Abstract: Provided is a method and a GUI-based software application that acts as a wallet with network interconnectivity for enabling a user to securely and seamlessly conduct transactions with his or her online financial transaction program by means of a computer or a wireless handheld device without having to depend on an Internet browser.

Abstract: Described are methods, systems, and apparatus, including computer program products for auctioning webpage display ads. A first request is received from a requester loading a first webpage for indicia of one or more impression opportunities. A second request is sent to a plurality of third parties for one or more bids for a first impression opportunity. Whether to select the first impression opportunity is determined based on the one or more bids received from one or more of the plurality of third parties. If the first impression opportunity is selected: first ad information is stored; the indicia of one or more impression opportunities are generated; the indicia are sent to the requester; a third request is received from the requestor for an ad to populate the first impression opportunity on a second webpage, the request including indicia of one or more ad buyers; and a first ad is sent.

Abstract: An exemplary method includes a media service system detecting an upcoming trip of a user to a media vending kiosk at which physical copies of a plurality of media programs are distributed, determining, based on a user activity history, a potential activity of the user, determining an optimization associated with the potential activity of the user and the upcoming trip of the user to the media vending kiosk, and providing, for display on a display screen, user interface content configured to notify the user of the optimization. Corresponding systems and methods are also described.

Abstract: Embodiments of methods and systems for incorporating user generated content into a web page are disclosed. In particular, embodiments of such systems and methods may incorporate user generated content into a web page such that the user generated content can be consumed by indexers associated with search engines in association with that web page. Additionally, embodiments may also provide a mechanism by which user generated content may be received and included in a web page when that web page is rendered. Using embodiments as disclosed herein user generated content may be exposed to a search engine indexer in a web page while still providing a mechanism for incorporating the freshest user generated content in such a web page. Embodiments may also improve the ability of search engines or search engine indexers to determine the site of origin for such user content.

Abstract: Determining a video audience is disclosed, including: identifying a set of videos based at least in part on a received criterion; querying a video database to retrieve engagements associated with each of at least a subset of the set of videos; identifying a set of audience members associated with the engagements associated with each of the at least subset of the set of videos; and querying a user database to gather events associated with each of at least a subset of the set of audience members.

Abstract: In various embodiments, promotions are featured on mobile gaming devices. Data based on which a first promotion associated with a first advertiser may be displayed on a mobile gaming device. The data may include a first set of criteria identifying when the first promotion should be displayed.

Abstract: The method comprising storing in a first database information data of items to be sold in said retail store; identifying from said first database said items that are close to their expiration date; identifying that said user has accessed said retail store by an interaction of said user with said retail store site; and automatically providing to said identified user through an electronic computing device user personalized items recommendations and/or offers including at least one recommended and/or offered item to be close to its expiration date, wherein said personalized items recommendations and/or offers are at least determined based on a consumption profile of said identified user obtained from previous purchased items made by the user and being stored in a second database.

Abstract: During a targeting technique, a machine model is generated based on content-interaction data that specifies interactions of users of a social network, with categorical content corresponding to predefined interest segments. The content-interaction data may include viewing of the categorical content and sharing of the categorical content with other users of the social network. This machine-learning model is then used to calculate scores for the users based on the attributes in their profiles that indicate probabilities of their interest in additional categorical content. Moreover, based on the calculated scores, a subset of the users is associated with an interest segment. For example, the users may be ranked based on their calculated scores, and the subset may be those users having scores exceeding a threshold or a predefined value. Furthermore, advertisements may be targeted to the users in the subset based on the association with the interest segment.

Abstract: A system and process for improving product recommendations for a first user includes receiving a request for one or more product recommendations for a first user, each product recommendation being associated with any one of a plurality of retailers, receiving a plurality of recommendation sets from one or more automated product recommendation systems, wherein the plurality of recommendation sets are generated using different selection models and using ensemble learning to select one or more most relevant product recommendation sets from the plurality of product recommendation sets.

Abstract: Embodiments of the present disclosure are directed to systems, methods and devices for interactive marketing with attribution using proximity sensors. Embodiments include interactive marketing displays coupled to an interactive marketing display controller, that provide marketing information to a shopper and allow the shopper to interact with it such that the interactive marketing display controller records interaction data with the shopper and a timestamp of interaction. Further, embodiments include data sensors that are in proximity to an interactive marketing displays such that the data sensor senses a shopper's mobile device, acquires a device identifier of the mobile device, and records a timestamp of when the mobile device is sensed. Additional embodiments include an interactive marketing display provider's server to combine the interaction data and the device identifier of the mobile device and provides the combined interaction data and device identifier to the retail server for attribution.

Abstract: A system for handling multiple simultaneous campaigns that improves advertisement performance through shape based targeting and real-time impression acquisition is disclosed. According to one embodiment, a computer-implemented method comprises receiving a bid request, creating a possible advertisement set based on the bid request, filtering the possible advertisement set to produce a reduced advertisement set, creating one or more tradezones. Creating a tradezone comprises clustering data sets according to one or more of offline data, online data, and geographic distribution of a plurality of IP addresses to form custom shapes, and mapping the custom shapes to the plurality of IP addresses. Remaining advertisements are targeted in the reduced advertisement set, wherein remaining advertisements are targeted based on a selected tradezone, and wherein the selected tradezone is selected based upon a set of parameters representative of a desired audience.

Abstract: A method of providing dynamic cursor related content is disclosed. The method can include sending a request for content to a server from a user device; receiving instruction code from the server in response to the sent request, the instruction code operable to collect cursor information related to a cursor position and dwell time on a display of the user device; and sending from the user device the cursor information collected in response to execution of the instruction code to generate from the received cursor information an indication of relative interest between regions displayed on the user device; and changing the content based on the indicated relative interest.

Abstract: A system, apparatus, and method of promoting and discovering items related to programming content are disclosed. In one aspect, the system includes a first interface to a programming content supplier system, the first interface configured to receive data relating to any items available for promotion that are displayed in the programming content. The system includes a second interface to one or more promotion systems, wherein each promotion system includes item details on the items available for promotion, the second interface configured to receive, from a promotion system, item details. The system includes a promotion generator configured to match items displayed in the programming content with the items available for promotion from the promotion system. The system includes an interface generator configured to display items that are available for promotion to a user, and provide the user with an option to accept a promotion associated with the displayed items.

Abstract: The present invention provides a method and system for augmented reality shopping. A visual code of the product can be scanned by a portable device. A set of information can be extracted by a web server, whereby the set of information can include a set of providers, offering the product within a location of the portable device. A provider of the product can be selected by a comparing module, where the provider offers a best price of the product. The product as offered by the selected provider can be added to a shopping cart.

Abstract: A method for assigning a spend profile to a mobile device based on location and transaction data includes: storing a spend profile including a plurality of transaction data entries, each entry related to a transaction involving a common consumer and including a location identifier, transaction data, and timing information; receiving a plurality of location data entries, each entry including a geographic location of a related mobile device and a time and/or date at which the location was identified; matching the mobile device to the spend profile based on a number of received location data entries that correspond to transaction data entries included in the spend profile based on the geographic location and time and/or date and the location identifier and timing information, and a predetermined tolerance level; and associating the mobile device with the spend profile.

Abstract: In-store promotion techniques for alerting an electronic device user of local in-store promotional events are disclosed. The in-store promotion mode may determine the user's taste profile based on the user's shopping cart, wish list, search history, purchase history, content ratings, favorite authors, and/or event preferences. A promotion notification relating to promotions matching the user's taste profile may be displayed to the user, for example, with a pop-up window, a message on the user's welcome screen or home page, or other notification displayed to the user on the device screen. The promotion notifications may be limited to promotional events taking place at the user's local retail store, and the user may designate the local retail store. The promotion notification may be a generic message notifying the user of the existence of a promotion, and upon visiting the retail store a welcome message including the promotion details may be displayed on the device.

Abstract: Systems and methods are described for delivering targeted content to a customer through a voice response unit (VRU). When the customer calls into the VRU, the customer is prompted to enter identification information. A unique customer identification code (UCIC) associated with the customer is used to look up an anonymized customer profile stored by a third party server. An advertisement identification code (ADIC) associated with the anonymized customer profile is used to identify targeted offers for the customer. The customer is then informed of the targeted offers verbally by the VRU. Optionally, the customer is presented with details of the offer verbally via the VRU. According to another aspect, the customer can select alternate media for delivery of the offer details (e.g., email, text message, etc.).

Abstract: Systems and methods for creating connections for advocate advice are provided. Various embodiments of the present invention relate to identifying users as experts/advocates in a particular area and connecting the experts/advocates with users of a social network. The experts/advocates can be self-identified or identified through a selection process. For example, products owned by a particular user can be identified (e.g., manually or automatically), and the particular user can opt-in as an advocate for those products. In some embodiments, various rewards can be provided to encourage participation at different levels. The experts/advocates can provide recommendations based on subject matter selected by the user (e.g., twins, pregnancy, cancer, phone type, etc.) with or without any friendship connections. In addition, the experts/advocates can be recommended to users of the social network based one or more social signals.

Abstract: The disclosed methods and devices make use of a second screen to provide dynamic advertising regarding content based on social media commentary. By tracking a user's social messages based on content being viewed, advertising relating to topics of their social messages can be presented in a timely and unobtrusive manner on a second screen device.

Abstract: A system for tracking brand interactions is provided. The system includes a memory and at least one processor coupled to the memory. The at least one processor is configured to receive information defining a plurality of brand interactions, receive a first indication of a first interaction defined within the plurality of brand interactions from a first source system, receive a second indication of a second interaction defined within the plurality of brand interactions from a second source system different from the first source system, and record an association between the brand, the first interaction, the second interaction and the brand enthusiast.

Abstract: The claimed subject matter relates to an architecture that can mitigate privacy concerns in connection with ad targeting or data collection. In particular, architecture can be included in a personal mobile communication device such as a cell phone. During communication transactions between the host device and a peer device, shared information can be extracted either from content included in the communication or from metadata. Based upon the shared information, a social graph maintained on the host device can be updated. In addition, the host device can receive a large set of ads and select or tailor a custom ad from the set based upon the social graph.

Abstract: The disclosed embodiments include methods, systems, and articles of manufacture for providing offers for linked transactions. Transaction data corresponding to a first product physically purchased using a financial service account and product identification data identifying the first purchased product are received. The transaction data and the product identification data are associated. A consumer that purchased the first product is determined based on at least the transaction data. Follow-on purchase to offer for sale to the consumer based on the product identification data is determined and a follow-up purchase offer to purchase the follow-on product is generated. The consumer is provided with the follow-on purchase offer to enable the consumer to purchase the follow-on product in an electronic commerce purchase transaction.

Abstract: A content provision system includes an electronic device and a management system including one or more devices to manage content that is provided to a user through the electronic device. The electronic device includes a detection unit that detects a user who has used the electronic device and receives user identification information that identifies the user, and a transmission unit that transmits the user identification information to the management system. The management system includes a history management unit that manages history information which associates the user identification information with the electronic device, and a determination unit that determines the electronic device to distribute the content, and the user as an object of provision of the content based on content attributes indicating the object of provision of the content and the history information managed by the history management unit.

Abstract: Embodiments of the invention provide for monitoring transactions and providing related savings metrics in association with a financial institution-based merchant offer program. Since the transaction monitoring occurs at the financial institution level, the savings metrics may include savings amounts lost by conducting a transaction absent a merchant offer when an applicable merchant offer was available.

Abstract: The present invention is directed to a system, method and server to assist account issuers in managing risk, fraud and unauthorized use. A system, method and server for use in pushing advanced warning alerts to issuers based on consumer data element level triggering events and fraud and unauthorized use reports is disclosed. The ability to the push the alerts to issuers with a permissible purpose for receiving the information in the alerts provides a real-time, online and cost effective way of providing issuers with valuable risk management tools.

Abstract: Techniques to increase engagement with a social networking system. In one embodiment, an engagement level of a user with a social networking system is monitored. A low engagement user type associated with the user is identified from a plurality of low engagement user types. It is determined whether the engagement level of the user is less than a threshold. If so, a communication is provided for the user based on the low engagement user type associated with the user. The communication may be a notification or a digest communication.

Abstract: A scoring probability system for determining the probability of a user to convert an action based upon a single score related to that user.

Abstract: Systems and methods to search with a mobile device are described. The system may receive a request, over a network, from a device. The request may include search information to search a database and location information including a first location that identifies a location of the device. The system may further generate search results based on the search information that describes items and arranges their descriptions based on the search information, the first location, and a current event corresponding to the location of the device. The system may further arrange the descriptions of the items as a first arrangement based on an order associated with a second location that is associated with a historical event that matches the current event. The system may further communicate a user interface, over the network, to the device. The user interface include the descriptions of the items in accordance with the first arrangement.

Abstract: Systems and methods for pairing media content with branded content are described herein. The disclosed systems and methods describe a brandable media format that permits consumers to consume media content and branded content in manners that target the desires of consumers, media content owners, and brand owners. The branded content can be dynamically paired with the media content based on a number of factors. The brandable content can also be presented to the consumer in an non-intrusive way while the consumer consumes the media content with which the branded content is paired.

Abstract: The current subject matter relates to generation of relevant real-time offers based on global positioning system (GPS) data of an individual. A mobile device of an individual can record the GPS data of the individual. The mobile device can be connected to a central system. The central system can receive the recorded GPS data. The central system can predict, by using a trained predictive model and based on transaction history of the individual and the GPS data, categories of likely purchases by the individual. The central system can generate or reproduce offers from merchants of the predicted categories that are located within a threshold distance from a current location of the individual. The central system can send the generated offers to the mobile device that can display the generated offers in real-time. Other applications can include improving relevance of batch offers and/or real-time offers based on a recent purchase trigger.

Abstract: A method for processing a mobile advertisement, a proxy server, and a terminal are provided.

Abstract: A system includes a transaction handler to process transactions, a data warehouse to store transaction data recording the transactions processed at the transaction handler and to store mapping data between first user identifiers and first account identifiers, a profile generator to generate a profile of a user based on the transaction data, and a portal coupled to the transaction handler to receive a query identifying a second user identifier used by the first tracker to track online activities of a user. The system is to identify a second account identifier of the user from the second user identifier based on the mapping data between the first user identifiers and the first account identifiers to facilitate targeted advertising using the profile of the user and/or to provide information about certain transactions of the user related to a previously presented advertisement.

Abstract: An audience selection system for the selection of an entity, based on an entity's consumption history without requiring the storage of a content descriptor for identifying content previously accessed by the entity. By directly and/or indirectly observing the usage of words used to locate content through a search engine over time for a population, a list of depersonalized keywords can be discovered, creating the ability to characterize content based on depersonalized keywords. A protected consumption history can be recorded for an entity using depersonalized keywords instead of recording a content descriptor for identifying the content. Depersonalized keywords do not uniquely identify content. Associating depersonalized keywords with an entity does not mean that the entity has used those depersonalized keywords; it only means that the entity has accessed content which has been accessed in the past by other entities in a population using the depersonalized keywords.

Abstract: An analytics system receives segment definitions, each associated with an account identifier. The account identifier identifies an analytics tracking account for a publisher. Each segment definition defines a segment of visitors to a network property and, for each visitor in the first segment, includes a visitor identifier identifying a device used by a visitor to visit the network property and which is issued by the analytics system. The publisher selects the visitor identifiers based on customer identifiers that are issued by the publisher, and neither the customer identifiers, nor any personally identifiable information, is provided to the analytics system. The analytics system determines whether the segment definitions present a personal information exposure risk for one or more of the visitors, and processes the segment definitions only in response to determining that the segment definitions do not present a personal information exposure risk for one or more of the visitors.

Abstract: Social network information of a player of a computer-implemented game is accessed to identify non-active players from the social network information. The non-active players each have a minimum number of unreciprocated communications with the player within a time duration. A recommendation of the recommended players is generated to the player based on the non-active players.

Abstract: Methods, apparatuses, and computer program products are described herein that are configured to enable a user or group of users to organize an event in the digital world that results in attendance in the physical world. One example embodiment may include a method for providing a user interface configured to allow selection of at least one time or time period from a plurality of times, receiving, via the user interface, user input that indicates at least one time or time period, a status, and a location of a user; and determining one or more users or one or more entities that match at least the time or time period, the status, and the location of the user, the one or more users or the one or more entities that match at least the time or time period, the status, and the location of the user are provided with access to information related to the user and the user is provided with access to information related to the one or more users or the one or more entities.

Abstract: An electronic device comprising a processor, a communication module and a touch screen is provided. The communication module and the touch screen are electrically connected to the processor. The touch screen is used for receiving a dragging signal and displaying a user interface. The user interface is used for displaying a hot information area, an application area and a device area on a main page. The device area comprises at least one device icon corresponding to at least one electro-communication device contacting the communication module. When the dragging signal is moving from the hot information area or the application area towards at least one device icon, files of the hot information area or the application area are transmitted to at least one electro-communication device corresponding to at least one device icon of the device area.

Abstract: A first user among a plurality of users is associated with a second user having an evaluation tendency similar to evaluation data of the first user for management. Further, a third user is selected by a terminal device of the first user as a user having preference information that suits preference of the first user. The third user is associated with the first user and the second user for management. This configuration makes it possible to select not only a user automatically selected by a system but also another user whom a targeted user is interested in as a similar user, allowing provision of information that better suits hobby and preference of the targeted user.

Abstract: A method of operating a digital system where the method includes providing a server connected to a communications network configured for two-way communications for system users, and configuring the server to display purchase offers, prizes, or other marketing information on user devices. The method also includes linking scannable codes with the digital system and user devices, so that when one of the scannable codes is scanned, the user device, on which the scan was made, is connected to a website where an offer is presented, wherein the offer can be a discount associated with a purchase, a sponsorship amount associated with a purchase, a gift card, a rebate, or a prize.

Abstract: Topics of potential interest to a user, useful for purposes such as targeted advertising and product recommendations, can be extracted from voice content produced by a user. A computing device can capture voice content, such as when a user speaks into or near the device. One or more sniffer algorithms or processes can attempt to identify trigger words in the voice content, which can indicate a level of interest of the user. For each identified potential trigger word, the device can capture adjacent audio that can be analyzed, on the device or remotely, to attempt to determine one or more keywords associated with that trigger word. The identified keywords can be stored and/or transmitted to an appropriate location accessible to entities such as advertisers or content providers who can use the keywords to attempt to select or customize content that is likely relevant to the user.

Abstract: Techniques are provided in which advertisements are presented to a user via access to electronic reading content. A first set of information is obtained regarding electronic reading content evidenced as being accessed by the user. A second set of information is obtained pertaining to a particular user. Using both sets of information, advertising targeting parameters are generated to target the user with one or more advertisements by inserting the advertisements within Based at least in part on the targeting parameters, the user is targeted with at least one advertisement via inserting the advertisement within the electronic reading content.

Abstract: Machines, systems and methods for promoting content, the method comprising monitoring activities of one or more individuals to determine whether at least a first individual from among said one or more individuals has a unique preference for one or more features of an item; and recommending promoting, to the first individual, one or more items relevant to the one or more features, based on the first individual's estimated uniqueness.

Abstract: Improved systems and methods for identifying online advertisement conversions, and for identifying high-value targets for the delivery of subsequent advertising impressions. Travel reservation data is communicated to an ad network to determine populations of potential travelers. Such populations may be aggregated by destination, date and time of travel, travel mode, size of travel group, and so forth. The populations of potential travelers thus identified may then be selected to receive targeted ad impressions based at least in part upon the travel itinerary. Other indicia of travel, such as the addition of an international calling plan to a cellular telephone subscription, may be utilized to indentify high-value targets.

Abstract: Syndication data feed items, corresponding to hosted content, are provided to a user program. A resource locator to hosted content to which a syndication data feed item corresponds is processed, including adjusting the resource locator to associate the resource locator with an intervention service with regard to the syndication data feed item. The processed syndication data feed items are provided to the user program. In addition, requests are processed to view hosted content corresponding to syndication data feed items. An intervention service receives a request from a user program to view hosted content to which a syndication data feed item corresponds, including a resource locator to the host that has been adjusted in the syndication data feed item to associate the resource locator with an intervention service. Intervention processing is performed, including causing interaction with the host of the requested content such that the host content is caused to be displayed at a user location.

Abstract: Provided are an analysis method and system for audience rating and advertisement effects based on viewing behavior recognition including a method of recognizing a viewer on the basis of image recognition through a camera and efficiently collecting data and a method of transmitting collected data on the basis of viewer recognition to an audience rating and advertisement effect measurement server. The present invention includes a viewing behavior measurement device configured to receive a viewer image obtained by imaging one or more viewers who are viewing broadcast content, recognize the one or more viewers from the received viewer image to generate viewing behavior information, and deliver the generated viewing behavior information, and an advertisement effect measurement server configured to analyze an advertisement effect for each viewer on the basis of the received viewing behavior information and generate and deliver an advertisement effect measurement result.

Abstract: Relationships between a plurality of mobile devices are automatically determined. For each mobile device in the plurality of mobile devices, characteristics of a user of the mobile device are determined. Based on the characteristics of the users of the mobile devices, a first role of a first user of a first mobile device is determined. Based on the characteristics of the users of the mobile devices, a second role of a second user of a second mobile device is determined. Based on the first role and the second role, a relationship between the first user and the second user is determined. A determination is made that a relationship between the first mobile device and the second mobile device is equal to the relationship between the first user and the second user.

Abstract: Embodiments of the invention are directed to a system, method, or computer program product for providing post-transaction receipt collection and product promotion monitoring. As such, receipts associated with a user transaction may be collected and the products from those receipts may be determined. Subsequently, the invention may monitor promotions from merchants that are associated with the products of the transaction. In this way, the invention monitors for promotions, such as coupons or discounts, associated with products of a past transaction. If a match between a promotion and a product is made, the system may compare the match to pre-established rules. If the pre-established rules are not triggered, the invention may provide the user with a notification that an eligible promotion exists for a product that he/she has previously purchased. In this way, the user may be able utilize the current promotion for a previously purchased product.

Abstract: A scalable adaptable consumer-driven centralized marketing system and methodology receives consumer directives, marketing directives and marketing objects from users. Each marketing object is associated with a marketing directive. A consumer directive provides consumer-related information, which may include a subject matter of interest. A marketing directive provides marketing subject matter, which may relate to goods or services offered. The system queries a database for consumer directives with subject matters of interest that match the marketing subject matter. The system makes a copy of the marketing object accessible to users associated with matching consumer directives.

Abstract: A system for online e-coupon distribution comprises a processor in communication with the computer-readable storage medium. The processor may execute a set of instructions saved in the computer-readable medium to receive purchase intention (PI) information associated with a user and a target product, and then determine, based on the PI information, a PI score that reflects a present purchase intention of the user. If the PI score exceeds a predetermined value, the processor may provide an online e-coupon associated with the target product to a target webpage rendered to the user.

Abstract: A method for personalizing content for a particular user in a computing system comprising a user interface configured to display content. The method comprises identifying one or more features of a short term profile of a user that are not included in a long term profile of the user, using the one or more features to identify one or more third party profiles having features that substantially match the one or more features of the user's short term profile, accessing the identified one or more third party profiles, and providing one or more content items included in the third party profile to the user, the one or more content items having associated features that match the one or more features of the short term profile. An alternative method comprises accessing one or more third party profiles that are not a profile of the user, and using the accessed third party profile to identify a plurality of content items for recommendation to the user based on a feature set of the third party profile.