customer types; receiving at a user device or a server coupled to the user device interaction data from the user device of a user describing an interaction by the user with a site presented for display to the user on the user device; determining by the user device or the server a customer type for the user; querying by the user device or the server the custom contents stored on the computer storage device for a custom content matching the customer type and associated with the interaction data; and presenting the custom content to the user via the display of the user device.