Abstract: A system and method are provided for location-targeting the provision of media distributed by a mobile platform. The method provides a mobile platform with an attached media projection subsystem, and an identifier associated with the media projection subsystem. The media projection subsystem is selectively enabled, the geographic location of the mobile platform is determined, and the identifier and the enablement of the media projection system are verified. Verification information, including the mobile platform (media projection subsystem) location, identifier, and enablement of the media projection subsystem is communicated to a server and stored in a non-transitory memory.

Abstract: Embodiments of the invention provide a method, system and computer program product for retail deployed CRM. A CRM method for retail environments includes sensing entry of a mobile device into a physical space and identifying a customer record for a customer in a CRM system associated with the detected mobile device. The method also includes thereafter detecting a proximity of the mobile device to a product stored in the physical space and creating an opportunity record in the CRM system in connection with the customer for the product. Finally, the method includes responding to sensing egress of the mobile device from the physical space, by marking the opportunity record as closed-won if the product has been purchased by the customer.

Abstract: Methods, systems, and devices for displaying advertisements on mobile devices based on available wireless networks. In aspect a computerized method comprises determining a list of service set identifiers of available wireless networks, determining that the service set identifier matches a campaign service set identifier stored on the mobile device, determining a media object to display based on the service set identifier, downloading the media object on the mobile device, and displaying the media object on the mobile device.

Abstract: A system and method are provided for location-targeting the provision of media distributed by a mobile platform. The method provides a mobile platform with an attached media projection subsystem, and an identifier associated with the media projection subsystem. The media projection subsystem is selectively enabled, the geographic location of the mobile platform is determined, and the identifier and the enablement of the media projection system are verified. Verification information, including the mobile platform (media projection subsystem) location, identifier, and enablement of the media projection subsystem is communicated to a server and stored in a non-transitory memory.

Abstract: A method and system is provided in which an electric automotive charging station connects to the host computer system using un-dedicated network resource contained within the electric vehicle to be charged enabling un-supervised (non-networked) deployment of said charging stations.

Abstract: Dynamic targeting customization is disclosed. A template associated with content to be published on behalf of one or more entities is obtained. The template includes at least one targeting parameter associated with a set of users to be targeted. For each entity in the one or more entities, a data store including targeting information pertaining to the entity is queried based at least in part on the at least one targeting parameter included in the template. In response to the query, one or more targeting data values are obtained. An object including the obtained one or more targeting data values is generated based at least in part on the template. The generated object is provided as output to be published on behalf of the entity.

Abstract: Dynamic allocation customization is disclosed. A template associated with content to be published on behalf of one or more entities is obtained. The template includes at least one allocation parameter. For each entity in the one or more entities, a data store including allocation information pertaining to the entity is queried based at least in part on the at least one allocation parameter included in the template. In response to the query, one or more allocation data values are obtained. An object including the obtained one or more allocation data values is generated based at least in part on the template. The generated object is provided as output to be published on behalf of the entity.

Abstract: A system for managing, storing and providing shared digital content to a group of users in a multi-platform environment, comprising a cloud storage component configured to store digital content items that are shared by members in a user relationship defined group, and a cloud service component configured to provide one of the digital content items to a first platform for a first member of the user relationship defined group in a format suitable for the first platform and to a second platform for a second member of the user relationship defined group in a format suitable for the second platform, wherein the first platform and the second platform are different platforms.

Abstract: An influence system for predicting advertisement impact for campaign selection. For each campaign, an advertising probe campaign is operated by sending an advertisement to each entity in a treatment group of entities. A control group of entities which excludes the treatment group entities is selected and no campaign advertising content is sent to the treatment group entities. An influence model is created for each campaign by comparing features of the respective advertising probe campaign's treatment group converters to features of the control group converters. A campaign is selected for an opportunity to expose a specified entity to advertising based on the result of applying each respective campaign's influence model to features of the specified entity. Advantageously, a campaign operator can make good use of a rare, high quality advertising opportunity by allotting it to an advertising campaign based on a likelihood of influencing the specified entity.

Abstract: A computer system detects the reception of a first token associated with a first transaction. The computer system determines that a first Payments Reward Identifier (PRI) is associated with the first token by accessing a PRI database. In response to determining that the first PRI is associated with the first token, the computer system accesses the PRI database and determines that the first PRI is associated with a record within the PRI database that corresponds to a first rewards ID (RID). In response to determining that the first PRI is associated with a record within the PRI database that corresponds to the first rewards, the computer system determines a first rewards amount corresponding to the first transaction, and updates a total rewards amount, in a rewards database, corresponding to the determined first RID based on the first rewards amount.

Abstract: Systems and methods for identifying one or more candidate computing entities associated with a first user of a first computing entity are disclosed. A first technical ID associated with the first computing entity and one or more parameters associated with the first computing entity are received by the ad system. A first identity fingerprint for the first computing entity is determined by the ad system. One or more candidate computing entities are identified by the ad system based on a similarity between the first identity fingerprint and an associated identity fingerprint of the one or more associated identity fingerprints of the candidate computing entity. First behavioral data is determined by the ad system based on the associated behavioral data of one or more of the one or more candidate computing entities. An advertisement based on the first behavioral data is provided by the ad system.

Abstract: An online system enables users to post media content items, comprising images or videos, for display to other users of the system. The online system receives media content from a posting user that is associated with a caption including text content. If the online system detects the text content of the caption includes a string of link text identifying an address, the online system prompts the posting user to pay a fee in exchange for generating a link based on the link text. Responsive to receiving payment of the fee from the posting user, the online system generates the link within the caption. The generated link comprises a selectable object displayed within the caption that when activated by a client device causes the client device to access a digital location specified by the address. The media content item and caption are sent for display to one or more other users of the online system.

Abstract: In various implementations, analytics data is received that indicates performance of bid targets for historical bids made in one or more content delivery auctions. Baseline prediction models are maintained for the bid targets. The baseline prediction models use the analytics data to predict performance of the bid targets in one or more future instances of at least one content delivery auction. A presentation context factor model is maintained that provides an adjustment factor that quantifies a contribution of a subset of a plurality of presentation context factors associated with the bid targets to performance of the bid targets based on predicted values from the baseline prediction models. A contextual predicted value is computed using the adjustment factor for the subset of the plurality of presentation context factors. A performance prediction is transmitted to a user device and is based on at least the contextual predicted value.

Abstract: A method and system for enabling a customer to access both an artist profile and associated artist media files for purchase through a Web-based portable store. An artist profile may be hosted on, for example, a web site, SMS/MMS gateway, and a WAP site. A media file may be received from the artist along with a customizable store widget and may be uploaded to the artist's profile. The customer may then purchase a media file through the artist's profile by further accessing the Web-based portable store. The artist's account may be updated to indicate the transaction.

Abstract: This specification describes technologies relating to content presentation. In general, one aspect of the subject matter described in this specification can be embodied in methods that include the actions of identifying advertisements that are candidates to be provided within an advertising slot of the content segment, determining, based on respective bids, and the exposure interval, which advertisement will generate greater revenue within the advertising slot, and, providing such an advertisement in the advertising slot. Other embodiments of the various aspects include corresponding systems, apparatus, and computer program products.

Abstract: A method and system that performs cross-channel correlation of user identifiers with consumer telephone numbers. The system receives impression data characterizing the exposure of users to mechanisms for contacting businesses, the impression data including associated phone number and a date and time for each of the exposures. The system also receives call data describing telephone calls to businesses, the call data including a caller telephone number, a callee telephone number, and a date and time for each of the calls. Based on matching impression telephone numbers and call data callee numbers, the system forms correlations between corresponding user identifiers and caller telephone numbers. Correlations are also assigned a confidence level, based on the date and time of the corresponding exposures and telephone calls, that reflects the likelihood that a user associated with the correlated user identifier is the same as the user associated with the correlated caller telephone number.

Abstract: Systems and methods are provided for generating and/or modifying a shopping list from a mobile advertisement. The advertisement can be targeted from a predefined algorithm, from multiple algorithms, or generated in real time based on items presented to a user. The advertisement may be random. When the advertisement is selected for viewing, it provides the option for saving information about the advertised product to a shopping list. The list may be a remote list that may be accessed via a deep link URL, a cloud-based storage solution, and/or it may be local to the mobile device.

Abstract: Systems and methods are disclosed for executing the electronic distribution of electronic content to a dynamic display.

Abstract: The present disclosure provides systems and methods directed to a social-financial platform. In certain embodiments, sponsor-members, consumer-members, and beneficiary members are part of a social-financial platform in which purchases made by consumer-members at merchant sponsor-members result in automatic rebates being paid to and allocated between the consumer member and one or more beneficiary-members. Also disclosed is a monolithic financial structure for carrying out rebate allocation automatically and instantaneously, and for transferring funds between users.

Abstract: Systems and methods are disclosed for storing and sharing telephone call data using online systems. One method includes receiving, over an electronic network, call data relating to a telephone call from a telephone device of a consumer to a business, the call data including a telephone number of the telephone device of the consumer; accessing a database storing correlated call data and user data; retrieving correlated call data and user data based on the telephone number of the call data; determining a confidence score that defines a confidence that the received call data relates to the retrieved correlated call data and user data; correlating the received call data with retrieved call data and user data when the confidence score is greater than a threshold value; and determining a targeted advertisement based on the correlated call data and user data.