Abstract: Methods and systems for processing input by a computing device are presented. One method includes operations for receiving images of a control device that includes an object section, and for determining a location of the control device utilizing image analysis for each captured image. Additionally, the movement of the control device is tracked based on the determined locations, where the tracking of the movement includes receiving inertial sensor information obtained by sensors in the control device, and determining an orientation of the control device based on the sensor information. Additionally, the method includes an operation for translating the movement and orientation of the control device into input for a game executing in the computing device, where the input is translated into a motion and orientation of an object in the game based on the movement of the control device.

Abstract: Increasing a number of advertising impressions in a system configured to facilitate user interaction with an interactive environment containing one or more advertising targets is described. A scene of a portion of the simulated environment is displayed from a camera point of view (camera POV) on a video display. The scene may change as the camera POV changes in response to movement of the camera POV along a camera path during the user's interaction with the simulated environment. Modifying the camera path or a camera field of view can place more of an advertising target within the displayed scene to increase a likelihood of generating an advertising impression. The advertising target is characterized by a field of attraction of the camera POV that is customized to an angle of approach and speed of approach of the camera POV.

Abstract: Devices, systems, and method are provided for wireless coded communication (WCC) devices, which are configured for wireless communication with other devices, e.g., over a network. A WCC device is a type of internet of things (IOT) device that can sense data, process data, send data, respond to data requests and exchange data with other WCC device, a network device, a user device, and/or systems over the internet. In some configurations, a WCC device may include a power source that enables usage of low power, e.g., to send data that is sensed, request data and/or communicate data wirelessly. WCC devices maybe function as standalone devices or may be integrated into other devices. In some configurations, a WCC device may include power harvesting circuitry, including power harvesting user controls. A WCC device may be pre-configured or coded to report occurrence of an event, log an event, log state, cause an action, send a message or request data from one or more end nodes.

Abstract: Devices, systems, and method are provided for wireless coded communication (WCC) devices, which are configured for wireless communication with other devices, e.g., over a network. A WCC device is a type of internet of things (IOT) device that can sense data, process data, send data, respond to data requests and exchange data with other WCC device, a network device, a user device, and/or systems over the internet. In some configurations, a WCC device may include a power source that enables usage of low power, e.g., to send data that is sensed, request data and/or communicate data wirelessly. WCC devices maybe function as standalone devices or may be integrated into other devices. In some configurations, a WCC device may include power harvesting circuitry, including power harvesting user controls. A WCC device may be pre-configured or coded to report occurrence of an event, log an event, log state, cause an action, send a message or request data from one or more end nodes.

Abstract: A non-transitory computer readable storage medium stores one or more computer programs adapted to cause a processor based system to execute steps that include analyzing an image, identifying one or more faces in the image using a face recognition technique, designating at least one of the identified faces collectively as a first area of interest, and determining whether an insertion area exists in the image where additional content can be inserted without obstructing the first area of interest. Another computer program is adapted to cause a processor based system to execute steps that include determining whether the insertion area can be divided into two or more regions based on color. Methods and processor based apparatuses that perform one or more of these steps are also disclosed.

Abstract: Increasing a number of advertising impressions in a system configured to facilitate user interaction with an interactive environment containing one or more advertising targets is described. A scene of a portion of the simulated environment is displayed from a camera point of view (camera POV) on a video display. The scene may change as the camera POV changes in response to movement of the camera POV along a camera path during the user's interaction with the simulated environment. Modifying the camera path or a camera field of view can place more of an advertising target within the scene displayed on the video display to increase a likelihood of generating an advertising impression compared to a likelihood of generating an advertising impression without the modification.

Abstract: Methods and systems for processing input by a computing device are presented. One method includes operations for receiving images of a control device that includes an object section, and for determining a location of the control device utilizing image analysis for each captured image. Additionally, the movement of the control device is tracked based on the determined locations, where the tracking of the movement includes receiving inertial sensor information obtained by sensors in the control device, and determining an orientation of the control device based on the sensor information. Additionally, the method includes an operation for translating the movement and orientation of the control device into input for a game executing in the computing device, where the input is translated into a motion and orientation of an object in the game based on the movement of the control device.

Abstract: Computer implemented methods, apparatus and systems for enabling interactive interfacing with a computer game program are provided. One system includes an input device to accept and transmit user input to the computer game program. The system also includes a computing device for executing the computer game having an interactive component that is responsive to the user input. The computing devices is in communication with the input device for receiving and processing the user input. The computer device is also configured to apply a gearing parameter during processing of the user input, wherein the applied gearing parameter defines a scaling ratio between the user input and a rate at which the interactive component responds during execution of the computer game.

Abstract: Streaming content may be delivered through a combination of broadcast and a backchannel. A desired streamlet may be selected from the packet of information and presented with a display. A remainder of a data stream associated with the streamlet may be requested and received from via a backchannel while the desired streamlet is being presented. The remaining data stream may then be presented with the display.

Abstract: A method for use in presenting content includes the steps of generating an event in a software program and presenting content to a user in response to the event. The content may reflect one or more real-world events occurring after the software program has been released.

Abstract: A game controller includes an image capture unit; a body; at least one input device assembled with the body, the input device manipulable by a user to register an input from the user; an inertial sensor operable to produce information for quantifying a movement of said body through space; and at least one light source assembled with the body; and a processor coupled to the image capture unit and the inertial sensor. The processor is configured to track the body by analyzing a signal from the inertial sensor and analyzing an image of the light source from the image capture unit. The processor is configured to establish a gearing between movement of the body and actions to be applied by a computer program.

Abstract: Computer implemented methods, apparatus and systems for enabling interactive interfacing with a computer game program are provided. One method provides an input device to accept and transmit user input to the computer game program. The input device enables activation of one or more gearing parameters associated with interactive components of the computer game program. In another operation, the method identifies an interactive component of the computer game program. The interactive component used to receive the transmitted user input to enable the interactive interfacing. In yet another operation the method detects user input to apply one of the gearing parameters to the interactive component if so dictated by the transmitted user input. The applied gearing parameter used to define a scaling ratio between the user input and a rate at which the interactive component reacts during execution of the computer game program.

Abstract: Real-time participation within a media presentation is disclosed. A participant overlay may be generated by preprocessing a media presentation captured in real time with a camera to extract a time-variant metadata stream associated with one or more interactive regions depicted in the media presentation. The participant overlay includes simulated physics, which may include boundaries of the interactive regions defined in accordance with content in said media presentation. A participant's interaction with said media presentation through the interactive regions may be captured and combined with the media presentation for display on a display. The interaction may comprise a user action upon one or more elements in the media presentation, a user action expressed in the media presentation through an avatar, or a user action in said media presentation in connection with a game element.

Abstract: A system and method for recording and playback of game data is provided. A recording engine may be configured to record and playback game data, including broadcast data received over a network. The recording engine may be included in a game console or at other network-enabled devices, such as a desktop computer. The recording engine may be configured to record the game data in a buffer memory, an archival memory, and to assist in the display of the game (e.g., interacting with a graphics processing unit). Game data stored in the buffer memory may later be transferred to the archival memory. Playback commands may be operable when a portion of the game broadcast has been recorded. When a playback command is received, the game recording engine may access a portion of the game data from buffer or archival memory and displays a selected portion and may be subject to certain seek functions (e.g., fast forward and rewind). Spectators may be able to independently archive and playback game data using local memory.

Abstract: A method for use in presenting content includes the steps of generating an event in a software program and presenting content to a user in response to the event. The content may reflect one or more real-world events occurring after the software program has been released.

Abstract: Systems, methods and computer readable media are provided for rendering virtual reality content. One example system includes a housing to be attached to a head of a user using a strap that connects to the housing. Display optics are integrated in the housing and are oriented on an internal side of the housing that is configured for orientation toward eyes of the user when the housing is attached to the head of the user. Further, electronics are integrated with the housing and a holder is integrated in the housing. The holder is configured to retain a smartphone. When the smartphone is retained by the holder a screen of the smartphone is oriented toward the display optics of the housing. A connector is integrated in the housing to enable connection of the smartphone to the electronics when the smartphone is retained by the holder. The smartphone includes a camera facing away from the display optics.

Abstract: A method for use in advertising includes initiating playing of interactive content, suspending playing of the interactive content, displaying an advertisement, and resuming playing of the interactive content. A computer program product includes a medium embodying a computer program for causing a computer to perform these operations, and a system for use in advertising includes a display and a processing system configured to perform these operations.

Abstract: Real-time participation within a media presentation is disclosed. A participant overlay may be generated by preprocessing a media presentation to extract a time-variant metadata stream associated with one or more interactive regions depicted in the media presentation. The participant overlay includes simulated physics, which may include boundaries of the interactive regions defined in accordance with content in said media presentation. A participant's interaction with said media presentation through the interactive regions may be captured and combined with the media presentation for display on a display. The interaction may comprise a user action upon one or more elements in the media presentation, a user action expressed in the media presentation through an avatar, or a user action in said media presentation in connection with a game element.

Abstract: Apparatus, methods and systems for interfacing a controller with a gaming system to interact with a computer program rendering interactive content on a display are presented. In one embodiment, a controller includes a handle, a connector and an attachment. The handle has an elongated shape, which includes opposite first and second ends, and is configured to be held by a single hand of a user during operation. The handle's second end, aimed towards the display during operation, holds the connector. The attachment includes two interfaces: a visual interface for communication with the gaming system, and a connector interface that is coupled to the connector in the handle. The attachment can be coupled and decoupled to the connector and allows the gaming system to visually track the location of the handle via the visual interface. In another embodiment, the attachment provides additional communication capabilities.

Abstract: A non-transitory computer readable storage medium stores one or more computer programs adapted to cause a processor based system to execute steps that include analyzing an image, identifying one or more faces in the image using a face recognition technique, designating at least one of the identified faces collectively as a first area of interest, and determining whether an insertion area exists in the image where additional content can be inserted without obstructing the first area of interest. Another computer program is adapted to cause a processor based system to execute steps that include determining whether the insertion area can be divided into two or more regions based on color. Methods and processor based apparatuses that perform one or more of these steps are also disclosed.