Abstract: A multi-stylus printing head cell in which a plurality of styli or electrodes are placed in and bonded to a plurality of parallel grooves formed in one of the major surfaces of a base in such a way that one end portions of the styli may extended out of the base; the exposed conductors of a flat flexible cable are overlaid upon the styli and made into electrical connection therewith; a retaining plate is placed over the exposed conductors; and the legs or side walls of a U-shaped holder are folded inwards over the retaining plate, whereby the base, the styli, the flat flexible cable, the retainer and the holder may be securely held as a unitary construction.