TRAY CONFIGURED FOR PACKAGING, PACKAGED PRODUCT ASSEMBLY, AND METHOD FOR PACKAGING A PRODUCT
A tray configured for packaging is provided. The tray may include a substantially planar portion and a curved perimeter portion extending from the substantially planar portion. One or more cutout portions may be defined in the substantially planar portion. The tray may also include a handle that may be grasped during insertion into, or removal from a rear cover of an accessory unit. In this regard, the substantially planar portion and the curved perimeter portion of the tray may support a recessed portion of the rear cover of the accessory unit when received therein. Thus, issues with respect to deformation of the recessed portion, which may be formed from a flexible material, may be avoided. The tray may be part of a packaging system that further includes a box and a lid.
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This application claims the benefit under 35 U.S.C. 119(e) of U.S. Provisional Application No. 61/618,523, filed Mar. 30, 2012, and entitled “TRAY CONFIGURED FOR PACKAGING, PACKAGED PRODUCT ASSEMBLY, AND METHOD FOR PACKAGING A PRODUCT,” and which is incorporated by reference herein in its entirety for all purposes.
TECHNICAL FIELDThe present disclosure relates generally to packaging for products, and more particularly to methods, apparatuses, and assemblies for packaging products.
BACKGROUNDCompetition in the consumer products markets has led manufacturers to improve not only the products they sell, but also the packaging therefor. In this regard, appealing retail packaging may encourage purchase of products that a consumer may otherwise overlook. Accordingly, design considerations for packaging have become increasingly more important.
In addition to having aesthetic appeal, packaging should protect the product such that it is not damaged or deformed during shipping. Regardless of whether or not the deformation is reversible, a user may prefer that a product arrive in an undeformed condition. While many designs and techniques used to package products have generally worked well in the past, there is always a desire to improve packaging, such that improved functionality and/or appearance is provided.
SUMMARYAn accessory unit for a consumer electronic device may include a rear cover that may receive the consumer electronic device therein, and a front flap that pivots relative thereto to either allow for use of the consumer electronic device or protect a screen thereof. The recessed portion of the accessory unit may be formed from a flexible material such that it conforms to the shape of the consumer electronic device. However, during shipping or handling thereof it may be possible for the recessed portion of the rear cover to become deformed as a result of forces applied thereto.
Accordingly, the present disclosure provides a tray that is configured for packaging an accessory unit. In this regard, the tray may include a substantially planar portion and a curved perimeter portion that are respectively configured to support a bottom wall and a sidewall of the recessed portion of the accessory unit. For example, the substantially planar portion and the curved perimeter portion may be sized and shaped similarly to the bottom wall and the sidewall of the recessed portion of the accessory unit. The curved perimeter portion may extend to a rim that engages a frame coupled to the recessed portion of the accessory unit such that the tray is retained in the recessed portion.
The substantially planar portion of the tray may have cutout portions therein. The cutout portions may allow a consumer to view through the tray such that the consumer is quickly able to determine that the tray is a piece of packaging materials that should be discarded, as opposed to a portion of the accessory unit itself. In some embodiments, the cutout portions may also extend through the curved perimeter portion of the tray such that the tray defines flaps that extend from a center section. Further, score lines may be provided that extend between the cutout portions and facilitate folding of the flaps such that insertion and removal of the tray with respect to the recessed portion of the accessory unit may be facilitated. A handle feature such as a pull-tab or a raised portion with an aperture therethrough may also assist the user during insertion or removal of the tray.
A packaging system for the accessory unit may include a box and lid, in addition to the tray. Thereby, the tray may be inserted into the recessed portion of the accessory unit, and the accessory unit may then be inserted into the box and the lid closed. Accordingly, a packaged product assembly may mitigate deformation of the recessed portion of the accessory unit that may otherwise occurring during shipping or handling of the accessory unit.
Other apparatuses, methods, features and advantages of the disclosure will be or will become apparent to one with skill in the art upon examination of the following figures and detailed description. It is intended that all such additional systems, methods, features and advantages be included within this description, be within the scope of the disclosure, and be protected by the accompanying claims.
The included drawings are for illustrative purposes and serve only to provide examples of possible structures and arrangements for the disclosed trays, packaging systems, packaged product assemblies, and methods for packaging. These drawings in no way limit any changes in form and detail that may be made to the disclosure by one skilled in the art without departing from the spirit and scope of the disclosure.
Exemplary applications of apparatuses, assemblies, systems, and methods according to the present disclosure are described in this section. These examples are being provided solely to add context and aid in the understanding of the disclosure. It will thus be apparent to one skilled in the art that the present disclosure may be practiced without some or all of these specific details. In other instances, well known process steps have not been described in detail in order to avoid unnecessarily obscuring the present disclosure. Other applications are possible, such that the following examples should not be taken as limiting.
Improved packaging that protects a product is desirable. Thus, a consumer may be presented with a product in new and undamaged condition. Improved aesthetic appeal for packaging also remains desirable, particularly when the packaging is employed for retail sale of a product. Further, packaging that simplifies the process for accessing the product may also be desirable to consumers.
In this regard,
The tray 100A may further comprise a curved perimeter portion 106A that extends from the substantially planar portion 102A. In the embodiment of the tray 100 illustrated in
The tray 100A may additionally include a handle feature 110A. The handle feature 110A may be configured for grasping the tray 100A during insertion into, or removal from, an accessory unit. In the embodiment of the tray 100A illustrated in
As illustrated in
The tray 100A may be formed from a variety of materials. However, in one embodiment the tray 100A may comprise a molded fiber material. The molded fiber material may define a smooth inner surface 122A (see, e.g.,
Various other embodiments of trays are also provided. The additional embodiments of trays may include many of the features of the first embodiment of a tray 100A illustrated in
The handle feature 110B of the tray 100B also differs. As illustrated, the handle feature 110B comprises a raised portion 126B with an aperture 128B therethrough. The raised portion 126B may include a substantially planar ring 130B that surrounds the aperture 128B. The raised portion 126B of the handle feature 110B may define an annular pocket that is accessible through the aperture 128B. Thereby, a user may be able to grasp the tray 100B my extending one or more fingers through the aperture 128B and curl his or her fingers into contact with the outer surface 124B of the tray (e.g., at the substantially planar ring 130B of the raised portion 126B). Additionally, the user may press his or her thumb against the inner surface 122B of the tray 100B (e.g., at the raised portion 126B or the substantially planar portion 100B) in order to stabilize the tray while grasping the handle feature 110B.
A third embodiment of a tray 100C configured for packaging is illustrated in
However, the cutout portions 104C of the tray 100C differ from the above-described embodiments of cutout portions. In particular, the cutout portions 104C extend not only through the substantially planar portion 102C, but also through the curved perimeter portion 106C. Extending the cutout portions 104C through the curved perimeter portion 106C may provide the tray 100C with additional flexibility, which may assist a user in installing the tray in, and removing the tray from, an accessory unit.
The tray 100C additionally includes a plurality of score lines 134C defined in the substantially planar portion 102C. As illustrated, the score lines 134C may extend between the cutout portions 104C around the handle feature 110C. Thus, the score lines 134C may divide the substantially planar portion 102C into a center section 136C, which may surround the handle feature 110C, and a plurality of flaps 138C that are foldable relative to the center section. The flaps 138C may also respectively include portions of the curved perimeter portion 106C extending therefrom.
As illustrated in
In this regard,
As illustrated, the accessory unit 200 may comprise a front flap 202 and a rear cover 204. The front flap 202 may include a plurality of segments 206 and a folding region 208 positioned between each of the segments. The folding regions 208 may be configured to allow the segments 206 to fold with respect to each other. The front flap 202 may also include an end region 210. The end region 210 hingedly couples the front flap 202 to the rear cover 204.
The rear cover 204 may include a recessed portion 212 and a frame 214. The recessed portion 212 may include a plurality of sidewalls 216 and a bottom wall 218 that collectively define a chamber 220. The frame 214 may be coupled to the recessed portion 212 and extend about an opening 222 of the chamber 220. The recessed portion 212 of the rear cover 204 may be formed from a flexible material. Additionally, the frame 214 may be formed from a material that is more rigid than the flexible material of the recessed portion 212. In this regard, the frame 214 of the rear cover 204 may be configured to retain a consumer electronic device in the chamber 220.
Due to the recessed portion 212 of the rear cover 204 of the accessory unit 200 being formed from a flexible material, it may be possible for the recessed portion to collapse, dent, or otherwise become deformed when a consumer electronic device is not held therein. For example, during shipment of the accessory unit 200, the accessory unit may be compressed or otherwise subjected to forces that affect the shape of the recessed portion 212.
Accordingly, the trays 100 discussed herein may be employed as packaging configured to support the accessory unit 200. In this regard,
As illustrated in
Accordingly, each of the above-described embodiments of a tray 100 may function to support the accessory unit 200 by respectively engaging the bottom wall 218 and the sidewalls 216 of the recessed portion 212 of the rear cover 204 with the similarly shaped substantially planar portion 102 and curved perimeter portion 106 of the trays. Thus, each embodiment of the tray 100 may resist deformation of the recessed portion 212 of the rear cover 204 by providing support thereto.
In some embodiments it may be desirable to provide the trays 100 with dimensions that are greater than the dimensions of the opening 222 to the chamber 220 defined in the recessed portion 212 of the rear cover 204. Thus, when the tray 100 is received in the chamber 220, the frame 214 may retain the tray therein such that the recessed portion 212 remains supported. For example, as noted above, the rim 108 of the curved perimeter portion 106 may engage the inner edge 224 of the frame 214.
However, the third embodiment of the tray 100C provides additional functionality. In this regard, as noted above, the score lines 134C divide the substantially planar portion 102C into the center section 136C, which may surround the handle feature 110C, and a plurality of flaps 138C that are foldable relative to the center section. The flaps 138C may also respectively include sections of the curved perimeter portion 106C. As illustrated in
Use of oversized dimensions of the tray 100 may also function to retain the tray in the recessed portion 212 of the rear cover 204 of the accessory unit 200 when the accessory unit and the tray are subjected to changes in temperature. For example, changes in temperature may cause the tray 100 to shrink relative to the accessory unit 200. Accordingly, use of oversized dimensions may allow the tray 100 to retain a sufficient size to remain engaged with the recessed portion 212 of the rear cover 204 despite the relative shrinkage.
Further, embodiments of the tray 100 (e.g. tray 100B and tray 100C) including a handle feature 110 with a raised portion 126 may provide additional benefits. In this regard, the raised portion 126 of the handle feature 110 may be provided with a height that is slightly greater than a height to which the curved perimeter portion 106 extends. For example,
Further, in embodiments of the tray 100C employing the score lines 134C and enlarged dimensions relative to the compartment 220 defined by the recessed portion 212 of the rear cover 204, the center section 136C of the tray may be lifted slightly relative to the flaps 138C and the bottom wall 218 of the recessed portion. This may assist in providing the raised portion 126C with a greater height 140C than the height 142C of the curved perimeter portion 106C. Further, this configuration may provide the tray 100C with a spring bias that applies pressure to the bottom wall 218 of the rear cover 204 when the front flap 202 is closed and thereby brought into contact with the raised portion 126C of the tray 100C. Accordingly, the spring bias may further resist deformation of the recessed portion 212.
In order to further protect the accessory unit 200 from damage, additional packaging may be provided. In this regard,
Briefly, the packaging system 300 may comprise a box 302 and a lid 304. The packaging system 300 may also include an embodiment of the tray 100, although not illustrated in
The lid 304 may be hingedly coupled to the box 302. In some embodiments the lid 304 and the box 302 may be integrally formed and/or formed from the same material. However, in other embodiments the lid 304 and the box 302 may be separate components formed from different materials. In this regard, in some embodiments the lid 304 may comprise a plastic material such as polyethylene terephthalate (PET). Embodiments of plastic materials that are translucent or transparent may be advantageously employed to form all or a part of the lid 304 in embodiments of the packaging system 300 employed for retail sales, since consumers may thereby be able to view a product therethrough. The lid 304 may comprise a major panel 316 and a plurality of side panels 318 with score lines 320 therebetween, which may be formed by radio frequency (RF) scoring in some embodiments. In order to hingedly couple the lid 304 to the box 302, one of the side panels 318 of the lid may be coupled to one of the sidewalls 308 of the box. Accordingly, the lid 304 may pivot between an open configuration (see, e.g.,
The lid 304 may additionally include a tab 322 in some embodiments. The tab 322 may extend from one of the side panels 318 that is opposite to the one of the side panels hingedly coupled to one of the sidewalls 308 of the box 302. Accordingly, the tab 322 may align with the slot 314 in the bottom wall 306 of the box 302 when the lid 304 is folded to the closed configuration.
The packaging system 300 may further comprise an adhesive member 324 coupled to the tab 322 defined by the lid 304. In some embodiments the adhesive member 324 may comprise a first flap 326 (see, e.g.,
As the lid 304 is configured to the closed configuration, the tab 322 and the adhesive member 324 may align with the slot 314 defined in the bottom wall 306 of the box 302 as the lid and the box are pivoted toward one another. Accordingly, as illustrated in
After the tab 322 and the adhesive member 324 are inserted through the slot 314 defined in the bottom wall 306 of the box 302, the adhesive liner 334 may be removed such that the adhesive at the outer surface 332 of the first flap 326 is exposed. The tab 322 may then be bent about a score line 336 (see, e.g.,
In the closed configuration, the various parts of the packaging system 300 cooperate to protect the accessory unit 200 from damage. In this regard, the box 302 and the lid 304 may function to protect the accessory unit 200 from external damage. Further, the tray 100 functions to prevent the recessed portion 312 of the rear cover 204 of the accessory unit 200 from deforming. The box 302 and the lid 304 may also assist in preventing deformation of the recessed portion 312. For example, in embodiments of the tray 100 including a handle feature 110 with a raised portion 126, the box 302 and the lid 304 may restrain movement of the front flap 202 relative to the rear cover 204 of the accessory unit 200, such that the packaging assembly resists force transferred from the recessed portion 212 of the rear cover 204 through the tray 100 to the front flap such that the front flap remains in the closed configuration. Accordingly, the box 302 and the lid 304 assist in resisting deformation of the recessed portion 212 of the rear cover 204 of the accessory unit.
In order to access the accessory unit 200 from the packaged product assembly 400, a consumer may grasp the extension 330 of the adhesive member 324, which is decoupled from the bottom wall 306 of the box 302 because it does not include an adhesive, in order to detach the adhesive member from the box. Thereafter, a consumer may perform the above-noted operations performed in assembling the packaged product assembly substantially in reverse order. However, various ones of the above-noted steps need not be conducted. For example, after the consumer detaches the adhesive member 324 from the bottom wall 306 of the box 302, he or she may simply push the adhesive member and the tab 322 back through the slot 314 without detaching the adhesive member from the tab.
The consumer may then pivot the lid 304 relative to the box 302 such that the lid reaches the open configuration in which the upper opening 312 to the interior compartment 310 of the box is open. The consumer may then remove the accessory unit 200 from the box 302 and pivot the front flap 202 to the open configuration. The handle feature 110 may then be employed to lift the tray 100 from accessory unit 200. Accordingly, a user may unpackage the accessory unit 200 in a relatively simple manner. In this regard, scissors or other tools may not be required to retrieve the accessory unit 200 from the packaging system 300 or remove the tray 100.
A related method for packaging is also provided. As illustrated in
The method may further comprise providing a tray at operation 502. The tray may comprise one of the above-described trays 100 in some embodiments. In this regard, the tray may comprise a substantially planar portion, a curved perimeter portion extending from the substantially planar portion, a plurality of cutout portions in the substantially planar portion, and a handle feature configured for grasping the tray.
The method may additionally include inserting the tray into the rear cover of the accessory unit at operation 504. Inserting the tray into the rear cover at operation 504 may comprise inserting the tray through a frame coupled to the rear portion of the accessory unit. Further, inserting the tray through the frame coupled to the recessed portion may comprise folding the substantially planar portion of the tray at a plurality of score lines extending between the cutout portions around the handle feature. As a result of insertion of the tray at operation 504, the substantially planar portion and the curved perimeter portion of the tray may support the accessory unit by engaging the recessed portion of the rear cover.
The method may also include pivoting the front flap relative to the rear cover to a closed configuration at operation 506. Pivoting the front flap relative to the rear cover at operation 506 may comprise engaging the front flap with the handle feature of the tray.
In some embodiments the method may additionally include providing a box comprising a plurality of walls defining an interior compartment and inserting the accessory unit in to the interior compartment of the box. Further, the method may include providing a lid coupled to one of the walls of the box and pivoting the lid relative to the box to a closed configuration in which the lid covers an upper opening of the box.
In some embodiments the trays 100 described herein may comprise a single layer of the above-described molded fiber material. In another embodiment the trays 100 may comprise two or more layers of material (e.g., the molded fiber material) that are glued or otherwise coupled together. The two layers may define differing properties, such as material composition and/or geometry. Thereby, the properties of the tray 100 at the inner and outer surfaces may be separately controlled as desired. For example, differing material properties of the two layers may be employed to provide the tray 100 with a balance of support and flexibility. Further, some embodiments of materials may have limits with respect to the thickness of a single layer thereof. Thus, in order to make the tray 100 thicker, multiple layers of material may be required.
In this regard,
Although the foregoing disclosure has been described in detail by way of illustration and example for purposes of clarity and understanding, it will be recognized that the above described disclosure may be embodied in numerous other specific variations and embodiments without departing from the spirit or essential characteristics of the disclosure. Certain changes and modifications may be practiced, and it is understood that the disclosure is not to be limited by the foregoing details, but rather is to be defined by the scope of the appended claims.
Claims
1. A tray configured for packaging, the tray comprising:
- a substantially planar portion;
- a curved perimeter portion extending from the substantially planar portion;
- a plurality of cutout portions in the substantially planar portion; and
- a handle feature configured for grasping,
- wherein the substantially planar portion and the curved perimeter portion are configured to support an accessory unit comprising a front flap and a rear cover by engaging a recessed portion of the rear cover.
2. The tray of claim 1, wherein the handle feature comprises a pull-tab.
3. The tray of claim 1, wherein the handle feature comprises a raised portion with an aperture therethrough,
- wherein the raised portion is configured to engage the front flap of the accessory unit when the front flap is in a closed configuration.
4. The tray of claim 3, wherein the raised portion defines an annular pocket that is accessible through the aperture.
5. The tray of claim 1, further comprising a plurality of score lines extending between the cutout portions around the handle feature.
6. The tray of claim 5, wherein the score lines divide the substantially planar portion into a center section surrounding the handle feature and a plurality of flaps foldable relative to the center section.
7. The tray of claim 1, wherein the cutout portions extend through the curved perimeter portion.
8. A packaged product assembly, comprising:
- a box comprising a plurality of walls defining an interior compartment;
- an accessory unit received in the interior compartment of the box, the accessory unit comprising a front flap and a rear cover having a recessed portion; and
- a tray received in the rear cover of the accessory unit, the tray comprising: a substantially planar portion; a curved perimeter portion extending from the substantially planar portion; a plurality of cutout portions in the substantially planar portion; and a handle feature configured for grasping,
- wherein the front flap is configured in a closed position and the substantially planar portion and the curved perimeter portion of the tray support the accessory unit by engaging the recessed portion of the rear cover.
9. The packaged product assembly of claim 8, further comprising a lid coupled to one of the walls of the box and configured in a closed configuration in which the lid covers an upper opening of the box.
10. The packaged product assembly of claim 9, further comprising an adhesive member coupled to a tab defined by the lid,
- wherein the tab is received through a slot defined in a bottom wall of the box and the adhesive member is releasably engaged to an outer surface of the bottom wall such that the lid is retained in the closed configuration.
11. The packaged product assembly of claim 8, wherein the handle feature comprises a pull-tab.
12. The packaged product assembly of claim 8, wherein the handle feature comprises a raised portion with an aperture therethrough,
- wherein the raised portion engages the front flap of the accessory unit.
13. The packaged product assembly of claim 12, wherein the raised portion defines an annular pocket that is accessible through the aperture.
14. The packaged product assembly of claim 8, further comprising a plurality of score lines extending between the cutout portions around the handle feature.
15. The packaged product assembly of claim 14, wherein the score lines divide the substantially planar portion into a center section surrounding the handle feature and a plurality of flaps foldable relative to the center section.
16. The packaged product assembly of claim 8, wherein the cutout portions extend through the curved perimeter portion.
17. A method for packaging, comprising:
- providing an accessory unit comprising a front flap and a rear cover having a recessed portion;
- providing a tray comprising: a substantially planar portion; a curved perimeter portion extending from the substantially planar portion; a plurality of cutout portions in the substantially planar portion; and a handle feature configured for grasping;
- inserting the tray into the rear cover of the accessory unit such that the substantially planar portion and the curved perimeter portion support the accessory unit by engaging the recessed portion of the rear cover; and
- pivoting the front flap relative to the rear cover to a closed configuration.
18. The method of claim 17, further comprising providing a box comprising a plurality of walls defining an interior compartment; and
- inserting the accessory unit into the interior compartment of the box.
19. The method of claim 18, further comprising providing a lid coupled to one of the walls of the box; and
- pivoting the lid relative to the box to a closed configuration in which the lid covers an upper opening of the box.
20. The method of claim 17, wherein pivoting the front flap relative to the rear cover comprises engaging the front flap with the handle feature.
21. The method of claim 17, wherein inserting the tray into the rear cover comprises inserting the tray through a frame coupled to the recessed portion.
22. The method of claim 21, wherein inserting the tray through the frame coupled to the recessed portion comprises folding the substantially planar portion of the tray at a plurality of score lines extending between the cutout portions around the handle feature.
Type: Application
Filed: Apr 10, 2012
Publication Date: Oct 3, 2013
Applicant: Apple Inc. (Cupertino, CA)
Inventors: Santhana Krishnan BALAJI (Cupertino, CA), Christopher J. BIRGERS (Cupertino, CA), Andrew LAUDER (San Francisco, CA), Michael SOLOMON (Foster City, CA)
Application Number: 13/443,570
International Classification: B65D 77/04 (20060101); B65B 1/04 (20060101); B65D 25/28 (20060101);