Abstract: Linking loyalty programs by use of a new and unique cross-reference number. Reward points from the linked accounts are pooled. Redemption of reward points associated with the linked accounts can be restricted using restriction rules. Restriction rules restrict redemption of points from an individual's account; from the pooled rewards, and/or restrict redemption for a predetermined reward type. Reward points in the linked accounts can also be converted from one reward account to another using a conversion table, which holds a liability ratio for each account. A processing platform, typically comprising a computer-implemented linking engine and an account files database, is logically connected to a network to receive linking instructions from an account holder. The linking engine can assign the cross-reference number; apply restriction rules; and convert reward points using the conversion tables.

Abstract: The present invention includes a loyalty program on a network-wide level, wherein the program facilitates a transfer of loyalty points from at least one consumer account associated with a sponsoring company to at least one consumer account associated with a host company. In one embodiment, the invention analyzes the loyalty point balances of consumer accounts associated with a sponsoring company, and based upon certain criteria or rules, the system determines particular loyalty point balances which are below a certain threshold amount or which have remained inactive for a certain time period. After determining particular consumer accounts which meet the criteria or rules, the system establishes a new host account in a host system for each qualifying consumer. The system then deducts all or any portion of the remaining loyalty point balance in the particular consumer's sponsored account and credits the corresponding host account with a corresponding loyalty point balance.