Patents by Inventor B. Reid

B. Reid has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20240296472
    Abstract: Methods and apparatus to correct for deterioration of a demographic model to associate demographic information with media impression information are disclosed. An example method includes estimating first and second ages of audience members based on demographic information; estimating a third age of an audience member who is not included in the audience members; applying a window function to the second ages to determine a distribution of ages based on the third age; multiplying window values by the first ages to determine corrected first age components; dividing a total of the corrected first age components by a sum of the window values to determine an estimated age of the audience member at a first time; and determining the corrected age of the audience member at a second time based on the estimated age of the audience member at the first time and a time difference between the first and second times.
    Type: Application
    Filed: May 3, 2024
    Publication date: September 5, 2024
    Inventors: Michael Sheppard, Jonathan Sullivan, Matthew B. Reid, Alejandro Terrazas
  • Publication number: 20240232252
    Abstract: Disclosed examples determine a unique audience exposed to media while reducing memory resources of a computing device. Example instructions program programmable circuitry to log a plurality of impressions corresponding to media accessed at client devices; generate a first value based on a count of the impressions and a count of users of a database proprietor that accessed the media; generate a second value based on the first value and a count of demographic impressions logged by the database proprietor; and determine a unique audience size based on the second value.
    Type: Application
    Filed: March 21, 2024
    Publication date: July 11, 2024
    Applicant: The Nielsen Company (US), LLC
    Inventors: Michael Sheppard, Jonathan Sullivan, Peter Lipa, Matthew B. Reid, Peter C. Doe, Peng Fei Yi
  • Publication number: 20240228941
    Abstract: The claimed invention is directed towards a novel combination cell electroporation/cell culturing apparatus which can be termed a cell culture dish suitable for in vitro electroporation, and towards a device suitable for in vivo electroporation—both useful in methods suitable for the generation of developmentally-activated, pluripotent, pluripotent-like, multipotent, and/or self-renewing cells which are capable of beginning to differentiate in culture into a variety of cell types and capable of further differentiation in vivo. The claimed invention is also directed towards the generation of desirable, differentiating somatic cell populations transplantable to animals or patients, genetic modification of endogenous and exogenous cells, and the treatment of patients suffering from diseases that may be ameliorated by these methods. This invention also provides methods for preventing, treating, or retarding disease, for example, immunodeficiency virus (e.g. HIV-1, HIV-2, SIV, FIV, etc.) infection.
    Type: Application
    Filed: December 4, 2023
    Publication date: July 11, 2024
    Inventor: Christopher B. Reid
  • Patent number: 11983730
    Abstract: Methods and apparatus to correct for deterioration of a demographic model to associate demographic information with media impression information are disclosed. An example method includes estimating first and second ages of audience members based on demographic information; estimating a third age of an audience member who is not included in the audience members; applying a window function to the second ages to determine a distribution of ages based on the third age; multiplying window values by the first ages to determine corrected first age components; dividing a total of the corrected first age components by a sum of the window values to determine an estimated age of the audience member at a first time; and determining the corrected age of the audience member at a second time based on the estimated age of the audience member at the first time and a time difference between the first and second times.
    Type: Grant
    Filed: June 30, 2022
    Date of Patent: May 14, 2024
    Assignee: The Nielsen Company (US), LLC
    Inventors: Michael Sheppard, Jonathan Sullivan, Matthew B. Reid, Alejandro Terrazas
  • Patent number: 11971922
    Abstract: Disclosed examples determine a unique audience exposed to media while reducing memory resources of a computing device. Example instructions program programmable circuitry to log a plurality of impressions corresponding to media accessed at client devices; generate a first value based on a count of the impressions and a count of users of a database proprietor that accessed the media; generate a second value based on the first value and a count of demographic impressions logged by the database proprietor; and determine a unique audience size based on the second value.
    Type: Grant
    Filed: January 23, 2023
    Date of Patent: April 30, 2024
    Assignee: The Nielsen Company (US), LLC
    Inventors: Michael R. Sheppard, Jonathan Sullivan, Peter Lipa, Matthew B. Reid, Peter C. Doe, Peng Fei Yi
  • Patent number: 11859168
    Abstract: The claimed invention is directed towards a novel combination cell electroporation/cell culturing apparatus which can be termed a cell culture dish suitable for in vitro electroporation, and towards a device suitable for in vivo electroporation—both useful in methods suitable for the generation of developmentally-activated, pluripotent, pluripotent-like, multipotent, and/or self-renewing cells which are capable of beginning to differentiate in culture into a variety of cell types and capable of further differentiation in vivo. The claimed invention is also directed towards the generation of desirable, differentiating somatic cell populations transplantable to animals or patients, genetic modification of endogenous and exogenous cells, and the treatment of patients suffering from diseases that may be ameliorated by these methods. This invention also provides methods for preventing, treating, or retarding disease, for example, immunodeficiency virus (e.g. HIV-1, HIV-2, SIV, FIV, etc.) infection.
    Type: Grant
    Filed: September 24, 2019
    Date of Patent: January 2, 2024
    Inventor: Christopher B. Reid
  • Publication number: 20230340397
    Abstract: The claimed invention is directed towards a novel combination cell electroporation/cell culturing apparatus which can be termed a cell culture dish suitable for in vitro electroporation, and towards a device suitable for in vivo electroporation—both useful in methods suitable for the generation of developmentally-activated, pluripotent, pluripotent-like, multipotent, and/or self-renewing cells which are capable of beginning to differentiate in culture into a variety of cell types and capable of further differentiation in vivo. The claimed invention is also directed towards the generation of desirable, differentiating somatic cell populations transplantable to animals or patients, genetic modification of endogenous and exogenous cells, and the treatment of patients suffering from diseases that may be ameliorated by these methods. This invention also provides methods for preventing, treating, or retarding disease, for example, immunodeficiency virus (e.g. HIV-1, HIV-2, SIV, FIV, etc.) infection.
    Type: Application
    Filed: September 24, 2019
    Publication date: October 26, 2023
    Inventor: Christopher B. REID
  • Publication number: 20230283820
    Abstract: Methods, apparatus, systems and articles of manufacture are disclosed to identify co-relationships between media using social media. An example apparatus includes an audience estimator to: estimate a first audience of first media based on a first set of media-exposure social media messages corresponding to client devices referencing the first media, and estimate a second audience of second media based on a second set of media-exposure social media messages corresponding to the client devices referencing the second media.
    Type: Application
    Filed: March 14, 2023
    Publication date: September 7, 2023
    Inventors: Michael Sheppard, Matthew B. Reid, Alejandro Terrazas, Jonathan Sullivan, Peter Lipa
  • Patent number: 11638053
    Abstract: Methods, apparatus, systems and articles of manufacture are disclosed to identify co-relationships between media using social media. An example apparatus includes an audience estimator to: estimate a first audience of first media based on a first set of media-exposure social media messages corresponding to client devices referencing the first media, and estimate a second audience of second media based on a second set of media-exposure social media messages corresponding to the client devices referencing the second media.
    Type: Grant
    Filed: October 26, 2020
    Date of Patent: April 25, 2023
    Assignee: The Nielsen Company (US), LLC
    Inventors: Michael Sheppard, Matthew B. Reid, Alejandro Terrazas, Jonathan Sullivan, Peter Lipa
  • Patent number: 11562015
    Abstract: Methods and apparatus for determining a unique audience exposed to media while reducing memory resources of a computing device are disclosed herein. An example apparatus includes memory; instructions in the apparatus; and processor circuitry to execute the instruction to, based on impression requests from a plurality of client devices via a network, log a plurality of impressions corresponding to media accessed at the client devices; generate a product by multiplying a count of the impressions by a square of a count of registered users of a database proprietor exposed to the media; generate a quotient by dividing the product by a count of demographic impressions logged by the database proprietor; and determine a unique audience size based on a square root of the quotient.
    Type: Grant
    Filed: January 21, 2022
    Date of Patent: January 24, 2023
    Assignee: The Nielsen Company (US), LLC
    Inventors: Michael R. Sheppard, Jonathan Sullivan, Peter Lipa, Matthew B. Reid, Peter C. Doe, Peng Fei Yi
  • Publication number: 20220405786
    Abstract: Methods and apparatus to correct for deterioration of a demographic model to associate demographic information with media impression information are disclosed. An example method includes estimating first and second ages of audience members based on demographic information; estimating a third age of an audience member who is not included in the audience members; applying a window function to the second ages to determine a distribution of ages based on the third age; multiplying window values by the first ages to determine corrected first age components; dividing a total of the corrected first age components by a sum of the window values to determine an estimated age of the audience member at a first time; and determining the corrected age of the audience member at a second time based on the estimated age of the audience member at the first time and a time difference between the first and second times.
    Type: Application
    Filed: June 30, 2022
    Publication date: December 22, 2022
    Inventors: Michael Sheppard, Jonathan Sullivan, Matthew B. Reid, Alejandro Terrazas
  • Patent number: 11496433
    Abstract: Methods, apparatus, systems and articles of manufacture are disclosed to estimate demographics of users employing social media. An example method disclosed herein includes (1) identifying a social media message regarding an asset, the social media message associated with a user identifier associated with the user, (2) determining demographics associated with a group of people exposed to the asset, (3) associating the user identifier with the asset, and (4) repeating (1) to (3). The example method also includes (5) combining demographics associated with two or more different groups of people with which the user identifier is associated to estimate a demographic profile for the user.
    Type: Grant
    Filed: June 24, 2019
    Date of Patent: November 8, 2022
    Assignee: THE NIELSEN COMPANY (US), LLC
    Inventors: Michael Richard Sheppard, Matthew B. Reid, Alejandro Terrazas, Peter Otto Robert Lipa, Brian George Schiller
  • Publication number: 20220298468
    Abstract: The claimed invention is directed towards equipment, methods and compositions involving application of an Electric field that are suitable for in vivo electroporation, in vitro application of an Electric field and the generation of developmentally-activated, totipotent, pluripotent, pluripotent-like, multipotent, and/or self-renewing cells which are capable of beginning to differentiate in culture into a variety of cell types and capable of further differentiation in vivo. The claimed invention is also directed towards the generation of desirable, differentiating somatic cell populations transplantable to animals or patients, to drug screening and drug discovery, cellular therapy, immunotherapy, gene therapy, tissue engineering, and the treatment of patients suffering from diseases that may be ameliorated by these methods. This invention also provides methods for preventing, treating, or retarding disease, for example, immunodeficiency virus (e.g. HIV-1, HIV-2, SIV, FIV, etc.) infection.
    Type: Application
    Filed: September 24, 2020
    Publication date: September 22, 2022
    Inventors: Christopher B REID, Melissa BRAGA, Lillian N SANTAMARIA, Ashley N WICKREMA, Marinne D WICKREMA, Anthony HAO DINH, Yaman EKSIOGLU, Mat HOANG HO
  • Patent number: 11381860
    Abstract: Methods and apparatus to correct for deterioration of a demographic model to associate demographic information with media impression information are disclosed. An example method includes estimating first and second ages of audience members based on demographic information; estimating a third age of an audience member who is not included in the audience members; applying a window function to the second ages to determine a distribution of ages based on the third age; multiplying window values by the first ages to determine corrected first age components; dividing a total of the corrected first age components by a sum of the window values to determine an estimated age of the audience member at a first time; and determining the corrected age of the audience member at a second time based on the estimated age of the audience member at the first time and a time difference between the first and second times.
    Type: Grant
    Filed: January 22, 2021
    Date of Patent: July 5, 2022
    Assignee: The Nielsen Company (US), LLC
    Inventors: Michael Sheppard, Jonathan Sullivan, Matthew B. Reid, Alejandro Terrazas
  • Publication number: 20220167037
    Abstract: Methods and apparatus to correct for deterioration of a demographic model to associate demographic information with media impression information are disclosed. An example method includes estimating first and second ages of audience members based on demographic information; estimating a third age of an audience member who is not included in the audience members; applying a window function to the second ages to determine a distribution of ages based on the third age; multiplying window values by the first ages to determine corrected first age components; dividing a total of the corrected first age components by a sum of the window values to determine an estimated age of the audience member at a first time; and determining the corrected age of the audience member at a second time based on the estimated age of the audience member at the first time and a time difference between the first and second times.
    Type: Application
    Filed: January 22, 2021
    Publication date: May 26, 2022
    Inventors: Michael Sheppard, Jonathan Sullivan, Matthew B. Reid, Alejandro Terrazas
  • Publication number: 20220147559
    Abstract: Methods and apparatus for determining a unique audience exposed to media while reducing memory resources of a computing device are disclosed herein. An example apparatus includes memory; instructions in the apparatus; and processor circuitry to execute the instruction to, based on impression requests from a plurality of client devices via a network, log a plurality of impressions corresponding to media accessed at the client devices; generate a product by multiplying a count of the impressions by a square of a count of registered users of a database proprietor exposed to the media; generate a quotient by dividing the product by a count of demographic impressions logged by the database proprietor; and determine a unique audience size based on a square root of the quotient.
    Type: Application
    Filed: January 21, 2022
    Publication date: May 12, 2022
    Inventors: Michael R. Sheppard, Jonathan Sullivan, Peter Lipa, Matthew B. Reid, Peter C. Doe, Peng Fei Yi
  • Patent number: 11232148
    Abstract: Methods and apparatus for determining a unique audience exposed to media while reducing memory resources of a computing device are disclosed herein. An example apparatus includes means for logging a plurality of impressions based on impression requests from a plurality of client devices, the plurality of impressions corresponding to media accessed at the client devices; means for obtaining counts, the obtaining means to: obtain a count of demographic impressions logged by a database proprietor; and obtain a count of registered users of the database proprietor exposed to the media; and means for determining a unique audience size by: multiplying a count of the plurality of impressions by a square of the count of the registered users to generate a product; dividing the product by the count of the demographic impressions to generate a quotient; and determining the unique audience size based on a square root of the quotient.
    Type: Grant
    Filed: April 7, 2021
    Date of Patent: January 25, 2022
    Assignee: The Nielsen Company (US), LLC
    Inventors: Michael R. Sheppard, Jonathan Sullivan, Peter Lipa, Matthew B. Reid, Peter C. Doe, Peng Fei Yi
  • Publication number: 20210234776
    Abstract: Methods and apparatus for determining a unique audience exposed to media while reducing memory resources of a computing device are disclosed herein. An example apparatus includes means for logging a plurality of impressions based on impression requests from a plurality of client devices, the plurality of impressions corresponding to media accessed at the client devices; means for obtaining counts, the obtaining means to: obtain a count of demographic impressions logged by a database proprietor; and obtain a count of registered users of the database proprietor exposed to the media; and means for determining a unique audience size by: multiplying a count of the plurality of impressions by a square of the count of the registered users to generate a product; dividing the product by the count of the demographic impressions to generate a quotient; and determining the unique audience size based on a square root of the quotient.
    Type: Application
    Filed: April 7, 2021
    Publication date: July 29, 2021
    Inventors: Michael R. Sheppard, Jonathan Sullivan, Peter Lipa, Matthew B. Reid, Peter C. Doe, Peng Fei Yi
  • Patent number: 10979324
    Abstract: Methods and apparatus for determining a unique audience exposed to media while reducing memory resources of a computing device are disclosed herein. Example instructions cause a machine to at least, based on impression requests from a plurality of client devices via a network, log a plurality of impressions corresponding to media accessed at the client devices; obtain a count of demographic impressions logged by a database proprietor; obtain a count of registered users of the database proprietor exposed to the media; and execute a process to determine a unique audience size by multiplying a count of the plurality of impressions by a square of the count of the registered users to generate a product; dividing the product by the count of the demographic impressions to generate a quotient; and determining the unique audience size based on a square root of the quotient.
    Type: Grant
    Filed: January 13, 2020
    Date of Patent: April 13, 2021
    Assignee: The Nielsen Company (US), LLC
    Inventors: Michael R. Sheppard, Jonathan Sullivan, Peter Lipa, Matthew B. Reid, Peter C. Doe, Peng Fei Yi
  • Publication number: 20210044849
    Abstract: Methods, apparatus, systems and articles of manufacture are disclosed to identify co-relationships between media using social media. An example apparatus includes an audience estimator to: estimate a first audience of first media based on a first set of media-exposure social media messages corresponding to client devices referencing the first media, and estimate a second audience of second media based on a second set of media-exposure social media messages corresponding to the client devices referencing the second media.
    Type: Application
    Filed: October 26, 2020
    Publication date: February 11, 2021
    Inventors: Michael Sheppard, Matthew B. Reid, Alejandro Terrazas, Jonathan Sullivan, Peter Lipa