Advertisement Creation Patents (Class 705/14.72)
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Patent number: 7992183Abstract: This invention relates to systems and methods for enabling users to create, to edit and to rate online video timed text over the web. A system embodiment of this invention includes a permission requester that enables a first user to send a permission request. The permission request requests permission from a second user to create a timed text track for a video. A permission granter enables the second user to send a permission response according to the permission request from the first user. A timed text editor enables the first user to create a timed text track for the video based on the response to the permission request and upload the timed text track to a server.Type: GrantFiled: November 9, 2007Date of Patent: August 2, 2011Assignee: Google Inc.Inventor: Kenneth L. Harrenstien
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Patent number: 7987115Abstract: Advertisement selection systems and methods for internet articles are provided. A personal advertisement agent generates an article characteristic value according to an internet article edited by a content editor. An advertisement server selects at least one of the advertisements according to the article characteristic value, a specialty characteristic value, and advertisement characteristic values of respective advertisements, wherein the specialty characteristic value is generated according to historical articles published by the client. The selected advertisement is integrated and published with the internet article.Type: GrantFiled: December 27, 2007Date of Patent: July 26, 2011Assignee: Institute for Information IndustryInventors: Chia-Chun Shih, Tse-Ming Tsai
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Patent number: 7979308Abstract: Methods and apparatuses for sorting seller listings or advertisements of a seller network. In one embodiment, a method includes: determining an indicator of potential revenue for a first party from price information of a list of entities, wherein revenue generated according to the price information of at least some of the list of entities is to be split among a plurality of parties; and, sorting the list of entities into a first list based at least partially on the indicator of potential revenue.Type: GrantFiled: March 3, 2005Date of Patent: July 12, 2011Assignee: UTBK, Inc.Inventors: Kelvin Ho, Ron Hirson, Ebbe Altberg, Scott Faber
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Patent number: 7974877Abstract: Graphical visual representations of electronic business cards may be generated from associated contact file information. Electronic business cards may be sent and received over digital media. Contacts information associated with received electronic business cards may be used for adding to or updating information contained in a recipient's electronic contact files.Type: GrantFiled: June 23, 2005Date of Patent: July 5, 2011Assignee: Microsoft CorporationInventors: Rajesh Ramanathan, Peter Allenspach, Radu Bacioiu, Liang-Yu Chi, David Michael Gray, Victor Erwin Romano
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Publication number: 20110153434Abstract: A comprehensive platform for merchandising intellectual property (IP) and conducting IP transactions is disclosed. A standardized data collection method enables IP assets to be characterized, rated and valuated in a consistent manner. Project management, workflow and data security functionality enable consistent, efficient and secure interactions between the IP Marketplace participants throughout the IP transaction process. Business rules, workflows, valuation models and rating methods may be user defined or based upon marketplace, industry or technology standards.Type: ApplicationFiled: December 17, 2009Publication date: June 23, 2011Applicant: American Express Travel Related Services Company, Inc.Inventor: Tracey R. Thomas
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Patent number: 7966264Abstract: A system and methods for management and delivery of content and rules is disclosed. An exemplary method may comprise managing, for an organization, a plurality of data and a plurality of content in separate database entities, wherein the plurality of content is associated with the plurality of data based on a plurality of rules; packaging the plurality of rules with the plurality of content in a carrier that is independent from one or more presentation channels, wherein at least part of the plurality of content is integrated with at least part of the plurality of data; delivering the plurality of data and the carrier to the one or more presentation channels; integrating, at the one or more presentation channels, the plurality of data with the plurality of content based on the plurality of rules; and distributing the integrated data and content through the one or more presentation channels.Type: GrantFiled: May 13, 2010Date of Patent: June 21, 2011Assignee: JPMorgan Chase Bank, N.A.Inventors: Margaret S. Brenner, Scott C. Proud
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Publication number: 20110145076Abstract: In embodiments of the present invention improved capabilities are described for analyzing a mobile content website, generating keywords that represent relevant terms used on the content website, and presenting a marketing program associated with the keywords to a mobile content sponsor.Type: ApplicationFiled: February 21, 2011Publication date: June 16, 2011Inventors: Jorey Ramer, Adam Soroca, Dennis Doughty
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Publication number: 20110145044Abstract: Systems and methods for managing a promotional campaign are provided. In one embodiment, a promotional campaign engine communicates in real-time with a participant's mobile computing device, receives an electronic campaign entry from the mobile computing device, and based on a rule set, generates a virtual value item in an established stored value system based on the rule set.Type: ApplicationFiled: December 16, 2010Publication date: June 16, 2011Applicant: GIFTANGO CORPORATIONInventors: David A. Nelsen, Christian Casebeer, Michael J. Fletcher
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Publication number: 20110137734Abstract: Disclosed is a new method and related applications for the national, and global branding of multi-dimensional business models through the process and use of productions of educationally based media programs where there is not a clear “call to action” or advertisement. The educational media programs employed are those featuring topics of interest to adult audiences, and branding is solidified as a result of goodwill and developing trust with the public. Subsequent to a goodwill building stage, commercial exploitation of said brand commences by a variety of methods including through the use of software and computing means.Type: ApplicationFiled: December 4, 2010Publication date: June 9, 2011Inventor: Mykalai Kontilai
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Publication number: 20110131087Abstract: Techniques for generating a product path with custom advertisements are provided. A kiosk interacts with a consumer to acquire a product or service search within a facility. The kiosk generates a path to the product or service starting from the kiosk and ending at a location with the facility where the product or service can be found. Additionally, custom advertisements are interspersed throughout the path for other goods and services available at the facility. The kiosk then delivers the path with the custom advertisements to the customer for locating the product or service.Type: ApplicationFiled: November 30, 2009Publication date: June 2, 2011Applicant: NCR CorporationInventor: Praveen Chandran Nair
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Publication number: 20110125586Abstract: The invention relates to a computerized method for a user to create an advertisement by displaying a plurality of advertising formats for selection by a user; displaying a template corresponding to a selected advertising format; displaying a plurality of product references for selection by the user; displaying on the template a selected product reference to create a proposed advertisement; and creating a preview of the proposed advertisement, all of which may be implemented using the Internet. The invention further relates to a computerized system for creating an advertisement that comprises a template database for storing advertising formats; a product database for storing product references; and a computer to access the databases.Type: ApplicationFiled: January 24, 2011Publication date: May 26, 2011Applicant: eComSystems, Inc.Inventor: Jon C. Evans
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Publication number: 20110125592Abstract: A system and method facilitating the management of current and prospective customers and customer information is provided. The invention includes an aggregation system adapted to provide management and generation of current and prospective customers. The invention further provides management of current and prospective customer information. Additionally, the aggregation system provides for generating advertisements based at least in part upon market information. Finally, the present invention also includes a printstream aggregation method facilitating the printing of print orders.Type: ApplicationFiled: January 31, 2011Publication date: May 26, 2011Applicant: EWINWIN, INC.Inventor: Gregory J. Mesaros
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Publication number: 20110125591Abstract: Methods, systems, and computer readable media for of automatically rendering an advertisement element on an advertisement are disclosed. The method includes the steps of obtaining an advertisement element to be rendered on the advertisement, comparing the advertisement element to a set of stored markup records, determining which stored markup record is closest in at least one attribute to the advertisement element, rendering the advertisement element in accordance with the closest markup record, and displaying the rendered advertisement element on the advertisement.Type: ApplicationFiled: July 2, 2010Publication date: May 26, 2011Applicant: eComSystems, IncInventor: Jon C. Evans
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Publication number: 20110119138Abstract: A particular method includes receiving, via an interactive voice response (IVR) unit, an audio content item during a first call. An indication of an insertion point at which to insert audio advertising in the audio content item is also received during the first call. The method further includes receiving via the IVR unit an audio advertisement during a second call. The audio advertisement is automatically inserted into the audio content item at the insertion point to create a package.Type: ApplicationFiled: January 26, 2011Publication date: May 19, 2011Applicant: AT&T INTELLCTUAL PROPERTY I, L.P.Inventors: Matthew A. Rakers, David L. Dunmire, Brian M. Novack
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Publication number: 20110112905Abstract: A mobile communications marketing and advertising platform is described for delivering advertising content to subscribers of a telecommunications network over telecom-based channels, such as SMS, MMS and WAP Push. The platform is integrated with business tools, such as business process execution language (BPEL) based systems, business intelligence (BI) systems, Billing and Revenue Management (BRM) and business analytics monitoring (BAM) systems. By integrating these systems, the business tools can leverage the data generated by the mobile marketing and advertising platform in order to provide an improved view, analysis and understanding of the content delivery process. Similarly, the mobile marketing platform can utilize the functionality provided by the integrated business systems in order to more efficiently deliver the advertising content to subscribers.Type: ApplicationFiled: November 12, 2010Publication date: May 12, 2011Applicant: ORACLE INTERNATIONAL CORPORATIONInventors: Amitha Pulijala, Terje Strand, Sharath Rajasekar
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Publication number: 20110112911Abstract: A method and system for enabling consumer-creators to create advertisements on behalf of advertisers on an electronic network includes the uploading or creating of an ad on a given website by a consumer-creator and offering the ad to advertisers or publishers or visitors for presentation on various medium (electronic or otherwise) where the ad can be available on the given website or linked to the given website from another website. The method can enable the selection of an ad (that has been uploaded or created by the consumer-creator) by an advertiser or a publisher or visitor. The method can also broker a relationship among the consumer-creator, visitor, advertiser, or publisher. The method can also track usage of the ad and automatically enable payment for the use of the ad based on the relationship brokered and the use tracked of the ad.Type: ApplicationFiled: July 26, 2010Publication date: May 12, 2011Applicant: VIEWFOUR, INC.Inventors: Michael B. Birnholz, Scott P. Weiner, Jeff Roschman
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Patent number: 7941340Abstract: A dynamic advertisement creative is generated from a static advertisement creative. An advertisement creative is received. The advertisement creative is decompiled into a plurality of static elements. A user is enabled to select a static element of the plurality of static elements to be converted into a dynamic element. A dynamic version of the received advertisement creative is generated that includes a placeholder corresponding to the selected static element. The placeholder is configured to be dynamically populated with data. The data populating the placeholder may be dynamically selected each time the dynamic advertisement creative is displayed.Type: GrantFiled: September 30, 2008Date of Patent: May 10, 2011Assignee: Yahoo! Inc.Inventors: Marcus Doemling, Sumit Mishra, Prabhakar Goyal
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Publication number: 20110106631Abstract: Embodiments of the present invention relate to a system and method for creating an interactive advertisement. The interactive advertisement is configured to convey a brand message to a user while at the same time provide website security by reducing unauthorized website access by Interenet bots. According to certain embodiments of the present invention, users are required to adequately respond to the interactive advertisement in order to access certain website content. The user responses to the interactive advertisements are collected and utilized to generate marketing reports which illustrate the effectiveness of an interactive advertisement in conveying an advertiser's message.Type: ApplicationFiled: November 2, 2010Publication date: May 5, 2011Inventors: Todd Lieberman, Ari Jacoby, Jeff Weisberg
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Publication number: 20110099077Abstract: Method for providing an electronic advertisement to a client system via a server system, the server system coupled with an electronic advertisement database for storing a plurality of electronic advertisement data structures that each defines a respective electronic advertisement, each electronic advertisement data structure attributes at least one advertising field designation to each respective electronic advertisement, the client system hosting a client website employing a characteristic design scheme, the method comprising the procedures of establishing communications between the server system and the client system, registering the client system the server system, providing a retrieval and adaptation object from the server system to the client system, integrating the retrieval and adaptation object into the client website, retrieving by the retrieval and adaptation object the electronic advertisement data pertaining to the respective electronic advertisement from the electronic advertisement database accoType: ApplicationFiled: June 8, 2010Publication date: April 28, 2011Inventors: Shai Darin, Micha Berkuz, Yanir Shahak
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Publication number: 20110093347Abstract: Techniques for integrating advertising content into client applications are presented. Events occurring within client applications are monitored and when a predefined event is encountered and external advertising service is consulted for acquiring external content. The external content is then integrated into one or more portions of presentations associated with the client applications.Type: ApplicationFiled: October 15, 2010Publication date: April 21, 2011Applicant: Iconix, Inc.Inventors: Eric Robert Lindblom, Scott A. Sachtjen
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Publication number: 20110087539Abstract: A method and system for packetized advertising carried out with machine readable and decodable information indicia, where the packetized advertisements are formed by associating any combination of a plurality of products and services with the information indicia. In response to a device capturing an image of the information indicia a universal resource locator (URL) is generated. The URL generates a webpage with a series of URL that correspond to the plurality of products and services that are associated with the captured information indicia.Type: ApplicationFiled: October 9, 2009Publication date: April 14, 2011Inventors: Walter M. Rubinstein, Simeon Marc Balban
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Publication number: 20110087552Abstract: Methods and apparatus for alerting a user to an opportunity are provided. The method includes delivering an audio signal to an audio output device, modifying at least a portion of the audio signal, outputting the modified audio signal, and displaying an opportunity on the display screen at substantially the same time that the modified portion of the audio signal is output.Type: ApplicationFiled: October 11, 2010Publication date: April 14, 2011Inventors: Lorenzo Carver, Mark Freedle
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Publication number: 20110077999Abstract: A business object model, which reflects data that is used during a given business transaction, is utilized to generate interfaces. This business object model facilitates commercial transactions by providing consistent interfaces that are suitable for use across industries, across businesses, and across different departments within a business during a business transaction. In some operations, software creates, updates, or otherwise processes information related to retail event and retail incentive business objects.Type: ApplicationFiled: September 30, 2009Publication date: March 31, 2011Applicant: SAP AGInventors: Markus Becker, Ruediger Zuerl, Thomas Veit
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Publication number: 20110071861Abstract: Revolutionary online shopping together; online nationalization and localization commercial text, image and video advertising; online nationalization and localization shopping and others have been invented. Shop together is a module developed by Java. It is embedded at each different level. It involves the steps of loading personal image contents and other several different steps. When the module is initiated, it goes through inviting, accepting, confirming, location selection, communicating and shopping etc. The process ends when shopping together online is over. Nationalization and localization advertising and shopping are the modules that are developed by java for businesses to create ads or open online stores at either the national level or local levels. There are design tools, templates and different programs developed and provided for the business to complete various different tasks. The programs are made up of procedures, functions, triggers or packages.Type: ApplicationFiled: June 18, 2010Publication date: March 24, 2011Inventor: Qiuhang Qian
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Publication number: 20110072374Abstract: Techniques for zero fixed placement (ZFP) ads are described. ZFP ads may be triggered independently of a fixed placement for the ad in a user interface. In an implementation, data describing a user interface includes a trigger associated with a ZFP ad. The ZFP ad may be configured to set various modifiable attributes of the user interface. Setting the modifiable attributes of the page enables a ZFP to modify both the appearance and layout of elements and modules included in the user interface. A client may load the data having the trigger and render the user interface without presenting the associated ZFP ad or including a placeholder for the ZFP ad. When the trigger is detected, the client executes the associated ZFP ad, modifies attributes of the user interface in accordance with the ZFP ad, and outputs the modified user interface to present the ZFP ad.Type: ApplicationFiled: September 22, 2009Publication date: March 24, 2011Applicant: MICROSOFT CORPORATIONInventors: Michael C. Kunz, Ari D. Galen, Chad S. Estes
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Publication number: 20110060644Abstract: The present invention provides a computer network implementable integration of promoted information with non-promoted content before a consumer interaction with the network, such that when the consumer interacts with the network, a consumer information interacts with this integrated content and delivers a message to the consumer such that the consumer visualizes this message as part of consumer experience without distracting from the network interaction task at hand. The integration is facilitated by semantic analysis and synthesis to naturally position the promoted content as close to the consumer interaction tasks as possible at that instant. This approach displaces the current practise of matching message to media placement while further enabling a promoter to evaluate and respond to feedback data depicting the efficacy of the sponsor message. The network in question is any computer network such as the Internet or intranet.Type: ApplicationFiled: September 8, 2009Publication date: March 10, 2011Inventor: Peter Sweeney
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Publication number: 20110060651Abstract: The present invention relates to a system for managing a customized advertisement that uses an indicator, the system including: a layer that is stacked on a surface of a specific web page at a size corresponding to a web page and is output on a monitor; a layer forming module that activates the layer when the specific web page is activated and controls the size of the layer to the size of the web page; at least one indicator that is included in the layer and is associated with coordinate values corresponding to specific contents or space positions to be exposed on the surface of the specific web page; and indicator generating module that generates the indicator; an indicator establishing module that forms advertisement contents in the indicator and determines an advertisement progress by a bidding unit performing a bid for an advertiser target; and a calculation module that calculates advertisement costs according to the progress of the advertisement.Type: ApplicationFiled: August 8, 2008Publication date: March 10, 2011Inventor: Moon-Sung Choi
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Publication number: 20110055023Abstract: A computer-implementable method for determining an advertisement position is provided. The method includes receiving, at a server, a user request, via a computer client, for displaying a webpage in a window of a browser of the client computer, where the webpage includes at least one ad. Further, the method includes receiving viewport information from the browser. Based on the viewport information, viewable canvas information is calculated. The viewable canvas information is related to a displayable portion of the webpage. The method further includes generating ad position information based on the viewable canvas information. In embodiments, the ad position information is for determining fees related to advertising on the webpage.Type: ApplicationFiled: August 28, 2009Publication date: March 3, 2011Applicant: YAHOO! INC.Inventors: Michael MCNEELEY, Matt MLINAC
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Publication number: 20110055024Abstract: The present invention relates to a method for loading advertisement in electronic map, which comprises the following steps: opening the electronic map in the Geographic Information System (GIS); identifying a plurality of advertising areas on different display scales; numbering each identified advertising area; recording the attributes of each advertising area, such as the current scale, coordinates, size and shape; designing at least one 2D advertising graph according to the attributes of each identified advertising area, to which the shape of the graph adapts; and placing the designed advertising graph into the corresponding advertising area and then distributing through the GIS. The advertisements appear to be embedded in the electronic map when displayed, thus do not affect the display effect of the electronic map, besides, they further enrich the content and reasonably expand function of the electronic map.Type: ApplicationFiled: August 1, 2008Publication date: March 3, 2011Inventor: Hao Shen
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Patent number: 7890368Abstract: The present invention discloses a method, apparatus, and article of manufacture for providing targeted information. In one embodiment of the present invention, an encrypted request for targeted information is received from a user. The encrypted request has a logon authorization element and a parameter requirement element. When the logon authorization element is satisfied, an encrypted list of data items is transmitted to the user. Each data item satisfies the parameter requirement element. In one embodiment, the data item is an advertisement. The above-described invention has utility for providing the user with advertisement options that satisfy the user's parameter requirements.Type: GrantFiled: May 11, 2001Date of Patent: February 15, 2011Assignee: Clear Channel Management Services, Inc.Inventors: James P. Lambert, Mark DuVall
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Publication number: 20110029391Abstract: An engine, system and method for a delivery tracking software engine for tracking metrics associated with delivery of at least one endorsed advertisement to at least one consumer over at least one computing network.Type: ApplicationFiled: August 11, 2010Publication date: February 3, 2011Inventors: Ryan Steelberg, Chad Steelberg
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Publication number: 20110022478Abstract: A clearinghouse apparatus, system and method for content, including an ad generator, an ad generator interface by which a user can interact with the ad generator, wherein, in an interaction with the ad generator using the ad generator interface, at least one content item other than content owned by the user is requested for inclusion in a creative, a content provision rules engine having a plurality of rules asserted by the owner of the content to govern the inclusion of the content in the creative, including at least one upsell rule, and a content provision interface by which the owner of the content can interact with the content rules engine to assert the plurality of rules. The invention may additionally include an approval engine, wherein ones of the plurality of rules necessitate that the creative be reviewed and approved by the owner prior to the inclusion of the content, and an approval engine interface by which the owner can interact with the approval engine.Type: ApplicationFiled: September 30, 2010Publication date: January 27, 2011Inventors: Ryan Steelberg, Chad Steelberg
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Publication number: 20110022464Abstract: Computer systems, methods and media for optimizing an advertisement are provided. Creative elements for an ad campaign are received from an advertiser. In response to an ad call from a target device, device information, application information, and user information are accessed. Based on the accessed information and the creative elements of the dynamic creative, a customized ad is created that includes an optimized set of creative elements for the target device and the application such that the user gets an optimized user experience regardless of the target device presenting the ad.Type: ApplicationFiled: July 21, 2009Publication date: January 27, 2011Applicant: MICROSOFT CORPORATIONInventors: Melissa W. Dunn, Gabriel Nanda, Eric Picard, Eric Brun, Aaron Bird, Rick Bohrer, Dan Schiappa, Alam Ali
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Patent number: 7876886Abstract: In one embodiment, the invention provides a method. The method includes assigning a unique telephone number to an advertiser; providing an advertisement on a media channel on behalf of the advertiser, the advertisement including one of the unique telephone number and a reference to the unique telephone number; monitoring telephone calls to the unique telephone number; and billing the advertiser for telephone calls to the unique telephone number in accordance with a predefined model.Type: GrantFiled: August 21, 2006Date of Patent: January 25, 2011Assignee: UTBK, Inc.Inventors: Ebbe Altberg, Marc Barach, Scott Faber, Michael Fordyce, Chris Hickson, Ron Hirson, John Somorjai, Sean Van Der Linden
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Publication number: 20110016004Abstract: A system and method for controlling a synthetic character using a control system displays the character engaged in an activity, receiving a first input from a user, determines whether the input is relevant to the activity, if the input is relevant to the activity, and shows the character react to the input, the character being highly expressive and highly reactive. A system and method for displaying a synthetic character provides speech data, creates modified speech data by modifying at least one of the pitch or duration of at least a portion of the speech data and generates modified speech sounds associated with the character using the modified speech data.Type: ApplicationFiled: September 28, 2010Publication date: January 20, 2011Inventors: A. Bryan Loyall, Joseph Bates, W. Scott Neal Reilly, Mark Russell Leone
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Publication number: 20110016003Abstract: A method (22) for coordinating information for use in advertising. The method (22) comprises receiving sets of advertisement information (26) associated with advertisements for distressed advertising space (28). The sets of advertisement information (26) are stored and the method (22) includes searching the stored sets of advertisement information (22) to locate at least one set (38) that meets with distressed advertising criteria (36). Other aspects are provided.Type: ApplicationFiled: December 21, 2006Publication date: January 20, 2011Inventor: Christina Tutone
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Publication number: 20110016014Abstract: Methods and systems are provided for facilitating user joint purchasing and user-participated online advertisements, including: providing means for a user to request joint purchasing of products and services online; subtracting sponsoring amount provided by users' sponsors from the listed prices of products and services; dividing the cost of products and services among users participated in joint purchasing; receiving separate payments from such users; delivering products and services based on system configurations and user joint purchasing instructions; integrating existing third party online advertisements with user incentives; and enabling users to create and modify online advertisements for entities and individuals, wherein said advertisements can be customized or designed by said users.Type: ApplicationFiled: July 20, 2009Publication date: January 20, 2011Inventors: Wenxuan Tonnison, James Ian Tonnison
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Patent number: 7873538Abstract: A process of creating incentives for wireless hotspots by a service provider is disclosed. An access point is provided to a wireless hotspot for wireless devices to wirelessly connect to a larger network in a publicly accessible location. Use of the access point for a portable device is authenticated by requesting submission of an account identifier to the service provider and billing data for a user of the portable device for use of the access point is generated. Use statistics are evaluated of the access point of the wireless hotspot by portables devices and an inducement is provided to the publicly accessible location based on the evaluated use statistics.Type: GrantFiled: October 25, 2007Date of Patent: January 18, 2011Assignee: Broadcom CorporationInventors: Jeyhan Karaoguz, Nambi Seshadri
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Publication number: 20110010304Abstract: A point-of-license data collection and indexing system comprises a form database, a business database, a data entry tool, a rules database, a data association engine, and a reporting tool. The data entry tool is configured to commence a data entry session and to receive data required to complete a business licensing form and non-license business data during the same session. The business database is configured to store the entered business data. The data association engine is configured to consult the rules engine and to determine associations between items of data stored in the business database to facilitate searching of the business database using a search engine. The reporting tool is configured generate reports based on the business database, to make the license business data accessible to a government, and to make the non-license business data accessible to the public using a search engine.Type: ApplicationFiled: July 23, 2008Publication date: January 13, 2011Applicant: E2G2, INC.Inventors: Frankie Chan Wong, David Chan Wong
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Publication number: 20110004522Abstract: A method for providing content, including: dividing brand content collected from a plurality of creators into objects; associating the divided objects with corresponding codes; storing the divided objects in a database, wherein the divided objects are associated with a creator of the respective brand content; receiving a brand selection from a user; outputting an electronic book including a page on which the user can view a brand store where goods related to the selected brand are displayed and a page on which the user can view content related to the selected brand classified according to the creator of the content; receiving an output selection from the user; combining the divided objects; and outputting, according to the output selection, the brand store, operator content, or advertiser content. In an embodiment, a content providing system, as described herein, is used to provide content.Type: ApplicationFiled: September 15, 2009Publication date: January 6, 2011Inventor: EUN YOUNG LEE
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Publication number: 20100332330Abstract: In one implementation, a method for providing information to computer users includes receiving at a server system an indicator of an action performed on a third-party website by a first user of a social network of users. The method can also include creating by the server system first promotional information based upon the received indicator and information associated with the first user of the social network. The method can further include persistently storing by the server system the created first promotional information in a repository of promotional information, wherein the repository stores promotional information associated with a plurality of third-party websites for display to users of a plurality of social networks. The method can additionally include receiving at the server system a request for promotional information to display to a second user of the social network, the second user having an acquaintance relationship with the first user.Type: ApplicationFiled: June 30, 2009Publication date: December 30, 2010Inventors: Vinay Goel, Rahul Kulkarni, Subramanya Srikanth Belwadi, Siddartha Naidu, Ramanathan V. Guha
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Publication number: 20100332332Abstract: An approach is provided for freely distributing digital content with advertisement. A digital content and advertising platform receives digital content and determines whether to permit free distribution of the digital content. The digital content and advertising platform then generates a digital medium to include the digital content, an advertisement, and a separation criterion for separating the advertisement from the digital content.Type: ApplicationFiled: June 30, 2009Publication date: December 30, 2010Applicant: Nokia CorporationInventors: Arto Heikki Tapio Lammintaus, Yan Fu
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Publication number: 20100324997Abstract: The invention relates to a computerized method for a user to create an advertisement by displaying a plurality of advertising formats for selection by a user; displaying a template corresponding to a selected advertising format; displaying a plurality of product references for selection by the user; displaying on the template a selected product reference to create a proposed advertisement; and creating a preview of the proposed advertisement, all of which may be implemented using the Internet. The invention further relates to a computerized system for creating an advertisement that comprises a template database for storing advertising formats; a product database for storing product references; and a computer to access the databases.Type: ApplicationFiled: July 2, 2010Publication date: December 23, 2010Applicant: eComSystems, Inc.Inventor: Jon C. Evans
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Publication number: 20100318888Abstract: A system for and method for providing sub-publication content in an electronic device is presented. The system and method receive electronic content from one or more content sources via a network, where the electronic content includes a master publication content item and one or more sub-publication content items. The system and method store the plurality of electronic content and select at least some of the sub-publication content items for presentation with the master publication content. The system and method present the selected sub-publication content items with the corresponding master publication content at an electronic reader device.Type: ApplicationFiled: June 10, 2009Publication date: December 16, 2010Inventors: William LESHNER, Brady Duga, Garth Conboy, Vincent Le Chevalier, John Rivlin, Ruze Richards
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Publication number: 20100312641Abstract: Systems and methods are provided for modifying e-tickets/itineraries with advertising content before being forwarded to end-user customers. These modified e-tickets/itineraries may also provide a link to a reservation/service-related home page that contains additional advertisement information and provides the end-user customer with the ability to further tailor his/her reservation and services. Additionally, systems and methods are provided to allow advertising customers to bid on or purchase advertising space based on flat, qualitative gradual, and/or specific targeting of potential end-user customers using data gathered during a reservation and/or purchase service session. Furthermore, the bidding process can involve correlative gradual pricing thus enabling advertising customers to strategically and efficient plan and manage a marketing campaign.Type: ApplicationFiled: December 18, 2008Publication date: December 9, 2010Applicant: TRUVLE TECHNOLOGIES LTD.Inventors: Alon Zaibert, Amit Naor
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Publication number: 20100306047Abstract: The invention provides a method of providing information over a network, including extracting a synonym for each of a plurality of keywords, associating each synonym with a respective one of a set of links, and transmitting the synonyms to the search engine for association with the links as a search engine marketing campaign, wherein the links are to web pages that are stored at a plurality of web page locations, a search request transmitted from a client location connected over the network to the search engine being utilized at the search engine to extract at least one of the links of the web pages from a search database connected to the search engine, and the search engine transmitting at least one search result link to the client location, the search result link being based on the search request and the search result link being utilized at the client location to transmit a request for the web page over the network such that the web page is transmitted from the web page location to the client location in reType: ApplicationFiled: June 1, 2009Publication date: December 2, 2010Applicant: CLICK GROUP, INC.Inventors: Charles R. Hentrich, JR., Matthew McClure
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Publication number: 20100306046Abstract: The invention provides a method of providing information over a network, including creating combined information by combining information from a list of product web pages and links to the products with predetermined patterns for keywords, ad titles, and descriptions, and uploading the combined information to the search engine to create the campaign for the links, wherein the web pages are stored at a plurality of web page locations, a search request transmitted from a client location connected over the network to the search engine being utilized at the search engine to extract at least one of the links of the web pages from a search database connected to the search engine, and the search engine transmitting at least one search result link to the client location, the search result link being based on the search request and the search result link being utilized at the client location to transmit a request for the web page over the network such that the web page is transmitted from the web page location to the cType: ApplicationFiled: June 1, 2009Publication date: December 2, 2010Applicant: CLICK GROUP, INC.Inventors: Charles R. Hentrich, JR., Matthew McClure
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Publication number: 20100306063Abstract: Disclosed is a method and apparatus for generating an advertisement. The method includes: decomposing contents of an advertisement into advertisement elements; selecting at least one skin element from a skin of a system; combining the advertisement elements and the at least one skin element to generate an advertisement skin; and taking the advertisement skin as a new skin of the system. The apparatus includes: an initialization module, adapted to decompose contents of an advertisement into advertisement elements and select at least one skin element from a skin of a system; and a combining module, adapted to combine the advertisement elements and the at least one skin element to generate an advertisement skin, and take the advertisement skin as a new skin of the system.Type: ApplicationFiled: August 20, 2008Publication date: December 2, 2010Applicant: Tencent Technology (Shenzhen) Company Ltd.Inventors: Hui Wang, Kai Xie
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Publication number: 20100299215Abstract: Systems and methods for allocating and providing advertisements in response to impression events (e.g., a request for a placement of an advertisement) corresponding to forecasted impressions (e.g., a forecast of a request for a placement of an advertisement). The advertisements are allocated according to solution data that includes two disjoint solution sets, with each solution set identifying an advertisement that can be allocated to a forecasted impression.Type: ApplicationFiled: October 26, 2009Publication date: November 25, 2010Applicant: GOOGLE INC.Inventors: Jon Feldman, Seyed Vahab Mirrokni Banadaki, Shanmugavelayutham Muthukrishnan, Aranyak Mehta
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Publication number: 20100293569Abstract: Participants in an interactive environment implemented by computer networks and other media such as interactive television are recruited to advertise products and brands to the other participants and viewers that are users of the media. Each participant may select from a set of available advertisements, which can be displayed in association with the user's avatar, virtual space and virtual objects within or embodying the virtual world. Participants are given incentives to do this by the availability of rewards, such as coupons, real or virtual money or other resources, which are provided by the advertising sponsors, based on adoption of the advertising by the participant, as well as on factors such as exposure of the selected advertisements to other users. Allowing the users to exercise advertising choice, as participant or viewer, the invention also facilitates collection of data regarding consumer preferences.Type: ApplicationFiled: July 28, 2010Publication date: November 18, 2010Applicant: Avatizing, LLCInventors: Laura Lee Kusumoto, Earl David Sacerdoti, Leila Janine Sigler, Sonya Lee Sigler